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© 2024 FANCENTRIC - The Fan Journey is the Experience!
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About Us
The Innovation Institute for Fan Experience (IIFX) was founded in 2020. IIFX’s vision is to be the leading and most trusted global authority on providing exceptional, memory-making fan experiences for the sports and entertainment industry. The Institute focuses on the fan journey and creating the ideal fan experience for its member organizations, one that results in increased revenue, sustainable growth, operational efficiency, a diversified workforce, new and repeat attendance, and maximized health, safety, and security through best practices, innovative technology solutions, and high-quality services. IIFX produces content and events and facilitates dialogue and collaboration around its core areas of expertise.
Our FANCENTRIC Podcast Series explores topics about the sports and entertainment industry that should interest all fans throughout their journey. Our guests include visionary industry thought leaders, advanced practitioners, authors, technologists, and fans from around the world. We are bound together by passion and the incomparable skills of visionary thought leaders throughout the international community. Along with our technical and subject matter experts, we discuss new ways to change the world’s sports and entertainment fan experience for the better.
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COPYRIGHT 2024 BY IIFXALL RIGHTS RESERVEDRecorded 20 March 2024 by IIFXJoin Dr. Lou Marciani, Director & Co-Founder of IIFX, and Jim Mercurio, former Executive VP & General Manager @ Levi's Stadium and President of JCM Events Management & Consulting, LLC, for our free FANCENTRIC podcast.Russ Simons, Chief Listening Officer and Managing Partner @Venue Solutions Group and Tom Bedard, Senior Manager of Emergency Operations join the discussion.Fans, Sports & Entertainment leaders,...
COPYRIGHT 2024 BY IIFXALL RIGHTS RESERVEDRecorded 2/6/2024Dr. Lou Marciani, Director & Co-Founder of IIFX, and Jim Mercurio, former Executive VP & General Manager @ Levi's Stadium, for our free FANCENTRIC podcast. Fans, Sports & Entertainment leaders, and anyone with an interest in the legal liability protections afforded by the SAFETY Act for sellers of qualified anti-terrorism technologies (QATTs) should join the IIFX Live Stream event on 6 February 2024 at 11 AM Cent...
COPYRIGHT 2023 BY IIFXALL RIGHTS RESERVEDEMERGENCY PREPAREDNESS - ARE YOU AND YOUR VENUE READYRecorded: 12/06/2023Fans, Sports & Entertainment leaders, and anyone with an interest in Emergency Preparedness should watch the IIFX Live Stream event recorded on 6 December 2023.Dr. Lou Marciani, Director & Co-Founder of IIFX, and Jim Mercurio, former Executive VP & General Manager @ Levi's Stadium, hosted our free FANCENTRIC podcast. This live stream event explores the importance ...
COPYRIGHT 2023 BY IIFXALL RIGHTS RESERVEDFANCENTRIC Live Stream 1What is Going on With Fan Behavior?!Recorded: 11/13/202342:31 (minutes:seconds)Dr. Lou Marciani and Jim Mercurio are the hosts for our FANCENTRIC live stream and podcasts. This inaugural livestream event explores the behavior of fans during sports & entertainment events. Join Dr. Lou and Jim as they query their guest panel about fan behavior. Hear from:MARIO COUTINHOVice President of Stadium Operations and ...
COPYRIGHT 2023 BY IIFXALL RIGHTS RESERVEDFANCENTRIC TECH - Genetec and Capitol One Arena - An Innovative Fan Security PartnershipRecorded: 11/6/2023Dr. Lou Marciani, Director and Co-Founder of IIFX interviews Sylvester Servance, Director of Venue Security of Monumental Sports & Entertainment about how they use Genetec Inc. security capabilities throughout the Capitol One Arena, their e-Sports Arena, an office complex, and the practice facility for the Washington Wizards and Mystics . ...
COPYRIGHT 2023 BY IIFXALL RIGHTS RESERVEDA Special Interview With Harry Hynekamp, VP of Guest Experiences @AMB Sports + Entertainment - A Companion on the Fan JourneyRecorded 6/5/2023Dr. Lou Marciani, Director and Co-Founder of IIFX is joined by Harry Hynekamp the Vice President of Guest Experiences for AMB Sports & Entertainment. Harry is a Companion on the Fan Journey for sports and entertainment fans. Harry joined AMBSE in 2018. His team is responsible for deli...
COPYRIGHT 2023 BY IIFXALL RIGHTS RESERVEDThe Future Role of Policing in the Sports & Entertainment IndustryAn IIFX Town Hall EventRecorded 4/27/2023Dr. Lou Marciani, Director and Co-Founder of IIFX is joined by a distinguished panel of sports & entertainment and policing leaders. They discuss:- Role of policing in the Sports & Entertainment Industry- Importance of early event planning with key police and community stakeholders- Tech trends and innovati...
COPYRIGHT 2023 BY IIFXALL RIGHTS RESERVEDXC Tech Talk with Axis CommunicationsRecorded 4/17/2023Dr. Lou Marciani, Director and Co-Founder of IIFX interviews Rob Muehlbauer, Senior Manager for Business Development @ Axis Communications . They discuss:- Role of the Xperience Consortium in the Sports & Entertainment Industry- Importance of video management systems and cameras in safety and security- Tech trends and innovations- Role of AI and advanced analytics ...
COPYRIGHT 2023 BY IIFXALL RIGHTS RESERVEDWomen in Sports & Entertainment Security - Taking Charge and Making a DifferenceAn IIFX Town Hall Event3/15/2023The first in a series of IIFX Town Halls featuring women in sports and entertainment security. This Town Hall event features an impressive group of women who are leading the way in sports security for the next generation of women. Our panelists their experiences, the pressing security challenges women leaders are addressing to...
COPYRIGHT 2023 BY IIFXALL RIGHTS RESERVEDBest Practices: Sports & Entertainment Venue Emergency ResponseAn IIFX Town HallRecorded: 1/26/2023NOTE: This informative podcast is for anyone with an interest in considerations for sports & entertainment venues' emergency response. The information provided herein is the informed opinion of the panelists. The information in this Town Hall is designed for venue and event managers, team leaders and staff, physicians, managers, ...
COPYRIGHT 2022 BY IIFXALL RIGHTS RESERVEDFANCENTRICAn IIFX Town Hall Recorded on 19 January 2022The Innovation Institute for Fan Experience (IIFX) Medical Advisory Board hosted a FANCENTRIC Town Hall with medical experts who discussed Covid-19, its variants, and effects on the Sports & Entertainment industry. We are inundated with information about COVID-19 and its new variants. Every day brings a new study, recommendation, or contradiction of previous policy. One thing we know is th...
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDAN IIFX VIRTUAL TOWN HALL EVENT Recorded on 15 December 2021On Wednesday, December 15, 2021, the Innovation Institute for Fan Experience (IIFX) hosted a Virtual Town Hall titled “What is Going on with Fan Behavior? Challenges and Solutions.” Leading executives who are successfully producing live events answered questions posed by those attending the event, sharing their insights and some of their best processes and technology practices. Watch the video...
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDFuture of Robots in the Sports & Entertainment IndustryFANCENTRIC Podcast Episode 4Join Dr. Lou and Dr. Travis Deyle, Co-Founder and CEO of Cobalt Robotics, a company that applies artificial intelligence and robotic automation to handle mundane, important tasks, as they discuss the future of robotics in the sports and entertainment industry. Artificial intelligence and robotics will be a big part of the future fan experience at sports and ent...
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDEsports rEvolutionFANCENTRIC Podcast Episode 3Join Dr. Lou and Matt Payne, Founder of Inner Circle, a consulting firm specializing in Security and Crisis Management, as they discuss the revolution taking place in the $3.5 billion (and growing) Esports industry. The Innovation Institute for Fan Experience, is building a global alliance to lead the NEXT great leap forward in fan experience — one steeped in health, safety, security, and servic...
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDCOVID Health PlaybookFANCENTRIC Podcast Episode 2Join Dr. Lou and Dr. Til Jolly, Chairman of IIFX's Medical Advisory Board and the Chief Medical Officer for Aveshka as they discuss the latest on vaccines, testing, monoclonal infusion, new therapeutics and their role in the sports and entertainment industry. The duo also address youth sports and vaccinations.The Innovation Institute for Fan Experience, is building a global alliance to lead t...
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDFANCENTRIC 01-2021Join Dr. Lou and Eileen Williams, the Senior Safety Officer at Tottenham Hotspur Stadium in the United Kingdom as they discuss whether sports safety and security has changed as a result of the Covid-19 pandemic.The Innovation Institute for Fan Experience, is building a global alliance to lead the NEXT great leap forward in fan experience — one steeped in health, safety, security, and service. Our FANCENTRIC Podcast Series explore...
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDSession 1The Innovation Institute for Fan Experience (IIFX) and Campus Safety hosted a National One Day Virtual Summit: Preparing for the Return of Interscholastic Athletics and After School Activities. The virtual summit featured an impressive array of diverse professionals in high school activities and interscholastic athletics and other agencies focusing on the preparation for the return of interscholastic athletics and after school activities....
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDSession 2The Innovation Institute for Fan Experience (IIFX) and Campus Safety hosted a National One Day Virtual Summit: Preparing for the Return of Interscholastic Athletics and After School Activities. The virtual summit featured an impressive array of diverse professionals in high school activities and interscholastic athletics and other agencies focusing on the preparation for the return of interscholastic athletics and after school activities....
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDSession 3The Innovation Institute for Fan Experience (IIFX) and Campus Safety hosted a National One Day Virtual Summit: Preparing for the Return of Interscholastic Athletics and After School Activities. The virtual summit featured an impressive array of diverse professionals in high school activities and interscholastic athletics and other agencies focusing on the preparation for the return of interscholastic athletics and after school activities....
COPYRIGHT 2021 BY IIFXALL RIGHTS RESERVEDSession 7The Innovation Institute for Fan Experience (IIFX) and Campus Safety hosted a National One Day Virtual Summit: Preparing for the Return of Interscholastic Athletics and After School Activities. The virtual summit featured an impressive array of diverse professionals in high school activities and interscholastic athletics and other agencies focusing on the preparation for the return of interscholastic athletics and after school activities....
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