Align Your True North

Ready to turbocharge your landing page game? Well, buckle up, because we’re diving into some super cool tips on how to use AI to whip up landing pages that not only look slick but also convert like crazy! We’re breaking it down into three essential tools, starting with a nifty Chrome extension called Go Full Page. This little gem lets you snap a pic of any landing page you fancy—your own or your competitors’—so you can steal their best ideas (in a totally legal and ethical way, of course!). Then, we’ll stroll over to Claude, our AI buddy, who’s going to help us brainstorm and optimize our landing pages with ease. Trust me, by the end of this episode, you’ll be building landing pages faster than a caffeinated squirrel on a sugar rush! So, grab your favorite snack, settle in, and let's get this party started!Ready to turbocharge your landing page game? Buckle up, because we’re diving into a jam-packed session all about using AI to whip up those snazzy landing pages faster than you can say 'conversion rate'. We kick things off by introducing a nifty little Chrome extension called Go Full Page, which is basically like your personal paparazzi for landing pages. Snap a full-page screenshot of any web page, save it as a PDF, and voilà! You've got a treasure trove of inspiration right at your fingertips. Whether you're analyzing your own pages or gathering ideas from your competitors, this tool is a game-changer for making notes and tweaks. But wait, there’s more! We then roll into the magical realm of Claude, an AI tool that’s like having a brainstorming buddy 24/7. It helps you create or refine your landing pages by asking all the right questions—think of it as your creative wingman, nudging you to fill in the gaps and sharpen your messaging. We share tips on structuring your projects, adding files, and even how to get the most creative juice out of Claude. Plus, you’ll learn all about crafting prompts that get the best results, including how to be specific about what you need. Finally, we wrap it all up by demonstrating how to take your initial ideas and turn them into a full-blown landing page that not only looks good but converts like crazy! We’ll show you how to use the HTML that Claude generates, and how to piece it together in your favorite page builder. Just like that, you’re ready to tackle any landing page challenge thrown your way! So gear up, grab your tools, and let’s make landing pages that don’t just look pretty but also bring in the bucks!Takeaways: Building landing pages can be a breeze with AI tools, making the process super speedy and fun! The Go Full Page Chrome extension is a game-changer for capturing landing page inspiration effortlessly. Creating a dossier about your offer helps you clarify your messaging and also guides the AI in crafting a killer landing page. Using Claude, you can optimize existing landing pages by asking it to analyze and suggest improvements for better conversion rates. Links referenced in this episode:gofullpage.comclaude.aigoogle.comCompanies mentioned in this episode: Go Full Page Claude Google Doc Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can...

Trying to level up your business can feel like climbing a mountain without a map, am I right? Today, we're diving into the nitty-gritty of how to package your offers so clients don’t just nod politely but say, “Heck yes, take my money!” We’re all about helping freelancers, VAs, and OBMs break free from the hourly grind and start charging what they’re truly worth—because who wants to earn less just because they’re getting better at their job? Instead of focusing on tasks, we’re flipping the script to outcomes, showing you how to create packages that deliver the results your clients crave. So grab your favorite snack, kick back, and let’s get ready to transform your offers into something that shines brighter than a disco ball at a 70s party!Imagine you're on a wild rollercoaster ride through the ups and downs of running a business! Today, we’re diving into the exhilarating world of upleveling your offers. Picture this: you’re a freelancer or a virtual assistant, and you want to charge more for your services, but you’re stuck in the hourly grind, feeling like you’re running in circles. Fear not! We’re here to help you break free from the shackles of hourly billing and get paid what you’re truly worth. In this lively episode, we unpack the magic of creating packages that highlight the outcomes you deliver, rather than just the tasks you perform. Spoiler alert: business owners don’t care about the hours you clock; they want results! So, we’ll guide you through the process of crafting offers that resonate with clients and turn those 'maybes' into enthusiastic 'yeses'. Get ready to sprinkle some strategic pixie dust on your business and watch it soar!Takeaways: Upleveling your business can feel like a mountain to climb, but it’s totally doable! Raising rates and positioning offers can be tricky, but we’ve got the scoop for you! Clients want the outcome of your work, not just the hours you clock in; let's package that! Charging hourly might mean losing money as you get better at your job—what a twist! Crafting offers based on outcomes leads to happier clients and a healthier paycheck—score! Join our Strategic Operations bootcamp for insider tips on mastering your business offers! https://alignedops.com/strategic-operationsMentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Ready to dive into the world of AI-generated images? We’re spilling the beans on how to create stunning AI images of yourself that can jazz up your social media, website, or even your next big branding adventure—without breaking the bank! Say goodbye to pricey photo shoots, because we’re using a tool called Replicate to whip up images that look just like you. I’ll walk you through the whole shebang—from signing up for Replicate to uploading your favorite pics and training the AI to recognize your fabulous face. Buckle up, because by the end, you’ll be a pro at getting those perfect headshots without ever leaving your couch! Let’s get our digital glam on!Ever thought about generating your own AI images? Well, grab your digital camera and your sense of humor because we're diving into the wild world of AI imagery! Picture this: instead of shelling out big bucks for those professional headshots that never seem to capture your true essence (like that time you tried to smile and ended up looking like a deer caught in headlights), you can create your own stunning images using Replicate! We’ll show you how to whip up images that not only look just like YOU but can also be splashed all over your social media feeds or your business website. It’s like having your own personal photo shoot, minus the awkward posing and questionable lighting! First things first, we’re talking about setting up your account on Replicate, and trust me, it’s easier than pie (and way less messy)! You’ll need some images of yourself – we recommend about 10 to 20, but hey, if you’re like me and have 183 (no judgment!), the more, the merrier! Just make sure to rename those beauties with your name so the AI knows who’s boss! Then, we’ll zip those images up and upload them for some AI magic to happen. It’s like sending your selfies to a secret lab where they get a glow-up! And the best part? It’s super affordable too, with costs that won’t have you crying into your wallet! As we get into the nitty-gritty, we emphasize the importance of quality images for training the AI. Think of it like teaching a puppy to fetch: you want to give it the best training possible! The more varied and high-quality images you provide, the better your AI will be at creating images that truly represent you. And when it comes to prompts, we talk about how to craft fun and engaging prompts that will result in the coolest images! So, buckle up for a fun ride as we transform your selfies into digital masterpieces that’ll have everyone asking, ‘Who’s that superstar?’Takeaways: Creating AI images of yourself is a super fun way to enhance your personal branding without breaking the bank! You can easily generate personalized images for social media and websites by training an AI model with your own photos. The more diverse images you upload, the better the AI gets at making you look fabulous! Using platforms like Replicate makes it easy to create your own AI images for just a couple of bucks a month. To get started, you need to create a folder of 10 to 20 images, and then zip them up for training. Don’t forget to play around with your prompts to get the best AI-generated images – think punk rocker vibes or whatever tickles your fancy! Links referenced in this episode:replicate.comhttps://replicate.com/ostris/flux-dev-lora-trainer/trainCompanies mentioned in this episode: Replicate Claude Flux Laura Trainer Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like...

Today, we're diving into the magical world of automation and how it can totally transform your client experience! Say goodbye to the days of juggling a massive team and endless tasks—after implementing some snazzy systems, one of us went from a whopping 27 team members down to just 8, while only working about 10 to 15 minutes a day! Yup, you heard that right. We’re all about working smarter, not harder, and trust me, these strategies are the secret sauce to cutting down your work hours and expenses. Plus, we’ll sprinkle in some tips on how to use AI to scale your biz like a pro. So grab your favorite snack and get comfy, because we’re about to level up your business game!Bringing you a treasure trove of automation wisdom straight from our vault, this episode is like a magic wand for your business! Imagine slashing your workload to just 10-15 minutes a day. Sounds too good to be true? Well, buckle up, because we're diving deep into the world of client experience and automation that will flip your business on its head. We’re talking about how to streamline your operations so effectively that you could practically run your empire from the comfort of your couch (snacks included, of course!). We kick things off with a personal story that’ll have you chuckling and nodding in agreement. Remember the days when spreadsheets were your best friend? Yeah, we’ve been there too! But fear not, because automation is here to rescue you from the clutches of manual labor! From sending contracts in a snap to creating a seamless client onboarding experience, we’ll break it all down. We’ll explore the ‘power of one’ system that ensures your clients feel like rockstars right from the get-go, turning that initial excitement into long-term satisfaction. And guess what? We sprinkle in some juicy examples, like how a delightful edible arrangement can make your clients feel like they hit the jackpot. Who doesn't want to be showered with chocolate-covered strawberries, am I right? As the episode rolls on, we’ll chat about the importance of community engagement and how merging your course and community platforms can skyrocket your interactions by up to 40%! That’s right! You’ll learn how to automate welcoming new members and keep the momentum going so your clients feel cherished and connected. By the end, you’ll be armed with strategies that not only save time but also turbocharge your client satisfaction and referrals. So grab your favorite drink, kick back, and get ready to revolutionize your business operations with a sprinkle of fun and a dash of automation magic!Takeaways: Automating your client experience can drastically reduce your workload and team size, making you more efficient. Implementing systems allows you to work smarter, freeing up time to focus on growth and strategy. Creating a seamless onboarding process can significantly enhance customer satisfaction and retention rates. Using AI tools in your business is a game changer for scaling and improving operational efficiency. Companies mentioned in this episode: Kajabi Kartra Teachable Facebook Telegram Discord Amazon Edible Arrangements Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Ever felt like your to-do list is a never-ending saga, leaving you wondering, “What was I supposed to be doing again?” Well, if time management is your Achilles’ heel, fear not! Today, we're diving into the magical world of AI and how to whip up your very own AI executive assistant. This handy-dandy digital sidekick will help you brainstorm tasks, carve out precious deep work time, and even review your week, boosting your confidence like a superhero cape! We’re sharing tips, tricks, and step-by-step guidance on using Claude to create an assistant that gets you organized and focused. So grab your favorite beverage, kick back, and let’s turn that chaos into a symphony of productivity!Time management woes? We've all been there, right? You sit down at your computer, ready to tackle that monster to-do list, and suddenly it's like your brain goes on vacation without you! Fear not, because today we’re diving into how you can craft your very own AI executive assistant to help you wrangle those tasks like a pro. Picture this: an assistant that knows your schedule, helps you carve out time for deep work, and even boosts your confidence by keeping track of what you actually accomplish each week. Sounds dreamy, right? Well, buckle up, because we're about to turn that dream into a reality! This episode is packed with tips and tricks on utilizing AI—specifically our buddy Claude—to streamline your productivity. We’ll walk through everything from setting up your AI assistant to connecting it with your Google Calendar and Docs, ensuring it’s fully equipped to help you conquer the chaos of your workweek. Get ready to say goodbye to the overwhelming clutter of your mind and hello to a more organized, efficient you!Takeaways: Managing time can feel like herding cats, especially if you've got a million things on your to-do list! Creating your own AI executive assistant can help streamline your calendar and boost productivity like a rocket! Reflecting on your week allows you to celebrate wins and learn from mistakes, building confidence like a boss! Claude, our favorite AI tool, is here to save the day with scheduling and productivity hacks that are ADHD-friendly! Don’t forget to regularly check in with your AI assistant to ensure you’re maximizing your focus time! Weekly planning sessions with your AI can help turn overwhelming tasks into bite-sized pieces of productivity pie! Links referenced in this episode:opsyachtclub.comCompanies mentioned in this episode: Claude Google Docs Google Calendar Gmail Canva Asana ClickUp Notion Zapier ChatGPT Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Feeling a bit like a lone wolf in your entrepreneurial journey? Well, guess what? You're definitely not alone, and today we're diving into a super cool concept: creating your own AI Board of Directors! Inspired by Napoleon Hill's classic idea of having a council of wise minds (even if some of them are just floating in the great beyond), we’re all about harnessing the power of AI to get that sage advice you crave. Imagine having a crew of five virtual mentors—alive or not—ready to dish out wisdom and help you tackle life’s little dilemmas, both business-related and personal. I’ll walk you through the step-by-step process of setting this up using Claude, our favorite AI sidekick, so you can level up your decision-making game like a boss! Let’s get this party started and make those decisions a whole lot easier!Picture this: you’re a solo entrepreneur, hustling hard but feeling a bit like a lone wolf in a vast business wilderness. Ever wish you had a squad to bounce ideas off of? Well, you're in for a treat! Today, we’re diving into the wild world of creating your very own AI Board of Directors. Inspired by the legendary Napoleon Hill, who gathered wisdom from great minds (some alive, some not), we’ll show you how to craft a virtual think tank that’s ready to tackle your toughest decisions, whether they’re business-related or personal. We kick things off by exploring the idea of a personal board of directors—think of it as assembling a dream team of advisors, but without the corporate stuffiness. With the help of AI tools like Claude, you can channel the wisdom of historical figures, modern-day moguls, or even your favorite fictional characters. Who wouldn’t want to ask advice from George Washington or Oprah? We talk about how to pick your five board members, ensuring a diverse set of perspectives that challenge your thoughts rather than just nodding along. As we guide you through setting this up, expect a mix of tech tips and personal anecdotes, all while keeping it light and playful. By the end, you’ll have a fully functioning AI Board of Directors to consult for advice on everything from launching a new product to figuring out dinner plans. Seriously, who needs a crystal ball when you’ve got AI and a bit of imagination?Takeaways: Running a business as a solo entrepreneur can feel super lonely at times, right? Creating your own AI Board of Directors is a genius way to get guidance! Using AI, like Claude, helps you find advice from your imagined board members easily. Make sure to choose diverse members for your board to get different perspectives! Set clear business goals so your AI Board can provide you with relevant advice. This process empowers you to think creatively and break free from repetitive patterns. Links referenced in this episode:claudeopsyachtclubchatgptperplexitygrokgeminiMentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Do you love your business but absolutely dread marketing? If that sounds like you, grab a comfy seat because we’re about to dive into the wild world of marketing without the icky feelings! Marketing is just about shouting from the rooftops that you’ve got the perfect solution to someone’s problem—kind of like rescuing a friend who's struggling to bake bread and saving the day with your grandma's secret recipe! We’ll chat about how to turn that marketing frown upside down by shifting your focus from the scary outcomes to the fun process of sharing what you do best. And trust me, once you start falling in love with the idea of helping others, you’ll see marketing as less of a chore and more of a way to spread your unique gifts to the world! So, let’s sprinkle some fun into that marketing magic and find out how to make it work for you!Marketing can feel like a monster lurking under your bed, right? You love your business, but the thought of putting yourself out there? Yikes! It’s like trying to convince your cat to take a bath. But fear not, my business buddies! Today, we’re diving deep into the magical world of marketing, where I’ll share some tips that’ll help you embrace the process and maybe even fall head over heels for it! It’s all about letting people know you’ve got the golden key to their problems—like being the friend with the secret recipe for the fluffiest bread. I mean, who wouldn’t want to share that? When you start seeing marketing as just helping out a buddy in need instead of a daunting task, it becomes a whole lot easier. I’ll break down the essential steps to finding your voice, speaking your truth, and sharing your solutions without feeling like you’re yelling into the void. Let’s sprinkle a little visibility on that marketing cake and carve out a space for your unique talents to shine! So grab a comfy seat, and let’s make marketing as fun as a game of charades at a family reunion!Takeaways: Marketing isn't just a chore; it's about sharing the solutions you have, like a good friend sharing a secret recipe! Falling in love with marketing can transform your business journey into a fun adventure instead of a daunting task. Visibility is key! Sometimes you just gotta put yourself out there, like a loaf of bread rising in the oven! Don't just list features when offering your products—highlight the delicious benefits that will make people drool! Consistency in messaging builds credibility, so keep talking about those problems and solutions like a pro! Remember: marketing is all about the process and the joy of connecting with those who need your help! Links referenced in this episode:OpsYachtClubMentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

The secret sauce to snagging clients is revealed, and trust me, it’s easier than finding a needle in a haystack—if that needle was made of gold! Today, we’re diving into an awesome training straight from our Ops Yacht Club, where I’ll spill the beans on how you can reel in three to five clients in just 30 days. Picture this: an entire client attraction system laid out for you, complete with all the juicy details you need to get started. We’re not just talking about fluff here; I’m talking about solid strategies that’ll help you stand out—even when the competition is trying to swoop in with cheaper options. So grab your favorite snack, settle in, and let’s get cracking on creating your very own client-magnet magic! If you want in on more of these fun and informative sessions, check out the link below to join our Ops Yacht Club for free!Takeaways: One of the biggest questions I get is how to snag clients, and I'll spill the beans on that today! We're diving into a training that shows how to attract three to five clients in just 30 days—talk about a client-catching extravaganza! If you're not part of our yacht club, you're missing out on free monthly trainings that help you level up your client game—click the link and join the fun! Operations professionals, listen up! It's all about showing how you create transformations in businesses, not just completing tasks, which is where the magic happens! Creating a signature methodology is key! What’s the unique way you help clients? Give it a catchy name to stand out from the crowd! Cold email outreach is crucial—make it all about them, not you! That’s how you turn leads into clients, folks! Links referenced in this episode:perplexity.aiyoutube.comgo high levelhubspot.comyachtclub.comops yacht clubCompanies mentioned in this episode: Perplexity ChatGPT5 HubSpot Claude Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Are you ready to dive into the wild world of AI and operations? Buckle up, because we’re tackling a super important question: Are you fixing what’s broken or just adding a sprinkle of AI chaos to your workflow? Spoiler alert—just because you can toss AI into your business like confetti at a party doesn’t mean you should! We’ve seen too many folks throw AI into the mix without a game plan, only to end up with a hot mess instead of a smooth operation. So, let’s chat about how to strategically integrate AI into your business without losing your sanity—or your clients! We’ll share some hilarious examples of what happens when AI runs amok and give you some handy tips to make sure you’re using this shiny new tool the right way. So grab your favorite snack, kick back, and let’s figure out how to make AI work for you, not against you!Takeaways: Before diving headfirst into the AI pool, make sure you're fixing a real issue, not just adding more chaos to your workflow! AI is a tool, not a miracle worker; using it incorrectly can turn your business into a circus! Your team needs to be ready for AI integration; otherwise, it’s like giving a toddler a chainsaw—yikes! Just because you can slap AI on everything doesn't mean you should; strategy is key, folks! Having clear objectives and KPIs helps ensure AI actually benefits your business rather than complicating it more. AI can save time and effort, but it’s not a substitute for strategic thinking in your operations! Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Ever feel like your support inbox is turning into a never-ending black hole of questions and requests? Well, let me tell you, you're not alone! We've all been there, staring at that inbox like it's a puzzle we can't solve. But fear not, because in this episode, we’re diving into a game-changing solution with ClickUp that will transform your customer service game! We’re talking about creating a streamlined ticketing system that’ll have your inbox looking clean and organized in no time. Seriously, it’s like decluttering your digital space with a magic wand! So, how do we tackle the inbox chaos? First, we harness the power of AI! Imagine a little virtual assistant that learns from your past emails and builds a comprehensive Q&A guide for you. That’s right! We’ll show you exactly how to set this up using ClickUp and Gmail, making it easier to respond to customer inquiries without losing your sanity. We’ll walk through creating a Customer Service Handbook that not only helps you answer common questions but also evolves as you add new information. It’s like having your cake and eating it too, except the cake is knowledge and the eating part is your newfound efficiency! But wait, there’s more! We’ll also cover how to automate tasks and set up AI agents to handle repetitive responses, so you can focus on more important things—like planning your next vacation or finally taking that painting class you’ve been putting off! By the end of this episode, you'll be a pro at managing your support tickets with ease, leaving you more time for the things you really love. Tune in and let’s revolutionize your customer service experience together!👉 Join our next bootcamp - http://www.alignedops.com/strategic-operationsTakeaways: If your support email inbox looks like a chaotic tornado, don't worry, there's a fix for that, and it's called ClickUp! Using ClickUp for customer service is going to change your life—like, who knew organizing emails could be this exciting? AI can help you build a knowledge base that learns from your past emails and answers future questions like a pro! Setting up automations in ClickUp can save you tons of time, so you can spend less time stressing and more time flexing those strategic muscles! Creating a comprehensive customer service handbook is the secret sauce to tackling those pesky email inquiries with confidence. Join our bootcamp for a chance to learn more about these strategies and maybe snag a $25 Amazon gift card while you're at it! AI Agent Prompt:You are [NAME], our Client Success Director. You are responsible for handling all email support tickets with professionalism, empathy, and efficiency.Core Responsibilities:Respond to customer emails using our customer service handbook as your primary referenceMaintain our companies brand voice: [specify tone - friendly, professional, helpful, etc.]Always sign off as "[NAME], Client Success Director, [COMPANY]"Response Guidelines:Acknowledge the customer's concern within the first sentenceProvide clear, actionable solutions when possibleLook through the Customer Service Handbook for answers to the support question.If you cannot resolve an issue immediately, explain next steps and timelineUse the customer's name when availableKeep responses concise but thorough (aim for 3 paragraphs maximum)Escalation Procedures:For issues requiring: membership cancellations, refunds, technical problems, billing disputes, or [other specific scenarios], create a task in the Customer Service Space Task listInclude in each task: customer name, email, issue type, priority level, and detailed descriptionMark urgent issues (complaints, billing problems, service outages) as high...

Creating SOPs can feel like a trip to the dentist—lots of dread and wishing you could just avoid it altogether! But fear not, my fellow entrepreneurs and operations wizards, because I’m about to sprinkle some magic dust on that SOP graveyard you’ve been avoiding! We’re diving into how to whip up effective Standard Operating Procedures that keep your team on the same page without sucking up all your precious time. Trust me, knowing the *why* behind each task is key to getting everyone onboard and making those processes sing rather than moan. Plus, I’ve got a nifty little trick up my sleeve to keep your SOPs as fresh as your morning coffee—so stick around for that!Creating Standard Operating Procedures (SOPs) can feel like a chore, especially when you’ve got a graveyard of outdated ones haunting your business processes! We’ve all been there, right? Imagine spending hours crafting SOPs only to have them gather digital dust, forgotten and ignored. But fear not! We’ve got a shiny new approach to make SOPs your best friends instead of your worst enemies. In this chat, we’re diving into the nitty-gritty of what goes into a kick-butt SOP, starting with the all-important purpose. Why are you doing this? If your team doesn’t grasp the ‘why,’ they might as well be filling out forms in a parallel universe where no one cares! We share a cautionary tale about a coach who skipped filling out a critical form simply because she didn’t get its significance. Yikes! Understanding purpose not only keeps tasks flowing smoothly but also empowers your team to take ownership. Next up is the procedure – this is where you lay out the steps like breadcrumbs leading your team through the forest of tasks. It’s all about clarity, baby! And let’s not forget resources; does your team have everything they need to succeed? A video tutorial? Check! A step-by-step guide? Double check! We cover how to cater to all learning styles, ensuring that everyone can digest the information in a way that makes sense to them. Lastly, we’ll tackle FAQs to cover those ‘oops’ moments when things go awry. By the end of our episode, you’ll be armed with a nifty little trick to keep your SOPs fresh and fabulous, ensuring that they’re not just another dusty digital file but a living document that grows with your business!Takeaways: Creating SOPs can feel like a chore, but it doesn't have to be a total snooze-fest! Understanding the purpose behind your tasks is crucial to getting everyone on board, trust me! Make your SOPs pop with resources like videos and FAQs to keep things exciting. Keeping your SOPs up to date isn't just a one-person job; it's a team effort, folks! Using tools like ClickUp can streamline your SOP process, making it smoother than a jazz saxophonist! Don't forget, a little humor goes a long way in making SOPs more engaging! Links referenced in this episode:theopsyachtclub.comopsyachtclub.comCompanies mentioned in this episode: Ops Yacht Club Loom Claude ChatGPT Gemini ClickUp Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Ever felt like a deer in headlights when staring at a job description with tools you've never even heard of? Yeah, me too! But fear not, my friend, because today we’re diving into the magical world of creating your own courses using AI—specifically, a nifty tool called Perplexity! Whether you want to master ClickUp for project management or whip up some artisan sourdough bread, we’re gonna show you how to tailor your learning experience to get exactly what you need. It’s all about crafting a course that not only fits your interests but also helps you tackle those pesky skills that might be holding you back. So grab your favorite snack, kick back, and let’s get ready to unleash that inner learning beast!Get your prompt at: http://www.alignyourtruenorth.com/course-promptEver felt that pang of anxiety while scrolling through a job description, staring at a list of tools you’ve never even heard of? You’re not alone, my friend! Many of us see those fancy names like ClickUp or Go High Level and think, 'Well, that’s a hard pass for me!' But what if I told you that there’s a way to turn that anxiety into confidence? That's right! In today's playful jaunt through the world of operations, we’re diving deep into the magical realm of creating your own personalized course using the fabulous tool, Perplexity. Whether you want to master project management or bake the perfect sourdough bread (seriously, who doesn’t want that?), I’ll guide you step-by-step on how to whip up a course that fits your learning goals like a glove. Get ready to unleash your inner course creator, because we're making learning as easy as pie!Takeaways: Ever felt overwhelmed by job descriptions with tools you don't know? You’re not alone, my friend! Getting started in operations can feel like a massive puzzle, but I've got the pieces for you! Creating your own course on anything, from ClickUp to baking sourdough, is easier than you think! Perplexity is your new BFF for course creation; it curates the best content so you don’t have to! Nail that dream job by learning that one tricky tool you don’t quite get—confidence is key! Remember, setting clear outcomes in your prompts helps AI give you the best results. Links referenced in this episode:perplexityclickupgoogle.comCompanies mentioned in this episode: Go High Level ClickUp Perplexity Google Claude Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

If you’re an operations pro hustling 50 hours a week and still barely scraping by, boy, do we have some juicy insights for you! Today, we're diving into the big ol' world of operations and revealing how you can transform your game from trading time for pennies to raking in the big bucks—think $5,000 to $15,000 a month! You see, the secret sauce isn’t just hard work; it’s all about how you position yourself and the value you bring to the table. We’re talking about ditching that hourly grind and instead showcasing your strategic thinking skills that business owners are absolutely craving. Stick around, because I’m spilling the beans on how to fix those pesky mistakes that keep you from cashing in and stepping into your true worth—no more staying broke on the hamster wheel of hourly rates!Ever felt like you’re stuck in a hamster wheel of working 50 hours a week, yet your bank account is not reflecting your hustle? I hear ya! It’s a real drag when you see fellow operations pros cashing in big bucks while you’re just scraping by. But don’t throw in the towel just yet! We’re diving into the nitty-gritty of how to flip that script. By the time we wrap things up, you’ll be armed with all the juicy tips to transform your operations game from mundane to magnificent! First up, let’s chat about the classic blunder: trading your time for money. It’s like trying to fill a bathtub with the drain open – it’s just not gonna work out! Instead of getting paid for every hour you clock in, it’s high time you start charging for the value you bring to the table. Think about it! When you position yourself as a strategic thinker, the cash flow starts to pour in like a fountain of gold! I mean, who wouldn’t want to pay for brainpower over just manual labor, right? And trust me, it’s not just about doing tasks but about creating transformations that keep your clients coming back for more. Now, let’s not forget about the importance of language. Words have power, my friend! Swap out boring phrases like 'I can update your CRM' for something that makes business owners perk up like a kid in a candy store. How about ‘I can optimize your sales process to increase conversions by 20%’? Now that’s what I call painting a picture with your words! So, if you’re ready to ditch the low-paying gigs and become a strategic partner in the operations world, stick around because we’ve got loads of tips coming your way. Stay tuned and let’s make that bank account as happy as we are!Takeaways: Many operations professionals are stuck trading time for money, which keeps them broke. The key to success is positioning yourself as a strategic thinker instead of just a doer. Business owners crave strategic insights, and they'll pay more for your brainpower than your hands. Using outcome-based language when discussing services can drastically increase your perceived value. Links referenced in this episode:theopsyachtclub.comMentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Are you feeling stuck in your operations role? This episode reveals that the key to thriving as an operations professional isn't just about certifications or mastering tech stacks; it's about having a supportive community that speaks your language. Brooke Elder shares her journey and emphasizes the importance of connecting with like-minded individuals who understand the unique challenges faced by operators. Through community engagement, you can gain insights, brainstorm solutions, and elevate your problem-solving skills, ultimately leading to higher pay and a more fulfilling career. Join Brooke as she explores how surrounding yourself with the right people can transform your business and professional life.The value of community in operations is a recurring theme in Brooke Elder's insightful discussion. She highlights a significant finding from her experience: successful operations professionals often attribute their achievements to being part of a community that truly understands their challenges and speaks their language. Brooke emphasizes that it’s not about acquiring more certifications or technical skills but rather about having a solid network to turn to for support and advice. She paints a relatable picture of her own early career struggles, illustrating the frustrations of working in isolation and the missed opportunities for collaboration and growth.Brooke explains that many professionals fall into an isolation trap, particularly in roles that require systemic thinking. This isolation can delay problem resolution and hinder overall productivity, which, in turn, affects earning potential. By fostering a community like the OPS Network, Brooke aims to create an environment where operations professionals can easily share insights, brainstorm solutions, and support one another. She introduces the concept of a 'mind hive,' where the collective knowledge of the community accelerates progress and provides diverse perspectives on problem-solving.As the conversation progresses, Brooke outlines the tangible benefits of being part of a community, including the opportunity to learn from others' experiences and insights. She encourages listeners to reflect on their own networks and consider whether they are engaging with peers who challenge and inspire them. The episode wraps up with a strong call to action, inviting professionals to join the OPS Network, where they can not only enhance their skills but also contribute to a collective elevation of the operations field. The overarching message is clear: community is essential for growth, and together, professionals can rise to new heights.Takeaways: Having a community of like-minded professionals can significantly enhance problem-solving capabilities and business growth. Networking with others who understand your challenges can save time and lead to faster solutions. Solving higher-level problems is essential for increasing your income and business potential. Engaging with a supportive community helps you gain new perspectives and innovative ideas. The value of being in a network is that you can elevate each other’s skills and knowledge. Communities like the OPS Network create an environment where everyone can thrive and succeed together. Links referenced in this episode:theoptimizednetwork.comtheptimizednetwork.com/2025Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery...

Are you the one holding yourself back from success? Brooke Elder dives into the common struggle of imposter syndrome and how it often stems from our own fears and doubts. She shares a powerful story about a client who nearly missed out on an incredible opportunity due to feelings of inadequacy, only to realize her true worth after stepping out of her comfort zone. This episode emphasizes that your worth remains unchanged regardless of external validation, and it's crucial to recognize that you're at the beginning of an exciting up level in your journey. Discover practical strategies to combat imposter syndrome, including creating a "brag book" to remind yourself of your achievements and the value you bring to the table.Brooke Elder dives into the transformative power of self-belief and the importance of stepping outside comfort zones. Through compelling anecdotes, including a story about a client who wrestled with self-doubt before embracing a lucrative opportunity, she illustrates how many professionals grapple with imposter syndrome—a universal experience that can hinder success. The discussion highlights practical strategies for combating these feelings, emphasizing that the obstacles we face often stem from our own perceptions. Brooke encourages listeners to recognize imposter syndrome for what it is: a sign of growth. By creating a 'brag book' filled with testimonials and positive feedback, one can retrain the brain to acknowledge their worth and capabilities. The episode ultimately serves as a motivational call to action, inspiring individuals to confront their fears and pursue their ambitions with confidence, as their potential is often trapped behind self-imposed limitations.Takeaways: Imposter syndrome is common and affects everyone, even experienced professionals like Brooke Elder. Recognizing that imposter syndrome signifies you're about to up level is vital for growth. Creating a brag book can help combat imposter syndrome by reminding you of your achievements. Your worth is constant and unaffected by external validation or client rejections. Stepping out of your comfort zone is essential for personal and professional development. Every experience you encounter is a learning opportunity, helping you grow and improve. Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Frameworks are the backbone of your business, and mastering them can revolutionize the way you operate. Brooke Elder dives into the importance of creating structured processes that not only streamline client onboarding but also enhance the overall client experience. By developing comprehensive frameworks, you can automate various aspects of your business, saving time and increasing efficiency. Brooke also introduces the concept of the OPS Network, where members can access new business solutions and standard operating procedures every month, making it easier to offer valuable services to clients. Tune in to discover how these strategies can transform your business and empower you to become a client journey expert.Frameworks serve as the backbone of any successful business, and understanding their importance can lead to significant transformations in how entrepreneurs operate. The discussion centers around the concept of frameworks, which are structured approaches to achieving specific business goals. By implementing frameworks, business owners can streamline processes, automate tasks, and ultimately save precious time. Frameworks can act as cheat sheets, enabling entrepreneurs to provide ready-made solutions to their clients, thereby enhancing the service offered and increasing client satisfaction. The episode emphasizes the value of creating comprehensive client onboarding frameworks that not only focus on the immediate tasks but also aim for long-term outcomes, such as turning clients into raving fans and brand advocates. It presents practical examples, such as onboarding procedures and podcast production processes, illustrating how a clear framework can pave the way for consistent and high-quality results. Ultimately, listeners are encouraged to think in terms of frameworks to elevate their business operations and provide exceptional value to their clients.Takeaways: Frameworks can serve as the backbone of your business, streamlining processes and saving time. Creating detailed frameworks allows you to offer ready-made solutions to clients effortlessly. Effective client onboarding involves mapping out steps to ensure clients become raving fans. Utilizing tools like ClickUp can help visualize and organize your business processes effectively. The OPS Network provides monthly business processes with SOPs and KPIs for seamless client solutions. Joining the OPS Network can lead to significant savings and increased revenue opportunities for your business. Links referenced in this episode:operationselevated.com/strategic-edgetheoptimizednetwork.comwww.theoptimizednetwork.com/2025Companies mentioned in this episode: operations elevated ClickUp OPS network Optimize Network Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Are your client proposals falling flat? Discover how to transform your approach and get clients chasing you down for your services. In this episode, Brooke Elder emphasizes the importance of focusing on outcomes rather than just listing tasks or hours in your proposals. By identifying the core problem you solve and articulating the tangible results your clients can expect, you can create compelling offers that resonate with potential clients. Brooke shares practical strategies and examples, including a worksheet to guide you through crafting your offers, ensuring that your clients see the value in what you provide. Tune in to learn how to elevate your proposals and attract the clients you truly want to work with.Navigating the intricate world of client proposals can often feel like an uphill battle, especially for those in service-based businesses. Brooke Elder dives deep into the common pitfalls that lead to client rejections, urging business owners to rethink their approach to proposals. The crux of the discussion centers around the misconception that clients care about the hours spent or the tasks performed. Instead, Elder emphasizes the importance of focusing on outcomes—the transformative results that hiring a service provider can bring to their business. By illustrating how to shift the narrative from a task-oriented proposal to one that highlights the benefits and results, listeners learn how to position their offers in a way that resonates deeply with potential clients. The episode culminates in practical advice on crafting offers that not only address client pain points but also clearly articulate the desired outcomes, thus enabling business owners to attract clients who are eager to engage their services.Takeaways: Business proposals should focus on outcomes rather than listing tasks and hours. Identify the core problem you solve for clients to create compelling offers. Emphasize the transformative results clients will experience by hiring you. Effective communication in proposals can lead to clients seeking your services eagerly. Articulating the benefits of your solutions can significantly enhance client engagement. Use worksheets to clarify your offers and streamline the proposal creation process. Links referenced in this episode:alignyourtruenorth.com/offer-solutionMentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Get ready to revolutionize your marketing approach with a transformative training session led by Brooke Elder. This episode emphasizes the importance of defining your brand voice and identity, guiding listeners through a practical document that helps clarify their vision, mission, and avatar. Brooke shares personal insights about embracing authenticity in branding, encouraging you to incorporate what you love into your business to attract the right clients. The discussion also highlights the use of AI, specifically Claude, as a powerful tool for refining your brand messaging and creating engaging content. By the end, you'll be equipped with actionable strategies to not only enhance your own brand but also offer these insights to your clients, setting the stage for impactful marketing.Brooke Elder dives deep into the essence of building a brand that resonates with authenticity and personal passion. The podcast begins with a promise to transform listeners' marketing strategies while emphasizing the importance of staying true to oneself. Brooke shares her journey of aligning her brand with her love for sailing and beach aesthetics, illustrating how personal interests can shape a business identity. Listeners are encouraged to reflect on their own passions—whether it's horses, cooking, or gaming—and incorporate these elements into their branding. This approach not only enhances brand voice but also creates a more relatable and engaging connection with the audience. The episode transitions into practical advice, featuring a guided walkthrough of a comprehensive branding document. Brooke highlights the significance of defining a vision statement, core values, and a mission that encapsulates the transformation offered to clients. She stresses the importance of identifying target audiences and understanding their struggles, both internally and externally. By digging into these aspects, entrepreneurs can craft messaging that truly resonates, ultimately leading to more effective marketing campaigns. The conversation also touches on the role of AI in refining brand messaging, making it clear that technology can be leveraged to enhance, rather than replace, the personal touch in business communication.Takeaways: Creating a strong brand involves incorporating your personal passions into your messaging. Utilize AI tools like Claude to streamline your marketing and brand voice creation. Defining your vision and values is crucial for long-term business success and impact. Understanding your target audience's internal struggles can greatly enhance your marketing strategy. Transforming your business requires clarity on your offers and the transformations they provide. Building your legacy involves thinking about the long-term impact your business will have. Links referenced in this episode:alignyourtruenorth.com/coursehttps://alignyourtruenorth.com/ai-branding/Mentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Feeling overworked? You might not be managing your time effectively. In this episode, Brooke Elder dives into practical time management strategies that can help you optimize your business while still prioritizing your family and personal vision. She emphasizes the importance of viewing time as a container, where setting goals and compressing timelines can actually boost productivity. Through techniques like time blocking and reducing context switching, Brooke provides actionable tips to streamline your workflow. Plus, she offers a free training resource to help you implement these strategies and achieve more in less time.Struggling to find that sweet spot between work and personal life? Brooke Elder hosts an enlightening discussion centered on the often-overlooked topic of time management, especially for busy entrepreneurs. Her perspective shifts the narrative, urging listeners to consider time as a limited resource that, when managed correctly, can lead to greater productivity and a more balanced life. Elder's insights challenge the common misconception that simply working harder will yield better results; she argues instead that efficiency is key. By compressing timelines and setting clear goals, individuals can unlock their potential and enhance their creativity, leading to a more fulfilling work experience.The episode dives into the practicalities of time management, emphasizing the importance of strategies like time blocking. Elder differentiates between two types of individuals: those who thrive on detailed schedules and those who prefer a more flexible approach. Regardless of one's style, the core principle remains the same: reducing context switching is vital for maintaining focus and efficiency. Elder advocates for grouping similar tasks, which not only minimizes distractions but also allows for deeper engagement with work. Her personal anecdotes and relatable examples resonate with listeners, making her advice actionable and relevant.To further aid her audience, Elder introduces a special gift— a free training called the ‘Productivity Project’—designed to help implement these time management techniques. This resource serves as a stepping stone for listeners eager to refine their skills and take control of their schedules. By the end of the episode, Elder inspires a newfound appreciation for managing time wisely, encouraging her audience to embrace these strategies and ultimately reclaim their time, leading to a more productive and harmonious life.Takeaways: Time management is crucial for balancing work and personal life, yet many avoid fixing it. Setting constraints on time can boost productivity and foster creative problem-solving. Grouping similar tasks together minimizes context switching and enhances efficiency in work. Utilizing time blocking allows you to prioritize family and work commitments effectively. Implementing the Pomodoro technique helps maintain focus and gives essential breaks for productivity. The right time management strategies can enable you to take on more clients successfully. Links referenced in this episode:alignyourtruenorth.com/productivityMentioned in this episode:Become a Member of the Ops Yacht ClubI've created a free community where we are posting job opportunities for people just like you! Inside the community we also have trainings on how to structure your packages to better serve your clients, help with how to do discovery or strategy calls and give you ideas on where to find your next client. We'd love to have you a part of the community. You can join at www.opsyachtclub.com

Are you struggling to attract high-ticket clients despite having all the right qualifications? Brooke Elder dives into the hidden barriers that often hold operations professionals back, emphasizing the importance of a mindset shift to build unshakable confidence. By treating yourself as your own first client, you can gain valuable insights and results that will enhance your self-belief and marketing efforts. This episode encourages listeners to conduct a thorough business audit, identifying strengths, weaknesses, opportunities, and threats to pave the way for growth. Get ready to transform your approach, understand your superpowers, and start attracting those premium clients you've been dreaming of!The latest episode of Align Your True North features Brooke Elder as she unpacks the intricate dynamics between self-confidence and client acquisition, specifically for operations professionals grappling with the elusive high-ticket clients. Elder highlights a poignant example of a top client who, despite an impressive array of qualifications and accolades, struggled to attract premium clients due to a fundamental lack of self-belief. This discussion sheds light on the confidence paradox that many face: the disconnect between their actual capabilities and their self-perception. Elder challenges listeners to rethink their value proposition and embrace their unique talents as superpowers, rather than dismissing them as commonplace.One of the central strategies Elder advocates is the concept of being your own first client. By applying one's skills and services to their own business, professionals can cultivate a deeper understanding of their offerings, leading to increased confidence when engaging with actual clients. This approach not only allows individuals to refine their processes but also enables them to build a compelling narrative around their journey, which can be instrumental in marketing their services. Elder delves into the 'mirror principle', explaining how the energy and confidence a service provider exudes are often reflected back during client interactions. This connection emphasizes the importance of self-belief in attracting the right clientele and overcoming objections that may arise during sales processes.Listeners are encouraged to embark on a business audit, a strategic assessment that identifies gaps and opportunities within their operations. Elder introduces the SWOT analysis framework, urging entrepreneurs to view their businesses objectively, almost as if they were consulting for a client. This perspective fosters clarity and allows for the identification of actionable goals that can be pursued in the upcoming months. By drawing a clear line between themselves and their businesses, individuals can better navigate the complexities of entrepreneurship, making informed decisions that drive growth and success. The episode offers a wealth of actionable insights and an empowering message about the transformative power of confidence in achieving professional aspirations.Takeaways: To attract high ticket clients, it's essential to develop unshakable confidence in your abilities. Treat your business like a client to identify gaps and opportunities for growth. Perform a business audit to assess your strengths, weaknesses, opportunities, and threats effectively. Being your own first client helps you gain the experience and confidence needed for success. Recognize the confidence paradox: you know more than you think you do. Using yourself as a case study can effectively showcase your growth and expertise. Links referenced in this episode:operationselevated.com/strategic-edgeCompanies mentioned in this episode: operations elevated Mentioned...