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Book of Experts

Book of Experts
Author: Tobin Slaven
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© Tobin Slaven
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Book of Experts is an "experts on demand" referral network for entrepreneurs, coaches, consultants, and expert-based business owners who believe in doing good by connecting with other smart people. Our goal is to share referrals and recognition for each expert’s hard won expertise, by building a Referral Circle of strategic partners.
118 Episodes
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Bob Kulhan is the Founder & CEO of Business Improv® and Author of "Getting to Yes, And" as well as Adjunct Prof. Duke Fuqua School of Business/Forbes Contributor.
Why improv for business?
Resilience, well-being, and health are top of mind. Team cohesion, communication, collaboration, trust, and morale are being tried more than ever before. It is time for leaders to shine!
How are you showing up in your sales calls and in life in general?
I was chatting with Kevin Gainey (Productivity Expert) about his work, and he shared that "I spoke with a group of financial advisors recently about who they are being and how they are showing up in sales calls, in meetings, and in their personal lives. I was honored and humbled by their responses. So it can definitely help entrepreneurs, especially as we require specific mindsets for different roles in biz and family life."'
Let's take a deep dive with Kevin and talk about how you are showing up now, and how you want to show up for others.
Today's guest expert is John DeMato from New York City.
John helps authors, consultants, and other experts stop the scroll and inspire those they serve. How? By telling better visual stories.
John is a photographer who can show you how to make your stories more revealing, relatable, and inspiring.
Specifically, this means:
- Show them what your day-to-day life looks like
- Show them how the sausage is made
- Show them at the height of your superpowers
- Show them why you’re the solution to their problems
You can learn more about John at BookOfExperts.com or at: https://www.johndemato.com/
How do you get more visibility in major publications and media channels? That is today's topic with featured expert Mark Stephen Pooler of MSP News Global.
We make sacrifices for our kids because we want it to count. But how often do we consider how our children might think back on this time?
What is your vision for the Parenting Legacy you want to create for your children?
In this preview of How To Create Your Parenting Legacy Blueprint, Mykal will be sharing:
- The Top 3 ways we unnecessarily complicate our parenting legacy
- Why Perspective is the 'Missing Link' of Parenting
- What we get wrong about the art of preserving their childhood memories
- The ONE part of the parent-child experience that is yours to keep (*hint: its not what you might think!)
You will get a much clearer vision of the Parenting Legacy You want to create, and a better understanding of what needs to happen in order for you to make it happen.
Identifying Readers’ Needs to Make Sure They’ll Be Attracted to Your Book
Let me ask you. Which is more appealing to you:
🤔 a book that will “wake you up”?
🤔 a book that will help you live a more fulfilling life?
That's the topic for this Masterclass Conversation with Chad Allen. Chad brings extensive experience in the traditional publishing industry where he spent over 20 years as an editor, acquisitions editor, and the last seven as editorial director for Baker Books, a division of Baker Publishing Group.
He is the creator of Book Proposal Academy and BookCamp.
His mission is to help writers get their books into the world.
Today's episode with Eric Rogell - the Founder of the Warriors, Lovers, Kings, and Heroes podcast. Eric also runs Boldmen Adventures to help professional men "rewild" themselves.
To learn more about the next BOLDMEN Adventure, click here for details and advance notice on upcoming trips: https://www.boldmenadventures.com/home1621558154830
Carol is a breathwork healing facilitator and liberation seeker and guide, seeking to dismantle the limiting beliefs that get programmed into society from the dominant cultures of racism, patriarchy, and capitalism, so that we all may live in life's true love, luxury, & liberation.
Melissa knows all too well how much time, energy, and money it takes to run a small business.
As a self-proclaimed 'sales & marketing geek', her first business was a sales training company that she ran for 11 years. Her sweet spot is the blending of sales & marketing with technology. In other words, how to use technology to increase your sales and marketing effectiveness.
Burcu Onaranel is an Inspirational Life Coach, NLP Master Practitioner, and the owner of Joyy! Marketing and Coaching.
Joyy! helps women who are lost and stuck in their life to gain confidence and clarity about what they do professionally, find joy and own their authentic self.
Burcu believes that when people leave their comfort zone, they can find their authentic self.
Michele is a Money Mindset Coach who assists her clients in identifying their originating money story which shapes their values and beliefs around their relationship with money. She uses a Neuro-Linguistic Programming (NLP) technique called Time-Line Therapy as a resource to clear limiting beliefs and blocks that may be preventing a healthy relationship with money.
Michele’s approach is collaborative as she helps her clients explore their relationship with money in a gentle and reflective way that allows them to become honest about their story enabling them to heal through gratitude.
Jason Van Orden On Content Marketing That Generates Income
How can you create and publish content that attracts your ideal customers, earns their trust, and inspires them to do business with you? In this session, Jason will help craft a content strategy that delivers results.
You'll learn the exact content to deliver at each stage of the customer journey to ensure that your ideal prospects progress towards the sale in a way that feels authentic to you and valuable to them.
You'll also learn how to create content that cuts through the noise so you can gain the attention your unique brilliance deserves.
Expert: Jason Van Orden
Jason helps authors, academics, and speakers turn their "intellectual equity" into new streams of scalable income and a business model that amplifies their work. As a consultant, trainer, and strategist, he draws from more than sixteen years of experience, including creating multiple successful brands, launching over 60 online courses, teaching more than 10,000 entrepreneurs, earning seven figures in online course sales, and generating 8 million downloads of his podcasts. His mission is to help visionaries with impactful ideas to connect with the people they serve best and the problems they can most uniquely solve.
What should you be thinking about when you do a website rebranding?
Jason Ciment specializes in website marketing and will talk about how you can design a website WITHOUT using the standard hero-section at the top of the website.
So if you are going to do something different, what should you do? That's the topic for today's expert interview.
How do you identify the most relevant PR and media opportunities?
Esther Kiss is the founder of Born To Influence, a one-of-a-kind publicity & marketing agency specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales.
Esther has worked on campaigns in a variety of industries from SaaS products, mobile apps and digital information products to New York Times and other national bestseller book launches to philanthropic projects.
She’s the creator of the popular course Publicity Empire, where she teaches entrepreneurs how to get interview opportunities in the media.
Esther is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling about their publicity and marketing strategies.
She is regularly interviewed in the media, including major business publications, notable podcasts and TV appearances on ABC, NBC, CBS, Fox and more.
Esther speaks fluent Hungarian and a little bit of Dutch. She lived in six European countries before moving to Los Angeles, CA in 2007. Today, Esther lives in the Palm City, FL and travels frequently for speaking engagements all over the US.
Using The Dynamics Of Your Voice To Unlock More Impact and Influence In Your Work - with Liz Howard
Meet Liz Howard - Communications Expert, Keynote Singer and Voice Whisperer extraordinaire.
📌Based in Munich Germany
📍Languages
📍English and German
📌 International Speaker 🎙
📌TEDx Speaker
📌Author
📌 XFactor Voice Coach
📌 Voice Healer
💯It would be best if you reached out when you're ready and need to work on your public speaking skills.
💯You need feedback concerning your Podcast or Videos.
💯Stage fright is over-taking your confidence.
📌 Your voice mirrors who you truly are!
Her motto, We can strive for perfection; however, authenticity will always open the doors 🚪 to freedom! 💯👍🏾📌🎙
💎 What you should know about me.
💎Held lectures at the University of Nürtingen-Geislingen (HfWU) (Hochschule für Wirtschaft und Umwelt Nürtingen-Geislingen (HfWU))
💎Guest Lectured at the University Of ST. Gallen, in Switzerland, which is considered to be the Harvard University of Europe.
As Liz explains: "The challenge with speakers, Podcasters, and trainers, startups even executives is that although many are highly educated, many tend to ignore just how the voice is our business card, our connection if you will. You can motivate someone by the sound of your voice, and you can also scare the crap out of them!"
Crush Imposter Syndrome - with Suzanne Longstreet
Have you experienced self-doubt, fear of failure, negative self-talk, or felt alone and disconnected? Are you prone to self-sabotage or low self-confidence? Find out why you’re doing it and how to stop. Hack your brain in this Masterclass and crush self-doubt.
What's your RQ (referrability quotient)?
Are You Getting Enough Referrals Now? Getting Low-Quality Referrals?
Let's chat about the process we use to
1) Nail the "different" (mission critical)
2) How to guide your strategic partners
3) Why you must have a system for follow-up (and the best tool)
4) Why most people play WOM (word-of-mouth) like the lottery...
Listen for the hooks on where you can get access to the framework and the tools I mentioned.
What's the most important thing before you doing your outreach?
👉 Is it - knowing what you are going to offer?
👉 Is it - getting on their radar (and building authority)?
👉 Or is it something else? 😉
We do a lot of outreach on 3 main channels (LinkedIn, Facebook, and email). And one main question I hear with regularity is... what's a good connection rate?
For every 100 connection requests sent... how many connections should I expect?
My answer may surprise you... and you definitely don't want to make THIS one big mistake I see others in the space making.
One Hard Lesson Learned On April Fools Day... Leads To More Sales Today
Forty years ago I planned a (what I thought was) fun April Fool's joke on my brother... that kind of went sour, or maybe I should say SALTY in the wrong way.
But the bigger takeaway is that - people are going to buy what and when they want to "buy" not what and when you want to sell.
So in the simplest terms possible - make the buying easier 😱
Because the alternative is... the selling will be harder.