The Business Development Podcast

Episode 295 is a raw and honest reflection on what five years of entrepreneurship have really looked like behind the scenes. Kelly marks the anniversary of Capital Business Development, his own birthday, and his son’s birthday by pulling back the curtain on the fear, uncertainty, and constant change that come with building something from nothing. Instead of a highlight reel, he walks you through the real story of learning to bet on yourself, letting go of rigid long term plans, and accepting that you will rarely feel as if you are fully caught up or in control.Across the episode, Kelly shares the six biggest lessons that shaped his first five years in business. You will hear why version one of your company will almost certainly suck, why you must accept that you do not have all the answers, and why lifelong learning and adaptation are non negotiable. He talks about giving your business the time it actually needs to grow, building a circle that believes in you, and finding community so you do not have to carry leadership alone. If you are in the trenches of building a business, this conversation will help you feel less alone and a lot more prepared for the next five years.Key Takeaways: 1. You will almost never feel “caught up” as an entrepreneur, and learning to operate inside that tension is part of the job.2. Version one of anything you build will probably suck compared to what it becomes, but you cannot get to version ten without shipping version one.3. You do not need to have all the answers to move forward, you just need enough clarity to take the next honest step.4. Long range 5 and 10 year plans are guesses at best, but a focused 12 month plan you actually execute can change your entire trajectory.5. The quality of your business is capped by the quality of your habits, so how you show up day to day matters more than the big goals on your wall.6. Community is not a luxury for leaders, it is oxygen; trying to carry everything alone will quietly choke the business and the person running it.7. The market will always move faster than your plans, so building an identity around adaptability and learning is safer than clinging to a fixed path.8. Saying yes to everything out of fear keeps you small; learning what to say no to is where your real leverage and focus come from.9. Your business will grow in seasons, not straight lines, and the “quiet” seasons often do the most work on your character and foundations.10. The biggest win in entrepreneurship is not just revenue, it is building a life, a body of work, and relationships you are genuinely proud of five years later.If this episode hit home and you are tired of building alone, Catalyst Club is where we keep this conversation going in real time.Join a private room of entrepreneurs and leaders sharing real wins, hard lessons, and their next 12 month moves together.Come plug in at www.kellykennedyofficial.com/thecatalystclub

In Episode 294 of The Business Development Podcast, Kelly sits down with the extraordinary Daniel Monzon, an entrepreneur whose story rewrites what resilience and leadership truly mean. Born with one arm and one leg, Daniel has spent his life climbing mountains both literally and figuratively, turning adversity into strength and strength into purpose. From navigating early career challenges to becoming a driving force in Alberta’s innovation ecosystem, Daniel shares how his lived experience shaped his mindset, sharpened his instinct for opportunity, and fueled his mission to support others on their entrepreneurial journey.Today, Daniel leads Catapult Startups, a not for profit accelerator empowering immigrant, refugee, and underrepresented founders to build thriving businesses in Canada. In this conversation, he offers powerful insights on validation, sales, hiring, and the importance of understanding real customer needs, while highlighting the impact of Elevate IP and his work in economic development. Whether you are launching a business, scaling one, or searching for the courage to take your next step, Daniel’s wisdom and story will leave you inspired, grounded, and ready to push forward.Key Takeaways: 1. Resilience is built through action and Daniel’s journey proves that challenges can become your greatest source of strength.2. Validating an idea early saves time, money, and frustration and most entrepreneurs wait far too long to test their assumptions.3. A great product means nothing without customers who are willing to pay for it.4. Talking directly to potential clients is the fastest way to refine your offer and understand the real problem you solve.5. Hiring friends without considering skill fit and culture can set a business back six to twelve months.6. The right team can take you farther than you could ever go alone and leadership starts with letting smarter people lead in their lane.7. Understanding intellectual property can unlock new revenue streams and protect what makes your business unique.8. Entrepreneurs must let go of perfection and operate confidently at 80 percent to maintain momentum.9. The willingness to take calculated risks is often the dividing line between businesses that grow and those that stall.10. Your personal story and the adversities you have faced can become a powerful foundation for impact and opportunity.Learn more about Elevate IP Alberta and Catapult Startups here: https://catapultbic.org/If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

Episode 293 follows the remarkable journey of Lucas Benjamin Schmidt, a biochemist from Germany who discovered business development by accident and transformed his entire life because of it. Lucas found The Business Development Podcast in late 2023, listened to every episode within days, and immediately applied the principles by treating himself like a product, crafting a value proposition, creating marketing materials, and proactively reaching out to companies. His curiosity and willingness to take action opened doors he never expected, including a chance encounter at a diagnostics conference that led to a role in business development inside a German engineering and technology company undergoing major transformation.In one of the most inspiring listener stories ever shared on the show, Lucas walks through how leaving the lab for business development unlocked new opportunities, reshaped how he understands people and problems, and sparked a deeper curiosity that now drives his career. From mastering human connection to blending science with strategy, Lucas proves that anyone, no matter their background, can rewrite their future by embracing flexibility, stepping outside their comfort zone, and acting on what they learn. His story shows the power of taking a leap when opportunity shows up and the impact one podcast can make when the right listener decides to bet on themselves.Key Takeaways: 1. Curiosity opens doors when you follow it instead of ignoring it.2. Acting on ideas beats waiting for permission every time.3. Treat yourself like a product and opportunities appear where you never expected.4. Human connection is the real differentiator in business development.5. Flexibility creates momentum while rigidity holds you back.6. You can always return to your old field, so take bigger swings now.7. Skills from past careers become superpowers in BD when you apply them creatively.8. Consistency turns luck into predictable outcomes.9. Learning psychology helps you communicate better with everyone, including yourself.10. Business development rewires how you see the world and reveals possibilities everywhere.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

Episode 292 takes you inside a powerful conversation with LinkedIn strategist Sam Swirsky, where Kelly uncovers what truly drives explosive growth on the world’s leading business platform in 2026. Sam shares his journey from blue collar beginnings to becoming one of LinkedIn’s most respected creators and strategists, breaking down the mindset and methods that helped him build massive influence. He reveals why clarity, consistency, instructional content, and authentic video now outperform everything else and explains how creators can stand out in a feed flooded with AI and noise.Together, Kelly and Sam dig into what most people misunderstand about LinkedIn, why comments are quickly becoming the new content, and how to transform your profile into a powerful engine for opportunity. Sam opens the curtain on the frameworks he uses with top creators, including the systems that generate millions of impressions and create deeply engaged communities. For anyone ready to grow their presence, their business, or their personal brand, Episode 292 delivers a masterclass in building real visibility, real influence, and real momentum in 2026.If you’d like to book an introduction with Sam Swirsky, you can connect with him here: https://zcal.co/samswirsky/30minKey Takeaways:1. LinkedIn growth in 2026 comes from clarity, not volume, and creators who simplify their message win.2. Comments are becoming the new content and strategic engagement outperforms blindly posting every day.3. Instructional posts build the fastest trust because they prove you actually know what you're talking about.4. Authentic video is the strongest differentiator in a feed flooded with AI-generated content.5. You don’t need more posts, you need better ones that solve real problems for your audience.6. Long-term consistency beats virality and Sam’s 10-year mindset is the real blueprint behind sustained growth.7. Your profile must clearly state what you do and how people can work with you or you’ll lose opportunities.8. The algorithm rewards creators who mix content types and show up in multiple ways, not just text-only posting.9. Community building is the hidden multiplier because people follow people who make them feel seen.10. LinkedIn success is a skill set, not luck, and anyone can grow if they commit to learning the fundamentals.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

Episode 291 is a raw, honest, and deeply human exploration of what it means to trust the journey when life throws you curveballs. Kelly opens up about one of the wildest days of his entrepreneurial year — a morning that began with a gut-punch message from a major client and immediately shifted into two of the biggest interviews of 2025 with Jake Gold and Douglas Conant. Instead of spiraling, he leaned into faith, asked for guidance, and watched the entire day unfold in ways that reminded him that the universe, God, fate — whatever you believe — often steps in right when you need it most. This episode blends storytelling, vulnerability, and spiritual grounding in a way that only Kelly can deliver.From unexpected opportunities to the quiet clarity that followed, Kelly uses his experience to reflect on how life’s toughest moments often reveal the most important truths. He walks listeners through ten powerful lessons that anchor resilience, belief, and the ability to keep moving forward even when the road feels uncertain. Episode 291 is a reminder that doors close to redirect you, that your path is unfolding exactly as it should, and that no matter how chaotic things feel, you are going to be OK. If you need perspective, reassurance, or a spark of hope heading into the new year, this is an episode you’ll want to save and revisit.Key Takeaways: 1. You’re going to be OK even when things look their worst because nothing stays bad forever.2. Your biggest personal growth comes from your hardest moments because pressure creates strength.3. The universe has your back and the right opportunities show up when you need them most.4. You are enough and even the challenges that feel impossible are within your ability to overcome.5. You have a purpose and you’re allowed to change direction whenever your path shifts.6. You are unique and your gifts are yours alone which is your real competitive advantage.7. There is no such thing as failure, only choices, lessons, and redirection.8. Your community matters because the people around you will either lift you up or pull you down.9. Authenticity wins and being your true self is the most powerful advantage you have.10. Don’t lose your humanity because in a world filled with AI and noise, being human is your superpower.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

What would you do if you sold your company and had every opportunity to step back, but instead chose to build a vision aimed at changing the future of how communities thrive? In Episode 290, Kelly sits down with returning guest Jim Gale to explore his mission to transform the way families, schools, neighborhoods, and even nations think about food and long-term resilience. Jim shares how he turned barren land into a fully off-grid, self-sustaining ecosystem and why regenerative design is becoming essential as the cost of living climbs and global systems show increasing strain. His perspective blends entrepreneurship, sustainability, and practical action in a way that challenges traditional thinking.Jim also dives into the rapid global expansion of Food Forest Abundance, now active in more than 50 countries, and outlines how simple, scalable systems are helping households reduce dependency and create real security. From community-supported agriculture to working with local leaders, churches, and schools, he breaks down how abundance can be built anywhere with the right mindset and the right structures. This episode offers a grounded, forward-looking conversation on resilience, leadership, and the future of sustainable living.Key Takeaways: 1. Jim chose purpose over comfort, redirecting his life into a mission that supports long-term human resilience.2. Even barren land can become a thriving ecosystem with the right regenerative design principles.3. Rising costs and system strain are pushing more people to explore self-sufficiency and local abundance.4. Simple food systems can dramatically reduce household pressure and create real security.5. Schools, churches, and community groups are powerful entry points for widespread change.6. Food Forest Abundance is now active in more than 50 countries, proving the model works at scale.7. Creating even a small amount of your own food increases stability and reduces dependency.8. Community-supported agriculture models offer education, daily nutrition, and long-term resilience.9. Awareness and visibility are essential, as many people have never considered growing their own food.10. Abundance works best when shared; real resilience comes from communities growing and supporting each other.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

In this powerful Remembrance Day episode, Kelly Kennedy reflects on the legacy of his grandfather, a man shaped by courage, humility, and service, and explores the timeless truths that still define human connection today. Through the lens of personal history and Dale Carnegie’s century-old wisdom, Kelly reminds us that while our tools have evolved from typewriters to smartphones, from face-to-face meetings to AI, the fundamentals of who we are have not. Our desire for understanding, empathy, belonging, and trust remains unchanged, and those who remember how to connect on a deeply human level will always lead the way.This episode bridges the past and present, showing that in business and life, success is never about the newest technology, it’s about mastering the oldest skill in the world: authentic human connection. Drawing from history, psychology, and lived experience, Kelly offers timeless lessons that prove our humanity isn’t a weakness in the digital age, it’s our greatest advantage.Key Takeaways: 1. The tools we use will always evolve, but the fundamentals of human connection never change.2. Technology can enhance communication, but it can’t replace genuine empathy or trust.3. Authentic relationships are built on listening, understanding, and caring — not automation.4. Success in business still comes down to people choosing people they like and believe in.5. The wisdom of the past remains relevant because human nature hasn’t changed.6. Dale Carnegie’s teachings on kindness, respect, and curiosity are more powerful now than ever.7. Human connection is the greatest differentiator in a world filled with noise and competition.8. To move forward, we must remember and honor the lessons that brought us here.9. Leadership is not about control or efficiency, it’s about humanity and connection.10. In every era — past, present, or future — our greatest advantage will always be being human.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

Episode 288 of The Business Development Podcast features an inspiring conversation with Nathan Plumb, Managing Director of Fabled Solutions, an award-winning technology company transforming how businesses approach software development. Nathan shares his incredible journey from teaching across Europe and Asia to leading a fast-growing tech firm in Edmonton. His background in education built the foundation for strong leadership, adaptability, and global perspective—skills that have fueled his success in tech and entrepreneurship. Together, Kelly and Nathan explore how servant leadership, creative problem-solving, and an openness to opportunity can redefine what it means to build and scale in the modern business world.The discussion dives deep into the evolution of Fabled Solutions, from humble beginnings to becoming a trusted technology partner for companies seeking smarter, more efficient systems. Nathan breaks down the hidden value in custom software, the power of integration over complexity, and why authenticity and trust remain non-negotiable in business today. This episode is a masterclass in leadership, innovation, and embracing the unexpected—proof that with vision, adaptability, and a learner’s mindset, you can truly turn any path into a platform for success.Key Takeaways: 1. Adaptability can change everything; the ability to pivot opens opportunities you never saw coming.2. Teaching builds exceptional leadership skills through communication, patience, and planning.3. Servant leadership drives stronger teams by putting people first and leading from within.4. The best opportunities appear when you’re ready to say yes; success favors those who stay open.5. Failure is a teacher, not an ending; every setback brings lessons that prepare you for the next success.6. Authenticity builds trust; in business, relationships will always outlast transactions.7. Integration is the future; connecting powerful tools creates better results than any single solution.8. Investing in technology early helps small businesses compete with giants and scale efficiently.9. Continuous learning is essential; what worked yesterday won’t guarantee success tomorrow.10. Build long-term relationships, not quick wins; the best partnerships are built on trust and shared growth.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclubBring your company into the 21st century with Fabled Solutions: https://fabledsolutions.com/

This episode of The Business Development Podcast dives deep into the power of focus and intentional action through Kelly Kennedy’s proven weekly framework, Move the Needle. Kelly reveals how most people spend their weeks reacting to chaos instead of directing their energy toward what truly matters. Drawing from the Pareto Principle and Dr. Gail Matthews’ goal-setting research, he shows how writing down just five to ten high-impact priorities each Monday can double your effectiveness and eliminate wasted effort. Through personal stories and practical tools, Kelly explains how consistent focus on the right 20 percent of tasks creates exponential results — not by working harder, but by working smarter.In this inspiring and grounded episode, Kelly reminds listeners that Move the Needle isn’t just for business — it’s for life. He challenges you to include goals that strengthen your family, health, and relationships, emphasizing that everything is interconnected: when one area struggles, the rest follows. With passion and clarity, he calls for progress over perfection, consistency over intensity, and impact over busyness. The episode closes with an invitation to join a community of leaders inside The Catalyst Club, where accountability, connection, and growth come together to help you keep moving the needle every single week. Key Takeaways: 1. Focusing on the right 20% of actions creates 80% of your results — the Pareto Principle in motion.2. Writing your goals down doubles your chance of achieving them; it’s science-backed focus at work.3. Mondays are for direction, not reaction — take 10 minutes to plan what truly matters.4. Your Move the Needle list isn’t a to-do list; it’s an *impact list* designed to build momentum.5. Accountability turns intentions into commitments; share your list and let it be seen.6. Progress beats perfection — even one or two meaningful wins a week compound over time.7. Consistency is the secret weapon; the system only works if you keep showing up every week.8. Writing goals by hand programs your brain to prioritize and recognize opportunity.9. Work, home, and health are connected — when one slips, the others follow.10. Move the Needle is about living intentionally — making every week, and every action, truly count.This Week’s Challenge:Write down your own Move the Needle list — five to ten actions that would make this week a win. Post it somewhere visible, share it with a peer, and review it next Monday.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

In Episode 286 of The Business Development Podcast, Kelly Kennedy sits down with transformational coach and finance expert Jenn Bieri, founder of The Practice Space, to explore what it truly means to redefine success without losing yourself. Jenn shares her powerful journey from scaling a global tech startup from 40 to 400 employees and leading $20 million in capital raises, to realizing that achievement without alignment comes at a cost. Her story is one of courage, clarity, and transformation—showing what happens when you trade burnout for balance and ambition for authenticity.Together, Kelly and Jenn unpack the real challenges leaders face behind closed doors: the exhaustion, the guilt, and the endless pursuit of “more.” They discuss how mindfulness, emotional awareness, and intentional boundaries can shift the way we lead and live. This episode is a reminder that success isn’t about how far you can push—it’s about how true you can stay to yourself while you rise.Key Takeaways: 1. Success without alignment eventually leads to burnout, no matter how high you climb.2. Leaders often forget that they need emotional and physical care just as much as their teams do.3. Slowing down and creating space often produces more clarity and creativity than constant action.4. True balance requires intentional boundaries—your time and energy deserve structure.5. Ambition can be healthy, but only when paired with mindfulness and self-awareness.6. Fulfillment comes from aligning your career and lifestyle with your values, not external validation.7. Redefining success means unlearning the belief that worth is tied to productivity.8. Fear is natural when stepping away from comfort, but courage creates transformation.9. Sustainable leadership starts with nervous system regulation—rest is a strategy, not a luxury.10. The ultimate freedom comes when you choose to thrive, not just survive, in your work and life.The Practice Space is where high-performing leaders learn to slow down, reconnect with themselves, and build success that feels balanced, intentional, and deeply human.Learn More: https://thepracticespace.co/If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

In this Halloween Special of The Business Development Podcast, Kelly Kennedy sits down with the legendary Jim Harold — the original paranormal podcaster and host of Jim Harold’s Campfire. With over 20 years in the business and millions of listeners worldwide, Jim shares how a lifelong fascination with the unexplained became one of the most successful independent podcasting careers in history. Together, they explore what it means to believe, the power of storytelling, and why people from every corner of the world are still drawn to share their mysterious, unexplainable experiences.From ghosts and cryptids to UFOs and the mysteries of consciousness itself, this conversation goes far beyond the paranormal. Jim opens up about the lessons learned from two decades behind the mic, the evolving podcasting industry, and his belief that “the universe is not only stranger than we understand — it’s stranger than we can understand.” A powerful, reflective, and fittingly eerie episode that reminds us curiosity is what keeps the human spirit alive.Key Takeaways:1. Belief doesn’t require proof, and you can respect skepticism while still leaving room for mystery and wonder.2. The power of storytelling connects us across generations, cultures, and beliefs more deeply than facts ever could.3. Authenticity builds longevity; being real and consistent is what sustains a creative career.4. Curiosity fuels creativity and keeps your content fresh and engaging.5. Respect your guests’ truth; empathy creates more meaningful conversations than confrontation.6. Persistence beats perfection, and consistency over time creates lasting success.7. Follow your fascination because what genuinely interests you often becomes your greatest work.8. Podcasting is about community, not celebrity; shared stories build loyalty and impact.9. The unknown keeps us humble and open to growth by reminding us how little we truly know.10. Legacy is built through consistency, showing up again and again until your work speaks for itself.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclubAdditional Resources and Links:If you loved this episode, explore more from the legendary Jim Harold, the original voice of paranormal podcasting. 👻Check out his incredible shows:🎙️ Jim Harold’s Campfire – Real stories from real people about the unexplainable: https://jimharold.com/campfire/🛸 The Paranormal Podcast – Interviews with experts, authors, and experiencers from all corners of the unknown: https://jimharold.com/paranormalpodcast/Dive deeper with Jim’s books — a collection of fascinating and eerie true tales that continue the storytelling legacy that made him a legend: https://jimharold.com/books/Want even more? Join Jim Harold’s Plus Club for ad-free episodes, exclusive content, and access to a vast archive of paranormal stories: https://jimharold.com/plus/And if you’re a podcaster looking to elevate your audio quality, try Auphonic, Jim’s recommended tool for professional-grade leveling...

In Episode 284 of The Business Development Podcast, Kelly Kennedy sits down with Adam Kimmel, an engineer with 12 global patents who made the leap from technical leadership to business development strategist. Together, they explore why so many technical professionals struggle to thrive in business development—and how to turn analytical precision into authentic human connection. Adam shares his journey from engineering to entrepreneurship, unpacking the mindset shifts that allow technical experts to succeed in client-facing roles while maintaining integrity, clarity, and depth in their communication.The conversation dives into the intersection of engineering, marketing, and trust-building in an AI-saturated world. From using content and video as tools of authenticity to mastering the art of simplifying complex ideas, Adam reveals how to create real impact in a space often dominated by noise. This episode is a masterclass for engineers, consultants, and technical leaders who want to connect their expertise to opportunity and grow beyond the technical into true business development mastery.Key Takeaways: 1. Technical expertise alone doesn’t translate to business success; connection and clarity are what bridge the gap.2. Authentic communication builds trust faster than polished marketing ever can.3. AI is a great thought partner but can’t replace human insight, depth, or emotional nuance.4. Engineers and technical experts already have the analytical skills needed for BD; they just need to learn emotional context.5. Storytelling is the most effective way to translate complex technical ideas into client understanding.6. Video is the new frontier for authenticity; people want to see and hear the real person behind the expertise.7. Repetition, feedback, and iteration are the keys to getting comfortable with video and public communication.8. Content should start from one strong cornerstone piece like a white paper or interview and be repurposed into multiple formats.9. Brand trust comes before conversion; no one buys until they believe you understand their problem.10. The best business development professionals don’t sell; they educate, simplify, and connect.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

In Episode 283 of The Business Development Podcast, Kelly Kennedy breaks down one of the toughest truths in business: why free almost always fails. Drawing on lessons from early mentor Kevin Pydde and his own entrepreneurial journey, Kelly explores how undercharging and giving too much away can quietly destroy your business. He shares the mindset and pricing framework that helped him build Capital Business Development and The Business Development Podcast from the ground up, teaching that consistent, predictable revenue, not commissions or goodwill, sustains long-term success.Kelly also exposes the hidden cost of free, showing why clients who don’t pay rarely commit or transform. From coaching to community building, he reveals that every time you remove the price tag, you remove the value. This episode is a wake-up call for entrepreneurs and creators alike: if you want your work to matter, you have to charge for it. Because in the end, free isn’t generosity, it’s a loss for everyone.Key Takeaways: 1. You have to look after your family first, your business second, and yourself third because everything is interconnected.2. Consistent, predictable revenue keeps a business alive while commissions are just pennies from heaven.3. Know your real costs because your time is only a fraction of what it truly takes to run your business.4. Price for value, not hours, since clients pay for results and outcomes, not time spent.5. Confidence in your pricing is essential because the first sale you make is always to yourself.6. Free almost always fails because when people do not pay, they do not show up or commit.7. A token price beats no price since even a small investment creates ownership and engagement.8. Free is not generosity because it devalues your work and trains others to undervalue it too.9. Discount strategically, not emotionally, by rewarding loyalty or early adoption, never desperation.10. Charging fairly is not selfish because it builds the foundation that allows you to create real impact.Building a business can be lonely, especially when it feels like no one around you truly understands the pressure, the grind, or the dreams that drive you. That’s why I created The Catalyst Club — a private community where entrepreneurs, leaders, and professionals connect with peers who actually get it.Inside The Catalyst Club, you’ll find genuine support from people walking the same path. We share wins, tackle challenges, and grow together through weekly live events like Coffee with Rockstars, Catalyst Sessions, and Workshops. It’s real conversation, accountability, and encouragement from people who know what it takes to build something meaningful.If you’re ready to stop doing it alone and start growing alongside others who understand the journey, join us today at KellyKennedyOfficial.com/thecatalystclub. Because success feels lighter when you’re surrounded by people who carry the same fire.

Episode 282 of The Business Development Podcast, “What AI Can’t Replace in Marketing with Jamie Moffat,” dives deep into the evolution of marketing from its radio roots to today’s AI-driven landscape. Jamie Moffat, a 30-year advertising veteran and digital marketing consultant with LocalIQ, shares his journey from selling vacuum cleaners and radio ads in the 90s to leading data-informed, AI-powered campaigns. He and Kelly unpack how modern technology has transformed how we reach customers—yet reveal that the fundamentals of trust, listening, and human connection remain unchanged.Together, they explore what truly drives marketing success in 2025: speed of response, meaningful follow-up, and genuine relationships. From understanding the customer journey to using AI tools for smarter lead generation, Jamie shows how technology can amplify—not replace—the human touch. This episode is a reminder that while automation and analytics continue to evolve, it’s still people, not programs, who close deals and build lasting brands.Key Takeaways: 1. AI can optimize your marketing, but it can’t replace the trust built through human connection.2. Listening is still the most powerful skill in sales—it never goes out of style.3. Speed matters. The faster you follow up, the higher your close rate.4. Marketing is only as strong as the message. Content is still king.5. Technology evolves, but relationships remain the foundation of every great business.6. The customer journey starts with a trigger event—know it, and meet them there.7. Missed calls mean missed opportunities. Always answer or call back fast.8. Data helps guide your strategy, but emotion drives the decision to buy.9. Authentic, human communication outperforms AI-generated content every time.10. The future of marketing isn’t replacing people—it’s empowering them to connect better.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

In Episode 281, Kelly Kennedy delivers a powerful reminder that in a world moving faster than ever, adaptability isn’t optional—it’s the skill that defines whether we thrive or fade. He shares how resisting change once held him back, from pushing against early CRM systems to realizing that fear of new ideas only slows progress for everyone involved. Using Apple as a case study in self-disruption, Kelly shows how the most successful leaders and companies evolve intentionally—choosing to innovate before they’re forced to.Kelly challenges listeners to stop fearing change and start seeking it, revealing how the information age has given way to the intelligence age powered by AI. He outlines clear, practical steps to embrace adaptability, face fear, and lead with purpose in times of rapid transformation. The message is clear: adaptability isn’t about reacting to change—it’s about causing it, while it’s still your choice to do so.Key Takeaways: 1. Adaptability isn’t reacting to change, it’s causing it before you’re forced to.2. The information age is over — those who cling to old rules will get left behind.3. Fear of change is natural, but it’s usually just the fear of what we can’t yet see.4. The other side of change is always better, even if it’s invisible from where you stand.5. Resisting progress doesn’t protect us — it holds everyone back.6. Apple’s success came from self-disruption; they chose to evolve while it was still their choice.7. In the AI era, adaptability isn’t optional — it’s the new literacy.8. Systems and processes still matter, but only if they evolve with you.9. Growth begins when you stop defending comfort and start seeking change.10. The people who win the future will be the ones who adapt faster than fear can stop them.If you listen to The Business Development Podcast, you belong in The Catalyst Club.🔥Join a private community of entrepreneurs, founders, and business development leaders committed to growth, accountability, and bold action.👉 Step in at www.kellykennedyofficial.com/thecatalystclub

In Episode 280 of The Business Development Podcast, Kelly Kennedy sits down with Jason Michaud, founder and CEO of Stardust Technologies, to explore the coming Space Boom of 2036—a defining moment that could reshape global economies, industries, and human potential. Jason shares his mission to make space accessible for everyone while warning that Canada and much of the world are not prepared for what’s coming. From helping pioneer the world’s first Indigenous space agency to collaborating on THEIA, a lunar analog habitat designed to simulate life beyond Earth, Jason and his team at Stardust are leading a bold vision for humanity’s next frontier.Together, Kelly and Jason unpack why the world isn’t ready—from outdated education systems and short-sighted policy to the urgent need for infrastructure and leadership in the new space economy. This conversation is a wake-up call for innovators and entrepreneurs everywhere: the next great race has already begun, and the decisions we make in the next decade will determine who thrives in the new age of space.Key Takeaways: 1. The next great economic shift is already on the horizon — the Space Boom of 2036 will redefine how nations and industries operate.2. Most of the world, including Canada, is not prepared for the coming wave of innovation, infrastructure, and opportunity that space will demand.3. Space exploration is no longer limited to governments; it’s becoming a commercial and entrepreneurial frontier that rewards vision and action.4. Education systems need to evolve now to prepare the next generation for space-focused science, engineering, and business leadership.5. Canada has the talent and potential to be a leader in space, but only if it invests early and builds the ecosystem to support it.6. Collaboration between Indigenous communities, governments, and private companies can create a more inclusive and ethical space future.7. The development of analog habitats like THEIA is critical for preparing humans to live and thrive beyond Earth.8. The companies and countries that move first in the next decade will define the standards, technology, and culture of the new space economy.9. Making space accessible for everyone isn’t just a dream — it’s an urgent necessity for long-term human progress and survival.10. The countdown has already begun; those who wait for the future to arrive will be left behind when the new space race takes off.If you’re ready to grow alongside other driven entrepreneurs and business leaders, join The Catalyst Club—a private community built on support, growth, and connection for people serious about building something that lasts.If you’ve been looking for a place to connect with like-minded entrepreneurs who truly get it, I think you’ll love it.👉 www.kellykennedyofficial.com/thecatalystclub

Episode 279 of The Business Development Podcast, The 10 Unspoken Laws of Trust, dives deep into the unseen foundation behind every successful relationship, deal, and opportunity: trust. Kelly explores how trust shapes human behavior, why it’s not automatic despite being essential to society, and the ten unspoken laws that quietly govern how we build and maintain it. From honesty and reciprocity to fairness, accountability, and transparency, this episode uncovers the hidden social and biological frameworks that make trust the cornerstone of business and life.In the second half, Kelly breaks down how to intentionally build trust in business development using five powerful steps rooted in human psychology. He explains how safety, consistency, competence, empathy, and follow-through work together to calm the brain’s natural defense system and open the door to real connection. The result is a masterclass on transforming reliability into loyalty — and why, in a world full of noise, predictability and authenticity are the ultimate business advantage.Key Takeaways: 1. Trust is the silent force that drives every deal, relationship, and opportunity in business development—it’s the real currency behind every transaction.2. Society relies on trust to function, but it’s not automatic because our biology evolved to protect us before it connects us.3. Words and promises form the foundation of trust; when they’re broken, the entire system of communication and reliability collapses.4. Fairness, accountability, and reciprocity are natural laws of trust that make cooperation possible and keep relationships stable.5. Predictability is the cornerstone of trust—when people know what to expect, their fear response quiets and loyalty forms.6. Transparency builds safety; secrecy breeds suspicion. Sharing your process and progress openly earns long-term confidence.7. Reputation is trust’s shortcut—each fulfilled promise becomes proof of credibility and a signal to others that you’re dependable.8. Trust isn’t built on perfection, but on consistency; reliability over time is what transforms confidence into loyalty.9. To earn trust faster, focus on emotional safety, consistency, competence, empathy, and follow-through in every interaction.10. The goal of business development isn’t to persuade—it’s to help the human nervous system decide, “I’m safe with you,” because that’s when opportunity. We’re proud to be finalists in the 2025 Signal Awards — the only Canadian 🍁 and independent show in the Business category!If The Business Development Podcast has ever inspired or helped you, please take a moment to vote for us in the People’s Choice Awards. Every vote shows that passion and authenticity still win.👉 Vote here

Episode 278 of The Business Development Podcast dives into the explosive rise of Startup TNT with co-founder Tim Lynn, a financial strategist and serial entrepreneur who has helped reshape Western Canada’s startup ecosystem. Tim shares his journey from investment banking to building a community-driven angel investing platform that has mobilized millions in capital, empowered new investors, and opened doors for founders across the Prairies. With a unique blend of expertise as a CPA, CFA, and CBV, Tim explains how Startup TNT is lowering barriers to entry for angel investing and creating real momentum for entrepreneurs.In this conversation, Tim breaks down the realities of angel investing — why most startups fail, how to build a diversified portfolio, and why collaboration beats going it alone. He shares powerful lessons from his own entrepreneurial journey, the challenges of growing companies in Alberta, and the opportunities that make Western Canada a force on the global stage. Packed with insights, practical wisdom, and explosive energy, this episode is a must-listen for anyone passionate about startups, investing, and the future of entrepreneurship in Canada.Key Takeaways: 1. Most startups fail — 80–90% don’t make it, which is why diversification is critical in angel investing.2. A winning portfolio isn’t about one bet, it’s about 20–40 “shots on goal” to increase the odds of success.3. Angel investing doesn’t have to mean $100K+ cheques — pooling $5–10K investments makes it accessible to more people.4. Collaboration beats isolation: Startup TNT thrives by bringing investors, founders, and communities together.5. Investors shouldn’t impose their own vision — success comes from backing founders who see the future clearly.6. The role of investors is to champion companies — providing introductions, advice, and resources when asked, not dictating.7. Great companies are built on strong teams — weak team dynamics can derail even the best products.8. Distribution and sales often matter more than the product itself; the best idea isn’t enough without reach.9. Alberta and Western Canada have world-class talent and innovation, but need more business and sales expertise to scale.10. Early mistakes and failures are part of the process — both founders and investors grow by “bumping into walls” and learning.🚨 We’re also proud to be nominated for the 2025 Signal Awards in the Business Category — and we need your help! We’re the only Canadian independent show in the category, and every vote counts. Cast your vote here:👉 https://vote.signalaward.com/PublicVoting#/2025/shows/genre/businessCompanies mentioned in this episode: Startup TNT Capital Edmonton Chamber of Commerce Edmonton Unlimited Edmonton Regional Innovation Network Alberta Innovates Prairies Can Alberta Women Entrepreneurs BDC Drivewise Sketch Deck AI Zero Point Cryogenics Simple Hedge

In Episode 277 of The Business Development Podcast, Kelly Kennedy takes you inside a true David vs. Goliath battle as he fights for the 2025 Signal Awards in the Business category. As the only Canadian and the only independent finalist up against billion dollar networks like Wondery, iHeart, and Amazon, Kelly reveals how underdogs can rally support and compete with giants. He shares the exact playbook he is using: creating awareness through posts, driving action with direct outreach, scaling with email, amplifying through media, and most importantly trusting community to carry the fight. Along the way you will learn the pitfalls to avoid, the importance of gratitude, and why clarity and simplicity turn support into real action.Now Kelly needs his community more than ever. With just one week left to vote, your support will decide the outcome. It takes only ten seconds to cast your vote, and every share amplifies the fight. If this podcast has ever inspired you, taught you, or helped you move the needle in your business, this is the moment to give back. Vote now for The Business Development Podcast in the Business category of the Signal Awards at vote.signalaward.com. Voting is open until October 9th. Vote and share to create a tidal wave of support and help David defeat a giant.Key Takeaways: 1. Awareness is only the first step — posts create visibility but they don’t guarantee action.2. Direct outreach drives results — personal messages cut through the noise and spark real movement.3. Clarity matters — a single link and simple instructions remove friction and boost support.4. Equip your community — give them shareable assets, captions, and graphics so helping you is easy.5. Media amplifies your story — but only if you frame it with a compelling narrative worth telling.6. Gratitude fuels momentum — thank people personally and publicly to deepen connection and trust.7. Don’t confuse numbers with commitment — likes and comments are not the same as votes or sales.8. Respect boundaries — pushing too hard or spamming can damage relationships you’ve worked to build.9. At some point you must let go — after doing everything in your power, trust your community to carry it forward.10. Underdogs win with people, not budgets — community is the greatest differentiator against giants.👉 Vote now for The Business Development Podcast in the Business category of the 2025 Signal Awards — it only takes ten seconds and every vote counts: vote.signalaward.com. After you vote, please share! We’ve posted ready-to-reshare assets on Instagram and LinkedIn — you can find them here: Instagram and LinkedIn. Every vote and every share helps us create a tidal wave of support. Together, we can help David defeat a giant.

Episode 276 of The Business Development Podcast welcomes Garry Ridge, the legendary former CEO of WD-40 and author of Any Dumbass Can Do It. Garry takes us inside the culture transformation that turned WD-40 into a global icon, showing how “learning moments” and servant leadership created an environment where people belonged, felt valued, and performed at their best. His story proves that lasting success doesn’t come from fear or control but from building workplaces where people love to show up and contribute.In this conversation, Garry shares the lessons he now brings to his coaching and speaking, from removing fear in organizations to leading with empathy and courage. He reminds us that leadership doesn’t have to be complicated — it has to be consistent, human, and purposeful. And with his trademark humility, he leaves us with a powerful reminder to live and lead fully: Life’s a gift. Don’t send it back.Key Takeaways:1. The best cultures are built on belonging, safety, and purpose, not fear or control.2. A leader’s job is not to manage people but to coach them into the best version of themselves.3. Consistency beats reinvention when it comes to building brand trust and recognition.4. Learning moments replace mistakes — they’re opportunities to grow, not reasons to punish.5. Focus wins markets; WD-40’s success came from doing one thing honestly and doing it well.6. Strategic plans mean little unless people are passionate about executing them daily.7. Empathy must outweigh ego for leaders to earn trust and unlock performance.8. Culture cannot be microwaved; it takes time, commitment, and daily reinforcement.9. Fear is paralyzing — removing it from organizations unleashes innovation and courage.10. Life is a gift; leadership is about making sure people don’t send it back.Links for Garry RidgeBook: Any Dumbass Can Do ItWebsite: thelearningmoment.netAnd Rockstars — we need your help in the Signal Awards! Every vote counts and your support means the world.👉 Vote here: Signal Awards – The Business Development Podcast