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We Are Selling with Lee Woodward
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We Are Selling with Lee Woodward

Author: Lee Woodward

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We Are Selling is a weekly podcast about real estate, business and tackling life's challenges. Hosted by renowned real estate industry coach, Lee Woodward, learn from experts in their field and maximise your life.

197 Episodes
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Send a message directly to Lee ( Include your details ) What if success wasn’t a secret, but a habit you repeat until it becomes your reputation? That’s the thread running through our conversation with Craig Barnett, who moved from banking and the car yard to real estate and built an 18-year career on one idea: show up consistently, with value people can feel. Craig breaks down the simple mechanics that compound over time—hot, warm, and cold tasking rhythms, face-to-face touchpoints that trum...
Send a message directly to Lee ( Include your details ) We share how paying off every toy store lay-by before Christmas reshaped local trust, then pull back the curtain on transparency, pricing evidence, and why negotiation should feel human, not hostile. The launch of Bright Estate Agencies shows how an independent model can support agents while serving the community. • the lay-by initiative and its impact on families • cost-of-living pressures shaping buyer and seller sentiment • community...
Send a message directly to Lee ( Include your details ) We share how Di Calder went from car sales to Port Macquarie luxury real estate, proving that preparation, trust, and empathy compound into market-leading results. From pre-market inspections to solo-agent control, the system eliminates surprises and wins premium outcomes. • dealership lessons in closing and confidence • property development contacts translating to early stock • pre-market building and pest to reduce friction • solo-age...
Send a message directly to Lee ( Include your details ) We test the myth that social media is prospecting and show why turf connection, daily patterns, and service-driven habits create compounding market share. From sign counts to saying no, we map how long-term relationships beat quick wins and build million-a-month rhythm. • digital confusion versus real-world prospecting • sign count as market share truth, not portal data • one call as a future deposit in the emotional bank • long-term vi...
Send a message directly to Lee ( Include your details ) We dismantle the broken listed‑to‑settled process and show how banking‑grade rails rebuild it end to end. Lucas McEntee reveals how RiverStone Partners unifies signing, AML, deposits, supplier payments, commission advances, and PEXA settlement into one secure workflow. • treating property sales as a financial sequence • the shift from SaleFunder to Riverstone Partners • why deposits and settlement must come first • BPAY vs direct debit ...
Send a message directly to Lee ( Include your details ) We break down how to stop chasing dead calls and start working “off the rebound” using Yabbr’s direct-to-voicemail, SMS, MMS, and translation tools. Jamie-Rose from Yabbr joins us to explain compliant setup, smart batching, and practical scripts that turn outreach into real conversations. • why call answer rates are dropping and how to adapt • what direct-to-voicemail is and when to use it • example scripts for open home follow-up and j...
Send a message directly to Lee ( Include your details ) We explore how real estate pros can win with mindset, positioning, and influence in a world dazzled by AI. Chris Helder shares the seven-part Mind Sell model, the equalise then separate tactic, and a practical question flow that holds fees and closes cleanly. • mastering a sales mindset that sees opportunity • service-first thinking and reading people • the seven-part Mind Sell framework • positioning with certainty and simplicity • equ...
Send a message directly to Lee ( Include your details ) We unpack how Team Rash grew from eight deals to a 430+ rolling average in a tight WA market by building a team, training conversations, and using transparent timed sale processes. We share the live-number system, the tech stack, and the mindset that turns scarcity into focus. • why a corporate-trained leader chose The Agency model • moving from lone-wolf to co-listing team structure • live rolling numbers vs quarterly thinking • lead g...
Send a message directly to Lee ( Include your details ) Ever wondered how top agents win listings before they step into the lounge room? We sit down with Queensland powerhouse Josh Sherwood to unpack the system behind 100+ sales a year—and why the secret isn’t louder prospecting, it’s smarter service. From the first lead phone call to the final contract, Josh runs a tight, SEAL‑team structure where every role has a mission: the lead qualifier discovers, the buyer manager nurtures, the co‑agen...
Back on Track

Back on Track

2025-09-3010:07

Send a message directly to Lee ( Include your details ) We share a simple mind map that turns a messy day into a clear plan, swapping ego for info and replacing random calls with reasons to call. From generating business to staged marketing and cleaner closes, the structure helps you get back on track fast. • building a mind map as a daily operating system • generating business as a non‑negotiable habit • marketing you with an ego vs info filter • creating a reasons to call list for follow‑u...
Working in the Heat

Working in the Heat

2025-09-2418:22

Send a message directly to Lee ( Include your details ) Lee Woodward explores the power of "Working in the Heat" – using active property campaigns to maximize lead generation instead of cold prospecting. This approach leverages the natural momentum created by a listing to claim doors, build databases, and generate new opportunities. • Recording from Amsterdam while attending a broadcast conference as a student rather than speaker • Reflecting on recent podcast interviews with Scott Bailey, M...
Send a message directly to Lee ( Include your details ) Scott Bailey from Bailey's Real Estate in Singleton shares traditional real estate techniques that have sustained his family business for 27 years by focusing on exceptional client service rather than constant prospecting. • Over-service your current clients and they'll do your marketing for you through referrals • Focus on your top 20% of clients with regular, value-adding communication • Send personalised, hand-signed auction in...
Send a message directly to Lee ( Include your details ) Mark Kentwell returns to explore the evolution of real estate teams and why traditional models are failing despite appearing successful on the surface. He shares insights from years of studying and implementing various team structures and offers a new collaborative approach that benefits agents, team members, and clients. • Original Effective Business Unit (EBU) model featured a listing agent, buyer's agent, and admin person with clear ...
Send a message directly to Lee ( Include your details ) The secret to real estate success lies in systematically nurturing your "warm" leads over time, rather than just chasing new business. Adam Joske returns to share strategies for converting potential clients who aren't ready to sell immediately into future listings through consistent, value-added communication. • The industry-wide gap between handling "hot" leads (immediate sellers) and maintaining cold databases, with most agents neglec...
Send a message directly to Lee ( Include your details ) Caleb Venneri of Barry Plant Moonee Valley shares how he built a successful real estate team that closes 130-140 sales annually at just 25 years old. His journey from teenage flyer dropper to leading a high-performing team demonstrates how structure, strategy and the right business model can create exponential growth. • Started in real estate helping at his father's Barry Plant office as a teenager before joining Moonee Valley at 18 • N...
Send a message directly to Lee ( Include your details ) Video presentation in real estate is about connecting with your spirit and soul rather than your ego, allowing you to present authentically to potential clients who have researched you months before meeting. • Creating original, thoughtful property videos differentiates you from competitors • Understanding the lens requires preparation and practice to present confidently • Viewers decide whether to trust you within the first 13 seconds ...
Send a message directly to Lee ( Include your details ) Adam Joske joins Lee Woodward for a coach-to-coach masterclass on the thinking patterns that separate top-performing real estate agents from average performers. The fundamental difference between winning and whinging in real estate comes down to self-honesty, professional sequences, and the courage to lead clients rather than serve them. • Self-honesty is the number one trait of successful agents who take full responsibility rather than...
Send a message directly to Lee ( Include your details ) Spiro Drossos shares his remarkable journey from a hospitality worker to a real estate empire builder, growing from a young solo agent to leading a team of 170 staff members managing 7,000 rental properties. • Transitioning from hospitality to real estate, leveraging people skills and customer service experience • Building effective business units and teams to multiply efforts and results • Lead generation as the foundation of real esta...
Send a message directly to Lee ( Include your details ) Kyra Curtis transforms from property manager to exceptional real estate agent, achieving 59 sales worth $47 million in just 18 months while raising seven children. • Journey from teen mother to successful real estate professional • Achieving Rate My Agent's Agent of the Year for two suburbs with just two years' experience • Building genuine connections with clients through authentic conversations • Claiming 2,000 out of 3,500 doors in h...
Send a message directly to Lee ( Include your details ) Danny Grant returns to share the top 10 prospecting hacks that can transform a real estate agent's business, revealing essential truths about consistent lead generation and relationship building. • There is no secret to prospecting – door knocking and phone calls remain the most lucrative lead generation methods • Repeated exposure helps agents handle rejection better, just like big wave surfers train to handle underwater turbulence • N...
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