CRO.CAFE English

81 Episodes

Reverse

Growth Minded Superheroes

2024-06-1119:42

Next week, the Growth Marketing Summit event will take place in Frankfurt Germany, CRO.CAFE will be there with our own booth to record experts from the stage and audience. In this episode you'll get a short preview with the organisers of the event: André Morys and Julia Rumpf! Guest 1: Andre Morys URL: https://www.cro.cafe/guest/andre-morys | Guest 2: Julia Rumpf URL: https://www.cro.cafe/guest/julia-rumpf (00:00) - Welcome Back to CRO.CAFE (00:20) - Upcoming Growth Marketing Summit (01:01) - Origins of the Conversion Summit (03:30) - Evolution of the Event's Name (11:21) - Importance of In-Person Networking (14:32) - Preparing for the Event (18:15) - Final Thoughts and Farewell

How do you maintain a no-BS style

2022-12-3146:012

For this episode we have Shiva Manjunath from Speero dropping some (painful?) CRO truthbombs for the new year... Guest: Shiva Manjunath URL: https://www.cro.cafe/guest/shiva-manjunath

Educating your CRO clients & hiring for your CRO agency

2022-12-3135:11

Together with Matt we go through a variety of CRO agency topics, like how to educate your clients and how to hire for your team. Guest: Matt Scaysbrook URL: https://www.cro.cafe/guest/matt-scaysbrook

How to craft copy on the PDP to convert more first-time buyers

2022-12-3043:04

Guest: Rishi Rawat URL: https://www.cro.cafe/guest/rishi-rawat

Understand your products first before optimizing

2022-12-3046:29

Guest: Juliana Jackson URL: https://www.cro.cafe/guest/juliana-jackson

What separates the good from the great?

2022-12-2945:41

Guest 1: Colin Crowell URL: https://www.cro.cafe/guest/colin-crowell | Guest 2: Manuel Da Costa URL: https://www.cro.cafe/guest/manuel-da-costa

Friction and Momentum in Brazil vs EU vs USA

2022-04-2657:581

Guest: André Vieira URL: https://www.cro.cafe/guest/andre-vieira

Understanding the "Why"

2022-04-2125:231

Guest: Eliza Mukherjee URL: https://www.cro.cafe/guest/eliza-mukherjee

How you can practically optimize your forms

2022-04-1501:16:31

Guest 1: Craig Sullivan URL: https://www.cro.cafe/guest/craig-sullivan | Guest 2: Alun Lucas URL: https://www.cro.cafe/guest/alun-lucas

Optimizing for Customer Lifetime Value

2021-12-2326:59

Guest 1: Tim Stewart URL: https://www.cro.cafe/guest/tim-stewart | Guest 2: Karl Gilis URL: https://www.cro.cafe/guest/karl-gilis

CRO Automation & building your (de)centralized CRO team

2021-12-2331:56

Guest 1: Arnout van Scherpenzeel URL: https://www.cro.cafe/guest/arnout-van-scherpenzeel | Guest 2: Annemarie Klaassen URL: https://www.cro.cafe/guest/annemarie-klaassen