EmbellishPod

Let’s explore the stories around products, places and people that make them inherently interesting. Stories full of drama or passion. Stories filled with history. New stories. True stories. Less than true stories. We’ll mostly talk about bourbon and whiskey….but who knows what else might draw our attention.

Honoring History through Spirits: The Story of Black Eden 1912

Join us for an exciting episode of the EmbellishPod as we dive into the world of Black Eden 1912 with founders John and Dr. Wanda Joubert. Discover the rich history and inspiration behind their unique whiskey brand, rooted in the legacy of the historic Black resort community in Idlewild, Michigan. In this episode, we explore: The origins of Black Eden 1912 and its connection to Idlewild, Michigan. The journey of creating a whiskey brand from scratch. The significance of the name "Black Eden" and its historical importance. The flavor profile and unique characteristics of Black Eden 1912 whiskey. The challenges and triumphs of launching a new whiskey brand. Future plans for the brand, including potential partnerships and expansion. Don't miss out on this fascinating conversation that blends history, culture, and the art of whiskey-making. Timestamps: 00:00:00 - Introduction 00:00:31 - Meet John and Dr. Wanda Joubert 00:01:28 - The Inspiration Behind Black Eden 1912 00:03:11 - The Historical Significance of Idlewild, Michigan 00:07:02 - Naming the Brand 00:12:33 - The Process of Creating a Whiskey Brand 00:18:03 - Targeting the Right Customer 00:20:10 - Flavor Profile of Black Eden 1912 00:21:48 - Current Distribution and Future Plans 00:23:53 - Overcoming Challenges in the Whiskey Industry 00:27:17 - Balancing Brand and History 00:30:13 - Entertainment Partnerships and Brand Ambassadors 00:32:22 - Vision for the Future 00:36:24 - The Story Behind the Moscato 00:40:28 - The Annual Comedy Event 00:42:01 - Event Planning and Brand Promotion 00:44:24 - Upcoming Events and Sponsorships 00:47:48 - Final Thoughts and Future Conversations Connect with Us: Website: embellishpod.com Email: embellishpod@gmail.com Instagram: @embellishpod TikTok: @embellishpod Follow Black Eden 1912: Website: iconicspirits.biz Instagram: @blackeden1912 If you enjoyed this episode, please leave a review, comment, and don't forget to subscribe for more insightful conversations. Thanks for tuning in!

04-01
49:04

BBQ and Barrels with Dave

Join us for an exciting episode of the EmbellishPod as we dive into the world of BBQ and Barrels with Dave from Owensboro, Kentucky! 🎙️🔥🥃 In this episode, we explore the highly anticipated BBQ and Barrels event happening on May 9th and 10th, 2025. Dave shares all the juicy details about this unique festival that combines the best of bourbon and barbecue. From the spirited dinner at Green River Distilling Company to the backyard cookoff and VIP bourbon tasting, there's something for everyone! Episode Highlights: Event Overview: Learn about the history and evolution of the BBQ and Barrels festival. Spirited Dinner: Discover the mouth-watering menu and cocktail pairings at the Green River Distilling Company. VIP Experience: Get the inside scoop on the exclusive VIP bourbon tasting and what makes it a must-attend. Family-Friendly Fun: Find out about the carnival, live music, and other activities perfect for the whole family. Pro Tips: Dave shares valuable tips on how to make the most of your festival experience, including where to find the best food and drinks. Links and Resources: Event Website: BBQ and Barrels Email: embellishpod@gmail.com Follow Us: @embellishpod   Don't Miss Out! Tickets are selling fast, so make sure to grab yours before they're gone. Whether you're a bourbon enthusiast, a barbecue lover, or just looking for a fun weekend, this event has it all. Tune in to get all the details and start planning your trip to Owensboro, Kentucky! If you enjoyed this episode, please like, comment, and subscribe to our channel for more exciting content. Hit the notification bell so you never miss an update! #BBQAndBarrels #Bourbon #Barbecue #BBQ #Festival #Owensboro #Kentucky #EmbellishPod #Podcast #EventPlanning #VIPExperience #FamilyFun #LiveMusic #Foodie #Whiskey

03-25
47:41

Legacy and Innovation with Rolling Fork

In this episode of EmbellishPod, I had the pleasure of speaking with Jordan, one of the founders of Rolling Fork Spirits. We delved into the fascinating world of spirits, discussing everything from the origins of Rolling Fork to the intricacies of blending and bottling various types of alcohol. If you haven't already, please take a moment to hit the subscribe button on your preferred podcast platform. You can also find video versions of this podcast on YouTube and all my links on Instagram and TikTok at @embellishpod. For more details, visit my website at www.embellishpod.com. Jordan is a co-founder and blender at Rolling Fork Spirits, a company known for its diverse range of high-quality spirits. The company started with Rolling Fork Rum and has since expanded to include Wayward Cask, which features Calvados and Armagnacs from France, and Bourbon Deluxe, a Prohibition-era label they recently revived. The Origins of Rolling Fork Spirits Rolling Fork Spirits: Jordan explained that Rolling Fork Spirits is the parent company, with Rolling Fork Rum being their most well-known product. Expansion: The company has expanded to include Wayward Cask and Bourbon Deluxe, each offering unique and high-quality spirits. Historical Ties: Jordan's business partner, Turner, comes from the Wathen family, a name deeply rooted in the history of Kentucky bourbon. Bourbon Deluxe Revival Historical Significance: Bourbon Deluxe was a Prohibition-era label that Jordan and Turner revived after Jim Beam abandoned the trademark. Marketing and Branding: They aimed to maintain the vintage feel of the original label, including quirky taglines like "Glorious Sunshine of a Thousand Ages" and "The Zenith of Possibility in Whiskey Quality." The Journey into Rum and Other Spirits Initial Focus on Rum: Jordan discussed why they chose to start with rum, a spirit often underappreciated in the U.S. market but highly valued in Europe. Armagnac and Calvados: They later ventured into these spirits, which are beloved by industry insiders but not widely known among the general public. Blending and Bottling Blending Process: Jordan shared insights into their meticulous blending process, which involves selecting barrels based on specific criteria and balancing flavors to achieve the desired profile. Challenges and Strategies: He also talked about the challenges of blending, such as dealing with "bad barrels" and how to incorporate them into a blend without compromising quality. Market Dynamics and Pricing Value Proposition: Rolling Fork Spirits aims to offer high-quality spirits at reasonable prices. For example, their 25-year-old Calvados is priced at $149, a rarity in the market. Market Trends: Jordan touched on market trends, including the impact of COVID-19 on the spirits industry and the rising popularity of agave spirits. Personal Anecdotes and Stories Historical Anecdotes: Jordan shared a captivating story about an 1898 vintage Armagnac that was hidden in the walls of a house during the Nazi invasion, illustrating the rich history and craftsmanship behind these spirits. Industry Insights: He also provided insights into the independent bottling scene, comparing it to the more familiar concept of non-distilling producers in the U.S. This episode offers a deep dive into the world of spirits, from the historical roots of Rolling Fork Spirits to the complexities of blending and bottling. Whether you're a spirits enthusiast or just curious about the industry, this conversation with Jordan provides valuable insights and fascinating stories. Don't forget to subscribe, and check out the video versions on YouTube and all my links on Instagram and TikTok at @embellishpod. For more details, visit www.embellishpod.com.

03-18
01:03:57

Inside Castle and Key with Brett Connors

Welcome to another exciting episode of the EmbellishPod! In this episode, we sit down with Brett Connors from Castle & Key to delve into the fascinating world of whiskey, historic preservation, and innovative distilling practices. Brett shares his journey from the hospitality industry to becoming a key player at Castle & Key, a distillery known for its unique blend of modern whiskey-making techniques and historic preservation. We discuss the challenges and rewards of reviving an old distillery site, the importance of maintaining a balance between tradition and innovation, and the meticulous process behind their latest releases, including the much-anticipated seven-year cask strength wheated bourbon. Timestamps: 00:00:00 - Introduction and housekeeping 00:00:44 - Brett Connors' background and journey to Castle & Key 00:01:56 - The significance of the Castle & Key site and its history 00:03:13 - The process of reviving a historic distillery 00:07:56 - Balancing modern whiskey-making with historical preservation 00:12:43 - Measuring success and future goals for Castle & Key 00:20:14 - Launching new products and the importance of age statements 00:24:02 - The role of rye whiskey and experimental series at Castle & Key 00:31:11 - The philosophy behind barrel finishing and future releases Connect with EmbellishPod: Subscribe on your favorite podcast platform Email: embellishpod@gmail.com Instagram: @embellishpod TikTok: @embellishpod Website: www.embellishpod.com #Podcast #Whiskey #CastleAndKey #HistoricPreservation #Innovation #Patience #NewEpisode

01-24
01:00:41

Exploring the World of Whiskey with Ari from Outsider Spirits

In this episode of the EmbellishPod, we dive deep into the world of whiskey with Ari Sussman from Outsider Spirits. Join us as we explore the innovative journey behind Whiskey JYPSI, a brand that defies the norms of celebrity spirits. Ari shares the fascinating story of how country musician Eric Church and serial entrepreneur Raj Elva came together to create a whiskey brand that truly stands out. Topics Covered: The inception of Outsider Spirits and the collaboration between Eric Church and Raj Elva. The unique approach to creating Whiskey JYPSI, blending international whiskeys and exploring new whiskey categories. The importance of quality and authenticity in celebrity spirits. The innovative use of different woods and casks in the Explorer Series. The significance of grain selection and the use of heritage grains in whiskey production. Future plans for Whiskey Gypsy and the exciting releases to come. Key Highlights: 00:00:07 - Introduction and how to connect with EmbellishPod. 00:01:00 - Ari introduces Outsider Spirits and the vision behind it. 00:03:41 - The challenge of creating high-quality celebrity spirits. 00:08:03 - Ari's background and his role in Whiskey JYPSI. 00:17:00 - The Explorer Series and the use of oak from the Troncais Forest. 00:27:10 - Future international spirits and blending possibilities. 00:33:33 - The importance of grain selection and heritage grains. 00:43:25 - Future plans for Whiskey JYPSI and upcoming releases. Connect with Us: Email: embellishpod@gmail.com Instagram:@embellishpod TikTok:@embellishpod Website:www.embellishpod.com Don't Forget to Subscribe! If you enjoyed this episode, please take a moment to subscribe, leave a review, and share it with your friends. Your support helps us bring more exciting content to you! #WhiskeyJYPSI #OutsiderSpirits #EricChurch #CelebritySpirits #WhiskeyBlending #HeritageGrains #EmbellishPod #WhiskeyPodcast

01-04
48:13

A Deep Dive with Jose Valdez of Tequila Partida

In this episode of the Embellish Pod, I had the pleasure of speaking with Jose Valdez, the Maestro Tequilero and guardian of quality at Tequila Partida. This episode is a deep dive into the world of tequila, exploring everything from the cultivation of agave plants to the intricate details of the distillation and aging processes. Introduction The episode kicks off with a brief introduction about the podcast and where listeners can find it. I then introduce Jose Valdez, who provides a fascinating overview of his role at Tequila Partida and his journey into the tequila industry. Jose Valdez's Journey Jose shares his background, starting from his studies in industrial engineering to his initial work in the manufacturing electronic industry. Dissatisfied with his career, he sought a more fulfilling path and found his way into the tequila industry. He recounts meeting Gary Shasby, an American investor looking to create a new tequila brand that would compete with the likes of Patron and Don Julio but with a more authentic and natural approach. The Essence of Authentic Tequila Jose explains the concept of "additive-free" tequila, a cornerstone of Tequila Partida's philosophy. He elaborates on the Mexican laws that allow up to 1% of additives in tequila and how Tequila Partida chooses to go beyond these regulations to create a more natural product. The Tequila-Making Process We delve into the detailed process of making tequila, starting with the cultivation of the Blue Tequilana Weber agave plant. Jose explains the importance of the plant's maturity, the harvesting process, and the subsequent steps of cooking, milling, fermentation, and distillation. He emphasizes the significance of using fresh agave and the unique volcanic water from Tequila Valley, which contributes to the distinct flavor profile of Tequila Partida. Fermentation and Distillation Jose provides insights into the fermentation process, highlighting the use of natural yeast and the importance of fermentation time in developing the tequila's flavor. He also discusses the distillation process using pot stills, which helps in maintaining the quality and consistency of the final product. Aging and Barrel Selection We explore the aging process of tequila, where Jose explains the use of ex-bourbon barrels and the meticulous selection process for creating their aged products. He shares the challenges and intricacies of barrel aging, including the impact of climate and barrel position on the final flavor. Single Barrel Añejo Project Jose introduces Tequila Partida's Single Barrel Añejo project, a special initiative to celebrate their 20th anniversary. He describes the rigorous selection process for these unique barrels and the opportunity for consumers to experience a one-of-a-kind tequila. Personal Connection to Tequila Towards the end of the episode, Jose shares his personal connection to tequila, recounting memories of his father enjoying tequila on Sundays and how this influenced his respect and passion for the spirit. Conclusion We wrap up the episode with a heartfelt thank you to Jose for sharing his extensive knowledge and passion for tequila. This episode offers a comprehensive look into the world of Tequila Partida and the dedication to quality that sets them apart in the industry. Tune in to this episode to gain a deeper appreciation for tequila and the artistry behind Tequila Partida. Whether you're a tequila aficionado or a curious newcomer, this episode is packed with valuable insights and fascinating stories.   00:00:00 - Introduction and Subscription Request 00:00:32 - Guest Introduction: Jose from Tequila Partida 00:01:16 - Jose's Role and Title: Maestro Tequilero 00:02:17 - Jose's Background and Journey to Tequila Partida 00:05:10 - Authenticity and Additive-Free Tequila 00:07:09 - Overview of Tequila Production Process 00:12:07 - Challenges of Agave Cultivation and Sourcing 00:16:16 - Changes in the Tequila Industry and Consumer Trends 00:19:29 - Focus on Quality and Freshness in Agave Selection 00:21:03 - Cooking and Milling Process 00:25:20 - Importance of Water in Tequila Production 00:28:01 - Fermentation Process and Yeast Management 00:32:01 - Distillation Process and Consistency 00:36:03 - Deciding Between Blanco and Aged Tequila 00:38:14 - Aging Process and Barrel Selection 00:41:04 - Single Barrel Añejo Project 00:45:02 - Batching and Blending for Consistency 00:49:59 - Jose's Personal Connection to Tequila 00:53:41 - Conclusion and Appreciation

12-13
54:42

Building a Whiskey Community with Single Cask Nation

In this episode of EmbellishPod, I had the pleasure of welcoming Josh and Jason from Single Cask Nation, a pioneering independent bottler in the whiskey industry. We dove deep into the fascinating world of independent bottling, exploring its significance in the whiskey landscape, particularly in the United States, where it is still a relatively novel concept. We kicked off the conversation with an introduction to Single Cask Nation, where Josh and Jason shared their journey from whiskey enthusiasts to independent bottlers. They recounted how their passion for whiskey led them to champion lesser-known distilleries and how they aim to highlight unique expressions of whiskey that might otherwise go unnoticed. Jason took us through his personal journey into whiskey, starting from his university days in Aberdeen, where he discovered the joys of single malts. He reminisced about his early experiences and how they shaped his love for whiskey. Josh, on the other hand, shared a compelling story about his transition from being straight edge to discovering the rich flavors of whiskey, particularly through his first encounter with Lagavulin 16. This moment sparked his deep dive into the world of whiskey, showcasing how flavors can evoke powerful memories and emotions. As we continued our discussion, we touched on the challenges of selecting casks for bottling. Jason explained their meticulous selection process, emphasizing the importance of texture and the connection between the nose and palate. They shared insights into how they taste through numerous casks, often experiencing minimal disagreement due to their shared passion and understanding of quality whiskey. We also explored the evolution of their brand and the role of social media in building a community around Single Cask Nation. Josh highlighted the positive atmosphere in their Facebook group, where members engage in supportive discussions about whiskey, share experiences, and connect with one another. This sense of community has been crucial in maintaining authenticity and trust with their audience. Towards the end of the episode, we discussed the balance between education and production, as they navigate their roles as both educators and independent bottlers. They emphasized their commitment to transparency and authenticity, ensuring that their recommendations and products reflect their genuine passion for whiskey. Overall, this episode was a rich exploration of the independent bottling world, filled with personal anecdotes, insights into the whiskey selection process, and a celebration of the community that surrounds this beloved spirit. I hope you enjoy listening to it as much as I enjoyed having this enlightening conversation with Josh and Jason from Single Cask Nation.   00:00:00 - Introduction to EmbellishPod 00:00:47 - Meet the Guests: Single Cask Nation 00:01:06 - What is Single Cask Nation? 00:02:54 - Jason's Journey into Whisky 00:05:48 - Josh's Unique Introduction to Whisky 00:07:01 - The Nostalgia of Whisky 00:10:02 - Musical Background: Josh's Passion for Bass 00:11:41 - Jason's Love for Pool 00:12:51 - Daily Drinkers: What They Enjoy 00:15:15 - Exploring Independent Bottling 00:21:02 - Selection Process for Casks 00:25:51 - Disagreements in Selection 00:29:07 - Challenges of Independent Bottling in the U.S. 00:34:54 - Maintaining Authenticity and Trust 00:40:02 - The Role of Social Media 00:42:04 - Community Building through Social Media 00:49:36 - Final Thoughts on Social Media

12-06
57:44

The Cult of Cigars: From Mayan Rituals to Modern Craft

Welcome to another episode of The Embellish Pod! 🎙️ I'm your host, John Hughes, and today we're exploring the fascinating world of cigar tobacco. From ancient Mayan rituals to modern cigar craftsmanship, this episode covers it all. Whether you're a seasoned aficionado or just curious about cigars, you'll find something intriguing in this deep dive. In This Episode: History of Tobacco: Discover how the Mayans first cultivated tobacco and its sacred significance. European Introduction: Learn about Columbus's encounter with tobacco and its journey to Europe. Cigar Tobacco Cultivation: Understand the meticulous process of growing and curing tobacco, from seed to leaf. Global Growing Regions: Explore the unique characteristics of tobacco from Cuba, the Dominican Republic, Nicaragua, Ecuador, and more. Types of Tobacco: Get to know the different types of tobacco leaves used in premium cigars, including wrappers, binders, and fillers. Cigar Culture: Delve into the rich history and evolving culture of cigar smoking, from European nobility to modern-day enthusiasts. Impact of the Cuban Embargo: Uncover how the 1962 embargo transformed the cigar industry and led to innovations in tobacco cultivation and cigar blending. Connect with Us: Website: www.embellishpod.com Email: embellishpod@gmail.com Instagram: @embellishpod TikTok: @embellishpod YouTube: Embellish Pod Channel Don't Forget: Subscribe: Hit that subscribe button to stay updated on future episodes. Leave a Review: Your feedback helps the show grow and reach other enthusiasts. Follow Us: Stay connected on Instagram and TikTok for more updates and behind-the-scenes content. Thanks for tuning in! Cheers and happy smoking! 🚬✨ #Cigars #Tobacco #CigarCulture #CigarHistory #CubanCigars #PremiumCigars #CigarAficionado #EmbellishPod #Podcast #JohnHughes

11-29
26:42

Bourbon Lovers' Guide to Discovering Armagnac

Welcome to another episode of The Embellish Pod! I'm your host, John Hughes, and today we're diving deep into the rich and fascinating world of Armagnac. Whether you're a seasoned spirits enthusiast or just curious about this historic French brandy, this episode has something for you. In this episode, we cover: The history of Armagnac, from its medicinal beginnings in the 15th century to its modern-day revival. The unique production process that sets Armagnac apart from other spirits, including its single distillation in an Alambic Armagnac still. The different classifications of Armagnac, from VS to XO and beyond. The regulations that ensure the authenticity and quality of Armagnac. Notable Armagnac producers and brands making waves in the industry today. The role of independent bottlers in the Armagnac market. Why bourbon lovers might find Armagnac intriguing and worth exploring. If you enjoyed this deep dive into the world of Armagnac, please leave a review and let us know your thoughts. Your feedback helps the show grow and reach more spirits enthusiasts. Subscribe and Follow Us: YouTube:The Embellish Pod Instagram:@embellishpod TikTok:@embellishpod Website:www.embellishpod.com Contact Us: Email: embellishpod@gmail.com Thanks for tuning in, and until next time, cheers and happy sipping! 🍷 #Armagnac #Spirits #Brandy #FrenchBrandy #Bourbon #CraftSpirits #TheEmbellishPod #JohnHughes #Podcast #History #Distillation #AOC #Craftsmanship #IndependentBottlers #Sustainability #Cocktails #Terroir

11-22
22:39

Rice Whiskey: Bridging Asian Heritage and American Craft

Welcome to another episode of The Embellished Pod! 🌾🥃 Join host John Hughes as we embark on an epic journey through time and across continents to uncover the fascinating story of rice whiskey in America. From the ancient traditions of Asia to modern innovations in Louisiana, this episode dives deep into the unique world of rice whiskey. In This Episode: Historical Context: Learn about the origins of rice whiskey, tracing back to ancient China, Japan, Korea, and Southeast Asia. Technical Insights: Discover the science behind rice whiskey production, including the challenges and opportunities presented by rice as a grain. American Innovation: Explore how J.T. Mellick Distillers in Louisiana, led by Mike Frugier, is revolutionizing American whiskey by using rice. Agricultural Heritage: Understand the complex history of rice cultivation in America, including the contributions and exploitation of enslaved Africans. Modern Practices: Get a glimpse into the current state of rice farming in the U.S., from Arkansas to California, and how climate twins influence agricultural practices. Sustainability Efforts: Learn about the environmental challenges and innovative solutions in rice farming and whiskey production. Future Prospects: Hear about the exciting future of rice whiskey, including new fermentation techniques, grain bills, and distillation technologies. Whether you're a whiskey enthusiast, a history buff, or someone interested in agricultural innovation, this episode has something for you. Don't miss out on this deep dive into the world of rice whiskey! Listen Now: [Link to Podcast Episode] Follow Us: Instagram:@TheEmbellishedPod Twitter:@TheEmbellishedPod Facebook:The Embellished Pod Subscribe for more episodes exploring the intersection of spirits, agriculture, and human innovation! #RiceWhiskey #AmericanWhiskey #CraftSpirits #AgriculturalHistory #TheEmbellishedPod #JohnHughes #WhiskeyProduction #Sustainability #Innovation #TraditionMeetsInnovation

11-15
17:53

Unlocking the Secrets of Amburana

Welcome, spirits enthusiasts and curious listeners alike! In this episode of The Embellished Pod, your host Jon Huth takes you on an extensive journey into the fascinating world of Amburana wood. 🌳✨ From the lush forests of South America to the rolling hills of Kentucky, discover how Amburana is not just expanding the game but rewriting the rules in the spirits industry. Learn about its unique properties, its impact on spirit making, and its cultural significance in Brazil. 🔍 What You'll Learn: The scientific history and unique properties of Amburana wood. How Amburana is grown and the challenges of its cultivation. The role of Amburana in Brazilian cachaça production. Innovative uses of Amburana in South American and American whiskey. The importance of sustainable practices and cultural respect in the use of Amburana. 🌟 Highlights: The biodiversity of the Caatinga biome, the native home of Amburana. The agroforestry systems used to cultivate Amburana. Award-winning Amburana-aged spirits making waves in the global market. The future of Amburana in the spirits industry and the importance of sustainability. Don't miss this deep dive into the world of Amburana, a remarkable tree that's transforming the spirits industry. Whether you're a seasoned spirits enthusiast or just curious, this episode is packed with insights and stories that will captivate you. 📌 Subscribe & Follow: YouTube:Embellished Pod Instagram:@EmbellishPod TikTok:@EmbellishPod Website:www.embellishpod.com 📧 Contact: For any inquiries or if you can't find us on your favorite podcast platform, email us at embellishedpod@gmail.com. If you enjoyed this episode, please leave a review and comment below. Don't forget to hit the subscribe button and follow us on social media to stay updated with our latest episodes. Thanks for tuning in! #Amburana #SpiritsIndustry #Cachaca #Whiskey #Sustainability #TheEmbellishedPod #JonHuth #Podcast #SpiritsEnthusiast #BrazilianCulture #Agroforestry

10-29
14:31

The Business of Bourbon Barrels: Insights from CaskX

Welcome to another exciting episode of the Embellish Pod! In this episode, we sit down with Jeremy Kasler from CaskX to explore the fascinating world of bourbon barrel investments. 🎙️ Jeremy shares his journey from England to Los Angeles and how he became involved in the unique niche of tangible asset diversification through bourbon barrels. We delve into the intricacies of CaskX, a company that allows accredited investors to invest in new filled barrels of bourbon, manage them, and potentially see significant returns over time. Key Topics Discussed: The concept and origins of CaskX How CaskX operates and the investment process The growing global demand for bourbon The emotional and financial dividends of investing in bourbon barrels The potential risks and insurance measures in place Future plans for CaskX, including possible expansions into other spirits and wines Whether you're a bourbon enthusiast, an investor looking for unique opportunities, or just curious about the behind-the-scenes of the bourbon industry, this episode is packed with valuable insights. Timestamps: 00:00 - Introduction 00:13 - Welcome and housekeeping 00:44 - Introducing Jeremy Kasler from CaskX 01:16 - Jeremy's background and journey 02:35 - What is CaskX? 04:18 - Investment details and aging process 06:09 - The origins of CaskX 08:18 - How to become an investor 10:50 - Purchasing barrels and managing investments 14:29 - Global demand and market dynamics 20:21 - Impact of tariffs on bourbon exports 24:49 - Identifying distillery partners 28:38 - Minimum investment requirements 31:42 - Managing and tracking barrel inventory 33:07 - VIP tours and tasting opportunities 35:12 - Emotional and financial dividends 37:16 - Future plans and potential expansions 42:03 - Insurance and risk management 44:53 - Exploring other spirits and wines 47:59 - Connecting investors with end products 49:58 - Creative ideas for investor perks Connect with CaskX: Website: www.caskx.com Email: sales@caskx.com Follow Embellish Pod: Instagram: @embellishpod TikTok: @embellishpod Website: www.embellishpod.com Don't forget to like, comment, and subscribe for more episodes! Hit the notification bell so you never miss an update. If you enjoyed this episode, share it with your friends and fellow bourbon lovers. Cheers! 🥃 #Bourbon #Investing #CaskX #WhiskeyInvestment #BourbonBarrels #TangibleAssets #EmbellishPod #Podcast #JeremyKessler #BourbonBoom #Whiskey #InvestmentOpportunities

10-22
55:56

The Rise and Fall of Light Whiskey

Welcome to this episode of EmbellishPod, where we delve into the intriguing history of light whiskey in America! Join us as we uncover the fascinating journey of this unique spirit, from its ambitious beginnings in the late 1960s to its unexpected afterlife in today's whiskey landscape. In this episode, we explore: The cultural shifts in American drinking habits during the post-World War II era. The rise of vodka and its impact on traditional whiskey consumption. The introduction of light whiskey as a response to changing consumer preferences. The challenges light whiskey faced in gaining market acceptance. The surprising revival of light whiskey in the 2000s, including ultra-aged releases and craft distilling innovations. Whether you're a whiskey aficionado or just curious about the world of spirits, this episode offers a unique perspective on how light whiskey has evolved and found its niche in the modern marketplace. Don't forget to subscribe to EmbellishPod for more captivating stories from the world of spirits! Links: Website: www.embellishpod.com Instagram: @embellishpod TikTok: @embellishpod Leave a comment, hit the like button, and share your thoughts on light whiskey!

10-15
16:08

The Journey of Japanese Whiskey

Welcome to the Embellished Podcast! In this episode, host John takes you on a captivating journey through the rich and complex history of Japanese whiskey. From its humble beginnings in the 1920s to its current status as a globally revered spirit, we explore the cultural and historical contexts that shaped this unique beverage. Discover the influence of the Meiji period, the pioneering efforts of Shinjiro Torii and Masataka Takatsuru, and the evolution of whiskey consumption in Japan. We'll also highlight some of the most innovative distilleries currently shaping the Japanese whiskey market, including Nikka, Kaio, Ohishi, Fukano, and Hakata. As we delve into the challenges faced by the industry during the economic downturn of the late 1980s and 1990s, we’ll celebrate the remarkable renaissance that followed, leading to international acclaim for Japanese whiskeys. Join us as we discuss current trends, the future of Japanese whiskey, and the importance of sustainability and transparency in the industry. Whether you're a long-time fan or new to the world of Japanese whiskey, there's something for everyone in this episode! Don't forget to subscribe to the Embellished Podcast for more fascinating explorations of spirits from around the globe. Follow us on social media at @embellishpod on Instagram and TikTok, and visit our website at www.embellishpod.com for more details and links. Cheers! 🥃

10-08
14:54

From Sura to Single Malt

Join us in this episode of the Embellish Pod as we embark on a fascinating journey through the evolution of whiskey in India! From ancient fermented rice beverages to world-class single malts, we explore how India has emerged as a significant player in the global whiskey scene. In this episode, we delve into: The historical roots of fermentation in ancient India, including traditional drinks like sura, Zutho, Apong, and Lugadi. The impact of colonialism on India's drinking culture and the rise of Indian-made foreign liquor (IMFL). The pioneering efforts of distilleries like Amrut and Rampur in creating premium single malts. The unique characteristics of Indian whiskey, including the use of six-row barley and the influence of India's climate on maturation. The challenges faced by Indian whiskey producers in the domestic and international markets. Whether you're a whiskey enthusiast or just curious about the rich tapestry of Indian spirits, this episode is packed with insights and stories that bridge tradition and innovation. Don't forget to subscribe to the Embellish Pod for more episodes exploring cultures and traditions from around the globe! Links: Website: www.embellishpod.com Instagram: @embellishpod TikTok: @embellishpod If you enjoyed this episode, please leave a review and share your thoughts in the comments! Cheers!

10-01
14:09

Things to Know Before You Go: KYBF24

Welcome to another exciting episode of the Embellish Pod! In this episode, we dive deep into the world of bourbon with our special guest, Cordell, who joins us on behalf of the Kentucky Bourbon Festival. Cordell has an extensive background in the bourbon industry, having worked with renowned brands like Maker's Mark, Southern Comfort, Jack Daniels, Woodford Reserve, Kentucky Peerless, and now Eastern Light. In this episode, we discuss:      Cordell's journey in the bourbon industry and his various roles.      The history and evolution of the Kentucky Bourbon Festival.      The unique experiences and offerings at this year's festival.      The impact of bourbon tourism on Kentucky's economy.      Exciting new features like the double-decker tent and the People's      Choice Award.      The importance of digital marketing in promoting the festival.      Insights into the future of the festival and the bourbon industry. Whether you're a bourbon enthusiast or just curious about the festival, this episode is packed with valuable information and insights. Don't forget to hit the subscribe button and follow us on Instagram and TikTok at @embellishpod for more updates! Links: Email: embellishpod@gmail.com Website: www.embellishpod.com Instagram: @embellishpod TikTok: @embellishpod Kentucky Bourbon Festival: www.kybourbonfestival.com Timestamps: 00:00:00 - Introduction 00:01:56 - Cordell's Background in the Bourbon Industry 00:05:19 - Cordell's Role in the Kentucky Bourbon Festival 00:09:59 - Ticket Sales and Attendance Growth 00:14:39 - Expansion and New Features at the Festival 00:20:49 - Unique Expressions and Offerings 00:29:58 - Educational Opportunities at the Festival 00:33:23 - Evolution of the Kentucky Bourbon Festival 00:38:02 - Planning and Logistics 00:44:21 - Transportation and Shuttle Services Don't forget to like, comment, and subscribe for more episodes!Welcome to another exciting episode of the Embellish Pod!

08-21
49:27

Blending Bourbon and Building Brands

In this episode, I have the pleasure of hosting Dixon Dedman from 2XO and David Mark Young from Golden Sheaf. These two whiskey aficionados share their insights, experiences, and a whole lot of laughs as they dive into the world of whiskey blending, brand building, and the future of the spirits industry. Episode Highlights: Introduction: Meet our guests Dixon Dedman and David Mark Young. Whiskey Blending: The art and science behind creating the perfect blend. Brand Building: The challenges and triumphs of building a whiskey brand from the ground up. AI in Whiskey Production: David discusses the innovative use of data science and AI in the spirits industry. Sneakerhead Blend: Dixon gives us a sneak peek into the upcoming 2XO release. Travel Tales: The highs and lows of traveling for brand promotion. Connect with Us: Email: embellishpod@gmail.com Instagram: @embellishpod TikTok: @embellishpod Website: www.embellishpod.com   Special Thanks: A big thank you to Dixon Dedman and David Mark Young for joining us and sharing their incredible stories and expertise. Don't forget to like, subscribe, and hit the bell icon to stay updated with our latest episodes! Timestamps: 00:00 - Introduction 00:46 - Meet Dixon and David 02:47 - Whiskey Blending Insights 05:25 - Brand Building Challenges 10:36 - AI in Whiskey Production 16:12 - Sneakerhead Blend Preview 21:15 - Travel Tales 27:39 - Closing Thoughts #Whiskey #Podcast #BlendingBourbon #2XO #GoldenSheaf #AIinWhiskey #SneakerheadBlend #WhiskeyTravel #BrandBuilding #TheEmbellishPod

08-06
01:15:39

Exploring the World of Rum with Club Kokomo Spirits

In this episode of the EmbellishPod, Geoff from Club Kokomo Spirits joins the host to discuss the journey of creating rum and the unique aspects of rum production. Jeff shares insights into the different types of rum, including Barbadian, Jamaican, and Puerto Rican rums, and the importance of transparency in the rum industry. The conversation delves into the development of Club Kokomo's rum line, including the Barrel Finish rum, which won a double gold medal in San Francisco. Jeff explains the process of blending aged rums from various islands and finishing them in high rye bourbon barrels to create a whiskey-forward flavor profile. Listeners will learn about the collaboration between Club Kokomo and the Beach Boys' Mike Love, leading to the creation of both canned cocktails and premium rums. Jeff emphasizes the brand's commitment to transparency and quality, ensuring that their products stand out in the market. Tune in to discover the unique flavors and cocktail recommendations for Club Kokomo's Barrel Finish rum, and explore the world of rum through the lens of a passionate distiller and rum advocate. https://clubkokomospirits.com/ https://www.facebook.com/clubkokomospirits https://www.instagram.com/clubkokomospirits/ https://www.tiktok.com/@clubkokomo

07-30
01:14:34

Family, Legacy, and Whiskey with the Call Family

Hey bourbon enthusiasts! In this episode of the EmbellishPod, we dive into the world of distilling with Jacob and Clayton from Hemingway Whiskey and West Kentucky Distilling. Join us as we explore their family's eighth-generation legacy in the distilling space and their journey in the industry. From rebuilding old distilleries to creating innovative whiskey blends, these gentlemen share their experiences and plans for the future. Discover the story behind Hemingway Rye the Hemingway family and the Call family. Learn about their upcoming releases, including a special collector's edition at the Kentucky Bourbon Festival. Tune in to hear about their dedication to quality, tradition, and innovation in the world of bourbon and rye whiskey. Don't miss out on this insightful conversation with two passionate distillers and their exciting plans for the future. Make sure to subscribe to the EmbellishPod for more fascinating episodes with industry experts and insiders. Stay updated on all things bourbon and whiskey by following us on Instagram, TikTok, and visiting our website at www.embellishpod.com. And if you're attending the Kentucky Bourbon Festival, be sure to stop by and meet Jacob, Clayton, and the Hemingway team in person! https://hemingwaywhiskeys.com/ https://www.instagram.com/hemingwaywhiskeys/ https://www.facebook.com/hemingwaywhiskeys/

07-23
52:25

Mid-Year Check In: State of the Podcast and Behind the Scenes

Hey folks! Welcome to a special mid-year check-in episode of the EmbellishPod. This episode is a bit different and a whole lot shorter, but packed with exciting updates and whiskey adventures. Episode Highlights: Whiskey Travels: Join me as I recount my recent whiskey travels, including a visit to the "This Is My Bourbon Weekend" podcast meet-up, a tour of the Jim Beam distillery, and a fantastic meal with tiki drinks. Distillery Tours: Discover the picturesque Augusta Distillery and Old Pogue, and learn why these spots should be on your whiskey travel list. Live Podcast Recording: Get the inside scoop on the live recording of "This Is My Bourbon Podcast" in Lexington, featuring brands like RD1, Pursuit Spirits, Bardstown Bourbon Company, and Dark Arts. Guest Appearance: Hear about my recent guest appearance on the Chill Filtered podcast, where we discussed Michter's Ten Year Bourbon for 2024 and more. Upcoming Content: Find out what to expect in the second half of the year, including tasting notes, informative episodes on rum, tequila, and various international whiskeys, and deep dives into unique barrel types like Amburana and Balsamo. Behind-the-Scenes: https://chillfiltered.podbean.com/ https://www.youtube.com/channel/UCUT8G6kZ8P2cgnyu8q9rfaQ https://www.instagram.com/chillfilteredpodcast/ https://www.youtube.com/watch?v=A3eJ2IGHD_o Stay tuned after the main segment for behind-the-scenes excerpts from my episode with Cole from Chill Filtered. You'll get to hear the raw, uncut footage and enjoy some candid moments. Connect with Me: Email: embellishpod@gmail.com Instagram:@embellishpod TikTok:@embellishpod Website: www.embellishpod.com Don't forget to hit the subscribe button and leave a review if you enjoyed this episode. Your support means the world to me! Thanks for stopping by today. Cheers! Listen to the full episode on your favorite podcast platform or watch the video version on YouTube.

07-17
18:11

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