A Woman's Guide to Starting Fires

In this episode, Rebecca Cracknell explores the concepts of overwhelm and underwhelm, particularly in the context of women's experiences in life and business. She discusses how feelings of overwhelm often mask a deeper sense of underwhelm, where individuals feel unfulfilled despite being busy. The conversation emphasises the importance of recognising these feelings and taking steps to reconnect with one's desires and rewrite personal narratives to create a more fulfilling life. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection

In this conversation, Rebecca Cracknell and Helen Smith discuss the journey of female entrepreneurs, focusing on the transition from corporate to entrepreneurship, redefining success and wealth, and the importance of community and impact. They explore the challenges faced by women in business, the significance of mindset and risk, and the need for a flexible business model that accommodates family responsibilities. The discussion emphasises the importance of strategy, embracing change, and the potential for growth in both personal and professional realms. Follow Helen on Instagram & Linkedin ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this episode, Rebecca Cracknell discusses the importance of growth and expansion in personal and professional life. She emphasises the need for inner transformation to achieve external success, focusing on three key areas: identity, impact, and income. By expanding one's identity, individuals can create a greater impact on others, which in turn can lead to increased income. The conversation highlights the cyclical nature of these areas and encourages listeners to embrace their true selves to achieve fulfillment and success. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Emma, a motherhood empowerment coach, shares her journey into motherhood and the challenges that come with it.  She discusses the identity shift that many mothers experience, the importance of community and support, and the need for self-care. Emma emphasises the significance of trusting one's instincts and understanding the concept of matrescence, the transition into motherhood. The conversation also touches on the societal pressures mothers face and the lack of support in corporate environments for women returning to work. Emma's coaching aims to help mothers redefine their identities and find balance in their lives. Follow Emma on Instagram: https://www.instagram.com/emmafordcoaching/ ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

Rebecca Cracknell shares a personal story about transformation and empowerment, reflecting on her journey from being a teacher and mother to becoming a successful businesswoman. She emphasises the importance of daring to dream and taking action to achieve what seems impossible, encouraging women to recognise their potential and pursue their aspirations. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this engaging conversation, Rebecca Cracknell and Sooz Frear discuss the journey of self-discovery and professional growth through writing and business. Sooz shares her experiences of quitting drinking, building her copywriting business, and the importance of community and self-belief. The discussion highlights the transformative power of identity and the joy of rediscovering writing as a passion. Follow Sooz on Instagram: https://www.instagram.com/suzannefrear_ Visit the website: www.suzannefrear.co.uk ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Rebecca Cracknell explores the complex relationship between gratitude and ambition for women entrepreneurs. She addresses the societal pressures that often lead women to downplay their ambitions due to guilt and shame. Cracknell emphasises the importance of redefining ambition to align with personal values and desires, advocating for a sustainable approach that allows for growth and fulfilment without the burden of societal expectations. Ultimately, she encourages women to embrace both their gratitude for what they have and their desire for more, fostering a balanced and empowered mindset. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Rebecca Cracknell interviews Louise Mcguill, an email marketing expert, about her journey from teaching to becoming an email energiser. Louise shares her insights on the importance of personalisation in email marketing, the power of storytelling, and the strategies for effective communication. They discuss the evolution of Louise's business, the unlearning process from her teaching background, and the fulfillment she finds in empowering others through email marketing. The conversation emphasizes the significance of connection, freedom, and the joy of sharing knowledge with an audience that genuinely wants to engage. Follow Louise on Instagram ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this episode, Rebecca Cracknell discusses the importance of sharing authentic experiences in business, particularly on platforms like Instagram. She challenges the common advice of only sharing from a place of healing ('the scar') rather than from the struggle ('the wound'). By being vulnerable and honest about their challenges, business owners can create deeper connections with their audience, foster trust, and facilitate personal growth. Rebecca emphasises that sharing the journey, including the messy parts, not only benefits the audience but also aids in the creator's own development. Ultimately, she encourages listeners to embrace their struggles and lead through them, as this authenticity can lead to greater engagement and impact. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Rebecca Cracknell and Pippa Goulden explore the transformative power of PR for female founders. Pippa shares her mission to make PR accessible and empowering, breaking down misconceptions and emphasising the importance of confidence and visibility. They discuss the significance of taking action, overcoming fear, and the impact of authentic storytelling in PR. The conversation highlights personal experiences, success stories, and practical advice for entrepreneurs looking to elevate their visibility and grow their businesses through effective PR strategies. You can also catch Rebecca on Pippa's podcast, PR Made Simple, where they talk about sharing your story with confidence: Listen here   Follow Pippa on Instagram Visit the website: https://www.theprset.com/ ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Rebecca Cracknell discusses the pitfalls of an over-reliance on strategy in business. She emphasises that while strategy is important, it can also become a limiting factor that prevents creativity and experimentation. By recognising the signs of being trapped by strategy, you can learn to embrace risk-taking and innovation, ultimately leading to greater success and fulfilment in your business endeavours. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Caroline Cookson shares her journey into the world of pricing consultancy, emphasising the importance of values led pricing strategies for small and medium sized businesses. She discusses the emotional challenges women face when pricing their work, the psychological aspects of pricing, and the significance of building a business that prioritises flexibility and inclusion. Caroline also highlights the ripple effect of correct pricing on business growth and the importance of overcoming people-pleasing tendencies in entrepreneurship. Her vision for the future includes helping values-driven businesses thrive while maintaining a fun and inclusive work environment. Follow Caroline on LinkedIn Visit the website: https://www.cooksonpartners.com/ ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this week's episode Rebecca challenges the conventional wisdom that consistency is the key to success, particularly in the realm of social media. She shares her personal struggles with consistency due to her bipolar disorder and emphasises the importance of authenticity and presence over mere output. By focusing on conviction and emotional connection, she advocates for a more genuine approach to content creation that resonates with audiences. The discussion also highlights the power of storytelling as a means to evoke emotions and build trust with followers, ultimately encouraging listeners to prioritise purpose over frequency in their online presence. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Gemma Sewell, a transformation coach and leadership trainer, shares her journey from a successful corporate career to coaching, highlighting the importance of self-discovery, alignment, and the impact of burnout. She discusses the tools and strategies she uses to help clients reconnect with their inner truth and create meaningful change in their lives. Gemma emphasises the significance of deservingness and the ripple effects of personal transformation on the wider world. She also introduces her upcoming workshop, 'Who the Hell Are You?', aimed at helping individuals rediscover their identity and purpose. Find Gemma on Instagram Visit Gemma's Website ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

Join Rebecca Cracknell as she delves into the topic of self-worth and societal conditioning. Discover why success often feels elusive despite achievements and how recognising your inherent worth can transform your life and business. Reflect on moments where you question your worth and challenge those beliefs. Embrace the truth that you are inherently worthy, and how to use this as a tool to unlock your unlimited potential. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Georgie McIntyre shares her journey from working in various educational and not-for-profit organisations to founding her own consultancy, Avant Consultancy. She discusses the importance of values-led businesses, the challenges of pricing her services, and the significance of vulnerability in leadership. Georgie emphasises the need for supportive networks and the joy of creating safe spaces for growth. The conversation highlights the personal development journey of entrepreneurship and the importance of having fun along the way. Find Georgie on Instagram Visit the website: avantconsultancy.co.uk ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this podcast, Rebecca Cracknell shares her journey through a significant period of misalignment in her business. She reflects on the feelings of anxiety and disconnect she experienced while trying to define her identity as a coach. Through a transformative retreat and deep self-reflection, she learned the importance of authenticity and alignment in her work. By revisiting her brand and values, she found a renewed sense of purpose and direction, emphasising the need to embrace one's true self in the entrepreneurial journey. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this engaging conversation, Faye Ceyhan shares her journey of personal evolution, embracing her multifaceted identity as a serial entrepreneur. She discusses the importance of authenticity, the lessons learned from her experiences with virality, and the significance of building a supportive community for women. Faye emphasises the need to face fears, redefine success, and find purpose in pain, all while encouraging women to shine and own their desires without shame. Follow Faye on Instagram ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Rebecca Cracknell explores the concept of confidence, particularly in the context of personal growth and business. She addresses common misconceptions about confidence, emphasising that it is not the absence of self-doubt but rather the presence of self-trust. The discussion highlights the importance of taking action to build confidence, the cyclical nature of confidence, and the significance of quiet moments in developing self-trust. Ultimately, Rebecca encourages listeners to create their own confidence through practice and resilience. ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection Find Rebecca on Instagram

In this conversation, Claire Hill, a self-belief and business coach, shares her journey from a challenging childhood to becoming a successful entrepreneur. She discusses the importance of self-belief, community support, and personal growth in overcoming adversity. Claire emphasizes the role of energy management and journaling in building self-trust and courage. She also highlights her mission to create safe spaces for women to thrive and her upcoming projects, including a money mindset course and events to empower others. Follow Claire on Instagram Follow Claire on LinkedIn Find Rebecca on Instagram ****** Daily Directions – 16 voice note style audios to help you stop shrinking, start moving, and show up like the woman you already are - especially on the days you forget. https://rebeccalcracknell.myflodesk.com/dailydirection