The Exit Interview with Kim Rittberg

Jess Ekstrom, a Forbes top-rated speaker and the creative mind behind Mic Drop Workshop is helping women get paid more as a speaker! She says women are only 30% of keynote speakers and she’s here to change that! She runs Mic Drop Workshop which helps women land higher paid speaking gigs. She’ll teach you how to get speaking gigs, how to charge higher rates, and how to turn 1 speaking engagement into 5. She also shares her learnings from what she did wrong at first and how to craft a relatable and profitable speech. We have a wide-ranging chat with lots of great nuggets and you’ll also learn how Bernie Madoff impacted her career trajectory.Jess Ekstrom is a 7-figure entrepreneur behind Headbands of Hope, Forbes Top-Rated Speaker and creator of Mic Drop Workshop. While Jess focuses on helping women break into the industry as only 30% of speakers are women, her advice empowers any upcoming speaker and public figure to become influential and get compensated right. In this episode you will learn:The massive gender disparity in men’s & women’s speeches - 1:57How relatable moments connect speakers to audiences - 6:28How to get higher rates for your speaking engagements - 11:20What else to ask for if you can’t get the rate you want - 13:51How optimize your LinkedIn profile to find  niche audience for speaking gigs - 17:50How to turn 1 speaking gig into 5 - 17:50The exact things to say in negotiations - 19:15How to get referrals from other speakers - 25:26How to develop an empowering personal brand - 30:09FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click hereFollow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that ConvertPlease spread the word to your friends and leave us a rating and review on Apple Podcasts!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Building thought leadership doesn’t have to feel awkward. In this episode, Kim Rittberg shares insights from her recent workshop at the Fast Company Innovation Festival, including why you should stop stressing about your “personal brand” and instead focus on sharing your professional perspective.You will learn: ✨ Why hiding from the camera is actually hiding from clients and opportunities✨ How video helps you connect with people and get promoted by social media algorithms✨ The big mindset shift: Stop worrying about your “personal brand” and focus on sharing your professional perspective✨ What kinds of content actually engage people: industry trends, insights, and what excites you most✨ Why real people and authentic perspectives always beat faceless corporate updatesFREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click hereFollow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that ConvertPlease spread the word to your friends and leave us a rating and review on Apple Podcasts!Transcript:(00:02) I just got back from leading a workshop at the Fast Company Innovation Festival and we had so much fun. I want to share what I taught and what was really helping people break through. So the topic was how to build your thought leadership in non-cringy ways and I ended up sharing my scene framework SEEN framework and if you want that just drop me a message and I'll send it over to you.(00:24) Two of the really big takeaways that seemed to be very helpful for people as they came and they were like that really shifted things for me is if you want to be a thought leader first of all hiding from the camera is hiding from clients. So whether you're trying to build sales if you have your own business or even if you work at a company maybe you want a promotion or you still want sales but it's with outside of the company with inbound clients.(00:44) When we're talking about thought leadership hiding from the camera is hiding from clients. It's hiding from followers. It's hiding from people who might book you for press or speaking engagements. So, you really have to start showing up. Video is promoted on nearly every social media platform. So, a it's important because the social media algorithms will promote you.(01:04) But more than that, video will actually help people get to know you and really understand who you are and what you're about. And speaking about what you're about, one of the other really big breakthroughs that I got people saying to me being like, "Oh, that was such a really helpful way of putting it into perspective." is forget about building a personal brand.(01:22) Yes, build your personal brand, but when you're actually like, how do I do that? Forget about the words personal brand. I think it's much more effective and helpful and will end up leading to better results if you think about sharing your professional perspective. So, what does that mean? So, as you're tracking trends, start sharing the trends that you're seeing in your industry.(01:44) That's actually something I had a great conversation with someone at the festival. Start sharing the things you're seeing in your industry. People are following you because they actually want to hear your perspective. So, don't be sharing corporate press releases. Don't just reshare your company information.(01:57) You can if you want, but that can't be like all that you're sharing. Because people will follow and engage with a real person. They're not really going to engage with your company content. It's just that's just not going to happen. That's not what we see on social media. So instead of working on your personal brand, work on building and sharing your professional perspective.(02:17) By that sharing things you're noticing in the industry, misconceptions about your business, your job, your industry, things you're noticing, things you're excited about, right? Things you're working on, what you're excited about for the next quarter. So when we're talking about you can also be commenting on current events.(02:32) nothing, you know, I'll let you up to your own judgment about what you really want to comment about for politics and whatnot, but you know, current events in your industry, current events in the larger industry. So, it's really important. The reason why I don't like the word personal brand is I think it's very heavy and people don't really respond or communicate in the way where we're like, "This is me.(02:52) This is my personal brand." It's almost like we're talking about a shoe or a flavored seltzer. And it's hard to build a brand around yourself like a flavored seltzer. It's just not how we as humans work or engage or communicate. So, forget about the concept of how do I build my personal brand and instead just start engaging as the professional perspective.(03:15) All right, I have so much more on this topic. I'm keeping this episode super short because I'm tired from doing a lot of speaking gigs. No, but really there's so much. I just want you to process the idea of start sharing your professional perspective and then drop me a comment. and drop a comment below.(03:28) If you're going to start sharing your professional perspective, please start tag me. Tag me as you post. I love hearing from people that I'm helping them. So until next time, keep following me. I'm at Kim Ripber Content on YouTube, LinkedIn and Instagram. I'm Kim Rittberg and have a free download. So just message me. I'll send that on over.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How To Kickstart Your Marketing After Summer Realize that as you vacuum the sand from your car from summer it’s also time to buckle down and return to marketing! Welcome to a special five-minute mini marketing class where I share insights on revitalizing your marketing strategy as we transition from summer to fall. I discuss practical tips for setting quarterly goals, blocking dedicated time for content creation, and ensuring consistency in your marketing efforts. Tune in for actionable advice to kickstart your marketing and elevate your business this season! Tag me when you use these tips on Instagram or LinkedIn!In this quick bite-sized bonus solo episode you will learn: How to focus your energy to hit your goals for this quarter (not the next 5 years)!Time management tools - what to do with your calendar each week to ensure you accomplish tour marketing tasksHow to avoid leaving amazing content unfinished and what scheduling tools to use to maintain consistencyKim Rittberg was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room. She now runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcast. FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode you’ll learn:-1 Way to sound more confident-Exactly what to say and how to do it-When you can use this!Please FOLLOW the show and spread the word to your friends in person and on social! Grab the Freebies!-10 Secrets to Making Video That Makes You Money-How to Get Speaking Gigs Through Content    -Follow host Kim Rittberg on Instagram & YouTube to Make Better Videos that Convert ClientsMeet Kim: Kim Rittberg runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcasts. Before that, Kim was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room as she gave birth (seriously!) and now she is committed to helping business owners, coaches, agents & consultants find your own balanced path and build a thriving business!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

🎤 Want to land a TEDx talk? In this episode, award-winning marketer and speaker Kim Rittberg shares her journey delivering two TEDx talks, plus insider tips to help you prepare, stay calm, and shine on stage.You will learn: 00:01 – How to land a TEDx talk00:15 – Kim’s background in media & storytelling00:33 – The TEDx process & handling rejections01:12 – How Kim crafted her first TEDx talk01:49 – Why full memorization matters02:34 – Editing your talk for maximum impact03:14 – Managing nerves & pre-performance routines04:08 – Last-minute rituals for confidence04:44 – Bringing “dinner party energy” to the stage05:05 – Her second TEDx talk on overcoming fearFREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click hereFollow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that ConvertPlease spread the word to your friends and leave us a rating and review on Apple Podcasts!Transcript:(00:01) If you are looking to get on more stages or do a TEDx, this is the episode you need to be listening to. How do you get the TEDx? How do you prepare for the TEDx? What does it feel like? What do you do when you think you're going to pass out right before you go on stage? Let's talk about it right now.(00:15) Hey everyone, I'm Kim Rittberg. I'm a six-time award-winning marketer. I've worked at Netflix, Fox. I launched the first ever video unit for US Weekly. But now, I help professionals own their voice, show up confidently on camera, and figure out what to make. and then we make the videos together all to grow your impact and your business.(00:33) So, I have had the honor of delivering two TEDx talks and oh my god, I was like it's one of those things you're like that's kind of on my bucket list. I'll get to it eventually and eventually is 2025. Here it is. So, I want to go through a little bit about what the process is like and advice I have for other people doing it.(00:50) So, for TEDx, they are locally organized events uh all over the country and each one has a theme. So you have your big idea that you have written out and you're applying to speak at these TEDx talks based on your big idea. Now each event has its own theme. So if you're getting rejections, it's really not that your idea is bad or that you're a bad speaker, but rather it might not match with the theme that they have.(01:12) So I applied to a lot of places and then I got accepted and my first TEDx was in Houston called TEDx Greenhouse Road and my topic is how to the secret to making engaging video content. And the reason why I landed on that is that is a thing I talk about a lot. My area of expertise is video.(01:30) Uh my background, my resume is really all TV and media. And so I really have the credibility to back it up. And then I structured it um in sort of a way that I have for other speeches which is like here are the things to walk away with. And it's framed with some of my personal stories. So you're writing your script, right? As you get you get invited, that's your pitch.(01:49) Then you write your script. And then as you're actually getting ready to practice your TEDx, the biggest thing for me was I'm type A person. If I say I'm going to show up for your speaking event, I'm going to overprepare. But the main thing for TEDx is that it's fully memorized. And I have not learned this many lines since I was a secretary in Annie in seventh grade at summer camp.(02:11) Not even at a performing arts summer camp, like regular summer camp. So, all to say was uh it took me a lot a lot of hours and I thought I was ready and then I worked with my coach. His name is Caesar and he's awesome and I'll link him out. And he's like, "Cool. Yeah, you just keep working on it, you know, keep practicing it like a bunch more times till the I'm" I'm like, "How many more times?" He's like, "About three times a day until the day.(02:34) " I was like, "What? I have to 10 to 15 more rehearsals. What?" But you do you have to memorize it so much so that you're delivering it with personality and gusto instead of like robotically memorizing it. So that's the important part and that's a huge difference between other things where you might have notes or a monitor where you kind of cheat, right? And then as you start practicing edit you're going to want to edit things out.(02:57) If it doesn't it's not necessary take it out because you really want your um TEDx now they want them to be around 10 minutes or less. And the thing that I learned, I mean, it's a thing that I really teach a lot for I I do a lot of public speaking seminars, how people can show up on camera, but also in public, how they can speak with confidence.(03:14) You're going to be nervous beforehand, right? Always. It's kind of your body gets into fight or flight method, even if you're prepared. And so, have your pre-performance routine locked down. So, I like to call this I have a whole thing that I'll do a different a different uh segment on.(03:32) But right before you go on stage, you're going to want to be amping up your energy, like smiling, laughing, dancing, loosening up your body, you're also going to want to be breathing, calming your body down. So, when your heart's going boom boom boom boom boom boom boom, your breathing is calming you down.(03:48) So, that's really important because a lot of these things, especially TEDx, you're kind of sitting and waiting. And that's, you know, your energy is low. you're sitting and waiting to go on. So, you have to kind of, you know, stay loose, be flexible, be happy, but also calm. And then in the few, like basically in the 30 seconds minute before I just like look at a wall and breathe deeply, my brother is a comedian.(04:08) He's like, "Oh, in the minutes before I go on stage, I don't look at anyone. I don't let anyone talk to me." I like that advice. So, basically, if you see me uh looking at a wall and being really weird before I go onto a keynote, that's what I'm doing. Um, and so, and then the last thing I do really advise everyone before you go on stage to bring that dinner party energy.(04:26) And that means when you're hosting a dinner party, you come warm. You're excited to have people. It's like an embrace, right? Your voice is warm. Your body's warm. You're like, "I'm so happy to have you here." And you're not screaming, right? You're not like a TV presenter like, "Hey everybody, you're on a game show." But it's this really warm energy.(04:44) And my daughter asked me like, "How do you how do you go on camera?" Right? Like how do you how do you go on stage and not be nervous? Like you just have to say I'm doing this because it's fun. No one's making me do this, right? So that is my experience for TEDx. Oh, and then my second one, sorry, my second one will be out soon.(05:05) Uh I got accepted to a second one and so I wrote that I wrote and um perfected that. But that's another topic that I speak about a lot which is about fear. And I've learned from training people to be on camera that what really holds us back is fear. And I have a four-step process on how to break through that. So, I'm really excited about that as well.(05:23) And those are my tips for uh for the TEDx. And that's my experience. And I would love to hear, are you looking to do more speaking engagements? Are you looking to get more visibility? Follow me on Instagram, LinkedIn, Kim Rittberg. And on YouTube, I'm Kim Rittberg Content. I would love a follow there. and uh drop me a line and say hi and let me know what your what your goals are and what you've been doing.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feel like you have too much to do in too little time for your business? In this short 5-minute marketing tip, I give you 3 ways to multitask your marketing. I practice what I preach and am folding my kids’ clothing while I teach you about content!You will learn:What you can multitask in your marketingHow to get more done in less time when filming contentHow to be on more platforms w the same amount of effort.Ready to step on-camera with confidence? Video is the fastest and most effective way to build relationships, leads and clients online!Kim's 7-Day On-Camera Challenge: Start showing up so that your Content Converts to Cash!**Subscribe for 5-MINUTE MASTER CLASSES IN MARKETING EVERY FRIDAY.**I drop a very short (less than 5 minute) video marketing tip to help you level up your business while sipping your coffee! Make sure to Subscribe so you get every episode!Please FOLLOW the show and spread the word to your friends in person and on social!Grab the Freebies!-10 Secrets to Making Video That Makes You Money-How to Get Speaking Gigs Through Content -Follow host Kim Rittberg on Instagram & YouTube to Make Better Videos that Convert ClientsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, we sit down with Stacey Brass-Russell, a former Broadway actress turned transformational business coach, who now helps coaches and creatives build authentic, profitable brands. She shares her unique journey from the stage to the coaching world, and the signature strategies she uses to help clients thrive — including her Yellow Brick Road Marketing Method.You will learn: Why selling transformation beats selling sessionsThe key to authentic, relationship-based marketingHow to grow your business organically without relying on funnels or adsWhy charging high-ticket prices isn’t just smart — it’s strategicHow to take empowered action and stop waiting for “the perfect time”The mindset shift that helps coaches overcome fear and imposter syndromeLINKS:FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert GUEST LINKS:LinkedIn: https://www.linkedin.com/in/staceybrassrussell/ Instagram: https://www.instagram.com/staceybrassrussell/ Facebook: https://www.facebook.com/staceybrassrussell1/ Please spread the word to your friends and leave us a rating and review on Apple Podcasts!Timestamps & Highlights:00:00 – Intro: Meet Stacey Brass-Russell01:12 – From Broadway actress to business coach03:39 – How Stacey got her first clients organically04:34 – The #1 mistake most coaches make05:21 – What is authentic marketing?07:30 – Why Stacey doesn’t use funnels or ads09:13 – Building a 6-figure business organically10:50 – Why high-ticket coaching makes more sense12:39 – Stacey’s 4-part framework to define your niche15:57 – How to get in front of the right audience18:02 – Money mindset: from yoga teacher to numbers-driven CEO21:46 – What Stacey would do today to get a new client22:52 – Stop waiting for permission — create your own opportunity24:52 – The mindset shift that changes everything27:57 – Fun Broadway story: stepping in on stage at 10 years old29:31 – Where to find and follow Stacey onlineSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Don’t worry if you’re at the beach and relaxing! But… there is a quick thing you can do - and should do - while you’re relaxing that will pay dividends on your social media marketing. You can both relax and build a content library for you to create later.In this mini-marketing master class (less than 5 minutes!), you will learn:What to do during the summer for marketingWhat to film and how3 fresh ideas to film right now for social mediaSo when you're on your summer vacation, whether that's at a pool, at a beach, reading a book in your backyard, in an RV, bungee jumping, literally anything you're doing, make sure to capture that content in real time. You do not have a chance to get it later. Message me on Instagram if you want the video for “How to Film By Yourself.”Subscribe to my YouTube channel!Grab the Freebies!10 Secrets to Making Video That Makes You MoneyHow to Get Speaking Gigs Through Content    Meet Kim: Kim Rittberg runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcasts. Before that, Kim was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room as she gave birth (seriously!) and now she is committed to helping business owners, coaches, agents & consultants find your own balanced path and build a thriving business!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, Kim welcomes Dana Hork, a transformational brand leader and co-founder of the creative micro-agency Beers with Friends. With experience at powerhouse companies like Walmart, JP Morgan, and Jet.com, Dana shares her journey from corporate life to entrepreneurship, and the lessons she's learned about branding, marketing, and building something fresh. You will learn: How Dana transformed Walmart’s social media strategyCreating platform-native content that connectsThe role of AI in speeding up content creationInfusing brand identity into small but impactful momentsHow to turn your “baggage” into your biggest assetWhy starting with a loyal niche audience mattersBuilding a culture of creativity and fun in your own wayTimestamps & Highlights:00:00 – Intro: Meet Dana Hork00:28 – Launching Beers with Friends creative agency01:51 – Why Dana left corporate to become an entrepreneur03:39 – Running social media at Walmart: key strategies05:53 – Timeless lessons in brand storytelling on social08:02 – Using AI to scale content, but keeping human judgment11:54 – Infusing brand into small but powerful touchpoints14:36 – What your brand "tastes" like: building impressions16:24 – Personal growth from 20s to 60s: shifting perspectives18:50 – How Beers with Friends helps challenger brands22:13 – Turning “baggage” into your business superpower25:01 – You don’t need everyone to like you—build loyal fans27:18 – Viral Walmart moment: Mason Ramsey yodeling story29:23 – Creative sprints that boost morale & team energy31:51 – Leading with fun: setting the tone in your businessLINKS:FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert GUEST LINKS:LinkedIn: Dana Hork Website: https://www.bwfagency.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Learn essential LinkedIn strategies with Rachel B. Lee, a renowned LinkedIn Top Voice and the co-owner of Standout Authority. She shares her top tips to grow your presence on LinkedIn, describes how to craft a great profile, how to build your network authentically, tools to use and the truth about video on LinkedIn.  Rachel's journey starts in corporate roles at Microsoft and Gartner. Rachel achieved over a billion impressions in 2017 as the social lead for Microsoft Inspire and won the speaker excellence award in 2018 for her session on modern selling and LinkedIn. We discuss the pressures of being in a large organization while feeling the need to express your true, unfiltered voice. Rachel's insights on leveraging corporate roles to build a personal brand really hit home for me. She shared her experiences hosting a podcast at Microsoft and connecting with high-level execs, showing how you can advance both your and your company's missions. It's all about finding that sweet spot where your personal and professional lives can align and thrive together.My personal wheelhouse is our conversation on video and LinkedIn. Rachel highlighted the surge of video content on the platform and its importance in building a dynamic presence. We chatted about her top advice for enhancing LinkedIn visibility: attracting with a standout profile, engaging with value-driven content, and converting through active networking. I also loved her emphasis on storytelling that blends personal and professional elements—it's something we're both passionate about. If you're looking to make meaningful connections and elevate your personal brand while contributing to your company's success, this is an episode you won't want to miss. In this episode you will learn:Rachel’s top tips to be better at LinkedIn - 2:23When to accept connections or reject them - 10:00What tools to use for lead generation - 11:20How to build your personal brand if you are at a company - 14:25Why Linkedin video gets 1.4x impressions and engagements than other platforms - 24:38-FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here -Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert Please spread the word to your friends and leave us a rating and review on Apple Podcasts!Connect with Rachel:Rachel’s Linkedin Standout AuthoritySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I had an educational and energizing chat with the incredible Meggie Palmer - a powerhouse, dedicated to helping women ask for what they deserve—whether it’s a bigger paycheck, an overdue promotion, or higher rates for self-employed folks. Her company PepTalkHer is all about closing the gender pay gap and empowering professionals to advocate for themselves.This episode is packed with actionable wisdom, so grab your pen! During our conversation, Meggie explained how women can flip the script when it comes to negotiations, how to use leverage, and how to prepare your strongest arguments to earn more money. She shared her game-changing “3W Technique” (Wish, Want, Walk)—a method that helps professionals hone in on their ideal goal, their acceptable middle ground, and their dealbreaker. It was such a great reminder of the power of preparation and entering negotiations with evidence of your worth in hand. We also talked about embracing the wins and letting go of that negativity bias that makes us dwell on the bad over the good - and using that power to negotiate! Honestly, this is something we all need to hear loud and clear! Taking time to recognize and celebrate our successes, no matter how small, can completely rewire our mindset and positively impact how we show up in work negotiations and beyond. She has specific tips for self-employed folks like how to present your rates and what not to do! Meggie’s energy and insights were electric, and I know so many of you will leave this episode feeling ready to negotiate like a boss. If you’ve followed my journey, you know I’ve been on a mission to help all of you rockstars out there conquer fear and imposter syndrome to build a successful, fulfilling life on your own terms. Catch the full episode and prepare to grab notebooks for all Meggie’s nuggets of wisdom!You will learn:How to negotiate - 12:27How and why we stew on negative inputs and how to readjust - 14:18Document positives - 15:07How we can rewire our brain and shift the neuroplasticity - 20:22How to use leverage - of a potential job or other options - 23:05What self employed people should do to negotiate with clients or speaker fees - 33:23FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert LINKS:Meggie’s Website Meggie’s LinkedinMeggie’s Instagram Please spread the word to your friends and leave us a rating and review on Apple Podcasts!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, Becky Daniels, founder of a thriving business support firm, shares how she helps entrepreneurs scale their businesses while working less — and making more.You will learn: How to identify your "Queen Bee Role" — and why that’s crucial to scalingThe fastest way to increase profitability: fire the wrong clientsWhy your time must be factored into profitability calculationsCommon mistakes founders make when trying to scaleHow to build a business that lets you take a real vacation — and still runs smoothlyHow Becky’s new marketing language (and website) led to more leadsWhy saying NO is a business growth strategyLINKS:FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert GUEST LINKS:Website: https://danielsbusinesssolutions.com/ Linkedln: https://www.linkedin.com/in/becky-daniels-business-solutions/Becky Daniels:She loves to help business owners find the dependable path to reaching their business goal of having a GROWING and MORE PROFITABLE business. She helps business owners work their way out of a job and into the role of CEO of their business. She does this by clarifying what your business does, who you do it for, and how the work gets done. She helps business ownership be more enjoyable today and more profitable when you decide to sell. She graduated from The University of Tennessee, Knoxville, with a BS in Industrial Engineering, and a minor in Business. She lives near Chattanooga with her husband, her three daughters, and three dogs. In her spare time she loves to watch college football and basketball (Go Vols!), travel, cook, read, camp, whitewater raft, cycle, hike, and fall asleep 5 minutes into a television program.Timestamps & Highlights:00:01 – Intro: Who is Becky Daniels01:33 – How Becky started her business03:23 – What is the "Queen Bee Role"?04:49 – Client success story: focusing on core business06:04 – Why narrowing your focus helps you scale07:07 – How to raise profit margins by 15%09:30 – Firing unprofitable clients10:55 – Who Becky works with ($500K–$5M businesses)11:34 – Building a business that runs without you12:05 – 2 key steps to scaling a business14:35 – Real client transformation story15:56 – Hardest parts of building a business18:43 – Taking the risk to start her own business20:25 – The power of saying no24:22 – Pricing, boundaries, and choosing the right clients27:39 – Marketing wins: website & messaging28:46 – How better marketing led to more leads30:33 – Using LinkedIn for business growth31:00 – How to connect with BeckySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to speak more clearly, confidently, and succinctly on camera? 🎙️ In this video, award-winning marketer Kim Rittberg shares insider tips on how to sound natural and engaging — whether you’re recording videos or giving live talks.You will learn: ✅ Why preparation matters (and how much you really need)✅ How to focus your message with “Why should someone care?”✅ The power of using simple, jargon-free language✅ How to connect with your audience on their level✅ Why bringing “dinner party energy” helps you shine on cameraTimestamps & Highlights:00:01 — Intro: How to speak clearly and confidently on video00:29 — Why preparation matters (just a few bullet points is enough)01:35 — Key question: “Why should someone care?”02:08 — Focus on your target audience — it doesn’t need to resonate with everyone02:39 — Use simple language — avoid jargon and industry terms03:17 — Speak as if your audience is hearing this for the first time03:52 — Tip: Bring “dinner party energy” to your videos and speaking engagements04:28 — Recap: How to show up and speak with clarity and confidence04:58 — Call to subscribe & follow on other platformsFREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click hereFollow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that ConvertPlease spread the word to your friends and leave us a rating and review on Apple Podcasts!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, I sit down with Cesar Cervantes – an expert speaker coach, TEDx mentor, and former stand-up comedian – to dive into the real behind-the-scenes of landing, writing, and delivering a TEDx talk that actually makes an impact. 🎯You will learn: Caesar’s origin story from comedy clubs to the TEDx stageThe key difference between TEDx talks and keynote speechesHow to pitch your TEDx idea and what organizers actually look forWhy structure is everything — and how to make your message stickSmart ways to practice (and avoid common mistakes)How humor can be integrated naturally, even if you’re not “funny”Tips for building a keynote that books more speaking gigsA sneak peek into Cesar’s new book Great SpeechTimestamps & Highlights:23:47 – 23:56: How do you add humor to a speech?23:56 – 24:10: Don’t try to be funny from the start — find the right moments to insert humor.24:10 – 24:24: It depends on your natural sense of humor and personality.24:56 – 25:12: There are two key ingredients to humor: surprise and superiority.25:31 – 25:45: Surprise is when the audience didn’t expect that twist. Superiority is when something is better or smarter than something else.25:45 – 26:03: A great book, Comedy Writing Secrets, breaks humor into 5–7 joke types.26:03 – 26:05: Once you know the structure, you can write jokes intentionally — not just by instinct.Connect with Kim Rittberg:🎁 FREE DOWNLOAD: The Truth About Impostor Syndrome No One Tells You – Click here📱 Follow host Kim Rittberg on Instagram: https://www.instagram.com/kimrittberg▶️ Subscribe to Kim’s YouTube Channel to make better videos that convert: http://youtube.com/@kimrittbergcontent🎧 Listen to more episodes of The Exit Interview Podcast: https://link.chtbl.com/8M8_nMAF🌐 Visit Kim’s website for free resources and coaching programs: https://www.kimrittberg.comConnect with Cesar Cervantes:Cesar Cervantes: https://www.cesarcervantes.tv/subscribeFacebook Group: https://www.facebook.com/groups/speaktedx Cesar’s Book  GREAT SPEECH bookSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How does creating content actually help you land more speaking engagements? And how do speaking engagements fuel your content strategy? In this episode, I’ll show you exactly how these two powerful tools work together to build your authority, visibility, and business growth.You will learn: Why content builds your authority as a speaker (even if you’re starting out)How to strategically record your speaking engagements for marketingHow to align your speaking topics with your business and brandHow becoming a thought leader helps attract new opportunitiesThe virtuous cycle between content & speaking — and how to leverage itTimestamps & Highlights:00:02 — How content helps you land speaking engagements00:30 — The “catch-22” of booking speaking gigs without previous experience01:00 — Building authority through content02:07 — Why having a clear message matters in both speaking and content02:40 — The importance of capturing footage when you speak03:14 — How to repurpose speaking footage into valuable content03:43 — Why showing yourself in a position of authority builds credibility04:15 — How to decide what topics to speak on (and how it aligns with your content strategy)05:17 — Becoming a thought leader through consistent content05:48 — Why building authority leads to inbound opportunities06:50 — How speaking and content feed each other — a virtuous cycleFREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click hereFollow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that ConvertPlease spread the word to your friends and leave us a rating and review on Apple Podcasts!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, we sit down with Gloria Chou, award-winning PR strategist and host of the Small Business PR Podcast. Gloria shares how anyone—especially BIPOC and female founders—can get featured in top-tier media like Forbes, Vogue, and The New York Times without paying a PR agency or having insider connections.You will learnHow Gloria went from U.S. diplomat to PR expertWhy traditional PR is broken—and how she disrupts itThe CPR Pitching Method (Clarity, Personalization, Relevance)How to write subject lines that get openedTools to find the right journalists and contactsWhy being specific and timely is everything in your pitchPro tips for getting local TV coverage—even with zero connectionsHow to overcome imposter syndrome and confidently press "send"💡 If you've ever said “I’m not ready for PR” or “I don’t have a story,” this episode is for YOU.TIME STAMPS: 02:39 – 03:08 – Gloria introduces the CPR method for writing effective pitches.03:52 – 06:08 – Tip: Use Google News Alert to monitor relevant news.06:08 – 06:44 – How to approach journalists after crafting a strong pitch?06:44 – 07:10 – Tools #1 & #2: Google Alerts and Perplexity.ai.07:10 – 07:56 – Tool #3: HARO and SourceofSources.com.08:22 – 08:59 – Tool #4: Substack for connecting with journalists.LINKS:FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time & How to Shine on Camerahttps://www.kimrittberg.com/tips Follow host Kim Rittberg on Instagram https://www.instagram.com/kimrittbergSubscribe to Kim's YouTube Channel http://youtube.com/@kimrittbergcontent to Make Better Videos that Convert GUEST LINKS:PR Secrets Masterclass: gloriachoupr.com/masterclassSmallBiz PR Facebook Group: www.getfeaturednow.comPR Starter Pack for Small Businesses: www.prstarterpack.comSmall Business PR Podcast: https://podcasts.apple.com/us/podcast/small-business-pr/id1588143586Freebie: Proven Podcast Pitch Template to Get onto Any Podcast (featured in Business Insider): https://learn.gloriachoupr.com/podcastfeatureFreebie: 10 Story Angles ANYONE Pitch to Get Free PR: https://learn.gloriachoupr.com/optin-10storyanglesGloria Chou’s Website: www.gloriachoupr.comInstagram: https://instagram.com/gloriachouprLinkedIn: https://www.linkedin.com/in/gloriaychouYoutube: https://www.youtube.com/@smallbusinessprTwitter: https://twitter.com/gloriachouprTiktok: https://www.tiktok.com/@gloriachouprFacebook: https://www.facebook.com/gloriachouprPlease spread the word to your friends and leave us a rating and review on Apple Podcasts!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI is everywhere—but how do you use it to create content that’s more human, more you, and not generic junk?In this episode, I (Kim Rittberg—award-winning marketer & former media exec) break down how to use ChatGPT and other AI tools to craft content that connects. You’ll learn my SAG Formula to filter and refine AI-generated ideas so they sound like you, reflect what you believe, and steer clear of sounding like every other post out there.🎧 What you’ll get from this episode:A simple formula to review AI contentHow to train AI to learn your voice & toneWhy personal experience makes your content popHow to turn AI scripts into authentic videosTools and tips to level up your ideation process🕒 Timestamps 00:01 – AI is everywhere, but how can you make it sound more natural and human?00:41 – Use AI to highlight your human intelligence and create real connection.01:34 – How to prompt ChatGPT effectively: start by telling it who you are.02:18 – Set your tone: professional, breezy, and avoid puns if that’s not your style.02:42 – Feed AI your personal content (website, social media, etc.) so it learns your voice.03:26 – Introducing the SAG formula:04:13 – Review and select AI-generated content ideas that feel right to you.04:57 – Ask AI to write scripts—but always revise with your human touch.05:31 – Add personal stories and experience to make content more authentic and trustworthy.06:10 – How to prepare your video script: use a teleprompter or sticky notes.06:28 – AI can help when you’re burned out—but don’t forget the human element.06:55 – Call to action: What AI tools do you use? Drop a comment and share!07:13 – Connect with Kim: follow on Instagram, LinkedIn, listen to her podcast, and grab the free guide.🔗 LINKS:🎁 FREE DOWNLOAD: The Truth About Impostor Syndrome No One Tells You – Click here📱 Follow host Kim Rittberg on Instagram: https://www.instagram.com/kimrittberg▶️ Subscribe to Kim’s YouTube Channel to make better videos that convert: http://youtube.com/@kimrittbergcontent🎧 Listen to more episodes of The Exit Interview Podcast: https://link.chtbl.com/8M8_nMAF🌐 Visit Kim’s website for free resources and coaching programs: https://www.kimrittberg.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Executive confidence coach Kimberley Mauro and host of the podcast Corporate Confidence Mastery unpacks the silent epidemic affecting corporate leaders: corporate confidence erosion. Kimberley explains how years of stress, self-doubt, and toxic work cultures can chip away at even the strongest professionals, and shares how to reclaim true, unshakable confidence. Plus she explains why you shouldn't be a “hollow chocolate bunny” and why everyone needs a “F*ck it Bucket” and what that is! What You’ll Learn:Why confidence erosion happens in corporate cultureHow Kimberley went from overwhelmed to empoweredThe difference between surface confidence vs. deep self-beliefSimple, actionable steps to reclaim your confidenceHow saying “yes” more often can transform your lifeTimestamps & Highlights:(00:01) Intro to Kimberley Mauro and her 30+ years of coaching & social work experience(07:13) What is Corporate Confidence Erosion?(09:20) The truth behind impostor syndrome and the “dangerous illusion of confidence”(10:28) Solid vs. Hollow Chocolate Bunny: A powerful confidence metaphor(13:13) How to reclaim confidence with small, consistent actions(15:16) Real-life challenges Kimberley gives clients to build resilience(19:42) Kimberley’s journey of overcoming fear and launching her podcast(23:38) The clarity it takes to define your message and stand out(27:23) Being seen, heard, and booked as a thought leader(29:25) Managing obsessive thinking and finding presenceResources Mentioned:Kimberley Mauro podcast: Corporate Confidence MasteryConfidence coaching opportunities and speaking engagementsFollow Kim Ritberg:➡️FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time & How to Shine on Camera https://www.kimrittberg.com/tips 📸Follow host Kim Rittberg on Instagram https://www.instagram.com/kimrittberg🎥Subscribe to Kim's YouTube Channel http://youtube.com/@kimrittbergcontent to Make Better Videos that Convert 🎙️Subscribe to The Exit Interview with Kim Rittberg https://link.chtbl.com/8M8_nMAF📣 Connect with Kimberley Mauro:🎙️ Corporate Confidence Mastery Podcast https://podcasts.apple.com/ca/podcast/corporate-confidence-mastery-with-kimberley-mauro/id1790794957📸 Follow Kimberley Mauro on Instagram: https://www.instagram.com/thevaultconfidential/ 📸 Follow Kimberley Mauro on LinkedIn https://www.linkedin.com/in/kimberleymauro/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to make videos that people actually click on and watch? In this episode, Kim Rittberg — award-winning marketer and media executive — breaks down the secrets behind a strong video hook. Discover the exact strategies you can use to grab attention right away and keep viewers engaged.What you'll learn:What a “hook” really is and why it’s the most important part of your videoThe difference between visual hooks and headline hooksTips for writing curiosity-driven text overlaysHow to use AI to generate clickable headlinesEasy and engaging ways to add visual interest without a big production budgetHow to walk, move, or use props to keep attention highWhy it’s crucial to create for your target audience — not for everyoneWhether you're creating content for your brand, business, or passion project, this episode will help you stand out in a crowded feed.Resources & Links:FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue)  https://kimrittberg.com/tipsFollow host Kim Rittberg on Instagram https://www.instagram.com/kimrittberg/  & Subscribe to Kim's YouTube Channel http://youtube.com/@kimrittbergcontent  Please subscribe, spread the word & leave us a rating on Apple Podcasts! https://link.chtbl.com/8M8_nMAFSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Tired of feeling invisible online? Today’s guest, Laura Jawad, an SEO strategist and former oceanographer, reveals how to turn your website into a client-magnet using smart SEO techniques. Whether you’re just starting out or looking to optimize your current content, Laura breaks down SEO in simple, actionable steps you can implement today.What You'll Learn:What SEO really is—and why small businesses can't ignore it - 02:59How to use local SEO and Google Business Profiles to your advantage - 04:22The 3 pillars of strong SEO: longtail keywords, content, and backlinks - 08:36Building content clusters and topical authority - 12:34Why engaging content beats keyword stuffing -17:22How SEO ties into your social media and overall online presence - 19:43How to use Google Autocomplete to discover and refine your niche - 24:22Best SEO best practices for page structure and content linking - 26:46Connect with Laura Jawad:👉 Website: www.laurajawadmarketing.com/the-exit-interview👉 LinkedIn: www.linkedin.com/in/laurahmeloYour Host:Award-winning marketer & Video Coach Kim RittbergFREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue)  https://kimrittberg.com/tipsFollow host Kim Rittberg on Instagram https://www.instagram.com/kimrittberg/  & Subscribe to Kim's YouTube Channel http://youtube.com/@kimrittbergcontent  Please subscribe, spread the word & leave us a rating on Apple Podcasts! https://link.chtbl.com/8M8_nMAFSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.