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Growth Accelerator Podcast
Growth Accelerator Podcast
Author: Traci Long DeForge
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Do you want your podcast to become your gateway to transforming your business or company’s podcast into a dynamic lead generation and marketing powerhouse? Are you using your podcast growth to increase visibility as a thought leader helping you secure more stages and opportunities as a subject matter expert? Are you ready to turn your podcast into a conversion machine that directly boosts the sales of your products, services, courses, and programs? If you want to accelerate your podcast for business growth, this podcast is for you!
Welcome to The Growth Accelerator Podcast! I’m Traci DeForge. With me as your guide, we’ll elevate your podcast from good to exceptional, unlocking its full potential to drive both audience growth and business growth. You’ll learn tested methodologies on how to simplify and elevate your audience's journey from initial download to becoming a loyal client.
Inside this podcast, I’ll give you behind-the-scenes access to interactive workshops, where you’ll explore strategies to refine your content delivery, enhance your calls-to-action, and amplify your distribution channels for exponential audience growth. This is the perfect opportunity to take your podcast to the next level and create lasting audience growth that leads to measurable podcast business growth.
What I truly want is for your podcast to become a cornerstone of your content marketing strategy. It should be your unwavering ally, consistently generating leads and driving sales. We’ll also dive deep into monetizing your podcast with strategies like sponsorships and advertisements, helping you secure these partnerships while maintaining your brand's integrity.
I’ll coach you on how to engage authentically with your audience, build relationships, and create the foundation for audience growth that mirrors your business’s success. Together, we’ll explore the most effective ways to leverage your podcast for both content marketing and lead generation that seamlessly ties into your business’s overall marketing and sales goals.
Ready to dive into monetizing your podcast? Whether it’s sponsorships, advertisements, or creating premium content, you’ll learn how to integrate monetization strategies into your podcast in a way that adds value and enhances your brand. Plus, we’ll use content marketing techniques to expand your reach across social media and digital platforms, further driving audience growth and engagement.
Consider this podcast your all-access pass to the tools and strategies you need to optimize your podcast and align it with your business objectives. As your podcast grows, so will your business. Let’s eliminate the frustrations of stagnant listener numbers and uninspired content, and instead, create a lead generation powerhouse.
Start where you are. You’re here. Let’s get started and accelerate your podcast and business to new heights!
Welcome to The Growth Accelerator Podcast! I’m Traci DeForge. With me as your guide, we’ll elevate your podcast from good to exceptional, unlocking its full potential to drive both audience growth and business growth. You’ll learn tested methodologies on how to simplify and elevate your audience's journey from initial download to becoming a loyal client.
Inside this podcast, I’ll give you behind-the-scenes access to interactive workshops, where you’ll explore strategies to refine your content delivery, enhance your calls-to-action, and amplify your distribution channels for exponential audience growth. This is the perfect opportunity to take your podcast to the next level and create lasting audience growth that leads to measurable podcast business growth.
What I truly want is for your podcast to become a cornerstone of your content marketing strategy. It should be your unwavering ally, consistently generating leads and driving sales. We’ll also dive deep into monetizing your podcast with strategies like sponsorships and advertisements, helping you secure these partnerships while maintaining your brand's integrity.
I’ll coach you on how to engage authentically with your audience, build relationships, and create the foundation for audience growth that mirrors your business’s success. Together, we’ll explore the most effective ways to leverage your podcast for both content marketing and lead generation that seamlessly ties into your business’s overall marketing and sales goals.
Ready to dive into monetizing your podcast? Whether it’s sponsorships, advertisements, or creating premium content, you’ll learn how to integrate monetization strategies into your podcast in a way that adds value and enhances your brand. Plus, we’ll use content marketing techniques to expand your reach across social media and digital platforms, further driving audience growth and engagement.
Consider this podcast your all-access pass to the tools and strategies you need to optimize your podcast and align it with your business objectives. As your podcast grows, so will your business. Let’s eliminate the frustrations of stagnant listener numbers and uninspired content, and instead, create a lead generation powerhouse.
Start where you are. You’re here. Let’s get started and accelerate your podcast and business to new heights!
11 Episodes
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Your podcast marketing strategy shouldn't rely solely on organic reach. In this episode of the Growth Accelerator Podcast, host Traci DeForge answers the four most frequently asked questions about growing your podcast—starting with the critical mistake most podcasters make during their launch: treating it as a separate entity rather than integrating it into their overall content strategy. She addresses why your audience growth strategy must extend beyond organic social media and include newsletter integration, paid advertising, and dedicated budget allocation. Traci tackles the questions podcasters ask most: How do I get listeners beyond my existing audience? What's the fastest way to grow? Should I invest in paid promotion? And how do I turn my podcast into a content marketing asset? Her answer: Your podcast serves as the hub of your content marketing ecosystem, creating opportunities across all platforms. Learn how to grow your podcast audience with an integrated marketing approach by getting answers to the questions that matter most.What You’ll Learn in This Episode: ✅ Why relying solely on organic social media for podcast promotion limits your growth potential, and how to expand your reach✅ Why it is critical to integrate your podcast into your complete marketing budget, including newsletter integration, social media integration, and paid podcast ads✅ Why treating your podcast as the central hub of your content strategy creates exponential opportunities across all marketing channels✅ The importance of budgeting for podcast advertising alongside traditional platforms like Meta advertising and Instagram marketing to accelerate growthReady to scale your podcast into a lead-generating machine? Visit ProduceYourPodcast.com to schedule a Growth Accelerator Strategy Call. Let’s turn your show into your most powerful business asset.TIMESTAMPS: (00:00) Four questions most commonly asked about everything podcasting(00:43) Question One: What is your why? Define your ideal target audience(03:05) Question Two: Common podcast launch mistakes and audience and building growth strategy oversights(03:59) Question Three: How do you measure the success of your podcast? Do you rely on organic social media(05:19) Question Four: Common growth strategy mistakes. The need for a dedicated marketing budget, buying ads for podcast promotion(06:15) Your podcast is the central hub of your content strategy, creating business opportunitiesKEY TAKEAWAYS: 💎 Before launching your podcast, start with your why and clearly define your ideal listener—understanding who you're serving shapes every decision from content topics to marketing strategy and audience growth strategy approaches.💎 Treat your podcast launch like introducing a new product line to market, complete with a comprehensive go-to-market plan, dedicated marketing budget, and integrated marketing across newsletter integration, social media integration, and podcast ads.💎 Define your own benchmark for podcast success rather than comparing yourself to others—whether that's downloads, business growth, engagement rates, or lead generation, your metrics should align with your unique goals and content strategy.RESOURCES MENTIONED: Produce Your Podcast - Website Book Your Strategy Call Connect with Traci and the Produce Your Podcast...
If you want to scale your podcast in 2026, this episode breaks down the proven growth strategy Traci DeForge uses with top-performing shows across every niche. Traci shares how to optimize your podcast for podcast SEO, how to show up in AI Overviews, and why guesting on like-minded podcasts accelerates discoverability faster than chasing massive audiences. You’ll also get a deep dive into audio ad campaigns, a strategy that amplifies your visibility by connecting ads directly to your RSS feed for immediate conversion.Whether you're trying to grow downloads, increase leads, or drive more visibility, this episode gives you the tactical roadmap and mindset shifts you need.What You’ll Learn in This Episode✅How to optimize your podcast for real podcast SEO✅ Why AI Overviews reward repetition and niche authority✅ How guesting on the right shows boosts discoverability✅ When audio ad campaigns become the game-changer for growthReady to scale your podcast into a lead-generating machine? Visit produceyourpodcast.com to schedule a Growth Accelerator Strategy Call. Let’s turn your show into your most powerful business assetTimestamps(00:00) Which Growth Strategy Will Scale Your Podcast in 2026?(00:29) What foundational growth really mean(01:04) Why podcast SEO matters more than Google SEO(01:54) How to structure your show description for discovery(02:34) Why episode titles and descriptions impact AI visibility(03:34) The difference between Google search and AI Overviews(04:19) How frequency helps you get indexed by AI(04:55) Guesting on like-minded podcasts as a growth engine(06:05) Why the biggest audiences aren’t always the best(07:08) Breaking through plateaus with audio ad campaigns(08:24) How audio ads connect directly to your RSS feed(09:44) Why growth never happens by accident(10:29) Where to explore deeper podcast growth resources(10:49) Call to action: connect with Producer PodcastKey Takeaways🔷 Podcast SEO is a must for discoverability Most creators optimize for Google, but podcast SEO has its own rules. Long descriptions, keyword-rich intros, guest names, and topic lists all help your show surface when listeners search for niche content.🔷 AI Overviews reward frequency and expertise AI doesn’t just look for keywords. It scans who shows up...
Your podcast is a powerful business growth engine for your business and your brand. This week, learn how to launch, brand, and grow a podcast that accelerates business results, attracts sponsorships, and builds an engaged community.In this episode of the Growth Accelerator Podcast, host Traci DeForge welcomes Aransas Savas, the dynamic force behind The Uplifters Podcast, to share how she transformed her lifelong dream into a thriving business and connected community.Discover how Aransas leveraged podcasting to attract sponsors, fill retreats before launch, and build demand for her coaching and consulting services, all by focusing on human connection, consistent execution, and innovative strategy. Together, they discuss the mindset shifts every entrepreneur needs to turn a podcast into a content and community hub, the keys to a winning launch strategy, and the importance of bringing your unique story to the mic. What You’ll Learn in This Episode:✅ How to transition your podcast from “dream” to tactical business accelerator, grow your business through podcasting✅ Why bringing your authentic self and community into your show drives revenue✅ Secrets to filling retreats, securing book deals, and landing sponsorships through podcast engagement✅ Strategies for harnessing guest nominations to grow your network and create a self-sustaining show✅ Podcast growth strategies: How calls to action (CTAs) and strategic partnerships convert audience into loyal clientsReady to scale your podcast into a lead-generating machine? Visit produceyourpodcast.com to schedule a Growth Accelerator Strategy Call. Let’s turn your show into your most powerful business assetTimeStamps: 02:00 Introduction to Aransas Savas, host of The Uplifters Podcast02:35 Consulting for companies such as Best Buy, U.S. Bank, and Disney.03:10 Aransas Savas shares her background in behavior change and coaching.04:58 Aransas discusses overcoming insecurities and starting her podcast.07:52 The Uplifters Podcast and its purpose.13:55 Going “all in” and working with experts.18:37 Involving audience to shape the show.20:58 Why impact, not downloads, is the main motivator.27:59 Aransas Savvis shares her guest nomination strategy to build connections.Key Takeaways:💎 1. Focus on Impact: Don’t chase download numbers, chase transformation and real engagement💎 2. Build Community Into Everything: From cover art to episode intros, center authentic voices💎 3. Use Your Podcast as a Living Portfolio: Let your episodes demonstrate your coaching and consulting expertise💎 4. Consistency Compounds: Water the garden and watch your podcast yield clients, sponsors, and opportunities over time. 💎 5. Strategic Collaboration: Invest in expert partnerships and leverage ongoing strategy to accelerate growthAbout The Guest:Aransas Savas is a veteran Wellbeing and Leadership Coach, certified by the Institute for Professional Excellence in Coaching and The International Coaching Federation. She has spent her career at the intersection of research, behavior change, and coaching, with a mission to help women build what I call "courage capital" - the deep confidence in our value and strengths that we need just as much as financial capital to do big, brave things.Through The Uplifters Podcast and coaching practice, Aransas has discovered that what stops most women isn't lack of money, support, or knowledge - it's the limiting beliefs that tell us we're not ready, not enough, or that it's too late. Aransas has created a uniquely holistic and proven approach to coaching that blends practical, science-backed techniques with energy...
Your podcast isn't just content, it's a growth engine for your business. In this episode of the Growth Accelerator Podcast, Traci DeForge breaks down five podcast growth strategies to repurpose content, master SEO optimization, boost production quality, craft calls to action, and drive revenue.From leveraging your podcast as a content hub to mastering SEO optimization, Traci shares insider tips that will amplify your reach and boost your ROI. You'll learn why production quality matters for sponsorships, how to craft calls-to-action that convert, and the secrets to turning listeners into leads.What You'll Learn in This Episode:✅ How to repurpose podcast content for maximum impact across platforms✅ Why you should make your show more discoverable on Google and AI overviews✅ Why production quality can make or break sponsorship deals✅ The art of crafting calls-to-action that convert listeners into leads✅ How to implement these strategies for immediate podcast growthReady to scale your podcast into a lead-generating machine? Visit produceyourpodcast.com to schedule a Growth Accelerator Strategy Call. Let’s turn your show into your most powerful business asset.Key Timestamps: 0:00 Introduction: Think of your podcast is a content generation hub1:47 Your podcast deserves the same branding investment as the rest of your marketing2:34 SEO optimization tactics for podcast growth4:06 The critical importance of production quality to drive revenue5:37 Mastering the call-to-action for audience engagement7:40 Implementing growth strategies and next stepsKey Takeaways:💎 1. Mindset Shift: Remember, your podcast is a content generation hub, plan to repurpose from day one💎 2. Invest in branding your podcast as you would other marketing assets.💎 3. SEO-optimized show notes and episode titles are crucial for discoverability.💎 4 . High production quality reflects your brand and opens doors to sponsorships.💎 5. A strong call-to-action is your key to turning listeners into leads and driving revenueFeatured Guest InterviewPodcast & Brand Strategist, Jason Cercone, Founder of Bombtrack Media. BombtrackFeatured Interview Bombtrack MediaPodcast Professionals AssociationResources & Links:Book a strategy call here.Connect with Traci and the Produce Your Podcast team: produceyourpodcast.comGrowth Accelerator Podcast: How to Make Your Call to Action Actually WorkLinkedIn: tracilongdeforge Instagram : produceyourpodcastli...
Your podcast isn’t just content—it’s a podcast marketing strategy and growth engine that drives visibility, leads, sales, and ROI for your business. In this episode of the Growth Accelerator Podcast, host Traci DeForge shares proven strategies to help you transform your podcast into a powerful marketing and revenue-generating tool.From building a solid foundation to mastering short-form content, Traci reveals how to position yourself as a thought leader, attract the right audience, and generate ROI that goes far beyond vanity metrics. If you’ve been wondering how to connect podcasting directly to your business strategy, this is the roadmap you’ve been waiting for.What You’ll Learn in This Episode✅ Why your podcast must be part of your marketing strategy, not just an add-on✅ How to align podcast ROI with business growth, lead generation, and sales funnels✅ The role of short-form content in boosting visibility, engagement, and conversion✅ How to differentiate your show in a crowded market and turn episodes into a business growth assetIs your podcast generating the leads you want? Let’s fix that. Book a strategy session with our team at produceyourpodcast.com and start building a marketing funnel that works.Key Timestamps(0:00) Why your podcast must become a growth engine for your business(0:18) Building a foundation that drives growth and ROI(1:10) Podcasting as a “need-to-have” in today’s marketing strategy(2:30) Leveraging podcast content to write books and build thought leadership(4:15) The importance of defining your podcast ROI before you launch(6:00) Choosing the right content formats for growth and visibility(7:20) Why short-form episodes are critical for podcast growth and lead generation(9:40) How balancing long-form interviews and short-form content creates impact(10:35) Top takeaways for making your podcast a true business growth engineKey Takeaways💎 Build a podcast foundation strategy with the same focus you’d use to launch a product or service💎 Use short-form content to position yourself as the go-to expert and give your audience snack-sized value💎 Don’t let the number of competing podcasts intimidate you, your content is unique and targeted💎 Tie every podcast episode to a clear call-to-action that supports lead generation and ROIResources & LinksConnect with Traci and the Produce Your Podcast team: produceyourpodcast.comEpisode 4: How to Turn Your Podcast into a Book with Tina Dietza...
Your podcast is more than a show-it’s a publishing pipeline. Traci DeForge and Tina Dietz walk you through a proven podcast-to-book workflow that transforms your content into a market-ready manuscript.Learn why polished transcripts aren’t enough, how modular book structures accelerate publishing, and the exact episode volume that makes the process both practical and profitable. You’ll also hear how podcasters are using this strategy to boost thought leadership, land speaking engagements, and expand revenue streams.For anyone serious about podcast-to-book publishing, book publishing for podcasters, podcast workflows, and high-converting podcast guesting, this is the masterclass you’ve been waiting for.What you will learn in this episode✅ The difference between repurposing and creating an actual marketable book.✅ How to transform episodes for themes, chapters, & a modular outline that sells✅ When you have enough episodes to start a book and the ideal targeted word count✅ How books amplify your podcast guesting, speaking opportunities, sponsorships, and email list growthIs your podcast generating the leads you want? Let’s fix that. Book a strategy session with our team at https://produceyourpodcast.com/ and start building a marketing funnel that works.Timestamps(00:00) The Key to Growing a Successful Podcast(01:59)Guest Tina Dietz: Founder & CEO, Twin Flames Studios(03:49) How Podcast Guesting Builds Authority & Visibility(10:32) Expand Your Platform by Turning Your Podcast into a Book(13:14) Repurpose Podcast Content, but Strategize to Publish(15:01) How Publishing Expands Thought Leadership(16:43) Podcast Hosting & Guesting Boost SEO in AI Overviews(18:32) Why Books Create Structure for a More Organized Podcast(19:50) How Books Open Doors and Drive Traffic Back to Your Podcast(21:27) Optimize Your Podcast-to-Book Strategy as a Business Growth Tool(23:00) Grow Audience by Promoting Your Podcast Through Books & Guest Appearances(26:33) Podcast + Book = More Speaking Gigs, Sponsorships, Visibility & Impact(29:01) ROI Strategies: Generate Revenue with Workbooks, Courses & Lead Generation(37:51) Why It’s Never Too Soon to Think About a Podcast-to-Book Strategy4 Key Takeaways💎 Podcast to book works best as a system. Treat each season as source material for the next book.💎 Transcripts are research. Books need curation, structure, and a consistent author voice.💎 Modular, short-form books increase completion rates and speed to market.💎 The ROI is relationship capital. Books grow lists, bookings, and revenue across your brand.About Tina DietzTina...
Want to use your podcast as more than just content? In this solo episode of the Growth Accelerator Podcast, host Traci DeForge shares actionable strategies for using your show as a podcast lead generation tool that feeds directly into your marketing funnel.Drawing from real client examples and her own success at Produce Your Podcast, Traci breaks down how to optimize every episode to generate, nurture, and convert leads. You’ll learn how to align your podcast with email marketing, live events, and webinars for maximum engagement, plus how to build audience trust with evergreen podcast content and consistent branding.What You’ll Learn:How to build a podcast lead generation system from top to bottomWhy connecting your podcast to email marketing and webinars boosts lead conversionReal strategies for using evergreen podcast content to build long term engagementWhen and how to scale with a podcast production agencyHow to integrate your podcast into your overall marketing funnelWays to use podcast for entrepreneurs as a growth and visibility toolIs your podcast generating the leads you want? Let’s fix that. Book a strategy session with our team at produceyourpodcast.com and start building a marketing funnel that works.KEY TIMESTAMPS:(01:00) Why Your Podcast Must Reflect Your Brand Voice(01:54) Where Podcast Lead Generation Fails Most Business Owners(02:42) Using Podcast Content to Support Webinars and Events(03:54) Cross-Promotion: Introducing Podcasts to Webinar Audiences(05:12) Nurturing Leads with Podcast Content Between Touchpoints(06:00) Top of Funnel Tactics: Repurposing into Shorts, Blogs, Opt-Ins(06:42) Mid-Funnel Strategies: Pre-Consultation Content & Testimonials(08:00) Real Example: How Podcast Clips Closed a New Client(09:00) Podcast Integration in Client Onboarding and Support(10:00) Foundational Pillars for New Podcast Launches(11:36) Consistency, Branding, and Audience Trust(12:06) Paid and Organic Growth Tips for PodcastersKEY TAKEAWAYS:Build a Full Podcast Marketing Funnel Lead generation starts with your podcast at the top of your marketing funnel. Traci explains how to repurpose episodes into blogs, opt-ins, reels, and client resources, making your podcast the center of your business growth strategy.Evergreen Podcast Content Equals Trust Great evergreen podcast content builds trust, educates leads, and nurtures them over time. Your podcast becomes a relationship builder that shortens the sales cycle and increases conversions.Connect Webinars, Emails & Podcasts Stop treating your podcast as a stand alone asset. By connecting it to your webinar strategy and email list, you’ll capture and retain more leads, using your podcast for entrepreneurs as a trust amplifier.DIY to Pro: When to Scale Traci shares when it’s time to bring in a podcast production agency. Quality production, clear branding, and professional sound are critical for credibility and long-term podcast lead generation success.RESOURCE LINKSProducer Podcast: produceyourpodcast.com DIY podcasting tips, monetization strategies, and branding servicesVisit Website: GrowthAcceleratorPodcast.comGUEST MENTIONS:Mathew Passy, Host of
Weak calls-to-action kill podcast monetization. Learn how CTAs drive lead generation, audience growth, and build a profitable podcast brand.One of the biggest mistakes podcasters make is having a weak or confusing call to action or none at all. In this episode of the Growth Accelerator Podcast, Traci DeForge reveals how a strong CTA is the foundation of every successful podcast monetization and lead generation strategy.You’ll discover how clear CTAs are essential for podcast growth, building trust, and creating a seamless podcast marketing funnel that turns listeners into loyal clients. Traci also explains why every content strategy should treat CTAs as a key driver of visibility, engagement, and revenue.You’ll hear a clip from Traci’s interview on Your Brand Amplified with Anika Jackson, where they discuss practical DIY podcasting tips for crafting CTAs that convert, whether you’re a solo creator or managing a full production team.What You’ll Learn:How CTAs impact podcast monetization, branding, and lead generationThe importance of evergreen podcast content for long-term audience growthWhy a clear podcast marketing funnel converts listeners into clientsDIY podcasting tips to create CTAs without a large teamHow to grow a podcast by simplifying your listener’s next stepWant to grow your podcast into a trusted brand? Head to produceyourpodcast.com for resources and expert support to align your show with your business goals.TIMESTAMPS:(00:00) Why Weak CTAs Hurt Podcast Monetization(01:06) Warm Invite vs. Salesy CTA: Crafting Audience-Friendly Lead Generation(03:06) The Food Court Analogy: Simplifying the Podcast Marketing Funnel(04:48) Top 3 CTA Mistakes That Block Podcast Growth(06:00) DIY Podcasting Tips for High-Converting CTAs(07:12) URL Strategy: How to Build a Memorable Podcast BrandKEY TAKEAWAYS:Podcast Monetization Starts with a Clear CTA: Guiding listeners to one specific next step increases conversions and builds scalable revenue streams.Evergreen Podcast Content Keeps Your Funnel Alive: CTAs tied to timeless topics help maintain steady podcast lead generation long after an episode drops.DIY Podcasting Tips Can Maximize Impact: You don’t need a big team to execute CTAs that grow downloads and drive business results.Align Your Podcast Branding with Content Strategy: A clear, consistent CTA strengthens your podcast’s brand and fits naturally within a broader marketing funnel.RESOURCE LINKS:Book a Strategy Call: ProduceYourPodcast.comProduceYourPodcast.com — DIY podcasting tips, monetization strategies, and branding servicesVisit Website: GrowthAcceleratorPodcast.comGUEST MENTIONEDAnika Jackson, Host of Your Brand AmplifiedAbout the Host Traci DeForgeTraci DeForge, founder & CEO of Produce Your Podcast, an award-winning full-service production and audience growth marketing agency, is...
Are you ready to turn your podcast into a revenue-generating, brand-building powerhouse? In this episode of the Growth Accelerator Podcast, host Traci DeForge sits down with health coach Jenn Trepeck, who shares her journey of transforming her podcast, Salad with a Side of Fries, into a health coach podcast empire.Discover how Jenn scaled her show into a podcast monetization success, creating multiple podcast revenue streams, launching merch, and building a full podcast marketing funnel. Whether you're starting your podcast or looking to take your show to the next level, this episode is packed with actionable strategies for DIY podcasting tips, podcast lead generation, and membership monetization.What You’ll Learn:How to monetize your podcast beyond downloads and build affiliate marketing for podcastsProven podcast growth strategies to build a loyal audience and increase engagementWhy evergreen podcast content is your secret weapon for long-term podcast audience engagementHow Jenn Trepeck built a scalable health coaching podcast businessThe importance of podcast branding and a strong URL for discoverabilityWhen to scale from DIY podcasting tips to a podcast production agencyHow to land podcast sponsorships even with a niche audienceUsing short, “bite-sized” episodes to increase podcast downloadsReady to scale your podcast into a lead-generating machine? Visit produceyourpodcast.com to schedule a Growth Accelerator Strategy Call. Let’s turn your show into your most powerful business assetKEY TIMESTAMPS:(03:06) Podcast Audit to Profit: Turning a Passion Project into a Business(03:38) Consistency Wins: How Jenn Published 566 Episodes with Zero Burnout(05:42) Bite Sized Strategy: Boost Downloads with Bonus Content(09:00) Full Monetization Blueprint: Merch, Memberships, Sponsorships(10:00) Beyond Downloads: Real Monetization for Health Coach Podcasts(11:00) Consistent Podcasting Equals Client Trust and Growth(15:02) Evergreen Podcast Content That Builds Loyal Audiences(17:00) Branding 101: URLs and Podcast Discoverability(20:24) From DIY to Pro Podcast Production Agency(23:58) Unlocking Podcast Sponsorships Without 10K Downloads(26:00) Bridging the Gap Between Podcast Audience and Business Growth with a Book LaunchKEY TAKEAWAYS:Brand-Led Rebranding Fueled Business GrowthJenn rebranded her health coaching podcast around Salad with a Side of Fries, creating a cohesive identity across social, website, and email. This boosted her podcast audience engagement and fueled podcast lead generation.Consistency Built Long-Term TrustWith 566 episodes since 2019, Jenn’s schedule made her a trusted voice. This consistency drives podcast monetization and boosts evergreen podcast content discoverability.Bonus Content Boosted DownloadsJenn’s “Nutrition Nugget” strategy doubled downloads and helped increase podcast downloads. These DIY podcasting tips created easy access for new listeners and you kept her audience coming back.Monetization Equals Full Funnel StrategyJenn used membership monetization, affiliate links, merch, and live events to drive podcast revenue streams. Her podcast marketing funnel converts listeners into clients.RESOURCES MENTIONEDSalad with a Side of Fries Podcast: Listen hereInstagram: @jenntrepeckProducer...
Do you want your podcast to become a gateway for transforming your business podcast into a powerful lead generation and marketing powerhouse? Are you leveraging podcast growth to increase your visibility as a thought leader—helping you secure more stages and opportunities as a subject matter expert? Are you ready to turn your podcast into a conversion machine that drives sales for your products, services, courses, or programs? If you're ready to accelerate your podcast for business growth, this show is for you.Welcome to The Growth Accelerator Podcast! I’m Traci DeForge. With me as your guide, we’ll elevate your podcast from good to exceptional, unlocking its full potential to drive both audience growth and business growth. You’ll learn tested methodologies on how to simplify and elevate your audience's journey from initial download to becoming a loyal client.Inside this podcast, I’ll give you behind-the-scenes access to interactive workshops, where you’ll explore strategies to refine your content delivery, enhance your calls-to-action, and amplify your distribution channels for exponential audience growth. This is the perfect opportunity to take your podcast to the next level and create lasting audience growth that leads to measurable podcast business growth.What I truly want is for your podcast to become a cornerstone of your content marketing strategy. It should be your unwavering ally, consistently generating leads and driving sales. We’ll also dive deep into monetizing your podcast with strategies like sponsorships and advertisements, helping you secure these partnerships while maintaining your brand's integrity.I’ll coach you on how to engage authentically with your audience, build relationships, and create the foundation for audience growth that mirrors your business’s success. Together, we’ll explore the most effective ways to leverage your podcast for both content marketing and lead generation that seamlessly ties into your business’s overall marketing and sales goals.Ready to dive into monetizing your podcast? Whether it’s sponsorships, advertisements, or creating premium content, you’ll learn how to integrate monetization strategies into your podcast in a way that adds value and enhances your brand. Plus, we’ll use content marketing techniques to expand your reach across social media and digital platforms, further driving audience growth and engagement.Consider this podcast your all-access pass to the tools and strategies you need to optimize your podcast and align it with your business objectives. As your podcast grows, so will your business. Let’s eliminate the frustrations of stagnant listener numbers and uninspired content, and instead, create a lead generation powerhouse.Start where you are. You’re here. Let’s get started and accelerate your podcast and business to new heights!Keywords: podcast, business growth, lead generation, content marketing, audience growth, podcast marketing, podcast monetization, podcast sales, sponsorships, advertisements, thought leader, subject matter expert, conversion machine, distribution channels, premium content, digital platforms, podcast strategy, podcast optimization, podcast coaching, podcast visibility, podcast growth, podcast branding, podcast engagement, podcast workshop
In this episode of the Growth Accelerator Podcast, host Traci De Forge introduces simple yet impactful strategies for podcasters to unlock their show's growth potential and align it with their business objectives. Traci emphasizes the importance of authentic audience engagement, shares insights into successful monetization approaches, and underscores the influential role podcast hosts play in driving audience actions. By cultivating trust and relationships with listeners, Traci reveals how podcasting can synergize with business growth, ultimately empowering podcasters to elevate their impact and chart a course towards success. IN THIS EPISODE:IN THIS EPISODE:[00:55 - 01:48] Harnessing Your Podcast's Potential[01:49 - 02:41] Addressing Podcasting Frustrations [02:42 - 03:28] Empowerment through Knowledge [03:29 - 04:32] Building Authentic Connections [04:33 - 05:14] Equipped with the Right Tools[05:15 - 06:06] Monetization Strategies and Integrity [06:07 - 06:57] Leveraging Audience Influence [06:58 - 07:53] The Synergy of Podcasting and Business GrowthKEY TAKEAWAYS: Podcasts can be a powerful tool for gaining visibility as a thought leader and driving business growth.Challenges in podcast growth, like stagnant download numbers, can be addressed with simple strategies.Authentic audience engagement and alignment with brand values are crucial for successful sponsorship and advertising.Podcasters have significant influence in driving product or service recommendations to their audience.ABOUT THE HOST: Traci DeForgePodcast Expert & Fortune 500 Business StrategistTraci's 30-year professional career reflects a unique combination of Broadcast Media, Executive Management & Fortune 500 Business Consulting. This powerful combination led to founding Produce Your Podcast, a premier podcast consulting & production agency providing a comprehensive, full service high quality solution to incorporating podcasting into B2B and B2C clients' overall digital marketing strategy. From early stage startups to her work with Fortune 500 companies including Google, Hilton, Weight Watchers International, Microsoft and British Airways, Traci’s expertise identifies successful business development opportunities for innovative growth. As the CEO for Ladies who Launch, an online and in person community of women entrepreneurs, she's credited with innovating the Franchise Media Model and was an integral part of guiding and supporting hundreds of women owned businesses to success. Traci is recognized as an international podcast expert, sought after speaker and media contributor. She is the creator of PodHive.com, an online community for podcasters and the Podcast Management Academy, the industry’s only certified podcast manager training program and Co-Founder of the Podcast Professionals Association. Traci is the host of the Growth Accelerator podcast, Journey to There, and co-host of Ask Brien Radio Show on KHTS AM & FM, Los Angeles, CA. She's been featured on all three major networks along with CNN, CTV, and American Express Open, RadioINK, and is a member of the Rolling Stone Culture Council CAREER HIGHLIGHTS ~Worked with the...














