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Welcome to the Professional Photographer podcast by PPA! Our goal is simple: to empower you in building a thriving photography business. In today's dynamic market, mastering the art of photography is just the beginning. You also need a solid grasp of entrepreneurship essentials like: sales, marketing, pricing, cash flow, negotiation, mindset, and planning.
Join us as we chat with successful photographers and business leaders who share their invaluable insights. You'll discover exciting new ways to achieve your financial goals and sleep better at night!
About Professional Photographers of America (PPA)
PPA is the world’s largest nonprofit association for professional photographers, serving over 35,000 professional photographers in more than 50 countries.
PPA's mission is to create a vibrant community of successful professional photographers by providing education, resources and upholding industry standards of excellence. Learn more at: https://www.ppa.com.
About Imaging USA
Start your year energized at the premier photography conference & expo. Spark your creativity and learn new skills to grow your business alongside a community of fellow photographers. No matter where you are in your career, you’ll gain actionable insights that have a real impact on your business. https://www.imagingusa.com.
Join us as we chat with successful photographers and business leaders who share their invaluable insights. You'll discover exciting new ways to achieve your financial goals and sleep better at night!
About Professional Photographers of America (PPA)
PPA is the world’s largest nonprofit association for professional photographers, serving over 35,000 professional photographers in more than 50 countries.
PPA's mission is to create a vibrant community of successful professional photographers by providing education, resources and upholding industry standards of excellence. Learn more at: https://www.ppa.com.
About Imaging USA
Start your year energized at the premier photography conference & expo. Spark your creativity and learn new skills to grow your business alongside a community of fellow photographers. No matter where you are in your career, you’ll gain actionable insights that have a real impact on your business. https://www.imagingusa.com.
111 Episodes
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Ready to save time, answer every client inquiry, and rocket your productivity? In this powerful episode, Pat Miller hosts AI trailblazer Garon Cooper live from Imaging USA 2026 to reveal how cutting-edge tools are forever transforming modern photography businesses.Episode Highlights 🎤💡:(02:17) – Should photographers be afraid of AI?(15:45) – AI receptionists and never missing a lead again(23:22) – Prompting better to get smarter AI responsesConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Garon Cooper ⬇LinkedIn | Website | Facebook | Instagram
Are you ready to finally break free from worrying about your photography prices and start elevating your client experience? Pat Miller sits down with luxury sales expert Jeffrey Shaw for a paradigm-shifting episode on why every photographer is already in the luxury market and how the way you sell emotions, and transformation can make price irrelevant.Episode Highlights 🎤💡:(07:42) – You’re not competing with other photographers(10:40) – Transformation is the new luxury(27:35) – Why “great” isn’t good enough anymore and how to create exceptional client bonds that drive repeat business.Connect with Pat Miller ⬇LinkedIn | WebsiteConnect with Jeffrey Shaw ⬇LinkedIn | Website | Facebook | Instagram | YouTube
Step into the future of photography productivity as Pat Miller welcomes headshot photographer and AI educator Kira Derryberry for an eye-opening episode packed with actionable ChatGPT strategies.Episode Highlights 🎤💡:(06:00) – Prompting Smarter: Begin with the End in Mind(12:30) – Project folders and Building your Business Brain(22:28) – Agent Mode: Letting AI Complete Tasks for YouConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Kira Derryberry ⬇LinkedIn | Website | Instagram
Ready to level up your studio’s success? Pat Miller sits down with award-winning photographer Amy Pezzicara for an inside look at the business strategies that separate good studios from great ones.Episode Highlights 🎤💡:(09:42) — Diversifying genres to survive economic downturns(29:00) — Redefining success beyond income(30:28) — Why investing early matters more than buying gearConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Amy Pezzicara ⬇LinkedIn | Website | Facebook
What if just one strategic move could turn your photography business from stagnant to unstoppable? On this episode, Pat Miller sits down with headshot specialist Glynns Thomas, who reveals how zeroing in on a vertical transformed her studio into the go-to choice for Sacramento’s top firms.Episode Highlights 🎤💡:(08:04) — Using LinkedIn as a networking engine(23:54) — Creating confidence for every subject photographed(26:52) — Why building confidence fills a corporate culture gapConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with *insert guest name here* ⬇LinkedIn | Website | Facebook | Instagram
Ready to take your photography business far beyond “point-and-shoot”? Pat Miller brings renowned photo booth expert Jamie Cobb to the show for a firsthand look at turning fun event photo ops into lasting, high-paying client relationships.Episode Highlights 🎤💡:(05:20) — How one headshot session turned into a long-term McDonald’s corporate partnership(14:26) — Premium photo booth add-ons (magnets, keepsakes) that instantly raise event package value(22:52) — New photo booth trends photographers should know plexiglass, fog effects, lenticular, and film comebackConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Jamie Cobb ⬇Website | Instagram | Facebook
What do you do when your thriving photography studio suddenly faces a 20% drop in revenue and panic starts to creep in? Pat Miller dives deep with industry expert Nate Peterson to reveal how a high-performing studio navigates the unpredictable valleys of entrepreneurship.Episode Highlights 🎤💡:(03:13) – What it feels like when momentum suddenly stops(06:54) – Realizing the studio was projected 20% down(17:03) – Making up the 20% and finishing the year strongConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Nate Peterson ⬇LinkedIn | Website | Facebook | Instagram
Unlock the future of photography and your edge in the industry as Pat Miller sits down with innovative portrait artist Fred Agho for a lively, unfiltered look at the young guns shaking up the photo world—and what you need to steal from their playbook.Episode Highlights 🎤💡:(08:16) – Younger photographers embrace AI and creative risk(17:44) – Shooting for social vs shooting for print(25:00) – What photographers must adopt: speed, AI, efficiencyConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Fred Agho ⬇LinkedIn | Website | Instagram | Facebook
Ready to unlock a high-conversion system that delivers unforgettable customer experiences and record-breaking sales—all in a single day? Pat Miller welcomes studio sales expert Adam Mueller, who reveals his streamlined “same day” sales formula that’s transforming how photographers work and sell.Episode Highlights 🎤💡:(04:18) – Same-day portrait session + ordering explained(07:19) – Emotion and clarity create better decisions(12:50) – The Dream Walk: guiding wall art choicesConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Adam Mueller ⬇LinkedIn | Website | Facebook | Instagram
What if the people closest to you are holding back your business dreams? In this powerful episode, Pat Miller welcomes keynote speaker and owner of Foureva Media, Jamar Jones, to expose the game-changing truth: your network can either propel you forward or keep you stuck in imposter syndrome and lost opportunities.Episode Highlights 🎤💡:(04:53) - Champions vs. vampires: auditing your circle(05:57) - The credibility gap and why opportunities aren’t showing up(19:40) - Content vs “showbiz”: making your brand worth watchingConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Jamar Jones ⬇LinkedIn | Website | Instagram | Book
Ready to ditch burnout and elevate your studio to high performer status? Host Pat Miller sits down with portrait expert Meghan Doll for an episode that tackles one of the toughest entrepreneurial moves, raising your rates and transforming your client experience.Episode Highlights 🎤💡:(02:24) – Why raising rates was long overdue(06:22) – Raising prices by over 120%(12:40) – Investing $20K to elevate the studio experienceConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with *insert guest name here* ⬇LinkedIn | Website | Instagram | Facebook | Pinterest
Money stress is killing your creative spark and it’s time to break the cycle. Pat Miller brings in legendary business author and speaker Mike Michalowicz for a show-stopping episode that will change the way you think about personal and business finances forever.Episode Highlights 🎤💡:(06:10) - Financial independence vs financial freedom(12:03) - The personal-business money trap(26:54) - A quick 24-hour money win you can tryConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Mike Michalowicz ⬇LinkedIn | Website | Instagram | Check out his ✨NEW✨ book, 'The Money Habit'
Ready to make your art the foundation of a thriving business but find yourself stuck in the “hustle” cycle, doubting your value or pricing? In this game-changing episode, Pat Miller and clinical psychotherapist-turned-advisor Kelly Ruta dive into the real reason photographer's stall: the internal mindset that either drives or destroys your external success.Episode Highlights 🎤💡:(13:58) - Why learning without discernment keeps photographers stuck(21:05) - Zone of genius vs. self-worth: why you can charge more(24:28) - Handling critique without internalizing itConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Kelly Ruta ⬇LinkedIn | Website
Nashville isn’t just a city—it’s a musical experience, and this episode brings it right to your headphones. Pat Miller welcomes Chris Blair, owner of The Listening Room Cafe, to reveal what happens when the stories behind the songs take center stage at Imaging USA.Episode Highlights 🎤💡:(00:26) - Nashville Comes to Imaging USA(03:30) - The Chris Stapleton Moment(08:17) - Your Perfect Nashville Night + The Future of MusicConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Chris Blair ⬇Instagram | Website | The Listening Room Cafe
Are you an artist first and a business owner second? You’re not alone—and the wedding industry’s current downturn is hitting creative professionals hard. In this episode, Pat Miller joins forces with wedding photography experts Mandy Wright and Esteban Gill to reveal how true artists can stay afloat—and even thrive—when bookings slow and trends rapidly shift.Episode Highlights 🎤💡:(03:31) - Travel weddings and the reality behind the glamour(08:16) - Why wedding bookings have slowed down(23:08) - Why nostalgic, imperfect wedding images are backConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Mandy Wright ⬇Website | Instagram | FacebookConnect with Esteban Gil ⬇Website | Facebook | Instagram
Is your growing photography studio draining your energy and your bank account? Pat Miller and Fractional CFO Tricia M. Taitt break down the “money team” evolution that every ambitious business owner needs to thrive.Episode Highlights 🎤💡:(10:16) - Why a strong financial core matters for scaling and exit planning(25:14) - Strengthen your financial core to improve performance (the FinCore idea)(28:21) - How childhood money stories shape your business decisions todayConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Tricia Taitt ⬇LinkedIn | Book a Financial Consultation
SEO doesn’t have to be a dark art! Join Pat Miller and tech-savvy marketing strategist Myrna Daramy, who is the founder of Myrna & Co, for a game-changing episode packed with clarity, actionable insights, and expert tips on amplifying your photography studio’s online visibility, without spending a dime.Episode Highlights 🎤💡:(03:01) - What SEO Really Means(07:35) - The Rise of AI-Generated Content (14:01) - Writing Rich, Context-Filled Content That Ranks Connect with Pat Miller ⬇LinkedIn | WebsiteConnect with Myrna Daramy ⬇LinkedIn | Website | Facebook | Instagram
Are you hiding your business failures, fearing they'll scare away clients? Matt Shoup proves that the story you’re most embarrassed to share can be your ultimate trust-building asset.Episode Highlights 🎤💡:(03:10) - How Getting Fired Led to Entrepreneurship(07:33) - The Client Who Asked, “Tell Me About a Time You Screwed Up”(17:38) - Turning an Embarrassing Story into a Sales StrategyConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Matt Shoup ⬇LinkedIn | Website | Books | Facebook | Instagram | YouTube | TikTok
Are you tired of feeling lost in the social media ocean, mimicking big accounts but never seeing real growth? Pat Miller chats with portrait photographer Jean Carlo Peñaloza to challenge the copycat mindset and reveal how you can build an authentic, thriving content brand that actually sounds like you.Episode Highlights 🎤💡:(06:16) - The lonely early stages of content creation and why persistence builds real connections. (12:41) - Why authenticity matters and how your true voice shapes your brand. (20:34) - How embracing mistakes helps you become a stronger, more confident creator. Connect with Pat Miller ⬇LinkedIn | WebsiteConnect with Jean Carlo Peñaloza ⬇LinkedIn | Website | Facebook | Instagram
Ready to level up the joy AND profitability in your wedding photography business? Pat Miller sits down with international wedding photography powerhouse Terri Baskin for an episode jam-packed with real-world strategies for client selection, managing family chaos, and winning at the “wedding machine. "Episode Highlights 🎤💡:(03:10) - Finding and vetting the right wedding clients(13:13) - Handling uncooperative families with grace(31:13) - Educate, communicate, listen, and be joyfulConnect with Pat Miller ⬇LinkedIn | WebsiteConnect with Terri Baskin ⬇Website | Instagram | Facebook | Pinterest | X
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