Campaign podcast

Campaign's premium content editor Nicola Merrifield is joined by the four companies that won in their category for company size in the annual Best Places to Work scheme.On this episode of the podcast we hear from Bath-based digital agency Bind Media, which ranked first among boutique workplaces, plus adtech companies Mobsta and Blis – which came top in the small and large categories – and ad agency RPM, winning in the medium group.The guests cover everything from staff feedback to moving office, plus their approach to managing employees' workload. Further reading:Meet the winners of Campaign's Best Places to Work 2024 Top five boutique companiesTop five small companies Top five medium companiesTop five large companies Best Places to Work: how mentally healthy workforces winBest Places to Work: Employees pinpoint where their bosses succeed Hosted on Acast. See acast.com/privacy for more information.

Campaign's editorial team takes you behind the week's biggest headlines, with the views from our news desks. Hosted by tech editor Lucy Shelley, media editor Beau Jackson and reporter Charlotte Rawlings discuss all things media and creativity.We delve into the breaking news of Natalie Cummins leaving Zenith UK and the speculation surrounding the rival agency she'll go to next. Plus, Jackson explains the leadership shuffle that Cummins has left in her wake as Sannah Rogers and Jon Stevens, managing directors of Zenith UK, have stepped up to lead the agency following her departure.In other breaking news, a very popular story closed the month with L'Oréal UK and Ireland switching its £220m media account to a new agency.Covering creativity, Rawlings talks through Leo Burnett's first work for Vodafone UK after the hotly contested pitch last year.Plus, we talk through the beginning of Pride Month with a black and white campaign from Pride in London and Jackson goes head-to-head with AI in light of adland's response to Mark Read's deepfake debacle.Further reading:Total Media acquired by Serviceplan Group’s MediaplusMediaSense to acquire PwC UK teamAd industry bodies criticise Edinburgh OOH banBBH opens applications for next Barn cohortSupercell signs up Chris Hemsworth and Christina Ricci for star-studded ads Hosted on Acast. See acast.com/privacy for more information.

Ahead of this year’s Cannes Lions festival of creativity, media editor Beau Jackson and senior media reporter Shauna Lewis are joined by Michelle Sarpong of the7stars and Charlene Williams from Pearl & Dean.Speaking of attending the festival in 2022 and 2023, Sarpong and Williams discuss personal experiences of prejudice, exploring the challenge of inclusivity at the festival and in advertising as a whole. Themes of tokenism, siloing and the importance of growing diverse spaces and allyship are covered with their hopes for how the festival continues to evolve, improving its access and opportunity.Further reading:Did Cannes live up to your hope of a more inclusive festival?#CannesForAll returns to take two cohorts of diverse talent to Cannes LionsLet's design Cannes for inclusionCannes is upping its accessibility accommodations — but there’s more to be done Hosted on Acast. See acast.com/privacy for more information.

For Campaigns 21st Media 360 event, adland descended on Brighton's waterfront at The Grand Hotel for two days to learn how to take risks and reap the rewards in media and advertising.Fresh Air, the production partner on stage at Media 360, has asked speakers and members of the audience for their hot takes and top tips from event.This episode is hosted by Michaela Hallam and produced by Clara Kavanagh and Neil Cowling of Fresh Air. Guests featured include:Maisie McCabe and Gideon Spanier from Campaign UKJeremy Kanter from Fever Tree,Zoe Harris from On the Beach,Samuel Hunt from Lloyds,Clare Chapman from EssenceMediacomX,Dan Daly from Halfords,Gabriella Neudecker from Easyjet,Neil Harrison from VirginMediaO2,Arjoon Bose of General Mills,Dan Geneen from The British Heart Foundation,Alice Tendler from OVO,Elliott Millard from Wavemaker,Helen Saul from Shelter,Susanne Nowak from Mondelez andSam McAllister, one of our key-note speakers. We also catch up with our two hosts of the conference, Natalie Bell from MG OMD and Enyi Nwosu from UM London.  Hosted on Acast. See acast.com/privacy for more information.

Yesterday (22 May), Rishi Sunak announced that the UK general election will take place in six weeks, on 4 July.Marking the upcoming elections on both sides of the Atlantic, Campaign's annual Media 360 event hosted a political debate on 21 May featuring Allison Phillips, former editor-in-chief of The Mirror, who moderated Camilla Tominey, associate editor, politics and royals at The Daily Telegraph, and Pippa Crerar, political editor at The Guardian.The theme of this year's event was risk, and in this session the trio discussed the issues they believe will define the General Election, and consider what our political landscape is likely to look like in its aftermath. They questioned whether Trump really can win in the US again and debate the mounting threats to global security.  Gideon Spanier, Campaign's UK editor-in-chief, introduced the panel with some poignant words on advertisers' dual responsibility: journalism is a great place to advertise because its trusted, but advertisers should also support journalism because it is a civic good.Thank you to Newsworks for helping make this session happen.Campaign's tech editor Lucy Shelley and senior media reporter Shauna Lewis begin the episode with the top takeaway from the event.Further reading:UK is trailing behind US in podcast advertising, says Goalhanger founder Hosted on Acast. See acast.com/privacy for more information.

Campaign's editorial team take you through some of the biggest stories of the week with the views from their news desks.The team discusses Asda's brand refresh and the use of humour in the supermarket category, how Shell and Havas were targeted by Brandalism in an out-of-home protest and adland's answers to Campaign's question of the week where we asked how big of a problem is brands pitching for free ideas.Taking you through the headlines and top stories, this episode is hosted by tech editor Lucy Shelley, joined by reporter Charlotte Rawlings and deputy news editor Marianne Calnan.Further reading:Halfords appoints media planning and buying agency to £20m accountAssembly poaches managing partner from Group MGroup M broadens remit of Wavemaker global chief Toby JennerCraig Inglis re-emerges as Merlin Entertainment’s first CMOMother hires creative directors from Adam & Eve/DDB and Droga5Monzo unveils debut work by Uncommon Creative StudioEast midlands appoints five agencies to roster Hosted on Acast. See acast.com/privacy for more information.

Presented by Campaign UK’s editor-in-chief, Gideon Spanier, this sponsored podcast episode, produced in partnership with Pinterest, delves into:• How to avoid appearing tokenistic• How brands can get more involved in inclusivity• How AI can be leveraged for good• Examples of inclusivity in action• Actionable strategies for brands and agenciesFeaturing: Andréa Mallard, global chief marketing & communications officer, Pinterest; Michael Brown, head of insight & research, UM; Chloë Davies, founder, It Takes a Village Collective Hosted on Acast. See acast.com/privacy for more information.

E45 and T&Pm have today (17 May) released their winning campaign for Channel 4's Diversity in Advertising Award. “This is me, this is my space” is a playful but meaningful film created by T&Pm that depicts the intimate and private story of trans women and the struggles with skin from transitioning.The team won the award last year and as a prize, have been awarded £1m advertising airtime across Channel 4's network.To delve deeper and talk through the making and inspiration behind this bold campaign, Sally Perry, global skin health category director on E45 at Karo Healthcare, and Mika Alcock associate creative director at T&Pm, are welcomed into the podcast studio.Hosted by Campaign's tech editor, Lucy Shelley, Perry and Alcock discuss how they collaborated with the trans community, how E45 will protect its talent from potential backlash and what the brand and T&Pm hope this will achieve for the trans community.The ad will go live tonight at 9pm tonight (17 May) on Channel 4, during Gogglebox.Content warning: this episode contains the use of hate speech. Hosted on Acast. See acast.com/privacy for more information.

It's been all about creativity the last week, with some ads that crushed it and some ads that got crashed...In this news episode, Campaign's tech editor Lucy Shelley and reporter Charlotte Rawlings talk through some of the top stories of the last week with the view from our news desks. We discussed Apple's "Crush" ad and the controversy that surrounded it and PG Tips brand refresh with its first new work in eight years from new agency Calling. Plus, Rawlings takes us through what makes a Campaign Pick of the Week with Tui's first-class safety film by Leo Burnett UK.Further reading:The creative backlash against Apple 'Crush' missed the pointOMD UK head of strategy departs for sustainability startupHavas Media Network sets up digital centre of excellence and appoints Paul Bland as leaderWPP chief exec Mark Read targeted by deepfake scammersPeroni Nastro Azzurro launches global creative reviewWilliam Hill to place bets on T&Pm as creative agency Hosted on Acast. See acast.com/privacy for more information.

In this special Campaign and Media Week podcast, sponsored by Pinterest, we talk about:• How shopping behaviour changes at Christmas• Why brands can avoid falling for fads• What tools are available to predict the coming crazesFeaturing: Matt Whitehead, global media partnerships, Pinterest; Jazz Mondae, head of demand generation, Performics at Starcom; Deolu King, social practice partner, KinessoThis podcast episode is sponsored by Pinterest. Hosted on Acast. See acast.com/privacy for more information.

Campaign UK editor Maisie McCabe is joined by Franki Goodwin, chief creative officer at Saatchi & Saatchi London, Ant Nelson, executive creative director at Adam & Eve/DDB, and Jem Lloyd-Williams, chief executive of Mindshare UK, to talk all things Cannes Lions.Topics include what to expect from the judging process, the perennial 'role of purpose' discussion point, campaigns to watch and how UK work might stack up against global competition.Plus, the good and the bad of the festival itself and tips for first-time attendees.Further reading:Seven UK adland figures on Cannes Lions Shortlisting Jury Hosted on Acast. See acast.com/privacy for more information.

In this news episode, the Campaign editorial team take you through some of the biggest stories making headlines in the last week.Tech editor Lucy Shelley and media editor Beau Jackson discuss Levi’s picking UM for their global media account, research revealing adland's hybrid working disconnect and the release of Campaign's market report, The Big Divide, which delves deeper into the "big six" holding companies.Also in this episode, hear about the ads that have caught their eye this week. They discuss Santander's "Bank of Antandec" ad by House 337 and Mitre Studios, promoting the Edge current account and the use of celebrity. Plus, they reveal their thoughts on Moneysupermarket's next ad starring Dame Judi Dench in command as the "MoneySuperSeven" go undercover at the opera. Hosted on Acast. See acast.com/privacy for more information.

Campaign and Media Week have partnered with Pinterest to glean expert insights from industry leaders, as we explore how brands and media buyers can find shoppers where they want to be found. In this special podcast, we chat about: How shopping behaviour has changed since the pandemicWhere and when consumers are in a shopping mindsetPurchasing behaviours among different demographics The importance of every touchpoint The future of shopping Featuring: Matt Siberry, head of home, Pinterest; Rachel Morman, head of social, PHD Global; Eb Adeyeri, VP of paid social, JellyfishThis is podcast episode is sponsored by Pinterest. Hosted on Acast. See acast.com/privacy for more information.

Campaign's deputy editor Gemma Charles chats to editor Maisie McCabe and premium content editor Nicola Merrifield to find out what's new in this year's School Reports.They discuss the agencies that received the highest scores, why Campaign is highlighting the shops that are Living Wage Foundation accredited and those that are All In Champions, plus why some agencies only received a provisional mark.We also hear from agency bosses at Spark Foundry, Mother, Wieden & Kennedy, Goodstuff Communications and Dentsu Creative on two issues explored in new Campaign features: how to deal with the loss of a major client, and the ways agencies can grow their workforce sustainably.Further reading:School Reports 2024: A-ZSchool Reports 2024: Economic headwinds slow agency billings growthSchool Reports 2024: One step forward, two steps back for diversityNow takes ‘heart-breaking’ decision to close after 13 years Hosted on Acast. See acast.com/privacy for more information.

Covering the news this week, the Campaign editorial team discusses adland's biggest issues across media, creativity and tech.The team, hosted by media editor Beau Jackson, discusses the Sky media shortlist and why agency pitches are moving to a holding group solution their biggest clients. Tech editor Lucy Shelley delves deeper into Brave Bison's full-year results and how the agency made the Social Chain acquisition pay off. Deputy news editor Marianne Calnan gives her verdict from being on the ground at the Rise conference last week.Plus, the team reveal the campaigns that have caught their eye in the last week, including Waitrose's fallen billboard by Saatchi & Saatchi London, Ovo Energy's "Power nap" Alexa campaign by Goodstuff and Saatchis, and Tails.com's abundance (or not?) of labradors by TheOr.Further reading:Now takes ‘heart-breaking’ decision to close after 13 years Hosted on Acast. See acast.com/privacy for more information.

Mail Metro Media, PHD and Zenith were among the big winners at this year’s sellout Campaign Media Awards.Joining Campaign media editor Beau Jackson, they each discuss their competition; give behind-the-scenes insight into their award winning work; talk about where media makes a difference to a strong creative campaign and give a sneak-peak of what’s coming up this year.She is joined by:• Lauren Dick, executive director of media and data at Mail Metro Media, winner of Commercial Team of the Year• Richard Clay, chief strategy officer at Zenith, whose seven wins included Banks & Financial Services, Best Use of Insight and Creative Idea - budget over £250K• Tilly Macpherson-Bruty, associate planning director at PHD UK who worked on the Grand Prix winning "Pink sky thinking" campaign for Warner Bros' Barbie movieFurther reading:Campaign Media Awards 2024: winners revealedIn Pictures: Campaign Media Awards 2024Campaign Media Awards 2024: shortlist revealed Hosted on Acast. See acast.com/privacy for more information.

In a special episode about the forthcoming British Podcast Awards 2024, Gideon Spanier, the UK editor-in-chief of Campaign, looks at the latest trends in podcasting and advertising and discusses how to win at the most important awards in the UK podcast industry.We speak to two BPA judges, Michaela Hallam, the director of content for Fresh Air, a podcast production company, and Chris Impey, co-editor of The Intelligence, The Economist’s daily news podcast, to get their expert views and awards tips.Plus Adam Shepherd, the editor of the British Podcast Awards and head of podcasts for Haymarket Business Media’s marcoms portfolio, has details about the entry process for the BPAs — ahead of the early-bird deadline on 23 April and standard deadline on 9 May. More information is at britishpodcastawards.com Hosted on Acast. See acast.com/privacy for more information.

Content creator and Gen Z marketing specialist Shola West spoke to Campaign work and inspiration editor Imogen Watson about the unspoken realities of influencer marketing at Campaign and PR Week's Influencer 360 on Wednesday (10 April).Listen to audio from the session as West details how discrimination, pay disparities, and the marginalisation of certain voices run rife within the influencer industry.West also discussed the difference between being an 'influencer' and a content creator and why she prefers the latter term, and shared her personal journey working in influencer marketing and as a content creator. Hosted on Acast. See acast.com/privacy for more information.

On this week’s Campaign news podcast, tech editor Lucy Shelley and media editor Beau Jackson discuss the top stories of the past week including:Accenture Song’s Unlimited acquisitionM&C Saatchi’s new strategyMonzo signing AnalogFolkHavas Media Network's new centralised planning teamInterview with EssenceMediacom’s Kate RowlinsonAlso coming up for the week ahead: the Mail Metro Media football tournament, Campaign Experience Awards (17 April) and Campaign Media Awards (18 April)Note: When discussing Havas Media Network’s Connected Planning Hub it is stated that the team will run across “All the different Havas businesses.” To clarify, this refers to all businesses which fall under Havas Media Network in the UK which is Havas Media, Havas Entertainment, Havas Market and Havas Play.Further reading:M&C Saatchi nabs McCann’s Rob Doubal and Laurence ThomsonM&C Saatchi to consider US acquisitions to bulk up creative network Hosted on Acast. See acast.com/privacy for more information.

Creative and social impact strategist Chloë Davies joins Imogen Watson, Campaign's work and inspiration editor, to give the backstory behind It Takes A Village, a global hub with a mission to celebrate and champion black women in advertising, media, marketing and communications.Described as the culmination of her life's work, Davies officially launched the collective at the end of March, announcing plans to spotlight black women’s underused and unrecognised power. In this episode, she explains how it will collect data to produce detailed insight and global reports over the next three years. Davies has worked with the Diversity Standards Collective on We Can't All Be Lying, a survey which will delve into the experiences of black women across the industry through the intersectional lens of the gender and ethnicity pay gaps. The survey is due to go live next week. Hosted on Acast. See acast.com/privacy for more information.