Choose Africa
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After a transformational road trip from Cape Town to Cairo, Valerie Bowden made a life-changing decision: She CHOSE AFRICA. Now, after living in Ethiopia for 8 years, Valerie is building intercontinental bridges. In her Podcast “Choose Africa”, Valerie shows businesses in the US and beyond just how much untapped talent there is in the African Continent. Through interviews with global business leaders, you’ll learn how to make these sort of beneficial hiring decisions for yourself, all the while picking up valuable and profitable business advice along the way. Welcome to CHOOSE AFRICA.
24 Episodes
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Outsourcing sometimes has a negative connotation, but it is actually a powerful business tool that can benefit everyone involved. As Africa is often left out of the outsourcing conversation, it is important to acknowledge the massive social impact that outsourcing to Africa makes. In this week's episode, I talk about what CRDLE is doing, why you should hire from Africa when looking to expand your team, and the current need for funding.
Keynote speaker, author, and executive coach Allison Graham inspires individuals around the world with a fresh perspective to rethink stress, resilience, and problem-solving. In this week's episode, Allison shares her insights on dealing with stress, trusting yourself, and delegation.
Connect with Allison:
LinkedIn: Allison Graham
1Admira Adovic is an award-winning financial consultant with over 10 years of experience across financial analysis and change management with global institutions. The founder of KARE CFO, she is the go-to expert for small businesses in strategic financial management, quantitative analysis, and financial forecasting. She's also our CFO! Tune in to hear Admira's take on common mistakes small business owners make, understanding the numbers, and hiring a VA.
Connect with Admira:
LinkedIn: Admira Adovic
Website: karecfo.com
Ryan Dusick is an associate marriage and family therapist; the founding drummer of one of the world’s most popular bands, Maroon 5; a mental health advocate; and an author. His life has been a long and winding road from aspiring pop star with anxiety, to heartbroken alcoholic, to thriving mental health survivor and messenger of hope in recovery. In this episode, Valerie and Ryan talk about taking care of your mental health, finding joy in the process, and pursuing excellence instead of perfection.
Connect with Ryan:
Website: ryandusick.com
Podcast: The Harder to Breathe Podcast
Book: Harder to Breathe
Bereket Kelile used to launch F-16s in the Air Force. Now he launches his clients on a mission of financial freedom. For the past decade, Bereket has researched and studied finances and money. He knows what it means to pay attention to the smallest of details and how to become an everyday millionaire. In this episode, Bereket and Valerie talk about how to make your money work for you, delegating tasks, and hiring a VA.
Connect with Bereket:
Website: bereketkelile.com
LinkedIn: Bereket Kelile
Podcast: Baby Steps to Retirement
Joe Galeas is a data maniac and operations guru. Starting as an individual contributor, Joe progressed through various management roles and eventually assumed positions as VP of Operations and COO. Along the way, he gained firsthand experience at every rung of the operations ladder, witnessing the essential elements necessary to inspire teams, effectively communicate expectations, and spearhead strategic initiatives.
In this episode, Joe shares some of his expertise on the best way to approach operations, creating a personal brand, and outsourcing talent.
Connect with Joe:
LinkedIn: Joe Galeas
Jared Gibson is the co-founder of Outworks.io, a company that specializes in LinkedIn engagement for B2B professionals. Jared played a crucial role in evolving Outworks.io from its initial focus on email lead generation to mastering LinkedIn as a powerful tool for building trust and generating leads.
In this episode, Jared talks about how to be successful on LinkedIn and his experience working with CRDLE.
Connect with Jared:
LinkedIn: Jared Gibson
Website: outworks.io
Do you need to hire an outsourcing team that is in a similar time zone as you? In this week's solo episode, I walk you through my friend's experience hiring a team in Columbia, why it's not working well, and the three things he should have done before hiring them.
Michael Rubino has helped over 1000 families heal from toxic mold exposure, and guess what? He’s just getting started. He believes we can change our lives — and the world — by changing the air we breathe, and has dedicated himself to helping you optimize your life by overcoming poor air quality and creating a safer, mold-free environment.
In this week's episode, Valerie sits down with Michael to learn more about the air we breathe, how he got started, and the importance of accepting help.
Connect with Michael:
themichaelrubino.com
homecleanse.com
changetheairfoundation.org
Dust Test: thedusttest.com
Maurice Philogene is an investor, entrepreneur, coach, and philanthropist who teaches like-minded professionals how to Try Life On more.
As a means to Try Life On himself, Maurice maintained 4 parallel careers for two decades. He was a 25-year Senior Executive for global management consulting firm Accenture, a 22 year Special Agent (Lt. Colonel) as part of military service, running field offices for a Federal Law Enforcement agency worldwide, and a 15-year midnight police officer in the DC area as a means to give back to his local community.
In this week's episode, Valerie and Maurice dive into his time in Africa, the importance of perpetual learning, being purposeful towards life, and much more.
Contact Maurice:
LinkedIn: Maurice Philogene
Website: trylifeon.com
Website: thequattroway.com
Does outsourcing take jobs away from Americans? Spoiler: the answer is no. In today's episode, I dive into three reasons why. This will get your team and your customers not only on board with offshore talent, but excited for it. Let's dive in!
We rebranded! Welcome to the Choose Africa podcast!
After hearing all your feedback, we decided to refocus this podcast on hiring from the continent, the benefits, and how to set it up correctly.
If you want to hire from Africa, build a strong business, or you just love sales, stick around and subscribe!
What does creating 1 million jobs in Ethiopia look like? In this episode, I'm joined by Addis Alemayehou who is one of the most well known business leaders in Ethiopia.
Addis shares:
Why he returned to Ethiopia after living in Kenya and Canada
His vision for creating 1 million jobs in Ethiopia (and how he is doing it!)
Ideas for doing business in Ethiopia
Do's and Don'ts for doing business in Addis Ababa
To learn more about Addis, please connect with him on LinkedIn: https://www.linkedin.com/in/addis-alemayehou-18951039/overlay/about-this-profile/
You can also work with Addis and his Graphic Design company, 251 Communications: https://www.251communications.com/
In this episode, we meet the team behind Kazi Yetu which makes a line of ethical teas that are exploding with flavor.
We discuss the farmers they work with, the type of tea they produce, the challenges of exporting worldwide, the ethical flaws in with commercial tea production and so much more.
Whether you are a tea lover, ethical consumer, or just want to learn how this Tanzanian brand is becoming a global name-- you will love this episode.
To learn more about Kazi Yetu:
https://www.kazi-yetu.com/
https://www.instagram.com/kazi.yetu/
This is an episode about how you can afford giving your team paid maternity leaves.
It was inspired by our first Virtual Assistant who gave birth and how we made it work with our client.
Mentioned in this episode is our amazing client Morlai Kargbo who is the founder of Moracle Limited-- an incredible award-winning accounting and auditing firm in the UK.
To reach Morlai, connect with him on LinkedIn: https://www.linkedin.com/in/morlai-kargbo-moracle/
Or visit his website: https://www.moracle.co.uk/
Our guest today is Derek Gallimore. He is the founder of Outsource Accelerator and the author of Inside Outsourcing:
How Remote Work, Offshoring & Global Employment is Changing the World
In this episode, we discuss:
How outsourcing saved his hotel business in 2011
What the critics say about outsourcing
The societal impact of outsourcing
The future of a singular global talent economy
The Outsourcing Impact Review Awards
If you learned something new about outsourcing in this episode, leave us a 5-star review and share your favorite insights!
Let's Talk Africa: How I Traveled, Lived, and Worked in Africa
This is a live presentation I gave at Pittsburgh University in September 2023 for the Center of African Studies.
We discuss:
My backpacking journey (including safety tips)
Jobs I had in Ethiopia
Business and investment ideas in Africa
Everything our organization CRDLE is doing
Live Q&A with the students
If you want to watch the presentation and see the slides: check it out on Youtube: https://www.youtube.com/watch?v=60soVtbk09I
Want to boost your sales? Here's the answer: a remote cold caller or appointment setter.
In the episode I share:
My very first cold-calling client in Texas who uses cold callers in Ethiopia to find new clients
The three types of ways to use remote cold callers (outbound, inbound, and connecting to clients in your CRM)
How to make sure your cold callers reflect your company culture
The technology needed to make it work
This is short solo episode about why I stopped using the word empower when talking about Africa and what to do instead.
In honor of my 7th wedding anniversary, I also share the story behind how I met my husband.
Have you ever noticed that the news on Africa is always negative?
I wanted to know why. So I invited Addisu Deresse, the founder of The African Time, to explain the inaccuracies he has seen reported by CNN, BBC, and Al Jazeera. We talked about the challenges of reporting a balanced perspective, the importance of following journalism principles, and the impact that biased stories create.
We also discussed real examples that we both saw during the recent conflict in Ethiopia where information was reported wrongly and the impact it had on the ground.
Check out The African Time: https://theafricantime.com/
Follow Addisu on LinkedIn: https://www.linkedin.com/in/addisuderesse/
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