Discover
Grown UP Business

Grown UP Business
Author: Paul Avins
Subscribed: 2Played: 10Subscribe
Share
© Copyright 2025 Paul Avins
Description
Welcome to the Grown UP Business Podcast, hosted by Paul Avins, this is the go-to show for entrepreneurs, founders, and CEOs who want proven Scale UP strategies, actionable business growth insights, and real-world entrepreneurship lessons to take their companies to the next level.
Each week Paul draws on 21+ years of coaching experience (helping over 20,000 entrepreneurs and facilitating £150m+ in exits) to bring you:
Expert Interviews – Candid conversations with successful entrepreneurs, investors, and subject matter experts on leadership, scaling sales, funding, culture, and exits.
Actionable Scale-Up Frameworks – Covering Paul’s 3 pillars: Level Up (your mindset), Team Up (build world-class teams), and Scale Up (sales, operations & systems).
Real Business Stories – No fluff, no hype. Just proven strategies and hard-won insights you can apply immediately.
Whether you’re looking to:
- Grow from 7 to 8 figures
- Build a high-performing leadership team,
- Create a sellable business for exit, or
- Shift from “operator” to true Scale Up CEO…
This podcast gives you the clarity, strategies, and community to get there.
Learn how to scale your business sustainably.
Discover the systems and sales strategies that fuel growth.
Understand how to build a business that works without you.
Stay inspired with success stories from CEOs who’ve been there.
A sellable business is also a great business to run – and this podcast shows you how to build both.
Subscribe & Join the Community
Join thousands of ambitious founders already scaling with Paul and Team Purple. Subscribe on Apple Podcasts, Spotify, YouTube or your favourite platform and never miss an episode.
Transform your identity from business owner to CEO. Level Up. Team Up. Scale Up.
Each week Paul draws on 21+ years of coaching experience (helping over 20,000 entrepreneurs and facilitating £150m+ in exits) to bring you:
Expert Interviews – Candid conversations with successful entrepreneurs, investors, and subject matter experts on leadership, scaling sales, funding, culture, and exits.
Actionable Scale-Up Frameworks – Covering Paul’s 3 pillars: Level Up (your mindset), Team Up (build world-class teams), and Scale Up (sales, operations & systems).
Real Business Stories – No fluff, no hype. Just proven strategies and hard-won insights you can apply immediately.
Whether you’re looking to:
- Grow from 7 to 8 figures
- Build a high-performing leadership team,
- Create a sellable business for exit, or
- Shift from “operator” to true Scale Up CEO…
This podcast gives you the clarity, strategies, and community to get there.
Learn how to scale your business sustainably.
Discover the systems and sales strategies that fuel growth.
Understand how to build a business that works without you.
Stay inspired with success stories from CEOs who’ve been there.
A sellable business is also a great business to run – and this podcast shows you how to build both.
Subscribe & Join the Community
Join thousands of ambitious founders already scaling with Paul and Team Purple. Subscribe on Apple Podcasts, Spotify, YouTube or your favourite platform and never miss an episode.
Transform your identity from business owner to CEO. Level Up. Team Up. Scale Up.
36 Episodes
Reverse
Think you're ready to sell your business? Think again.Selling your business is one of the biggest decisions you’ll ever make — second only to marriage and kids. But how do you know when you’re actually ready to sell?In this episode of the Grown Up Business Podcast, Paul Avins speaks with Ken Gorman, Regional Director at Transworld M&A and author of three books on selling businesses, to uncover the reality behind preparing your company for a successful exit.Together, they break down the myths, including why most business owners aren’t ready to sell, how accountants can unknowingly sabotage deals, and why 75% of businesses that go to market never sell at all. Ken shares his personal story from California to London and his 8+ years in sell-side M&A, with over 60 closed deals under his belt.If you’re a CEO or founder thinking about exit planning or simply wanting to build a grown-up business worth buying, this episode is a must-listen.Key TakeawaysThe “Switch in the Heart”: You’re ready to sell when the emotional shift happens — the moment you know it’s time to do something else in life.Profit is the #1 Value Driver: Buyers don’t buy passion, they buy predictable profits — and your job is to maximise and prove them.Get yourself out of the business: If the company can’t function without you, it isn’t ready to sell (or worth as much as you think).The truth about deferred deals & earnouts: Why the “wedding cake” model of deal structures (cash, deferred payments, earn-outs, rolled equity) matters, and how to protect yourself as a seller.Accountants can derail deals: Not through incompetence — but because they often lack deal experience, especially around working capital negotiations.75% of sales fail: Selling is as much about EQ as IQ — success depends on managing people, egos, and expectations at every stage.Not all buyers are equal: You don’t want just a buyer, you need the right new owner who can fill the leadership void you leave behind.About Ken GormanKen Gorman is a seasoned M&A Advisor, Certified Business Valuer, and Regional Director at Transworld M&A, one of the world’s largest global dealmaking firms. With over three decades in business across the US, UK, and Europe, Ken has personally been involved in 100+ project teams and 60+ closed transactions.He specialises in helping owner-operators prepare their businesses for sale, find the right new owners, and secure life-changing exit deals — all while keeping heart and human dynamics central to the process.Resources & LinksGrab Ken’s book “Selling Your Business” → Selling Your BusinessConnect with Ken Gorman on LinkedIn → linkedin.comLearn more about Transworld M&A → TransworldFollow Paul Avins for Scale Up insights on LinkedIn →
From family start-up to global brand: the Wolf Eyewear growth story.Paul Avins sits down with CEO Tom Wolfenden to unpack the exact moves behind building a world-class sales team, scaling across borders, and keeping values intact while chasing exponential growth.Discover how Wolf Eyewear scaled from a family business into a global brand with 2,000+ retailers. CEO Tom Wolfenden shares lessons on sales teams, culture, and scale-up strategy with Paul Avins.What does it take to transform a family-run brand into a global scale-up with thousands of retail partners—while never losing sight of your values or community?In this episode of the Grown Up Business Podcast, Paul Avins sits down with Tom Wolfenden, CEO of Wolf Eyewear Group, to unpack how he took over the family business and steered it towards ambitious growth, culture, and global expansion.If you’re a CEO ready to quadruple your business, build a world-class sales team, and expand across markets without losing culture, this is your playbook.Key HighlightsMindset matters: The bold shift from hustler to scale-up CEO.Sales engine = growth engine: Why building and leading a 17-person sales team unlocked Wolf Eyewear’s growth.Resilience in crisis: How they survived Covid by loaning over £500k of stock to support customers — building loyalty money can’t buy.Leadership at scale: How to deal with underperforming team members while protecting business culture.Investment in yourself = investment in the business: Why Tom doubled down on coaching and retreats to accelerate Wolf Eyewear’s expansion.This isn’t just a story of scaling eyewear. It’s a blueprint for any ambitious CEO who wants to build a grown-up business that wins globallyAbout Our Guest – Tom WolfendenTom Wolfenden is the CEO of Wolf Eyewear Group, a UK-based independent eyewear company stocked in over 2,000+ retailers and expanding internationally. Known for bold design and strong community values, Wolf Eyewear is a flagship example of how a family business can scale into a global brand—without losing its heart.Resources & LinksConnect with Tom Wolfenden on LinkedIn → Tom Wolfenden | LinkedInExplore the Wolf Eyewear Group brand → UK Eyewear Brand | Wolf Eyewear for Independent OpticiansFollow Paul Avins for scale-up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Ready to build your own “grown up” business that scales globally? Explore free resources at ScaleUpCoaching.com.Scale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to Scale Up Saturday NewsletterLevel Up: Book a Call with Paul and Get ready to level up your business...
What happens when a five-year-old girl changes the entire course of your life?In this thought-provoking episode of the Grown Up Business Podcast, Paul Avins sits down with High-Performance Coach and former JP Morgan derivatives head Rich Waterman to explore one of the most powerful transformations you’ll hear on the show.Rich shares the moving story of Leonor — his friend’s young daughter whose battle with a terminal illness became the catalyst for his life’s work. Helping to raise emergency funds for her treatment opened his eyes to the power of community, commitment, and the extraordinary impact of turning pain into purpose.Together, Paul and Rich unpack how entrepreneurs can channel suffering into fuel for growth, how presence is the new currency of leadership, and why sometimes the shortest lives leave the greatest legacies.If you’ve ever wondered how to reframe setbacks into rocket fuel, or how to build a business and life truly aligned to your legacy, this episode is essential listening.Key TakeawaysTurning Pain into Purpose: The most powerful catalyst for personal and professional growth is learning how to transform suffering into service.The Power of Commitment: Rich’s moment of saying “we’ll make this happen” for Leonor’s treatment shaped his philosophy on leadership and focus.Past, Present, Future Model: How to reframe your thinking by using the past as a resource, the present as practice, and the future as full-colour vision.Presence is Leadership: Top performers plateau when they fail to manage switching “on” and “off.” Learning to be present is now a strategic advantage.Legacy is not Time-Based: The measure of a life well-lived isn’t length, it’s the scale of impact on others. Leonor remains a profound example of this truth.About Rich WatermanRich Waterman is a High-Performance Coach, mentor, and speaker with a unique background that bridges finance, sport, and psychology.After a decade as Head of Derivatives Structuring at JP Morgan, Rich went on to launch sports analysis businesses working with the England Rugby World Cup-winning team and international cricketers. He later became the first UK-based Senior Trainer for Tony Robbins, coaching teams and teaching leadership at global events.Today, Rich runs Get Rich Coaching, helping entrepreneurs, executives, and athletes unlock performance, presence, and purpose.Resources & LinksConnect with Rich Waterman → richwaterman.comConnect with Rich Waterman on LinkedIn → linkedin.comFollow Paul Avins for Scale Up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction Now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Thinking about selling in 2–3 years? Start now. Building enterprise value takes time — get your free resources at Paul AvinsScale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to Scale Up Saturday NewsletterLevel Up: a...
“How can one video generate $12 million in 10 months?”That’s exactly what happened for Jason Graystone — and in this episode, he reveals to Paul the mindset, money frameworks, and freedom principles that made it possible.Jason is a renowned entrepreneur, investor, and founder of Graystone Education, and he’s on a mission to help people become Always Free — creating lives of freedom through smart money systems, mindset mastery, and intentional action.In our conversation, Jason breaks down exactly what Always Free means, and why mental, mobility, and financial liberation must all align if you truly want lasting independence. We go deep into building assets (both tangible and intangible), how to delegate effectively, and why defining what freedom means to you personally is the real unlock.This episode isn’t about hustle hacks — it’s about clarity, leverage, and building a business and life around your values so you can live with purpose.Key Takeaways:A single video can change everything — Jason’s $12M YouTube case study proves the power of effective assets.Financial literacy is an essential life skill — freedom begins with understanding how money works.Delegation and knowing your true value are the levers that unlock scale and sustainability.Freedom has three dimensions: mental, mobility, and financial — all must be developed in tandem.Assets create independence — whether intellectual property, digital content, or recurring systems.Defining your personal goals and values is what ensures business growth aligns with fulfillment.Resources & LinksGrab Jason's book “Always Free” → Selling Your BusinessFollow Jason to learn more → Jason Graystone - YouTubeLearn more about Jason Graystone → jasongraystone.comFollow Paul Avins for Scale Up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction Now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Tired of chasing revenue but never feeling free? Stop trading time for money. Freedom starts when you build assets that generate income without you. Start building the life you want now — get your free resources at Paul AvinsScale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to Scale Up Saturday NewsletterLevel Up:
What do you do when 12 years of building gets wiped out overnight?For Nicolas Manuel, Founder of Aim Graphics London, that nightmare became reality. After building a multi-million-pound family print and signage business, a combination of bad debts, soaring material costs, and the Russia-Ukraine war led to its collapse almost overnight.But instead of staying down, Nick fought back. Within just 12 months, he rebuilt from zero to seven figures — all while carrying the weight of personal guarantees, family responsibility, and the lessons of painful failure.In this episode of the Grown Up Business Podcast, Paul Avins sits down with Nicolas to reveal the hard-earned lessons of resilience, scaling under pressure, and why systems and financial controls are non-negotiable for any founder who wants to survive and thrive.Key TakeawaysCollapse to Comeback: Why business failure doesn’t have to define you — it can fuel your most successful chapter.Systems over Stress: The hidden cost of not having financial forecasting and operational controls in place.Rebuilding at Speed: How Nicolas rebounded to seven figures in under 12 months by focusing on core systems, leverage, and team culture.The “Yes Team” Mentality: Why building a client-first, can-do culture is the ultimate differentiator when scaling.Resilience is a Skill: Health, mindset, and being part of a supportive community are what get you through the darkest days of entrepreneurship.Sales First: Founders should delay stepping out of sales too early — being able to sell remains the ultimate survival skill.About Nicolas ManuelNicolas Manuel is a creative entrepreneur and the founder of Aim Graphics London and Trade Workspace Films, businesses dedicated to simplifying print, signage, and production services with speed, flexibility, and a client-first culture.Starting as a teenage apprentice in the signage industry, Nicolas worked his way into the high-pressure world of London’s creative agencies, serving major brands from Nintendo to Virgin. After co-founding and growing his own family print business to nearly £3m turnover, he endured the devastating collapse of the company during Covid’s aftermath and the global cost crisis.Learning from failure, Nicolas rebuilt stronger and faster — scaling Aim Graphics back to seven figures in just 12 months, with a renewed focus on systems, forecasting, and the “Yes Team” mindset that defines his client relationships.Resources & LinksConnect with Nicolas Manuel on LinkedIn → linkedin.comDiscover Aim Graphics London → aim-graphics.co.ukFollow Paul Avins for Scale Up insights → linkedin.com/in/paulavinsBuild a grown-up business at the Scale Up Retreat → paulavins.comNext StepsAction Now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Do you have the right systems and forecasting in place, or are you relying on luck? Start strengthening your foundation now — get your free resources at Paul AvinsScale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to Scale Up Saturday NewsletterLevel Up: a...
What if growing your business 10x wasn’t just possible…but actually EASIER than growing 10% at a time?In today’s inspiring conversation, Paul sits down with David B. Horne, founder of Add Then Multiply, to talk about scaling through Mergers & Acquisitions (M&A) and shifting to a growth mindset.David shares his remarkable story of driving a business from £1 million to £28 million in just three years using the power of strategic M&A. Together, they explore why most founders think too small, uncover how AI is transforming the deal-making landscape, and walk through David’s practical FACE methodology — Fund, Acquire, Consolidate, Exit — a framework that helps ambitious leaders scale faster and smarter while setting up for an exit.Key Takeaways10x growth is often easier than 10% — real results show scaling £1m → £28m in 3 years through acquisitions.M&A isn’t just for corporates — founders miss opportunities by assuming it’s “off-limits.”Build your deal team early — specialist accountants & lawyers are critical to navigate the complexity.Consolidation is where success is won or lost — integrating culture, systems and people decides deal value.AI is reshaping deal flow & due diligence — smart founders can leverage it for competitive advantage.About David B HorneDavid B. Horne is the bestselling author of Add Then Multiply and Funded Female Founders. As the Founder of Add Then Multiply, he helps entrepreneurs scale through ambitious growth strategies involving funding, acquisitions, and exit planning. Over his career, he has:Raised more than £110 million in fundingCompleted over 30 acquisitions and exitsBecome a #1 Amazon bestselling author (twice)Delivered his TEDx Talk, “The Fight For Fairer Funding”, now seen by more than 3 million peopleFounded Funding Focus, a social enterprise fighting to close the gender and diversity gap in funding accessHe’s on a mission to make M&A and growth strategies accessible to every ambitious founder — not just corporates.Resources & LinksConnect with David B Horne on LinkedIn → David B Horne | LinkedInLearn more about David B Horne → Add then MultiplyFind out if you are funding-ready → The Funding Fitness IndexFollow Paul Avins for scale-up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction Now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Ready to scale smarter and faster? Start now — get your free resources at Paul AvinsScale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to Scale Up Saturday NewsletterLevel Up:
What really happens when you step into Dragons’ Den?For most entrepreneurs, pitching on BBC’s Dragons’ Den is the ultimate high‑stakes moment. For Emma Burke, founder of LACEEZE, that moment became a turning point in her journey, as she stepped into the Den, faced the Dragons, and walked out with an investment deal that put her grassroots sports brand on the fast track to growth.In this candid conversation with Paul Avins, Emma reveals the highs and lows behind the headlines – from running a multi‑million pound cleaning company, through the pain of business failure, to reinventing herself in the world of sport with an innovation solving one of football’s simplest but biggest problems.Beyond the Den lights and the deal, the discussion dives into the inner journey of entrepreneurship: knowing when to pivot, learning how to bounce back stronger, and why sharing your authentic story is as powerful as building the business itself.Key HighlightsBuilding a successful business demands consistency, adaptability, and grit through challenges.Delegation is critical to free up the founder’s time for higher-value, strategic growth.Sharing your personal journey and engaging authentically builds a relatable brand that attracts loyal customers.Exposure through platforms like Dragon’s Den can enhance credibility, visibility, and open doors to new partnerships.Listen in for a raw, behind-the-scenes perspective on what it truly takes to grow a brand from kitchen table idea to a household name in grassroots sport.About Our Guest – Emma BurkeEmma Burke is the founder of LACEEZE, one of the UK’s fastest‑growing grassroots sports brands, dedicated to solving everyday problems for young athletes. After securing investment on BBC’s Dragon’s Den, Emma has taken LACEEZE from start‑up idea to a business on track for seven‑figure revenues—all while keeping her mission of supporting grassroots sport at the heart of the brand.Resources & LinksConnect with Emma Burke on LinkedIn → Emma Burke | LinkedInExplore the Laceeze's brand → Laceeze | Soccer AccessoriesFollow Paul Avins for scale-up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Ready to build your own “grown up” business? Explore free resources at ScaleUpCoaching.com.Scale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to Scale Up Saturday NewsletterLevel Up: Book a Call with Paul and Get ready to level up your business and transform your life!
What’s it like to sell your business to a billionaire?In this episode of the Grown Up Business Podcast, Paul Avins sits down with Andrew Scott, Founder and CEO of the Ascot Group, serial entrepreneur, investor, and the previous owner of Business Leader magazine, which he successfully sold to billionaire Richard Harpin.Andrew’s story is one of resilience and reinvention: from arriving in the UK aged 18 with no money or qualifications, to scaling his companies to multi-million turnover, building a respected media brand, and ultimately selling it at a premium valuation.Together, Paul and Andrew uncover the mindset, strategies and lessons behind scaling fast, building brand equity, and thinking global – plus what it’s really like negotiating with billionaires.If you’re a CEO or founder aiming to scale faster, increase brand value, or prepare your business for a world-class exit, this episode is for you.Key TakeawaysBillionaires move at speed: Deals get done fast – but you must have systems, numbers, and information ready on demand.The 3 Levers of Scale: Everything comes down to lead generation, sales conversion, and customer retention.Brand drives multiples: A strong brand reputation can dramatically increase the price buyers are willing to pay.Good isn’t enough: To scale, you must be willing to break your own business model and reinvent before growth stalls.Lifestyle vs scale-up: Decide if you want comfort or if you want to build enterprise value – the identity shift matters.Health = wealth: Scaling is a full-contact sport – staying physically and mentally fit is essential for resilience.Think global, not local: UK entrepreneurs must widen their horizons to capture true market scale.About Andrew ScottAndrew Scott is the founder and CEO of the Ascot Group and a portfolio of multimillion-pound businesses across marketing, tech, media, home improvement, and property. He is best known for creating Business Leader magazine, which he scaled into the UK’s leading media brand for entrepreneurs before selling it to billionaire investor Richard Harpin.A true self-made entrepreneur, Andrew arrived in the UK at 18 with no money and no qualifications, but went on to build and sell multiple companies while mentoring business leaders and speaking internationally. His upcoming book, Imposter Millionaire, shares his journey from setbacks and adversity to building enduring business success.Resources & LinksConnect with Andrew Scott on LinkedIn → Andrew Scott | LinkedInLearn more about the Ascot Group → ascotgroup.co.ukFollow Paul Avins for Scale Up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction Now: Write down 3 specific strategies from this episode you will apply in the next 72 hours.Think Bigger: Want to increase your company valuation or prepare for exit? Download free resources at paulavins.com.Scale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to...
What does it take to turn one product into an 8‑figure global brand and become a category king?In this episode of the Grown Up Business Podcast, Paul Avins talks to Paul Sherratt, founder of gloveglu, about how he scaled from a kitchen‑table side business to a dominant global brand now selling in 55 countries. At 50 years old, Paul made the decision to go all in, remortgaging his house to chase a vision. Today, gloveglu is the category leader in a niche most people ignored.Paul Sherratt is the founder of gloveglu, a global soccer brand that started with a single glove grip spray for goalkeepers. He has built the business past 8 figures in revenue, developed a global distribution network, and grown a community of over 1.3 million social followers. He has also created the FIND IT Framework to help founders identify, claim and dominate their categories, and is building a goalkeeper education and training business alongside his brand.Key TakeawaysThe FIND IT Framework: Frame, Identify, Niche, Differentiate, Innovate, Test.Why narrowing focus creates faster growth than chasing broad markets.The mindset shift at age 50 that changed everything.Critical hires and systems that took gloveglu from £500k to multi‑millions.How TikTok and YouTube became powerful scale engines.Leadership lessons from handling the sudden loss of a team member.The difference between running a business and building a grown up business with systems and scalability.About Paul SherrattPaul Sherratt is a sports entrepreneur and the founder of gloveglu, an 8‑figure global brand in the goalkeeper market. Starting with one product, Paul has built a category‑dominating business sold in more than 55 countries, backed by a large online following. He is also developing a worldwide goalkeeper education platform and launching the Find the Gap Podcast to help other founders leverage category creation.Resources & LinksConnect with Paul Sherratt on LinkedIn → linkedin.comLearn more about gloveglyu → gloveglueFollow Paul Avins for Scale Up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction Now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Thinking about scaling your business — get your free resources at Paul AvinsScale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to Scale Up Saturday NewsletterLevel Up: Book a Call with Paul and Get ready to level up your business and transform your life!
There’s an epidemic of short-term thinking right now on LinkedIn and it’s killing people’s chances of actually building networks that create long-term value.In this episode of the Grown Up Business Podcast, Paul sits down with Mike Jones, CEO of Beep2B and one of the UK’s leading experts in LinkedIn social selling. Mike has generated over £100 million in revenue for himself, his clients and partners in the last 15 years using LinkedIn as a platform for relationship-led growth, not spam tactics.Together, Paul and Mike pull back the curtain on what really works right now on LinkedIn and why most of the training and cold-message “hacks” out there are complete rubbish.If LinkedIn is already part of your marketing (or you know it needs to be), this episode will give you the strategic framework to turn it into seven figures of opportunity.Key TakeawaysThe 7 behaviours every entrepreneur must master to generate seven figures on LinkedInHow to build long-term asset value in your network instead of chasing short-term metricsWhy sending “spray and pray” spam messages kills your brand — and what to do insteadThe role of AI and automation in outreach (and where it undermines trust)Why trust-based conversations and hand-raiser questions will always outperform pitch-heavy DMsHow treating your network as a strategic investment compounds into opportunities years laterAbout Mike JonesMike Jones is the CEO of Beep2B, a LinkedIn marketing productivity company helping world-class businesses grow faster through authentic digital relationships.He combines tactics, training and technology to free up leaders from wasting time on LinkedIn and instead give them a consistent pipeline of inbound leads, strategic partnerships and high-value opportunities.Resources & LinksConnect with Mike Jones on LinkedIn → Mike Jones | LinkedInLearn more about Beep2b → B2B Marketing & Lead Generation - Beep2BFollow Paul Avins for Scale Up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction Now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Thinking about scaling your business — get your free resources at Paul AvinsScale Up: Get actionable tips from Paul in your inbox every Saturday, Subscribe to Scale Up Saturday Newsletter
What does it really take to grow a business from a side‑hustle into a multi‑million‑pound, award‑winning brand?In this episode, Paul Avins talks to Sheena Marsh, founder of Oxford Garden Design and RHS Gold Medal winning garden designer, about her journey from the classroom to building one of the UK’s top garden design companies.Sheena shares her honest story of overcoming bullying, facing financial fears, and making the terrifying leap from solopreneur to CEO. Today, her company turns over more than £2 million a year, employs 30+ people, and works with dream clients creating beautiful, wildlife‑friendly gardens.Whether you run a service business, a creative brand, or you’re ready to scale past seven figures, Sheena’s story is packed with lessons on leadership, focus and resilience.Key TakeawaysWhy the hardest moment of Sheena’s career became the foundation of her successThe identity shift of hiring employee number one — and why it changed everythingThe danger of chasing money over alignment (and the costly mistake it caused)How to say no to the wrong clients so you can attract the right onesWhy a predictable business is better than an exciting one if you want freedomThe power of pruning — how to cut back distractions, people and products to grow strongerWhy financial dashboards and a CFO are essential once you pass seven figuresHow passion fuels profit — and why your energy disappears if your heart isn’t in itThe branding impact of winning high‑profile awards like RHS Gold and People’s ChoiceAbout Sheena MarshSheena Marsh is the Founder of Oxford Garden Design, one of the UK’s leading garden design and landscaping companies. Starting her career as a teacher, Sheena took the bold leap into entrepreneurship after adversity pushed her to follow her passion for gardens and design.Over the last 20 years, she has transformed Oxford Garden Design from a small solo venture into a multi‑million‑pound business with over 30 employees, delivering award‑winning garden and landscape projects across the UK.Sheena is also a Royal Horticultural Society (RHS) Gold Medal Winner, and her company won the coveted People’s Choice Award at RHS Malvern, making history by taking home four awards for a single show garden.Today, Sheena is recognised not only for her stunning designs, but also for her leadership in running a true “grown‑up business” — one that’s predictable, profitable and no longer depends on her day‑to‑day presence. Beyond business, Sheena is on a mission to educate homeowners on how simple changes in their gardens can help wildlife and biodiversity thrive.Resources & LinksConnect with Sheena Marsh on LinkedIn → linkedin.comLearn more about Oxford Garden Design → Oxford Garden DesignFollow Paul Avins for Scale Up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction Now: Write down the 3 actions from this episode you’ll apply in your business over the next 72 hours.Think bigger: Want to grow your business to the next level — get your free resources at a...
From Burnout to Breakthrough: Health, AI, and Becoming a Scale Up CEOIn this powerful episode of the Grown Up Business Podcast, Paul Avins sits down with Carly Meyers, Founder & CEO of Made For More AI, to explore the critical link between entrepreneurial health, automation, and sustainable business growth.Together, they unpack the harsh truth most business owners ignore:Too many entrepreneurs trade their health today for wealth tomorrow, only to pay the price later in burnout, breakdown, or business stagnation.Paul shares his own high-stakes health crisis that forced him to confront this very mindset, while Carly talks about how building automated systems not only saves time but can also free up entrepreneurs from the constant firefighting trap, giving them space to take care of themselves and focus on high-level growth.At the heart of this discussion is a game-changing message: in order to scale to 7 and 8 figures, entrepreneurs must evolve beyond being “operators” and fully embrace the identity of a true Scale Up CEO.With raw honesty and practical insight, Paul and Carly challenge the old narratives of hustle culture and provide a refreshing reminder that health and business are not mutually exclusive—they are deeply intertwined.Key TakeawaysThe pivotal transition from being an operator to adopting the identity of a Scale Up CEO is non-negotiable for sustainable growth.Health isn’t a “someday fix”—entrepreneurs must invest in it now to avoid burnout and build longevity.Immersive environments like retreats and summits create the breakthroughs that can save you years of wasted time.A supportive peer network is a secret weapon against the isolation and self-doubt of entrepreneurship.True success in business is not just financial but also about quality of life, energy, and long-term fulfilment.About Carly MeyersCarly Meyers is the Founder & CEO of Made For More AI, an innovative consultancy helping service-based businesses harness the power of AI and automation to streamline operations, reclaim their time, and scale profitably.Often described as an AI Growth Architect, Carly has a rare gift for simplifying complex technology so that even the most non-technical entrepreneur can implement it with confidence. Her frameworks have helped founders transform clunky manual processes into scalable, systemised growth engines, freeing them to focus on strategy, impact, and revenue.Carly’s entrepreneurial journey has been fuelled by one core belief: you don’t have to sacrifice health, family, or freedom to grow a thriving business. A sought-after business coach and keynote speaker, she regularly shares the mindset shifts and automation strategies that allow entrepreneurs to build businesses that are both profitable and sustainable.Resources & LinksConnect with Carly Meyers on LinkedIn → Carly Meyers | LinkedInLearn more about Carly → Carly Meyers - AI Growth ArchitectFollow Paul Avins for Scale Up insights on LinkedIn → Paul Avins | LinkedInTransform your business at the Grown Up Business Retreat → The Grown Up Business Retreat 2025Next StepsAction Now: Write down...
How to Build and Leverage a High-Performing Team for Business GrowthIn this episode of the Grown Up Business Podcast, host Paul Avins shares his recent experiences, including mastermind sessions and preparing for the Grown Up Business Awards. He presents an insightful interview with Michelle Cairns from Your Property Podcast, where they discuss the importance of building the right team to scale your business. Paul dives into the specific roles and energies needed at different growth stages, the value of consistent action, and reveals tips for effective networking and team-building. The episode includes strategies for recruiting talent and leveraging technology for productivity and concludes with an invitation to a free training on using team and tech to scale your business.00:00 Welcome to the Grown Up Business Podcast00:04 Year-End Masterminds and Awards00:43 Interview Introduction: Michelle Cairns00:58 The Importance of Team for Business Growth02:56 Paul Avins' Coaching Journey08:16 The Power of Consistent Action14:46 Setting Big Goals and Intentions24:30 Building a Successful Team28:18 Buying Back Your Time28:21 Finance and Bookkeeping28:39 Digital Marketing and Branding28:55 Recruitment Strategy30:36 Understanding Your Profile31:00 Building the Right Team32:11 CEO Mindset33:05 Prioritizing Tasks34:40 Networking Strategies36:21 Effective Networking Tips47:06 Consistency and Clarity in Networking48:00 Current Projects and Future Plans50:52 Final Thoughts and Resources
In this episode of the Grownup Business Podcast, Paul Evans sits down with Kevin Chapman, a renowned executive and performance coach, and co-founder of the Physical Intelligence Institute. The discussion dives into how entrepreneurs can unlock their peak performance by tapping into their physical intelligence. From managing performance anxiety to understanding the role of neurochemistry in emotional states, this episode provides actionable insights for balancing work and life through strategic state management. Kevin shares practical tools such as breathwork, dynamic movement, and cognitive flexibility, emphasizing the critical role of physical intelligence in overall success. Perfect for entrepreneurs looking to enhance their performance, manage stress, and maintain successful relationships both at work and home.00:00 Introduction to the Grownup Business Podcast01:02 Meet Kevin Chapman: Executive and Performance Coach02:44 Understanding Physical Intelligence04:46 Managing Performance Anxiety06:56 The Power of Breathwork27:03 The Role of Serotonin and Gut Health37:29 Balancing Health and Entrepreneurship40:13 The Entrepreneur's Genetic Drive40:38 The Importance of Recovery41:13 Dopamine and Entrepreneurial Behavior43:33 Celebrating Wins and Building Trust45:19 Balancing Speed and Pace48:50 The Power of Vulnerability01:01:08 The Role of Physical Intelligence01:07:42 Practical Tips for Entrepreneurs
Navigating Uncertainty: Insights from Paul McGee on Adaptability and ResilienceIn this episode of the Grown Up Business Podcast, host Paul welcomes Professor Paul McGee, the author, motivational speaker, and known as the Mancunian motivator. The episode dives into crucial topics relevant to individuals and teams facing rapid change and uncertainty. McGee shares his personal journey, overcoming chronic fatigue syndrome, and evolving into a successful entrepreneur and bestseller of 13 books with an engaging concept called Sumo (Shut Up and Move On). The discussion explores managing mental resilience, coping with disappointment, and staying solution-focused. Key takeaways include McGee's seven essential questions for navigating challenges effectively, the importance of acknowledging and balancing emotional responses, and the power of reflection in improving responses to business and personal adversities. This episode aims to inspire, equip, and empower listeners to create better futures for themselves, their teams, and their customers.00:00 Introduction to the Grown-Up Business Podcast00:51 Meet Professor Paul McGee01:46 Paul McGee's Journey: From Illness to Entrepreneurship03:34 Overcoming Chronic Fatigue Syndrome11:26 The Birth of Sumo: Shut Up and Move On15:08 Navigating Rejection and Finding Success27:04 The Power of Hippo Time36:24 The Healing Power of Support37:38 Showing Up When It Matters Most40:47 The Importance of Reflection42:12 Understanding Your Brain's Response45:35 The Seven Questions for Solution-Focused Thinking49:47 Applying Lessons in Business and Life01:05:10 The Power of Positivity and Mindset01:08:08 Conclusion and Final Thoughts
The 2025 Budget Briefing, also recorded for a podcast, led by Jeff and his colleague, detailed the recent UK budget's implications on businesses and entrepreneurs. Jeff, a seasoned tax accountant with over 15 years of experience, provided insights into the extensive budget, highlighting key changes and their effects on business operations. Major points included significant increases in minimum wage and national insurance, affecting employer costs; changes to the employment allowance; and the importance of strategic planning around employee benefits and tax-efficient structures such as LLPs and EOTs. Jeff also covered the new capital gains tax rates, adjustments to reliefs, inheritance tax updates, the importance of timely planning, and the changing landscape for non-DOM rules and pension funds. Emphasis was placed on the need for businesses to plan for increased costs and consider productivity improvements and strategic tax planning to mitigate the impacts.
In this episode of the Grown Up Business Podcast, host Paul Avins engages in a deep conversation with Paul McGillivray about the importance of automation and technology in scaling businesses. They discuss the common fears entrepreneurs face when transitioning to new tech, the signs that indicate a business has outgrown its current systems, and the concept of fixed versus evolving systems. Paul introduces his Scope framework, which helps business leaders strategise, clarify, and optimise their processes for better efficiency and growth. The conversation emphasises the need for a mindset shift from problem-solving to creation, encouraging entrepreneurs to view challenges as puzzles with solutions. In this conversation, we discuss the importance of prototyping in business, the mindset required for CEOs, and the significance of patience and process in achieving long-term goals. Emphasising the need for lean methodologies and the role of innovation in scaling businesses. The discussion also covers overcoming team cynicism, the distinction between AI and automation, and the future of AI as a digital workforce that can enhance productivity without replacing human jobs.Key TakeawaysAutomation is key to scaling a business effectively.Many entrepreneurs feel overwhelmed by technology and its potential.Identifying bottlenecks in business processes is crucial for growth.The fear of change often holds businesses back from adopting new tech.Fixed systems can hinder a business's ability to evolve and grow.Choosing the right tools should be based on the problems you need to solve.A culture of change is essential for successful software adoption.The theory of constraints can help identify and solve process issues.Mapping out business processes can reveal areas for improvement.The Scope framework provides a structured approach to business growth. Prototyping is essential for testing business systems.Entrepreneurs often desire immediate results, which can lead to frustration.Projects require time and patience to develop effectively.Scope creep can derail project timelines and objectives.A CEO must adopt a mindset focused on long-term value creation.Innovation is crucial for business growth and adaptation.Throwing more people at problems is often inefficient and costly.AI can serve as a digital workforce, enhancing productivity.Understanding the difference between AI and automation is vital for businesses.Embracing AI tools can provide a competitive advantage in the market.Sound Bites"Software is turning the hustle and grind on its head.""The longer you leave it, the more the problem is.""What is the actual problem in the business?""The scope framework gives you that perspective.""Switching from problem mindset to creation mindset.""Prototyping is basically mocking up your system.""Entrepreneurs want it all now.""Projects take time, don't they?""That's project creep, really.""The CEO mindset is about creating value over time.""Innovation is key in business.""Throwing people at problems is inefficient.""AI is a digital workforce.""AI isn't going to make people redundant.""You're Batman, AI is Robin."Chapters00:00 Welcome to the Grown Up Business Podcast02:09 The Journey of Automation and Tech in Business04:37 Understanding the Need for Change in Tech06:01 Overcoming Fears in Tech Transition07:00 Identifying When You've Outgrown Your Tech10:34 Fixed vs. Evolving Systems in Business12:26 Choosing the Right Tools for Your Business15:14 The Culture of Change in Software...
Mastering Business Scaling: Strategy, Team Building, and Marketing ExcellenceIn this comprehensive episode of the Grown Up Business Podcast, host Paul Holmes uncovers critical strategies for scaling businesses effectively through acquisitions, strategic planning, and innovation. The episode dives into the importance of having a clear vision, leveraging technology, and building high-performing teams to navigate business challenges and opportunities. Listeners gain insights into the power of delegation, crafting irresistible marketing offers, and utilizing digital assets like video content to enhance credibility and growth. Real-world examples and practical advice highlight the significance of strategic investments, profiling for team effectiveness, and maintaining continuous innovation. Entrepreneurs are encouraged to join future boardroom sessions for deeper learning and to engage with the free 'Scale Up Saturday' newsletter for ongoing tips and insights.00:00 Welcome to the Grown Up Business Podcast00:33 Introduction to the Scale Up Masterclass03:01 Paul's Background and Experience07:32 The Importance of Strategy and Planning09:53 Understanding the S Curve in Business14:20 Building and Scaling Your Team25:23 Leveraged Selling Systems and Technology32:45 The Customer Journey and Marketing36:02 The Power of Passion in Business36:21 The Importance of Action in Transactions37:01 Grabbing Attention in a Distracted World40:08 Creating Compelling Offers41:31 Building Trust with Guarantees44:39 Adding Value and Avoiding Commoditization49:41 The Role of Digital and Physical Assets57:44 The Importance of Team Dynamics01:05:17 Effective Recruitment Strategies01:07:30 Planning Your Exit Strategy01:10:47 Final Thoughts and Next StepsIf you liked this podcast......and you feel you're ready to take your business to the next level, here's a few ways I can help you.1.Join the ScaleUp Saturday NewsletterGet practical tips delivered to your inbox every Saturday to help you supercharge your sales, power up your profits and transform your teams.2.Join our FREE 'Grown Up Business Academy' on Skool: Get access to hours of Pauls trainings in the palm of your hand on all things scaling your business to 7 figure growth3.Book a seat at the next ScaleUp BoardroomSpend the day with Paul at his home in Oxfordshire with 5 other powerful business owners and implement his insider strategies in just one day! You will leave with a crystal clear personalised roadmap to scale.4.Book a free strategy call with Paul:Book a space on Pauls calendar to talk through your business challenges and goals and leave with actionable steps and a clear idea of your next steps for growth.
In this episode of the Grown Up Business Podcast, host Paul Avins engages in a dynamic conversation with leadership experts George Anderson and Sarah Furness . They explore the multifaceted nature of leadership, emphasising the importance of resilience, effective communication, and the evolving role of leaders in modern business. The discussion covers practical strategies for delegation, the significance of feedback, and the necessity of self-compassion in leadership. The guests share personal experiences and insights, providing listeners with actionable takeaways to enhance their leadership skills and foster a high-performance culture within their teams.Key TakeawaysLeadership is about doing uncomfortable things for a cause beyond your own.Effective communication and understanding your team are crucial for leadership.The language used around team members can impact team dynamics significantly.Transitioning into a leadership role requires clear communication about changing relationships.Delegation is essential for growth, but it requires trust and transparency.Feedback should be a routine part of business operations for continuous improvement.Resilience is not just about bouncing back; it's about managing daily stresses and changes.Mindfulness and self-compassion are key to maintaining a positive mindset as a leader.Physical energy management is foundational for effective leadership and resilience.Creating a culture of reflection and learning from experiences is vital for growth.Sound Bites"If you don't become a better leader, it's hard to attract talent.""Leadership is doing uncomfortable things for a cause beyond your own.""The language you use around your team is critically important."Chapters00:00 Introduction to Leadership Insights02:57 Defining Leadership05:57 The Importance of Team Dynamics08:48 Transitioning into Leadership Roles12:04 Delegation and Trust in Leadership14:54 Feedback and Continuous Improvement17:49 Resilience in Leadership20:59 Mindfulness and Self-Compassion23:48 The Role of Energy in Leadership26:59 Final Thoughts and Key Takeaways
In this episode of The Grownup Business Podcast, host Paul Avins shares expert insights on how serious entrepreneurs can level up their leadership, transform their teams, and scale sales to seven figures and beyond. The episode features a unique interview between Paul Avins and Graham McGregor, wherein Paul discusses actionable strategies and tips on identifying your dream customer avatar, creating irresistible offers, and implementing effective sales systems. Highlighted are real-world examples from diverse industries showing the application of these strategies. Paul emphasises the importance of focusing on physical and mental health for sustained success. He concludes with practical steps to turn insights into action and encourages listeners to engage and share their experiences.00:00 Introduction to the Podcast01:38 Interview with Graham McGregor Begins01:55 Paul Avins' Business Background03:54 Step 1: Identifying Your Ideal Customer11:00 Examples of Ideal Customer Identification15:25 Step 2: Crafting Irresistible Offers25:23 High Margin Product Discounts25:39 The Smile for Life Club Success26:25 Three Key Offers for Scaling27:25 Testing Offers with AI29:29 The Importance of a Selling System34:47 Creating a Community Through Events42:39 Final Thoughts and Next Steps