Client Attractor

This week's episode features quantum relationship coaches Stephanie & Jennifer PageWise, who help members of the LGBTQ+ community build beautiful, healthy relationships with not only their loved ones, but theirselves as well.In this episode we dive into what it's like building a business with your spouse, and how important it is to live into your core values at every level of your business and life.Jennifer and Stephanie PageWise are Quantum Relationship Coaches who work with the LGBTQ+ community. They have identified the major components that go wrong in relationships and developed tools to help people learn the ways to have true intimacy and build rock-solid relationships.Mentioned in this Episode:Free Relationship Assessment & 30-Minute Coaching SessionEnchanted Awakenings Facebook GroupEnchanted Awakenings (Website)Support the show

Join us for a conversation with Sumaya Owens, CEO and founder of Present Moment Media, where we talk all about how to scale your revenue with virtual communities. From Facebook Groups to MightyNetworks, we talk about the different forms virtual communities take. Then, Sumaya shares one of her biggest focuses that has driven the vast majority of her business growth: relationship-building.Sumaya K. Owens is the CEO & founder of Present Moment Media, a digital marketing agency for changemakers. Sumaya is a queer unschooling parent, healing arts practitioner, social justice organizer, and holistic biz + marketing consultant. They are passionate about uplifting the voices of changemakers and visionaries.She built her career from scratch, starting as a yoga and meditation teacher, then a corporate spa and retreat manager, now a thriving, wildly independent entrepreneur. After leaving her corporate management career four years ago, they packed their bags, traveled the world with their daughter, and started their own online biz supporting inspirational professionals across the globe. Sumaya is currently living in the mountains of Western North Carolina, traditional land of Cherokee peoples.Connect with Sumaya:Present Moment MediaHolistic Digital Marketing Strategies (Facebook Group)The Lounge Support the show

Entrepreneurship is all about experimentation—it might take 100 flops before you find a golden nugget, but oftentimes that nugget makes it all worth it. Today's episode features entrepreneur Brandon Love for a conversation about curiosity, experimentation, and motivation, including:What drives curiosity and a willingness to experimentHow to tell when you’ve struck goldHow to know when to change directions in your marketing and biz approachHow to keep going when it feels like you're experiencing failure after failureBrandon Love is a creative East Coast native and queer entrepreneur. Founding his flagship business the Crumble Company in 2015 and making his millionth dollar by age 20, Brandon specializes in the development of CareBrands: companies associated with a movement or forward thinking strategy such as mental health awareness, racial equity, equality, and women's rights.Founder of the Carepreneurs Facebook group and Love Labs Brand House, Love Labs works to invest in LGBTQIA+ & BIPOC owned businesses throughout the midwest. Brandon identifies as gender fluid, he/she/them.Mentioned in this EpisodeBrandon LoveCrumble CoCrumble Family (Facebook Group)Crumble Co on InstagramLove Labs Brand HouseCarepreneurs (Facebook Group)Support the show

Today's episode features special guest Brian Falduto, who was made famous as "that gay kid" in School of Rock, and who has since re-emerged as an artist and certified life coach. Known as The Gay Life Coach, Brian joins us for a conversation to share the story of his journey into coaching and how his own inner journey has motivated him to help members of the queer community achieve massive transformations in their lives.Take a listen as we talk about the relationship between art and coaching, self-doubt and impostor syndrome, and the age-old question of whether (and how) to niche down.Since his role in School of Rock, Brian has shared his story far and wide, most notably his viral interview with Now This News (5+ million views) & his self-written piece in The Advocate (4+ million shares). Because of his work as an activist & storyteller within the LGBTQ+ community, PrideLife Magazine named Brian one of the "the 20 most influential, outspoken, & optimistic individuals on the planet."Brian describes his music as “gay country.” His recent single, “God Loves Me Too,” went on to become a final nominee at the 2020 International Independent Music Video Awards & won the Fan Favorite category. In addition to garnering support from The Trevor Project, GLAAD, & several other LGBTQ-affirming organizations & advocates, the song was chosen as both the Loud & Proud feature on Apple Country's Proud Radio & also as the official theme song for Beloved Arise, a non-profit organization celebrating queer youth of faith.Brian is also a certified Life Coach, primarily serving clientele within the queer community in the areas of Mental Health & Mindfulness. His malleable coaching approach is aimed at expanding client awareness in a way that will allow them the emotional competence & mindful capability to rejoin the flow of life when stuck. Brian hosts The Gay Life Coach Podcast (currently on hiatus) & is the creator of Brian’s Big Gay Book Club, an online community committed to inducing self-discovery by creating a fun, supportive, & welcoming space where gay men can be authentically visible with one another through meaningful connection & heartfelt conversation.Connect with BrianBrian's Big Gay Book ClubBrianFalduto.comBrian Falduto on InstagramThe Gay Life Coach on InstagramSupport the show

Today's episode features special guest Jerry Hancock, a corporate business consultant and co-founder of AlexanderHancock Associates, a consulting firm that has worked with some of the nation's most powerful corporations including T. Rowe Price, Bank of America, Fidelity Investments, and Duke Energy.On top of that, Jerry is my grandfather—and has been one of the most influential figures and mentors in my life in business.In addition to his business consulting, Jerry has had an illustrious career—from radio and television broadcasting to advertising to founding a nonprofit (just to name a few). In this episode, we talk about some of the biggest lessons Jerry has learned throughout his entrepreneurial journey, including the importance of building trust, getting your name out there, and identifying problems that you can solve.Mentioned in This Episode:Jerry HancockAlexanderHancock AssociatesMen in BalanceSupport the show

After working for months on my business, I finally hit a massive milestone: I made $20k from my business for the first time ever. After I closed that last sale, I went straight to my bedroom and slept for 12 hours. And when I woke up, I had a frightening realization:If I served my new clients to the best of my ability, there was no way I'd be able to keep up the hustle that enabled me to bring in $20k in one month.And if I kept up the hustle in the same way I had been, there was no way I'd be able to serve my new clients to the best of my ability.In this episode, I talk about how I managed to  keep hitting my revenue goals while also giving my clients the high level of attention they deserved.Support the show (https://www.buymeacoffee.com/jacobratliff)

"Business plan" is one of those terms that gets tossed around a lot, and if you're in the process of getting your business off the ground, it can be tempting to think that your next step is to create a business plan.There's some truth to that, but what most people envision when they think of a business plan is a massive 100-page document that outlines every last detail of the business. That in-depth type of document is great if you're seeking startup funding or investing, but for most coaches...that's not the case.In this episode, I talk through the simple one-page business plan that every coach needs, whether they're just getting their business started or are trying to refocus their existing business.I talk through the key five questions every entrepreneur needs to ask when starting their business, including:What are you planning to offer?Who are you going to serve?How are you going to generate leads?How are you going to convert leads into clients?What do you need to do to execute these processes?But not to worry—if you don't immediately have answers to one or more of these questions, all hope is not lost. Working through these five questions helps get you clarity not only on what you already know, but also on what you need to figure out.So even if you can only answer one or two of these questions right now...it shows you exactly where you need to turn your attention so you can get answers to the remaining ones.Mentioned in this Episode:Download the Simple Business Plan PDF TemplateClient Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show

Regularly creating and publishing content is one of the biggest challenges for almost any entrepreneur...because when you don't know exactly what you're doing, by the time you've created and published one piece of content, it's time to turn around and do it all over again. And when you feel like you've struggled through creating that first piece of content...creating more content is the last thing you want to do.Yeah, content creation can be scary and intimidating if you don't know exactly what you're doing. It might seem complex, but there are really only six components to effective marketing content:Technical skillsContent topicsContent structureConsistencyVisibilityResultsIn this episode, I talk through the six major components of content creation, and how to nail each one so creating marketing content is easy and, believe it or not, fun.Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show

Today's episode features superstar virtual assistant and online business manager Ashley Torres, who's here to talk about how to build your virtual team, including:How to know when you need extra supportThe most common types of supportThe differences between an admin VA, tech VA, and online business managerHow to decide between hiring an employee or a contractorAshley is an experienced Virtual Assistant and Online Business Manager specializing in supporting neurodivergent (ADHD and autistic) service-based entrepreneurs to systemize their businesses, manage their teams, and give them back time to focus on growth.Mentioned in this Episode:Ashley TorresConnect with Ashley on FacebookConnect with Ashley on LinkedInClient Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show

If you had to reach one million people in 30 days, what would you do? Never mind whether you think it's possible for you or not...how would you do it? There are a million ways to get in front of a million people...and in this episode I share a simple exercise on how to brainstorm 100 ways to achieve that goal.Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show (https://www.buymeacoffee.com/jacobratliff)

I've suffered from anxiety and depression for most of my life. I had finally managed to really get my depression under control for the first time in my life...and then I started my business. Just like that, I felt like I was back where I started: struggling to get out of bed in the morning, not getting any work done, and spending my days with a deep sense of hopelessness.Turns out, I'm not the only one. In fact, a 2015 study by Dr. Michael Freeman at University of California San Fransisco found that one in three entrepreneurs suffers from depression.In this episode, I talk about how entrepreneurs can begin to tackle their own depression, including leveraging a combination of therapy, energy management, journaling and reflecting, and communicating with industry peers.I am not, nor do I pretend to be, a medical professional. None of the tactics I share in this episode are intended to be substitutions for psychotherapy or psychiatric treatment. If you are experiencing suicidal thoughts, please contact the National Suicide Prevention Lifeline at 800-273-8255.Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show (https://www.buymeacoffee.com/jacobratliff)

Online entrepreneurship, specifically the online coaching space, is changing rapidly. In short, online entrepreneurs are collectively done with manipulative tactics and false promises. The online coaching space will look dramatically different a year from now, and the coaches who make it through are going to be the ones who have the drive and commitment to their cause and who actually deliver on their promises. In other words, the coaches who are helping their clients get results.In this episode, I talk about the online coaching industry's current situation, how we got here, and what it means for the future of online entrepreneurship. (Spoiler alert: It's ultimately a good thing.)Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show (https://www.buymeacoffee.com/jacobratliff)

Content creation is a key part of almost every entrepreneur's daily life—it's a central component of almost any lead generation strategy. But when you have to be publishing content every day or every week, it can be difficult to know what to write or talk about. Sometimes, the problem is that you have too many ideas and don't know where to begin. Other times, the problem is that you don't have any ideas (or at least not very many).In this episode I talk about the simple process I use with my clients to help them identify over 100 content topics in one sitting while also getting clear on how those topics relate to each other to create a set of cohesive brand topics.Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show (https://www.buymeacoffee.com/jacobratliff)

Today's episode features podcast strategist Raphie Wagner, here for a conversation about the different ways you can leverage private podcasts in your business: in your lead generation strategy, client onboarding process, and even communicating with your remote team.Raphie Wagner (she/her) is taking the podcasting world by storm with her inspiring transition from occupational therapist to podcast strategist. She is an early adopter of various SaaS platforms, and when she's not deep in thought with the latest and greatest software platform, she's spending time with her husband and her six parrots. You can connect with Raphie on Instagram @raphieknowspods.Mentioned in this Episode:Raphie WagnerConnect with Raphie on LinkedInClient Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show (https://www.buymeacoffee.com/jacobratliff)

We know that as entrepreneurs, failure is inevitable—we will fail, make mistakes, and experience low points. And it'll happen over and over again. And the difference between successful entrepreneurs and the entrepreneurs who give up...is their ability to reflect, think, and adapt in the wake of failure.In this episode, I talk about how I've handled failure in the past, and how I use failure as an opportunity to grow both as an entrepreneur and as a person.Support the show

When it comes to generating leads and getting coaching clients, there are two primary types of lead generation and client attraction: inbound lead generation and outbound lead generation.Each has its pros and cons, but the best client attraction process is the one that takes the best of each and leverages them both to get coaching clients.Inbound vs. outbound lead generation. In this episode, I talk through the similarities and differences of the two main types of lead generation, and share tips for integrating them to implement an effective client attraction process.Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show (https://www.buymeacoffee.com/jacobratliff)

Podcasting is an incredible tool for generating leads and getting coaching clients. Whether you have your own podcast, are planning to start one, or just want to be a guest on other people's podcasts, there are three main things to make sure you do to best leverage podcast episodes for lead generation.In this episode, I talk about the three main tactics for effectively using podcasts to generate leads, including your call to action, the topics you talk about, and the people you interview (or who interview you).Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show

Whether using LinkedIn lead generation is brand new to you or you’ve been doing it for a while, it can be hard to get results if you’re not taking the right approach. In fact, there are three main areas that, when you get each of them dialed in, make for an effective lead generation strategy.In this episode, I talk about the three main components of an effective LinkedIn lead generation strategy, including how to find your ideal clients on LinkedIn, how to craft messages that get responses, and how to make sure you’re building an effective LinkedIn funnel.Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show

Today's episode features ethical business coach Heather Wylde Smith, who talks about her journey as an online entrepreneur and shares some key insight into what to look for when searching for a business coach.In this episode, we talk about some of the most common trends in the business coaching space:Why you've not gotten the results you want even after investing in coaching and doing the workHow to tell when your mindset is holding you back...and how to tell when your mindset isn't the culprit after allWhy it usually makes sense to work 1:1 with a coach rather than signing up for a large group programRed flags to look for when considering working with a business coachHeather Wylde Smith is an Ethical Sales Expert for ambitious purpose-driven coaches and healers who want to effectively sell their services, without feeling like they are selling their souls. She specializes in consultation-style sales that use genuine human connection and positive sales psychology to enroll the most qualified clients in a way that is respectful, caring, and ethical.Mentioned in this Episode:Heather Wylde SmithOnline Entrepreneur's Survival GuideFind Heather on FacebookFind Heather on LinkedInClient Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show (https://www.buymeacoffee.com/jacobratliff)

In the past year, I’ve recorded over 100 podcast episodes, written a 250-page book, and have consistently posted content to my social media channels nearly every day. In the past 75 days alone, I’ve recorded 75 podcast episodes.Creating content can be hard enough, and creating and publishing it consistently is even more difficult. In this episode, I talk about how I manage to create so much content all that time, including how to come up with content topics/ideas, how to repurpose and repackage content, and how to make sure you’re doing it consistently.Mentioned in this Episode:Client Attractor Book (Get it for free)Find it on AmazonFind it at Barnes & NobleJacob Ratliff Coaching & ConsultingSupport the show (https://www.buymeacoffee.com/jacobratliff)