Columbia Ideas at Work

Columbia Ideas at Work is a bridge between business research and practice, offering key insights from Columbia Business School’s faculty in a format that is easily accessible to busy executives.

Nachum Sicherman on the "Ostrich Effect"

On Bloomberg Radio, Professor Nachum Sicherman discusses his research on the “ostrich effect:” the tendency of investors to avoid looking at their portfolios when markets are down.

01-14
01:01

Katherine Phillips — Get Along or Get to Work?

Professor Katherine Phillips discusses her recent findings that diverse teams focus less on getting along and more on getting to work, and the implications for organizations. Read the full story here.

12-17
02:44

Eric Johnson: Choosing Health — and Wealth

Professor Eric Johnson discusses how better choice architecture could help Americans make wiser choices on the new Affordable Care Act insurance exchanges.

10-29
04:45

Geoffrey Heal: Uncertainty, Risk, and Climate Change

Professor Geoffrey Heal discusses how new approaches to risk assessment in the face of climate change can help decision makers negotiate the uncertain future. Read more: http://www4.gsb.columbia.edu/ideasatwork/feature/7233822

07-24
17:12

Oded Netzer: Text Mining Social Media for Consumer Insights

Professor Oded Netzer discusses how the emerging science of text mining is helping marketers measure their impact — and the surprising insights the field may offer the healthcare industry.

06-19
15:12

Marcelo Olivares: Data Transforms Operations Research

Professor Marcelo Olivares discusses how a flood of data is changing the way that researchers help businesses fine-tune their operations and increase efficiency.

04-24
02:33

Ilyana Kuziemko: Studying Inequality in America

Professor Ilyana Kuziemko discusses how questions raised by the 2010 mid-term elections spurred her latest study about people’s aversion to last place. Read the Columbia Ideas at Work article: http://bit.ly/kuziemko

03-27
02:27

Urooj Khan: Accounting and Systemic Risk in Financial Institutions

Professor Urooj Khan discusses the important role of accounting in assessing systemic risk.

03-22
02:50

Suresh Sundaresan: Capital, Creditors, and Systemic Risk

Professor Suresh Sundaresan discusses the role of credit and creditors in the financial crisis, and the significance of his research in exploring the roots of systemic risk. Read the Columbia Ideas at Work article: http://bit.ly/sundaresan

03-22
03:06

Leonard Lee: When Shopper Marketing Backfires

Professor Leonard Lee discusses how shopper marketing tools can sometimes motivate consumers to spend less — rather than more. Read the research brief: http://bit.ly/lee-ideas

02-27
03:32

Brett Gordon: Political Advertising and the Electoral College

Professor Brett Gordon discusses how the elimination of the electoral college could shift spending on political advertising during presidential campaigns — and how that could impact election results. Read the story: http://bit.ly/brett-gordon

10-25
04:39

Daniel Ames: Decision Making and Negotiation

Professor Daniel Ames discusses Columbia Business School’s Decision Making and Negotiation Cross-Disciplinary Area, and why the best decision makers and dealmakers aren’t mere problem solvers. Read the story: http://bit.ly/ames-ideas

09-20
03:40

Eric Johnson: Behavioral Economics and Time Preference

Professor Eric Johnson explains time preferences and present bias, and how these behavioral phenomena affect the choices we make. Read the story: http://bit.ly/first-in-trouble

09-20
03:14

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