Claim OwnershipBeyond the B: Latest on the B Corp Movement
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Beyond the B provides an expert, insider's view of the B Corp Movement. Cohosts Emmy Allison (former Community Manager at B Lab) and Ryan Honeyman (Co-Author of The B Corp Handbook) from LIFT Economy facilitate an open and honest conversation about Certified B Corporations, advise companies on how to increase their impact, and provide a deep dive into the new B Corp standards that are shaping our community.
39 Episodes
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Salary negotiations can feel messy, so how do we design pay that’s fair, transparent, and free of bias? In this episode of Beyond the B, we sit down with Kate Dixon, Principal and Founder of Dixon Consulting, to unpack salary negotiation, equitable compensation design, and what the new B Corp Fair Work standards mean in practice. View the show notes: https://go.lifteconomy.com/blog/anti-oppressive-pay-designing-compensation-that-works-for-everyone-w/-kate-dixon Unlock your free B Corp Values ...
The new B Corp standards (v2.1) promise to push companies beyond checklists and into real systems change—but will they deliver? In this episode, we dig into purpose governance, human rights due diligence, lobbying and tax, and the EU rules reshaping what it means to be a B Corp. Join us as we explore whether these changes mark a true shift in business—or just a different badge. View the Show Notes: https://go.lifteconomy.com/blog/can-the-new-b-corp-standards-drive-systems-change-adam-garfunke...
Steward ownership is emerging as a powerful step for B Corps that want to safeguard their mission beyond what the benefit corporation legal protection provides. In this episode of Beyond the B, Ryan Honeyman talks with Achim Hensen of the Purpose Foundation and Luis Duarte of Amoofy about how steward ownership can shift power dynamics, protect purpose, and build a more values-driven economy. From Patagonia to emerging startups, they explore why this model may be the “gold standard” for B Corp...
In this episode, we dive into the Environmental Stewardship and Circularity (ESC) Impact Topic of the new B Corp standards (v2.1) with Brigitta Nemes, the sustainability expert who led their development over the last few years at B Lab. We discuss why environmental stewardship was separated from climate action, how the new standards balance rigor with accessibility for small businesses, and what true circularity means beyond just recycling. Brigitta also shares behind-the-scenes stories of th...
What does it mean to build a truly fair workplace—and how do the new B Corp standards define it? In this episode, we’re joined by Bernard Gouw, Senior Manager of Social Standards at B Lab, to explore the Fair Work topic. Bernard unpacks how the new requirements balance ambition with flexibility, from family living wages and collective bargaining to pay transparency and stakeholder engagement. He also reflects on the hard tradeoffs, why some outcomes are prioritized over others, and what he be...
In Part 3 of our “Are B Corps Too Woke?” series, we sit down with Annie Korver and Hayley Roulstone from Rise Consulting, an Indigenous-owned firm advancing Truth and Reconciliation in Canada. Annie and Hayley offer a powerful invitation to center rights-holders, not just stakeholders, and to embrace a relational approach to impact rooted in trust, reciprocity, and lived experience. View the show notes: https://go.lifteconomy.com/blog/are-b-corps-too-woke-part-3-annie-korver-hayley-roulstone ...
In this three-part series, we examine the B Corp community’s evolving relationship with justice, equity, diversity, and inclusion (JEDI)—celebrating progress and grappling with uncomfortable truths. In Part 2, we’re joined by award-winning B Corp leader, educator, and author Nathan Stuck to explore the complex intersection of business, purpose, and politics in today’s polarized climate. In this episode, he offers insight into the ongoing conversations around DEI and urges a return to ou...
In this three-part series, we examine the B Corp community’s evolving relationship with justice, equity, diversity, and inclusion (JEDI)—celebrating progress and grappling with some uncomfortable tensions that have emerged in recent years. In Part 1, Raj Aggarwal—founder of Provoc and long-time B Corp leader—joins to explore whether the B Corp movement’s approach to JEDI needs any changes. Drawing from his deep involvement in B Lab’s early inclusion efforts, Raj shares stories of transf...
As the B Corp movement grows across Asia, leaders in Japan, China, and Singapore are finding creative ways to adapt global standards to local cultures, business norms, and social priorities. This episode explores the challenges and breakthroughs of building a values-driven business movement in this important and fast-growing region. View the show notes: https://go.lifteconomy.com/blog/b-corps-in-asia Unlock your free B Corp Values Assessment—plus tips and insights to he...
In this episode, Ryan Honeyman is joined by Erinch Sahan (Doughnut Economics Action Lab) and Vincent Stanley (Patagonia) for a candid, thought-provoking conversation about the ongoing tensions within the B Corp movement. From Nespresso to Dr. Bronner’s, we examine the question of whether multinationals threaten the credibility of the B Corp community—or whether they are essential to scaling impact. Together, we examine the fault lines between purpose and profit, ownership and extraction, and ...
In this episode, Grace Son, Senior Manager on the Standards Team at B Lab Global, unpacks the new Government Affairs and Collective Action (GACA) impact topic within B Lab’s updated standards. Drawing from her experience in finance and four years at B Lab, Sun explains how these requirements push companies beyond individual actions toward systemic change through responsible lobbying, collective action, and tax transparency. View the show notes: https://go.lifteconomy.com/blog/new-b-corp-stand...
B Lab has released its first-ever brand awareness report--providing valuable insights into the current state of recognition for B Corps worldwide. In this episode, we delve into the findings with two influential leaders from B Lab: Charlotte Levitt, the Global Director of Marketing and Communications, and Michele Bradley, the Data Analytics Manager on B Lab's Insights Team. View the show notes: https://go.lifteconomy.com/blog/b-corp-brand-awareness Unlock your free B Corp Values Assessment—pl...
Many people have an opinion about Nespresso becoming a Certified B Corporation. But very few have ever heard their side of the story. In this episode with Lucy Bai, Sustainability Manager for Nespresso US, we strive for a balance of genuine curiosity about the things Nespresso is doing well, and tough but fair questions about places where there is concern. View the show notes: https://go.lifteconomy.com/blog/nespresso-b-corp Unlock your free B Corp Values Assessment—plus tips and insights to ...
The new B Corp standards have finally arrived! In this episode, Ryan Honeyman and Emmy Allison share their first impressions and key takeaways from the 1,130-page update. What’s changed? What’s stayed the same? And what does it all mean for companies striving to build a more just and regenerative economy? Join us as we explore the early implications, the process behind the changes, and what to watch for as implementation begins. View the show notes: https://go.lifteconomy.com/blog/new-b-corp-...
Last month, B Lab Global made an announcement that affects some small-to-medium existing B Corps. If your B Corp is due to submit for recertification between July 1 and December 31, 2025, and you would like to be evaluated under Version 6 (i.e., the current version of the standards), you must submit your assessment by June 30, 2025 — six months earlier than many of us expected. If you miss that deadline, or your submission date is in 2026 or later, you will be moved onto the new standards (ne...
In this episode, we speak with Marcel Fukayama, co-founder of Din4mo and a key leader in the B Corp movement, to explore the evolving landscape of B Corps, the role of policy in shaping the movement, and the challenges and opportunities ahead. Marcel shares insights on reducing dependency on philanthropy, navigating governance hurdles, and fostering deeper collaboration among B Corp leaders. He also reflects on the impact of COVID on the movement and the urgent need to reconnect with it...
The B Corp movement in the UK is growing at an unprecedented pace. In this episode, Chris Turner, Executive Director of B Lab UK, and Dyann Heward-Mills, CEO of HewardMills, explore what’s fueling this rapid expansion. From the rise in purpose-driven leadership to the push for systemic change through the Better Business Act, we discuss how UK businesses are embracing B Corp certification and what this means for the future of ethical enterprise. View the show notes: https://go.lifteconomy.com/...
A new initiative called the "Purpose Pledge" launched earlier this week. The timing—coinciding with Dr. Bronner’s decision to decertify as a B Corp—has led to questions about whether Purpose Pledge is designed to compete with B Corp certification. Folks are also understandably confused about why LIFT Economy is involved. In this episode, we set the record straight. What is the Purpose Pledge, and how does it differ from B Corp Certification?Why did LIFT Economy help co-create it?Why do we bel...
In this episode of Beyond the B, co-hosts Ryan Honeyman and Emmy Allison explore the recent decision by Dr. Bronner’s to decertify as a B Corporation. Ryan kicks off the episode with a monologue offering both a generous interpretation of the decision and constructive feedback on how the announcement could have been handled differently. Then, Emmy and Ryan are joined by Farmer Cee (Clarenda Stanley), CEO of Green Heffa Farms and a leader in the B Corp community. As a Black woman in regenerativ...
We are sharing this crossover episode from Next Economy Now, our other LIFT podcast highlighting the leaders who that are taking a regenerative, bio-regional, democratic, equitable, racially-just, and whole-systems approach to creating the new economy.Check out all episodes here lifteconomy.com/podcast. How can we move beyond shame and blame to foster collaboration in addressing climate challenges? In this episode, Jenny Morgan, climate strategist and author of Cancel Culture in Climate, disc...
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