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Everyday VOpreneur® with Marc Scott
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Everyday VOpreneur® with Marc Scott

Author: Marc Scott

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You‘re a Voice Actor. You‘re an Entrepreneur. You‘re a VOpreneur®!

The Everyday VOpreneur® Podcast is your Guide Through the Business of Voice Over. Each new episode presents actionable, practical advice designed to help you grow your voice over business through more confident and effective marketing and business tips from the pros in their respective fields.

Having great skill in the recording booth isn‘t enough anymore. You also need to think and operate like a business owner. Among the tasks you could be responsible for including marketing your voice over business, managing your books, invoicing and tax preparations, providing customer service, understanding voice over rates and negotiation, protecting yourself legally, using social media channels like LinkedIn, Instagram, Twitter, YouTube and others to build brand awareness and add value to your audience and soooooooo much more!

If it‘s related to voice over marketing or the voice over business, odds are it‘ll be covered in the Everyday VOpreneur® Podcast with Marc Scott.

Listen online at https://vopreneur.com
Voice Over Marketing Coaching at https://vopreneur.com
Request a custom voice over audition and quote at https://marcscottvoiceover.com

YouTube - https://youtube.com/@vopreneur
Instagram - https://instagram.com/marcscott
Twitter - https://x.com/marcscott
Facebook - https://facebook.com/marcscottvoiceover
LinkedIn - https://www.linkedin.com/in/marcscottvoiceover/
332 Episodes
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Most voice actors dream about performing in a video game — but few imagine themselves as the monster. In this episode, Marc Scott sits down with Sébastien Croteau, founder of The Monster Factory, who’s brought to life hundreds of creatures across franchises like Guardians of the Galaxy, Star Wars, and Genshin Impact. Sébastien explains the art of vocal stunt performance, how to train for vocal distortion safely, and the anatomy behind creating believable screams, roars, and grunts that won’t destroy your voice. You’ll discover: How Sébastien built a niche in creature voice acting What “vocal stunt performance” really means How to warm up, cool down, and protect your voice Why most games still use libraries — and how that’s changing CONNECT WITH SÉBASTIEN CROTEAU 🖱️ The Monster Factory Website - https://themonster-factory.com 🖱️ Sébastien Croteau IMDb - https://www.imdb.com/name/nm1494970 🖱️ Sébastien Croteau on Instagram - https://www.instagram.com/sebastiencroteau4 🖱️ Monster Factory on YouTube - https://www.youtube.com/c/LaFabriquedeMonstres 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free
It’s go-time in the fourth quarter! In this episode, Marc Scott breaks down the four key areas voice actors need to focus on to finish the year strong and build momentum for January. You’ll learn how to: Expand your pipeline through consistent outreach Turn prospects into clients with effective follow-up Stay visible and top of mind using social media Use reflection to measure what’s working and what’s not If you’ve struggled to keep your marketing consistent or you’re ready to make the most of the final 90 days of the year, this episode will help you refocus, simplify, and take action. CONNECT WITH MARC SCOTT & VOPRENEUR 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free
If you’ve been sending in auditions and hearing nothing but crickets, this episode is for you. Veteran casting director Mary Lynn Wissner joins Marc Scott to break down what casting pros are really listening for—and what causes them to hit delete in the first five seconds. Mary Lynn has spent more than three decades casting voice over talent for top brands like Disney, DreamWorks, Hallmark Channel, HGTV, and History Channel. In this conversation, she shares audition red flags, commercial trends, and the new rules of self-direction in a world shaped by TikTok, influencers, and even AI. You’ll learn: What makes or breaks an audition Why a pretty voice isn’t enough anymore How acting and “pre-life” bring authenticity What casting directors actually control The growing impact of UGC on reads Advice for VO talent with a radio background CONNECT WITH MARY LYNN WISSNER 🖱️ Mary Lynn Wissner Website - https://voicesvoicecasting.com 🖱️ VO Pros - https://thevopros.com 🖱️ Voices Voice Casting on Instagram - https://www.instagram.com/voicesvoicecasting 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free  
How do you go from your very first voice over audition to booking more than 150 game credits AND get multiple award nominations and award wins? In this episode of the Everyday VOpreneur Podcast, Ian Russell pulls back the curtain on what it really takes to succeed in video game VO. Together, Marc and Ian dig into: Why indie games can lead to big career breakthroughs How awards and nominations create credibility with developers The mindset and daily hustle that sustain long-term success The importance of improv, intuition, and acting instincts What every VO should know about building relationships in gaming This isn’t theory — it’s the truth about the grind, the hustle, and the opportunities in video game voice acting. CONNECT WITH IAN RUSSELL 🖱️ Ian Russell Website - https://www.ianrussellvoice.com 🖱️ Ian Russell on Instagram - https://www.instagram.com/thebritishvoice 🖱️ Ian Russell on X - https://x.com/LockePayday 🖱️ Ian Russell on LinkedIn - https://www.linkedin.com/in/ianrussellthebritishvoice 🖱️ Ian Russell on IMDb - https://www.imdb.com/name/nm8358149/ 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free
Are you posting on LinkedIn and feeling like no one sees it? You’re not alone. But a new study from Buffer reveals clear data on what actually works — and how often you really need to post to get results. In this solo episode, I break down the numbers and show you: Why once-a-week posting just doesn’t cut it What happens when you post 2–5x per week Why carousels outperform everything How to beat the LinkedIn algorithm and actually get seen What types of content work best for voice actors And why your face might be your most powerful asset MENTIONED IN THIS EPISODE Buffer Article on LinkedIn - https://bit.ly/42J5PIc Making Money with LinkedIn Master Class - https://www.vopreneur.com/offers/oN6XxYSQ/checkout Content Compass Workshop - https://www.vopreneur.com/offers/4f7jbY5d/checkout CONNECT WITH MARC SCOTT & VOPRENEUR 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free
Could Comic-Cons open up a thriving secondary income stream for your voice over business? In this episode, I’m joined by Andy Field - a breakout voice in the Five Nights at Freddy’s franchise - who shares the behind-the-scenes of how he’s turned fan culture into a full-blown revenue stream. From autograph pricing strategies to Alibaba-sourced merch (yes, really), Andy pulls back the curtain on the business of cons, how he books appearances, engages with fans, and keeps it all aligned with his brand. Whether you’re just getting known or have a cult following, this episode is packed with practical advice on how to turn character recognition into cold hard cash. In this episode: How Andy landed the iconic FNAF role Why introverts need a game plan for cons What to bring (besides Sharpies and selfies) The psychology behind pricing autographs and merch How to pitch yourself to cons (and which ones to skip) Finding your “hero item” to sell at your table CONNECT WITH ANDY FIELD 🖱️ Andy Field Website - https://andyfieldvoiceover.com 🖱️ Andy Field Linktree - https://linktr.ee/andyfield 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free  
Ever feel like you’re sending auditions into a black hole? In this episode, veteran casting director Kelly Moscinski pulls back the curtain on what really happens behind the scenes... and what actually makes voice actors stand out. With nearly 20 years of experience casting for major brands, Kelly shares the insights most actors never get to hear. We talk about: Why playing it safe is a fast track to the “No” pile What casting directors really listen for in the first 3–5 seconds The surprising role authenticity (and even imperfections) play in booking Why blindly following specs could be hurting your auditions The importance of submitting raw, human reads Why confidence might be the missing piece in your audition game Kelly also dishes on the biggest trends heading into 2026 and how to stay on top of the game, even if you’re still early in your journey. MENTIONED IN THIS EPISODE 📗 Greenlights by Matthew McConaughey - https://amzn.to/4peUlWy 📘 Big Magic by Elizabeth Gilbert - https://amzn.to/3KdwEhg 📙 Happy Accidents by Jane Lynch - https://amzn.to/4gea8AO CONNECT WITH KELLY MOSCINSKI 🖱️ Voicecaster - https://voicecaster.com 🖱️ VoicecasterLab - https://www.voicecasterlab.com 🖱️ Authentically Unfiltered (Career Coaching) - https://authenticallyunfiltered.com 🖱️ Kelly Moscinski on Instagram - https://www.instagram.com/kelly.moscinski.vc 🖱️ The Voicecaster on Instagram - https://www.instagram.com/thevoicecaster 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free
Voice123 can feel like a mystery. Is it auditions… or search? In this episode, Marc Scott talks with Nikki Schwartz (Online Casting Optimizer) about the search side of Voice123—how buyers really find talent, why clips beat compilation demos, and how to keyword/tag your samples so you show up for the work you want. You’ll hear: The two Voice123 algorithms (auditions vs. search) Why variety of samples matters more than sheer volume How to write your “About” section so it actually helps you get found Why keyword stuffing backfires and what to do instead How Nikki uses data and AI to make optimization easier If you’re spending money on Voice123, this is how you make that investment pay off. CONNECT WITH NIKKI SCHWARTZ 🖱️ Online Casting Optimizer - https://onlinecastingoptimizer.com 🖱️ Nikki Schwartz on Instagram - https://www.instagram.com/nichaliasvo 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free KEY TAKEAWAYS ✅ The search algorithm on Voice123 is complex and often opaque. ✅ Keywords and samples are crucial for visibility on casting platforms. ✅ Voice actors need to adapt to the changing landscape of online casting. ✅ Nikki offers services to help voice actors optimize their profiles. ✅ The importance of having a variety of samples to increase chances of being found. ✅ Voice acting is not just about talent; it's also about marketing oneself effectively. ✅ The future of voice acting will increasingly involve AI and data analysis.  
My voice over business took a hit in 2025. Between trade concerns, a slowing economy, and summer chaos, I found myself feeling frustrated and stuck. So I did the only thing that made sense… I hit the reset button. I’m launching a 30-Day Marketing Challenge — not just for you, but for me. Because I need this too. I need momentum. I need consistency. I need to reconnect with what I can control. In this episode, I share: • Why my business slowed down (and what I’m doing about it) • The #1 strategy that helped me reboot • How a simple $30 challenge could change your entire Q4 • Why consistency beats hustle every time Want in? Let’s do this together. 👉 Join the challenge: https://www.vopreneur.com/offers/gLgz6fVM/checkout 🎯 One small action a day. 💥 Big results over time. 👥 Real community, real support, real accountability. Let’s take back control of our voice over businesses. One step at a time. CONNECT WITH MARC SCOTT & VOPRENEUR 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ Marc Scott on YouTube - https://youtube.com/@MarcScottVO 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free KEY TAKEAWAYS ✅ 2025 has been challenging for many voice actors ✅ Economic struggles are affecting client spending. ✅ Taking time off can help reset your mindset. ✅ Consistency is key to building momentum. ✅ Focus on what you can control in your business. ✅ Small, achievable actions can lead to significant results. ✅ Community support is vital for accountability. ✅ Investing a small amount can increase commitment. ✅ Economic downturns are temporary; opportunities will arise.
In this episode of the Everyday VOpreneur Podcast, voice actor Robert Starling asks a crucial voiceover business strategy question: How do you prioritize when everything feels urgent? Marc Scott shares real-world advice on time blocking, focusing on what moves the needle, and identifying high-ROI tasks like direct marketing and strategic social media. Whether you’re juggling auditions, fixing your website, or battling perfectionism, this conversation delivers clarity. Learn how to reduce overwhelm, leverage LinkedIn more efficiently, and build a VO business that doesn’t consume your life. Don’t miss these powerful insights to help you streamline your voice acting hustle and actually make progress! CONNECT WITH ROBERT STARLING 🖱️ Robert Starling Website - https://robertstarling.com 🖱️ Robert Starling on YouTube - https://youtube.com/@robert_starling 🖱️ Robert Starling on LinkedIn - https://www.linkedin.com/in/robertstarling-producer-voicetalent 🖱️ Starling Productions - http://www.starlingproductions.com 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur   RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com  * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Deciding what to prioritize is crucial for voice actors. ✅ Perfectionism can hinder progress; taking action is essential. ✅ Not all tasks are equally important; rank them to focus on what matters. ✅ Time blocking can help manage tasks effectively. ✅ Batching content saves time and increases efficiency. ✅ Focus on strategic auditions that yield better results. ✅ Identify what works in your marketing efforts and double down on it. ✅ Outsourcing can alleviate workload and improve focus. ✅ Continuous learning is important, but it should be balanced with practical application. ✅ Building a voiceover business takes time and strategic planning.
Stuck between VO genres like audiobooks and commercial work? In this episode of the Summer Series, voice actor Bradley Heller joins Marc Scott to explore how to choose the right path without spreading yourself too thin. Discover practical strategies for managing your time, marketing smarter (not harder), and building a schedule around genres that align with your strengths and income goals. Whether you’re starting out or pivoting in your voiceover journey, this episode gives you the tools to evaluate your niche, find balance, and grow your VO career with intention. CONNECT WITH BRADLEY HELLER 🖱️ Bradley Heller Website - https://bradleyheller.com 🖱️ Bradley Heller on Instagram - https://instagram.com/bradheller14 🖱️ Bradley Heller on TikTok - https://www.tiktok.com/@bradheller14 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ Marc Scott on YouTube - https://youtube.com/@marcscottvo 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur   RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * 10 Common Marketing Mistakes VO's Make ➡️ Visit https://vopreneur.com/10mistakes  * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Finding balance between different voiceover genres is crucial. ✅ Establishing a routine can help manage workload effectively. ✅ Marketing strategies should be tailored to each genre. ✅ Leveraging unique backgrounds can open new opportunities. ✅ Narrowing down your unique value proposition is beneficial. ✅ Tracking outreach efforts can help measure success. ✅ Strategic marketing is more effective than spreading efforts too thin. ✅ Passion for the work can drive motivation and success.
Scroll-stopping content is the key to standing out as a voice actor online. In this episode of the Everyday VOpreneur Summer Series, Marc Scott and Megan Bunting dive into smart, creative ways to showcase your voice over work through engaging content. Whether it’s breaking down your demo into compelling clips, adding storytelling to your posts, or producing docushort videos, you’ll learn how to make content that actually captures attention... and books work. CONNECT WITH MEGAN BUNTING 🖱️ Megan Bunting Website - https://meganbunting.com 🖱️ Megan Bunting on LinkedIn - https://www.linkedin.com/in/megan-bunting-voiceover 🖱️ Megan Bunting on Instagram - https://www.instagram.com/meganbuntingvo 🖱️ Megan Bunting on Facebook - https://www.facebook.com/meganbuntingvo 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Social media offers incredible opportunities for voice over marketing. ✅ Breaking down demos into clips can enhance storytelling. ✅ Engaging content should showcase personality and/or humor. ✅ Innovative video content can attract a broader audience. ✅ Maximizing reach requires strategic posting across platforms. ✅ Consistency in content creation is key to success. ✅ Learning and adapting are essential in the content creation process. ✅ Experimentation can lead to unexpected successes. ✅ Don't be afraid to pivot your content strategy. ✅ Creating content is more impactful than overthinking ideas.
Go where your buyers are! Voice Actors love attending conferences in our own industry, but have you ever thought about attending a conference in your buyers industry? Marc Scott chats with Cameron Pfister about smart, strategic ways voice actors can market themselves outside the typical VO bubble. Discover practical in-person networking tips, how to talk to buyers, what kind of swag makes you unforgettable, and the best follow-up strategy after a conference. Whether you’re headed to a medical trade show, a labor union expo, or a local business summit, this episode is packed with actionable ideas to help you stand out and get hired. If you’ve ever wondered how to turn face-to-face conversations into client relationships, this episode is for you! CONNECT WITH CAMERON PFISTER 🖱️ Cameron Pfister Website - https://cameronpfistervo.com 🖱️ Cameron Pfister on LinkedIn - https://www.linkedin.com/in/cameronpfistervo 🖱️ Cameron Pfister on Instagram - https://www.instagram.com/CameronPfisterVo 🖱️ Cameron Pfister on X - https://x.com/CameronsVoic3 🖱️ Cameron Pfister on BlueSky - https://bsky.app/profile/cameronpfistervo.bsky.social 🖱️ Cameron Pfister on Facebook - https://www.facebook.com/CameronPfisterVO 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Going where your buyers are is crucial for voice actors. ✅ Networking at non-VO conferences can lead to valuable connections. ✅ Memorable swag can help keep you top of mind. ✅ Follow-up is essential after collecting business cards. ✅ Local events can be found through community resources and online platforms. ✅ Engaging in conversations about clients' businesses opens doors for collaboration. ✅ Creative marketing strategies can differentiate you from others. ✅ Accountability can motivate you to take action after networking.
Finding your place in voice over isn’t always straightforward — especially when it feels like everyone is doing what you do. In this episode of the Everyday VOpreneur podcast, Marc Scott sits down with voice actor Nessa Rabin for a raw, honest conversation about navigating the early stages of a voice over career. From dealing with overwhelming niche choices to overcoming mindset traps and following your passion, this is real talk for emerging talent. Discover why your unique background matters more than trends, how to create opportunities when doors don’t open, and how to shift from “just another VO” to a voice with a mission. If you’ve been questioning where you belong in this industry — this is the episode for you. CONNECT WITH NESSA RABIN 🖱️ Nessa Rabin Website - https://nessarabin.com 🖱️ Nessa Rabin on Instagram - https://www.instagram.com/nessarabin 🖱️ Nessa Rabin on LinkedIn - https://www.linkedin.com/in/nessarabinvoiceover 🖱️ Nessa Rabin on Facebook - https://www.facebook.com/nessa.rabin 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur   RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com  * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Identify your niche to stand out in voiceover. ✅ Follow the money to find lucrative opportunities. ✅ Passion for content leads to better performances. ✅ Your unique voice and perspective matter. ✅ Social media is a powerful tool for visibility. ✅ Pursue projects that excite you personally. ✅ Flexibility is key in navigating your career path. ✅ Explore different genres to find your fit.
Email marketing for voice actors can be a game-changer—or a spam trigger. In this episode of the Everyday VOpreneur Podcast, C.J. Merritt asks what happens when Gmail flags your outreach as spam. Marc Scott breaks down how automated sequences like those in Nimble can lead to delivery issues and what you can do to fix them. Learn how to stagger send times, rotate subject lines, and boost your email deliverability with Google Workspace. Plus, get practical tips on keeping your CRM clean and compliant so you don’t burn your domain. If you’re a VOpreneur using email to grow your business, this episode is packed with actionable gold.   💡Looking to dive deeper into email deliverability? Check out the VOpreneur® Inbox Playbook https://www.vopreneur.com/offers/JzChMP7A/checkout CONNECT WITH C.J. MERRITT 🖱️ C.J. Merritt Website - https://cjmerritt.com 🖱️ C.J. Merritt on LinkedIn - https://www.linkedin.com/in/cjmerrittvo 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Sending too many emails can trigger spam filters. ✅ Automating follow-ups can lead to compounding email volume. ✅ Mixing up email sequences can improve engagement. ✅ Staggering email send times can reduce spam flags. ✅ Regularly updating email content is crucial for deliverability. ✅ Monitoring bounce rates helps maintain a clean email list. ✅ Using tools like MXToolbox can help diagnose email issues. ✅ Upgrading email service can increase sending limits. ✅ Segmenting email lists by genre can enhance targeting. ✅ Adjusting sending habits can improve overall email performance.
“What is branding worth, and when does the ROI make sense?” Have you ever asked that question or pondered whether or not it's time to work on your brand, or invest in your brand? That's exactly where Susan Hohman is right now. Trying to decide if it's worth it. She came looking for advice and Marc Scott has a few tips for her. 🎙️ From Marc’s quirky Dr. Pepper hat branding to building consistent visual identities, they dive into: How brand associations (like Marc = Dr. Pepper & barbecue) can boost recognition The evolution of your personal brand across different niches (explainer videos, documentaries) Key branding building blocks: logo, colors, fonts, headshots, tagline, and messaging When to hire a branding expert and how that decision impacts your demos, website, and client pitch Whether you’re just starting or looking to level up, this episode delivers practical, real-world branding advice for voice talents.  CONNECT WITH SUSAN HOHMAN 🖱️ Susan Hohman Website - https://susanhohmanvoiceart.com 🖱️ Susan Hohman on Instagram - https://instagram.com/susanhohmanvoiceart 🖱️ Susan Hohman on LinkedIn - https://linkedin.com/in/susanhohmanvoiceover 🖱️ Susan Hohman on YouTube - https://youtube.com/@susanhohmanVO 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS Branding can be interpreted in various ways. A personal brand evolves over time. Consistency is crucial for brand identity. Brand associations can be built through personal experiences. Creating a clear brand story is essential for voice actors. Investing in branding can yield a return on investment. Branding should reflect your unique value proposition. Visual elements like logos and colors contribute to branding. Storytelling is a powerful tool in branding. Working with a branding expert can clarify your brand message.
Do you ever feel buried in marketing, admin, and editing tasks—and wonder what you should be doing instead? In this episode, Marc Scott breaks down how to identify which voice over tasks to outsource, why some of the best candidates are the ones you do well but don’t need to do yourself, and where to find help within or outside the VO industry. 🎙️ Learn how to: Prioritize what only you can do (studio work, client calls, creative sessions) Recognize tasks you procrastinate on—because they often hold the key to progress Calculate opportunity cost: would outsourcing a $25/hr task free you up for $500/hr recordings? Choose between hiring VAs, niche pros (like audiobook editors), or even applying smart tools/plugins Leverage flexible outsourcing strategies: project-based support vs. ongoing help Get actionable insights on using tools like Nimble, VA for VO, and plugins to streamline your path—and stop busy‑work from eating your creative hours. Perfect for voice actors ready to scale with clarity and control. CONNECT WITH KRISTIN AIKIN SALADA 🖱️ Kristin Aikin Salada Website - www.kristinvoiceovers.com 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Outsource tasks that you do well but don't have to do yourself. ✅ Procrastinated tasks are prime candidates for outsourcing. ✅ Consider the opportunity cost of tasks that take time away from higher ROI activities. ✅ Hiring someone with industry knowledge can reduce the learning curve. ✅ Outsourcing doesn't always mean hiring someone full-time; it can be project-based. ✅ Automate repetitive tasks to save time and effort. ✅ Use templates and tools to streamline communication and processes. ✅ Evaluate what tasks only you can do and focus on those. ✅ Investing in outsourcing can lead to greater profits in the long run.
Where does my voice fit? How can I niche down? That's the question Patricia Brayley has for Marc Scott in this Summer Series episode of the podcast. Patricia wanted to dig into choosing the perfect voiceover niche—from wellness and luxury to e‑learning and leadership training. I offer up a bunch of helpful tips and advice—plus practical steps like: • Brainstorming without limits 🧠 • Leveraging existing skills and past experience • Positioning yourself with credibility for high‑end brands • Balancing niche outreach with steady corporate work Whether you’re a new or seasoned voice actor, this episode gives you actionable clarity on niching so marketing becomes exciting instead of overwhelming. Learn how to use your passions and strengths to stand out—and actually enjoy your niche marketing journey.  CONNECT WITH PATRICIA BRAYLEY 🖱️ Patricia Brayley Website - https://lightfromwithinvo.com 🖱️ Patricia Brayley on Instagram - https://instagram.com/voiceoverpatricia 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Narrowing down your niche is crucial for success. ✅ Consider your voice's unique value proposition ✅ Your past experiences can inform your voice over niche. ✅ Brainstorming can help identify niche opportunities. ✅ Balance niche marketing with broader client outreach. ✅ Confidence in your abilities is key when approaching big brands.
In this episode, we explore the best strategies for handling unsubscribes in your email marketing efforts without damaging future opportunities. GM Hakim was looking for some advice on what to do when a prospect unsubscribes from an email sequence. Marc Scott breaks down how to interpret unsubscribe signals, why they’re not always a rejection, and how to nurture leads outside the inbox. You’ll learn mindset tips, social media engagement strategies, and smart practices for honoring unsubscribe requests while staying top of mind. Whether you’re a freelancer, entrepreneur, or marketer, this conversation will help you manage your email list with confidence, maintain strong connections, and set your business up for long-term success. CONNECT WITH GM HAKIM 🖱️ GM Hakim Website - http://www.gmhakim.com 🖱️ GM Hakim on LinkedIn - https://www.linkedin.com/in/gmhakim 🖱️ GM Hakim on X - https://x.com/GMHakimVO 🖱️ GM Hakim on Instagram - https://www.instagram.com/gmhakimvo 🖱️ GM Hakim on Blue Sky - https://bsky.app/profile/gmhakimvo.bsky.social 🖱️ GM Hakim on YouTube - https://www.youtube.com/@gmhakimvo 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ Unsubscribes can be misinterpreted; it's essential to reframe the situation. ✅ Classifying contacts into leads, prospects, and clients helps manage communication effectively. ✅ Honoring unsubscribe requests is crucial to maintaining professionalism. ✅ Social media can be a tool for gentle engagement after unsubscribes. ✅ Not all unsubscribes indicate a lack of interest; clients may still remember you. ✅ Regularly assess the overall response to your outreach efforts. ✅ Focus on the positive interactions rather than fixating on negative feedback. ✅ Building relationships takes time and requires patience, especially after a client unsubscribes. 
What should voice actors post on social? Let’s break it down! 🎙 In this episode, Marc Scott and Jay Jackson dive into the fears, challenges, and opportunities voice actors face when trying to share online. Whether you’re nervous about putting yourself out there, unsure what’s “worthy” of posting, or afraid of sounding like everyone else, this conversation gives you real strategies you can apply today. We unpack the three key content pillars that can fuel your posts for a year — from personal stories, to lessons learned, to industry updates. If you want to show up authentically, build trust, and connect with your audience, this one’s for you. Ready to start posting with confidence? Hit play now, and let’s go! CONNECT WITH JAY JACKSON 🖱️ Jay Jackson Website - https://voicebyjay.com 🖱️ Jay Jackson on LinkedIn - https://linkedin.com/in/voicebyjay 🖱️ Jay Jackson on Facebook - https://facebook.com/voicebyjay 🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com * Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes * Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott * For voice over services: ➡️ Visit https://marcscottvoiceover.com * Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15 KEY TAKEAWAYS ✅ It's important to participate authentically in content creation. ✅ You don't have to talk about voice over all the time. ✅ Consider what interests you beyond voice over. ✅ Everyone has something to teach based on their experiences. ✅ Sharing personal stories can resonate with your audience. ✅ Educational content can come from your own learning journey. ✅ You can relate your past experiences to your current work. ✅ People do business with those they know, like, and trust. ✅ A structured content strategy can simplify posting.
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Comments (1)

Brigid Reale

LOVE this podcast! Marc is an amazing voice actor and entrepreneur who has fine tuned the art of business & marketing to our industry.

Apr 16th
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