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Description
The Heart of Running.
Home of the Bad Runners Take, Shoe Deep Dives, and other relatable Trail and Ultra Running Topics.
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Hosted by Josh Rosenthal, founder of Borderlands Trail Running.
Home of the Bad Runners Take, Shoe Deep Dives, and other relatable Trail and Ultra Running Topics.
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Hosted by Josh Rosenthal, founder of Borderlands Trail Running.
127 Episodes
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![[Wolfie's World] Running Discipline is Freedom, about Taylor Spike - a Trail Testimony](https://s3.castbox.fm/6d/dc/26/a81ba127324827c6492899ae08f1023378_scaled_v1_400.jpg "[Wolfie's World] Running Discipline is Freedom, about Taylor Spike - a Trail Testimony")
Brian Peterson, @wolffrunner, introduces his concept of 'Trail Testimony'. We all need to hear success stories. In them we find motivation and inspiration. We find ourselves being happy for someone else and believing that we could also be happy in our own way.Brian refrences the Kogalla feature on Taylor Spike as an inspiring Trail Testimony worthy of Brian's first stab at a Trail Testimony.Wolfie's World, episode 7.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----TMRW Coffee, use code 'Borderlands' for 20% off, About my relationship with the founder of TMRW Coffee.Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
In 2023, Michael Whiteside ran two crazy races back to back called the Bear 100 and Wasatch 100. Two iconic and storied Utah races that embody the romance of the American Ultra scene like few others.They’re big mountain races. I originally recorded this interview a year ago as I was trying to finish a hundred miler. At the time I had DNFed 8 of 9 100 milers and was obsessed with talking to people like Michael Whiteside to figure out how he finishes 100 milers and thought his huge back to back effort embodied a mindset that I needed.Trail Grit, Episode 4 - Zion 100 Miler----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----TMRW Coffee. Use code 'Borderlands' for 15% off.Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Ultramarathon race prices are getting a bit crazy. Yes, market forces are speaking as runners pay it and as long as we continue to pay these prices they'll stay where they are or keep going up.But how should we be thinking about it?UTMB is cheaper than JavalinaWhy can't we transfer race entries more easily?...much much more.Brian Peterson is the host of Wolfie's World. A weekly monologue available on the Borderlands Podcast Feed.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.ccBorderlands Trail, Ultra Running, Race Prices, Community, Podcast, Cost Per Mile, Ultra Signup, Javelina, UTMB, Trail Running, race pricing, Barkley Marathons, ultra running, media influence, Satisfy, running community, race economics, luxury fashion, running culture, race scholarships
Trail Runner of the Year (TROY) is well intentioned but it asks too much of fans and shows that trail running content in general has room to grow. The scope is global and fans simply aren't aware enough of the global talent pool and performances of trail races around the globe. Why are the industry content creators missing what fans want? Where is the entertainment?Brian doesn't just tear it down, he rebuilds. What could entertainment look like in trail running?How do we bring back the "E"?Wolfie's World is a weekly monologue by Brian Peterson (@wolfrunner) on the Borderlands Platfrom. Borderlands doesn't exercize any editorial contral. It provides that platform and allows Brian to say whatever he wants.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Tommy Lewis of That's Runnable + Heidi Baker of Let's Run that Again join Josh to talk 2025 race goals. Heidi and Tommy share an A Race in common - Devil's Gulch 100 Miler. I visited that race last year and made a video about it. I'm pumped for them. Josh is going to run the Paris Marathon and he's on the waitlist for Paris Ecotrail 80km.The best outcomes of consuming content are to inspire action.The culture of ultra running in America has a unique romance.Smaller races can provide a more intimate and humble experience.Experiencing trails is valuable, even with DNFs.The journey to a 100-mile race is as important as the race itself. If I was seeking external validation, I would have given up.Running across Texas is a personal ambition. ----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Simon Freeman co-founded Like the Wind Magazine with his wife more than 10 years ago. What started as a labor of love is now full time work as they lead the charge in the Print Media Revival.Physical media offers a more intentional consumption experience.Indie magazines are experiencing a revival despite a low base.Intentionality in media consumption is becoming increasingly important.Celebrating women's contributions in running media enriches the narrative.Understanding the diverse backgrounds of runners enhances community engagement.Like the Wind[Listen] Simon on Second Nature----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Run with Billy Yang.Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Satisfy's response is as ridiculous as what Nike did. Wolfrunner gives us the response Satisfy should have given and the one we all deserve. Satisfy did not create the counter culture as they claimed in their response. Remember when Metalica sued Napster? Or when Billy Joe Armstrong support censorship candidates and government mandates? This is Satisfy's response. ----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Are we buying or selling Satisfy Running, Cocodona, Ketones, Nike, UTMB, Here for the Women's Race?Will Satisfy will be abandoned publicly by its early adopters?Can Cocodona continue its meteoric rise?What the hell is a Ketone and will anyone care?Can Nike penetrate the trail running market?Bad Runners Take on 'Here for the Women's Race'----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
This is what Borderlands Trail Running will look like in the next year and where it will be in 10 years. Podcast: I will 10x the listeners in 2025 and move from it being all about me to being all about 'we'. I'll build a team of media personalities and distribute them through Borderlands.Tech: Wylder App - I will release v1.0 + 2.0 in 2025Events: Salt Lake Foothills Trail RacesRobie House: I will build the ultimate pre-race media beginning at WSER 2025Apparel: I'm looking for a non-tech apparel company to partner with on an equity level in 2025.Music: I will release one new song per month----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
In this episode, the Brian reflects on the past year, sharing personal insights and nostalgic memories related to BMX bikes and their representation of freedom during youth. The conversation transitions into the theme of purposeful brotherhood, exploring how these connections formed in childhood can carry into adulthood, particularly through activities like trail and ultra running. The importance of community and connection among men is emphasized, highlighting the value of deep relationships and the role of trail running in fostering these bonds. The episode concludes with a call to protect the ethos of the sport and the brotherhood it cultivates.Trail running fosters community and connection among men.Nostalgia plays a significant role in our identities.The importance of self-expression in sports and hobbies.Men's friendships can thrive even in isolation.Understanding women's perspectives in trail running is valuable.Protecting the ethos of trail running is crucial for its future.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Taylor and I look at Believe in the Run's Best Trail Running Shoes or 2024 rated by the Trail Running team. Trail Running Growth: The industry is experiencing significant growth, with increasing investment signaling a vibrant future.Gear Innovation: Shoe technology, such as foam advancements and door-to-trail designs, is evolving to meet diverse needs and improve the running experience.Celebrating Culture: Preserving the culture and community of trail running, including its non-elite aspects, is crucial for continued growth.Consumer Choices: Informed decisions in gear selection, especially shoes, are vital for enhancing performance and reducing runner anxiety.Brand Leadership and Impact: Emerging brands and innovations, like La Sportiva and Craft, are making waves, while established names like Hoka face scrutiny over their offerings.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
In this episode of Wolfies World, host Brian delves into the mental aspects of ultra running, focusing on the concepts of speed and fast. Brian emphasizes the importance of speed workouts in training and encourages listeners to redefine their relationship with speed, moving away from comparisons and self-deprecation. Running is about personal improvement, not competition with others.Speed workouts are essential for becoming a better ultra runner.It's important to decouple speed from the concept of being fast.Speed workouts sharpen mental strength and running mechanics.Enjoying running is key to long-term participation in the sport.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
On today's BRT, Brian and I each go through our top 5 things in Trail Running 2024. The rules? Anything goes as long as its related to trail and ultra running. Enjoy.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Welcome to another episode of Wolfie's World of Running with Brian Peterson.in today's monologue emphasizes that mental strength and self-belief are foundational to achieving success on race day. He discusses the often-overlooked importance of cultivating confidence, suggesting that many athletes show up malnourished in this regard.Confidence fuels mental strength, essential for ultra running success.Mental preparation is as crucial as physical training for races.Community support boosts confidence before ultra running events.Challenging workouts build mental resilience for endurance races.Discipline enhances confidence in both running and life.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
In this episode, Taylor Bodin of Believe in the Run joins me to help him find the right shoe.I honestly don't enjoy buying gear. I want to have great gear, but I loathe the process of finding it which usually leads to poor gear choices.Tips on finding the right shoeTips on finding cheaper shoes?What's the best shoe for a beginner?Thoughts on how a shoe should fitExpertise on how several shoe brands actually fit.Brands mentioned:Topo Athletic, Nike, Speedland, Norda, North Face, and more.Run with Billy Yang in Salt Lake City----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Welcome to Woflie's World of Running.Brian Peterson (@wolffrunner) will do a weekly monologue on the Borderlands Podcast all about how he sees the running world. In his first episode, he casts vision about who he is and where he's going.What can we learn from Prefontaine?Is Wolfie the Anthony Bourdain of trail?Can Ultrarunning really save the world?----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc3bY9qvXYiT47lJfRh2n7
Michael Mazarra owns halfmarathons.net + Rogue Expeditions.He's a firehouse of insight and information and we're all better that he's focusing that energy on trail running through his recent aquisition of Rogue Expedition. More travel trail runningLess racing, more running together.Self-expression will drive growth over performance.Non-elite runners deserve more representation in media.Robie House Media aims to celebrate non-elite trail running.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Wolfie and I delve into the world of trail running to uncover the motivations that drive these athletes to push themselves to the limit. It's not what you think. And Wolfie challenged me to rethink some things as usual.We look at three distinct buckets of motivation - self-expression, performance, + health. What are the secrets behind their passion? Let's find out.Takeaways• More runners than ever run as a means of self-expression• Wolfie's World of Running, a weekly monologue by Wolfrunner• More on why Matt Choi should be reinstated to NYC Marathon• Road Ultra Shoe category is more marketing than function----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Floris Gierman, host of the Extramilest Podcast and co-founder of PATH Projects, joins Josh Rosenthal to discuss his transition from skateboarding to ultra running, the importance of patience, and insights into low heart rate training. The conversation highlights the connection between running, community, and passion-driven pursuits.Importance of patience in running and personal goalsLow heart rate training for improved running efficiencyCommunity involvement and upcoming Salt Lake City run eventImpact of skateboarding culture on trail runningMindset and enjoying the process of running----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc
Trail running has lost some of its fun, and in this discussion, Josh Rosenthal and Wolfrunner (Brian Peterson) delve into the need for the sport to embrace new ideas and bring back some of the old ones. Trail running has lost some of its playful spirit. How could trail running create NFL-type Thanksgiving energy? Listener calls Apple Ultra vs. Garmin Strava's kicked everyone out of the sandbox (killed its API) The effort to rebrand DNFs----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Devil's Gulch 100 miler, 50 miler, 13.1 miles. Wenatchee, WA - July 13, 2025Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025VKTRY Insoles - I wear these every run, 20% off.PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands
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