Fame-Ready

In this final episode of the Fame-Ready Podcast for 2025, Katrina is closing out the year with a deeply reflective, story-driven recap of everywhere her business took her — and the lessons that came with each trip. From quiet cabins and nerve-wracking first events to sold-out stages, brand partnerships, and a billboard in Times Square, this episode is a reminder that growth rarely feels linear while you’re living it.Recorded just before the New Year, Katrina walks listeners through the travel, decisions, fears, breakthroughs, and self-trust that defined 2025 — and why presence, not pressure, is the energy she’s carrying into 2026.Shownotes:Why intuitive content creation became a cornerstone of her personal brandHow travel expanded her confidence, resilience, and earning powerThe unexpected sales, speaking opportunities, and brand partnerships that came from saying yes before feeling readyWhat each trip taught her about self-trust, nervous system regulation, and delayed gratificationWhy making business “about the money” often disconnects you from your purposeHow external wins are built on internal capacity, not instant resultsLessons on authenticity, presence, and letting go of perfectionWhy your platform doesn’t need to be “big” to be influentialThe mindset shift that allowed her to feel worthy of success as it arrivedWhether you’re dreaming of travel, speaking stages, brand deals, or simply a business that supports your life — this episode offers a grounded, honest look at what it really takes to build something meaningful over time.Mentioned in this episode:Nearly 100 days of business-related travel in 2025Speaking and emceeing at conferences across Canada and the U.S.Canadian Digital Marketing Summit (Victoria & Kelowna)First international conference attendance and its compounding impactSigning multiple five-figure clients while travelingLaunching and growing the Fame Ready Entrepreneur ProgramBig Brand Energy Sessions milestones and sponsorshipsBeing featured on a Times Square billboardWoman of the Year campaign with Auralis MagazineBrand partnership and paid trip with Adobe Acrobat at Adobe MaxThe power of intuitive marketing and personal brand consistencyLinks Mentioned:Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHINGLiving in Balance Mentorship Program: https://libseminars.com/Follow Katrina for more personal brand insights: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Threads: https://www.threads.com/@katrinaowenspr → Podcast Instagram: https://www.instagram.com/getfameready/Listen now to reflect on your own growth, normalize the fear that comes with expansion, and step into 2026 with more presence, trust, and belief in what’s possible.

This week, Katrina is taking a pause from strategy and “how-to” episodes to reflect on the wins, growth, and magic of 2025. Coming to you on Christmas Eve, she’s keeping it real, heartfelt, and celebratory — sharing the personal and professional milestones that shaped her year and inspired her vision for 2026.In this episode, she shares:Why celebrating your wins is as important as chasing new goalsHow investing in yourself — from health to habits — can transform your life and brandThe thrill of hosting sold-out events, delivering keynotes, and taking your work across the continentBehind-the-scenes moments from book writing, brand partnerships, and media featuresReflections on travel, connection, and building a business that supports the life you wantHow trusting yourself and taking bold action creates space for your biggest dreamsWhether you’re winding down the year or dreaming forward into the next, this episode will inspire you to recognize your growth, honor your achievements, and set yourself up for even bigger impact in 2026.Mentioned in this episode:Hosting five sold-out female entrepreneur and golf eventsWriting and sending a manuscript for her upcoming bookSpeaking at 10 events across the continentSecuring $30,000 from brand partnershipsAppearing on a Times Square billboardGrowing her group program to nearly 30 participantsPrioritizing health, fitness, and personal wellnessLinks Mentioned:Living in Balance Mentorship Program: https://libseminars.com/Join the Fame Ready Entrepreneur Program: https://knockoutdirective.thrivecart.com/fame-ready/Follow Katrina for more personal brand insights: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Threads: https://www.threads.com/@katrinaowenspr → Podcast Instagram: https://www.instagram.com/getfameready/Listen now to reflect, celebrate, and get inspired for your own wins and breakthroughs in 2026.

This week’s Fame-Ready episode is all about the truth behind brand partnerships — and how personal brands (not influencers) can secure lucrative, aligned collaborations with major companies. Katrina Owens breaks down exactly how she earns five-figure deals, integrates brands into her work authentically, and turns her visibility into revenue without sacrificing her brand.Katrina also gets candid about burnout, boundaries, and what her wearable tech taught her about nervous system overload — and why sustainable visibility matters more than ever as we head into 2026.Show Notes:• Personal brands are not influencers — and brands want both for different reasons. Katrina explains why personal brands have more monetizable assets and often more strategic value than influencers.• You must have revenue streams brands can integrate into. Partnerships work best when you have offers, events, podcasts, masterclasses, or platforms where brands can be featured meaningfully — not just social media posts.• Authentic story-driven integration beats product pushing every time. Katrina breaks down how she would partner with a fashion brand by weaving it into her speaking-day story, not by doing hauls or unboxings.• Brand partners should be targeting your audience — not already dominating it. A key distinction: go after brands that want access to your niche, not brands who already market heavily to your audience.• Monetizable assets matter more than follower counts. Webinars, events, in-person speaking, podcast segments, and virtual activations are what make partnerships scalable and lucrative.• There is a right department for partnerships — and it’s not affiliates. Katrina shares why personal brands get stuck in affiliate programs, and how to instead connect with brand partnership managers, community managers, or influencer managers.• A strong brand presence replaces cold pitching. Most of Katrina’s partnerships came from professionals researching her, loving what they saw, and initiating collaboration — all because her content was dialed in.• LinkedIn is a goldmine for brand partnership visibility. She breaks down exactly why growing her LinkedIn presence has brought high-value opportunities directly to her inbox.• Sustainable visibility requires protecting your energy. Katrina shares how her wearables helped her catch signs of burnout and why nervous-system-safe growth is non-negotiable for 2026.• If you want partnerships, you must ask — boldly. Once you have proof of alignment, the pitch becomes easy and natural. Katrina shares how she turned a sales call into a major contract with a household-name brand.Links Mentioned:→ Billion Dollar Vision Event (February) – https://www.auralismediaco.com/billiondollarvision.html#/ → Red Carpet Year Masterclass – https://knockoutdirective.myflodesk.com/redcarpetyear → Follow Katrina on Instagram: https://www.instagram.com/katrinaowenspr/ → Connect with Katrina on LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Follow the Fame-Ready Podcast: https://www.instagram.com/getfameready/ If you’re ready to be seen, respected, and in demand, this is the year you make it happen. 

This week’s Fame-Ready episode is all about creating your own Red Carpet Year, the kind of year that shows you just how far you can go when you commit fully to your vision.Top personal branding and PR expert, Katrina Owens, shares how she made 2025 her own “red carpet year” and the strategies she’s using to plan an even bigger 2026. From building meaningful collaborations to protecting your intellectual property, Katrina gets real about what it truly takes to stand out, be recognized, and achieve your boldest goals.Key Takeaways:Why having a clear North Star is the non-negotiable foundation for a Red Carpet Year.How to identify and speak to your ideal audience so your brand resonates and attracts aligned opportunities.Understanding the difference between owned and earned media — and why owned media is your first step.How public relations functions as a strategic marketing tactic for visibility, authority, and growth.The importance of execution: why consistent action and completing every step matters more than shortcuts.How cultivating collaborative relationships fuels growth without competition or ego.Leveraging tools like Adobe Acrobat Studio to protect intellectual property while creating content and refining processes.The power of treating your brand like a “big brand” — intentional, detailed, and consistent across all touchpoints.How to take the steps to plan, execute, and ultimately stand on your personal red carpet.Links Mentioned: → Register for the free Red Carpet Year Masterclass: https://knockoutdirective.myflodesk.com/redcarpetyear → Follow Katrina on Instagram: https://www.instagram.com/katrinaowenspr/ → Connect with Katrina on LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Follow the Fame-Ready Podcast on Instagram: https://www.instagram.com/getfameready/Step into 2026 ready to create a year that turns your boldest vision into reality. Invest in yourself, your visibility, and your personal brand — and roll out the red carpet for your own success.

This week’s Fame-Ready episode is a deep dive into showing up authentically — even on the days you’re not feeling bubbly — while staying aligned with your North Star. Top personal branding and PR expert, Katrina Owens shares how she navigates gloomy days. She gets real about the days you question your purpose or aren’t feeling your bubbly self — that doesn’t mean anything’s wrong. Katrina walks you through the steps she took to build a purpose-driven brand that consistently attracts aligned opportunities. Key Takeaways:Why aligning your brand with your North Star is the foundation for authentic growth.How to identify opportunities that resonate with your values and long-term vision.Understanding the difference between visibility that feels forced vs. natural influence.How clear messaging attracts clients, partners, and media aligned with your mission.Why consistency and authenticity create trust and long-term results.How to strategically invest in yourself while staying true to your brand essence.The different ways Katrina leverages coaching, speaking, and collaborations for impact.How a brand rooted in authenticity draws opportunities instead of chasing them.Steps Katrina took to build a purpose-driven business that generates sustainable revenue.Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.thrivecart.com/fame-ready/ → Follow Katrina on Instagram: https://www.instagram.com/katrinaowenspr/ → Follow the Fame-Ready Podcast on Instagram: https://www.instagram.com/getfameready/ → Connect with Katrina on LinkedIn: https://www.linkedin.com/in/owenskatrina/Take action, invest in your visibility, and turn your authentic personal brand into a purpose-driven powerhouse. Step fully toward your North Star.

This week’s Fame-Ready episode is a deep dive into building a personal brand that actually gets paid — the kind that brings in clients, brand partnerships, and speaking opportunities consistently.Top personal branding and pr expert, Katrina Owens shares the exact strategies she used over the past 12 months to grow her personal brand, from investing in visibility to nailing the pitch. She walks you through how she transformed her business from a multi-service agency into a focused, revenue-generating personal brand, including the exact steps that brought in $70k ROI from events alone.Whether you’re looking to monetize your personal brand, get on stages, or secure aligned partnerships, this episode gives you the blueprint for creating a brand that commands authority, attention, and profit.Key Takeaways:Why clarity on your personal brand is the foundation for monetization.How to identify and invest in the right events for maximum ROI.Understanding direct vs. indirect results from visibility efforts.How pitching with confidence opens doors to sponsors, collaborations, and media opportunities.Why persistence and follow-up are critical for turning connections into paying clients.How to strategically invest in yourself—even if you’re starting with limited funds.The different revenue streams Katrina relies on: coaching, speaking, brand partnerships, and events.How a strong personal brand attracts opportunities instead of requiring constant cold outreach.How she generated $200k in revenue in her last fiscal year and already secured $100k for the next.Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.thrivecart.com/fame-ready/→ Grab Katrina’s Pitch Kit and use code: BLACKFRIDAY https://katrinaowens.com/the-pitch-kit→ Follow Katrina on Instagram: https://www.instagram.com/katrinaowenspr/→ Follow the Fame-Ready Podcast on Instagram: https://www.instagram.com/getfameready/→ Connect with Katrina on LinkedIn: https://www.linkedin.com/in/owenskatrina/ Take action, invest in your visibility, and turn your personal brand into a revenue-generating powerhouse. Step into your fame era.

This week’s Fame-Ready episode is a masterclass in landing top-tier podcast interviews — the kind that genuinely move the needle for your personal brand.Katrina Owens breaks down the exact strategy her clients are using to get booked on top 1% and even top 0.5% global podcasts, including one client who just secured multiple major interviews using Katrina’s signature pitch-and-follow-up method. She walks you through how to research shows properly, avoid the biggest pitching mistakes, and position yourself as a must-have guest — no agency required.Whether you're podcast-curious or ready to level up from beginner shows to high-authority platforms, this episode gives you the blueprint for booking bigger rooms, bigger audiences, and bigger visibility.Key Takeaways:Why not all podcasts are created equal — and how to identify the ones that match your brand’s stage.The difference between high-volume pitching (for beginners) and high-frequency targeted pitching (for established brands).The exact process Katrina’s clients use: from researching episodes to drafting a pitch that actually gets opened.Why listening to multiple episodes is non-negotiable for a pitch that stands out.How to follow up without sounding corporate, desperate, or ignored — including when to slide into a host’s DMs.What top podcast hosts hate receiving… and why entitlement kills your chances instantly.How seasonality affects booking opportunities — and why November can secretly be a goldmine.The subject line mistakes that get your pitch deleted before it's ever read.Why developing visibility skills yourself is more powerful than outsourcing to mass-pitch agencies.If you're ready to elevate your authority and land interviews on the shows your ideal clients actually listen to, this episode hands you the roadmap. Grab your notebook — this one’s juicy.Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.thrivecart.com/fame-ready/ → Grab Katrina’s Pitch Kit (templates, examples, subject lines + more): https://katrinaowens.com/the-pitch-kit → Follow Katrina on Instagram: https://www.instagram.com/katrinaowenspr/ → Follow the Fame-Ready Podcast on Instagram: https://www.instagram.com/getfameready/ → Connect with Katrina on LinkedIn: https://www.linkedin.com/in/owenskatrina/

Show Notes: This week’s Fame-Ready episode is packed with truth bombs, tough love, and powerful mindset shifts around the habits that quietly sabotage your personal brand. 💥Katrina Owens dives into the five “Little Miss” archetypes that can keep entrepreneurs stuck — Little Miss Non-Committal, Inconsistent, Treats It Like a Hobby, Distracted, and Ego. Each one represents a mindset or behavior that keeps your visibility low, your confidence shaky, and your momentum stalled.Through relatable examples, Katrina helps you spot where these patterns might be showing up in your own brand, and how to course-correct with structure, focus, and consistency. If you’ve ever felt like you’re doing all the things but not seeing the results you want — this one’s your wake-up call. ⚡🎯 Key Takeaways:The five “Little Miss” personas that block brand growth (and how to identify yours).Why inconsistency and distraction create confusion for your audience.How treating your brand like a hobby undermines your authority and visibility.The role of ego in keeping you from connecting authentically.How structure, accountability, and commitment shift you from “stuck” to “Fame Ready.”The mindset reframe that turns your brand from reactive to unstoppable.If you’re ready to stop self-sabotaging and start showing up as the brand leader you’re meant to be — this episode gives you the clarity and courage to step forward with intention.🔗 Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.myflodesk.com/group-coaching→ Follow Katrina on Instagram: https://www.instagram.com/katrinaowenspr/→ Follow the Podcast on Instagram: https://www.instagram.com/getfameready/→ Connect with Katrina on LinkedIn: Katrina Owens✨ Follow Katrina for all the behind-the-scenes insights, visibility strategies, and the mindset work that makes you Fame Ready.

Show Notes: We had an incredible Fame-Ready episode this week, full of practical strategies, confidence-building tips, and behind-the-scenes insights on public speaking. 🌟Katrina Owens dives deep into the real work behind landing and preparing for speaking gigs, from building a press-ready personal brand to mastering storytelling without relying on slides. This episode is packed with actionable advice for entrepreneurs and service-based business owners who want to confidently step on stage, connect with audiences, and grow their visibility.🎯 Key Takeaways:How to know when your personal brand is ready for bigger stages.Why relationship-building beats hiring a publicist or agency.Step-by-step strategies for preparing presentations once your speaking gig is booked.Daily practice routines to build confidence and muscle memory.Adapting your presentation style for different audiences and formats.Turning early gigs into long-term speaking opportunities and career growth.💡 If you want to speak on more stages in 2026 and beyond, this episode gives you the blueprint to get there!🔗 Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.myflodesk.com/group-coaching → Follow Katrina on Instagram: @KatrinaOwensPR → Follow the Podcast on Instagram: @GetFameReady → Connect with Katrina on LinkedIn: Katrina Owens✨ Follow Katrina on Instagram @KatrinaOwensPR and @GetFameReady for all the updates, surprises, and opportunities to step into your own fame era.Listen now to get booked more, speak better, and show up like the leader you are.

Show Notes: We had a powerful Fame-Ready episode this week, full of authenticity, self-trust, and purpose-driven strategies. Katrina Owens dives deep into the inner work behind building a personal brand that truly resonates with your values, not just your bank account. From navigating the weight of others’ opinions to trusting your own vision, this episode is packed with real talk for entrepreneurs and service-based business owners who want to be seen, make an impact, and thrive.🎯 Key Takeaways:Why your personal brand should be rooted in purpose, not money.How to handle external opinions and projections without losing your energy.The importance of self-trust and surrender in building a successful brand.Lessons from Katrina’s journey transitioning from an agency to a coaching and events-based business.How inner work directly impacts your business success and alignment.If you’re a coach, consultant, or service-based entrepreneur looking to grow your visibility, impact, and personal brand with integrity, this episode is a must-listen!🔗 Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.myflodesk.com/group-coaching → Book a 1:1 Discovery Call: https://calendly.com/knockoutdirective/30min?month=2025-07Follow Katrina for more speaker + personal brand strategies: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Threads: https://www.threads.com/@katrinaowensprFollow Katrina on Instagram @KatrinaOwensPR and @GetFameReady for all the updates, surprises, and opportunities to step into your own fame era.

This week on Fame-Ready, personal branding and PR expert, Katrina Owens, is sharing a massive announcement — she’s officially writing her first book! After years of helping entrepreneurs step into their own spotlight, Katrina is taking her own next big leap and documenting the behind-the-scenes journey from idea to bestselling author.In this episode, Katrina opens up about the exact moment she decided to finally say “yes” to her book dream, how a conversation with selfpublishing.com changed everything, and why now is the perfect time to tell her story. If you’ve ever thought about writing a book (or doubted you were “ready”), this episode is your sign to go for it.She shares: → The mindset shift that turned “someday” into “I’m doing it.” → How selfpublishing.com gave her the confidence and roadmap to begin. → The emotional (and sometimes messy) process of outlining and writing her first chapters. → What she’s learning about discipline, storytelling, and self-trust along the way. → Why she believes building in public is key to your next level of growth.Katrina also gives a peek into her book-writing routine, her favorite writing rituals, and how she’s balancing it all between speaking gigs, events, and dog-mom life. Plus — she invites listeners to join a special live webinar with selfpublishing.com to help you bring your own book idea to life.🔗 Links Mentioned: → Register for the “Write Your Book” Webinar (Nov 4 @ 11am PT): https://learn.selfpublishing.com/big-brand-energy-sessions-november-4-2025 → Connect with selfpublishing.com: https://selfpublishing.com → Follow Fame Ready on Instagram: https://www.instagram.com/getfameready/ → Follow Katrina: https://www.instagram.com/katrinaowenspr/If you’re ready to share your story, amplify your impact, and turn your expertise into your next big brand move — this episode will light the fire you need.Listen now to get inspired, take action, and start your own bestselling journey.

This week on Fame-Ready, personal branding and PR expert, Katrina Owens, is diving into a topic that’s buzzing across every networking call and summit room: why you’re not landing the speaking opportunities you want—and exactly how to change that.After hearing from dozens of entrepreneurs who want to speak more but feel stuck, Katrina breaks down what’s really holding most people back. If you’ve ever felt like you’re “ready” for the stage but aren’t getting booked, this is your wake-up call and action plan.She shares:The 3 most common blocks stopping you from getting speaking gigs.Why your “pitch” isn’t landing—and what event hosts actually look for.How your social media is either helping or hurting your credibility as a speaker.Why performance, storytelling, and emotional connection matter more than ever.Katrina also gets personal about her early speaking days (hello, imposter syndrome), the moment she realized her brand wasn’t converting, and why her current “world tour” is only possible because she finally showed up differently online and in real life. She recounts her very first speaking gig and the humbling experience of her second, smaller one, explaining how these opportunities helped her build a foundation for her speaking career. She also explains how public relations was a key factor in securing her speaking opportunities this year.If you want to become a go-to speaker—without spending millions on a publicist or playing the “manifest and pray” game—this episode is your no-fluff roadmap.🔗 Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.myflodesk.com/group-coaching → Watch the Hidden Gem to Headlines Replay: https://knockoutdirective.myflodesk.com/hiddengem → Book a 1:1 Discovery Call: https://calendly.com/knockoutdirective/30min?month=2025-07Follow Katrina for more speaker + personal brand strategies: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Threads: https://www.threads.com/@katrinaowenspr Listen now to get booked more, speak better, and show up like the leader you are.

Show Notes:This week on Fame-Ready, your host Katrina Owens is back with a bang, tackling what she's dubbed the "Anti-Launch Syndrome" that plagues so many entrepreneurs. She explains why simply posting a single "coming soon" announcement on social media is a surefire way to launch a flop.In this episode, Katrina breaks down the art of building proper hype and momentum around any major launch—whether it's a new podcast, a book, or a signature offer. She shares real-world case studies from her own business to show how strategic public relations can directly lead to significant sales and revenue.Tune in to learn:Why building proper hype before a launch is the key to success and how it can help you avoid a "flop".How Katrina leveraged speaking engagements, a billboard feature in Times Square, and a magazine campaign to generate significant engagement and new clients.The "Tease, Drop, Confirm" public relations launch strategy.How hosting her in-person "launch and learn" event led to her first $20,000 sales month and converted 50% of the audience into clients.How to integrate both digital and in-person elements to build trust and credibility with your audience.Why you must consistently remind your audience that what you’re doing is a big deal to make it desirable.Are you ready to stop quietly announcing your launches and start treating them like the big deal they are?Want to dive deeper into this topic? Katrina is offering a special promotion for the month of October: receive a 60-minute strategy session with her when you join the Fame Ready Entrepreneur Program. This offer is limited to the first five people, so click the link below grab your spot.https://knockoutdirective.thrivecart.com/fame-ready/Follow Katrina on Instagram @KatrinaOwensPR and the podcast @GetFameReady.

 This week on Fame-Ready, Katrina Owens, top personal branding and PR expert, officially introduces the next era of her podcast. KO Your Brand has been laid to rest, and Fame Ready steps into the spotlight as a bold new platform designed to show entrepreneurs that anything is possible—including feeling famous.Katrina shares the story behind the rebrand, the identity shift that sparked it, and the major milestones that proved this evolution was necessary. From speaking on stage in New York City to landing a Times Square billboard, magazine features, and major sponsorships, she reveals how betting on yourself opens doors to the biggest opportunities.Tune in to hear:Why Katrina retired KO Your Brand and launched Fame-ReadyThe behind-the-scenes identity shift that changed her businessHow a bold PR campaign led to speaking gigs, awards, and a Times Square momentThe difference between wanting to be “fame ready” and actually being “fame ready”Why action and investment are non-negotiable for building a next-level brandFollow Katrina on Instagram @KatrinaOwensPR and @GetFameReady for all the updates, surprises, and opportunities to step into your own fame era.This is just the beginning—welcome to Fame Ready.

Show Notes: This week on Pulling Punches, Katrina Owens, top personal branding and PR expert, shares a big update: KO Your Brand is taking a short break before returning in September 2025 with a brand-new identity.Katrina explains why this isn’t just a rest period, but a strategic move to support major behind-the-scenes changes, exciting new opportunities, and her big goal of building a seven-figure podcast. From speaking on stage in New York City to receiving awards and leveling up her brand, she’s setting the stage for a powerful relaunch.Tune in to hear:Why the pause is necessary for the next evolution of the showHow her brand has shifted over the past seven monthsThe exciting milestones happening in the coming weeksHow you can support the relaunch by rating, reviewing, and followingFollow Katrina on Instagram @KatrinaOwensPR for all the updates and the big September reveal.When the podcast returns, expect it to be stronger, bolder, and more impactful than ever. See you in September!

This week, personal branding and PR expert, Katrina Owens, is taking you behind the scenes of her ambitious goal to hit $30K in one month—and why, even though she didn’t quite get there, she’s more confident than ever that it’s coming soon.From refining her sales process to stacking powerful PR moments, Katrina shares exactly what worked, what didn’t, and the surprising lifestyle shifts that made the biggest difference. This episode is both a transparent business breakdown and a reminder that your next big goal isn’t just about strategy—it’s about who you become in the process.She shares:The outreach and content strategies that dramatically increased client inquiriesHow Instagram Stories and DM follow-ups drove more conversionsThe PR moments that led directly to new sales in the Fame Ready Entrepreneur ProgramWhy lifestyle habits (and ditching the “grumpy” energy) supported her growthLessons learned from missing her revenue target—and how to keep momentumKatrina also opens up about the mindset work behind scaling, how she couples PR with sales for maximum impact, and the exact shifts she’s holding onto to hit her next big milestone.If you’ve ever set a bold revenue goal, missed it, and wondered how to bounce back stronger, this is your playbook.Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.myflodesk.com/group-coaching → Watch the Hidden Gem to Headlines Replay: https://knockoutdirective.myflodesk.com/hiddengem → Book a 1:1 Discovery Call: https://calendly.com/knockoutdirective/30min?month=2025-07→ Learn more about Living in Balance Mentorship: https://libseminars.com/Follow Katrina for more PR + personal brand strategies: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Threads: https://www.threads.com/@katrinaowenspr → TikTok: https://www.tiktok.com/@katrinaowenspr → YouTube: https://www.youtube.com/@koyourbrand → Podcast Instagram: https://www.instagram.com/koyourbrand/Listen now to learn how to pair PR with sales, shift your habits, and hit your next big business goal.

Show Notes: This week, Katrina is pulling no punches with an exciting first look at her newest creation—Big Brand Energy Sessions, a two-part, high-impact event series coming to the Fraser Valley this October. From an intimate VIP Brand Clarity Brunch to an all-day Brand Expansion Experience, Katrina shares exactly how these events will help you dream bigger, clarify your vision, and step into your next-level brand identity.In this solo episode, she reveals:Why she created an event series that didn’t exist locally—and why it’s unlike anything else in the Fraser ValleyWhat you’ll get at the VIP Brand Clarity Brunch (and why it’s the perfect blend of strategy and celebration)How the Brand Expansion Experience will give you the tools, connections, and confidence to grow your brandThe incredible value of the VIP package (and why tickets are already 50% sold out)How this series connects to her own “quantum leap” season in business and lifeKatrina also gives listeners first access to tickets before they go public, plus a peek behind the scenes of her next-level brand evolution.Mentioned in this episode:VIP Brand Clarity Brunch: October 15, 2025 – Fort Langley, BCBrand Expansion Experience: October 22, 2025 – Fraser Valley, BCVIP Package: Brunch + Main Event + 60-Minute Strategy Session for $497Only 6 VIP tickets remaining at the time of this recording!Links Mentioned: Grab your ticket to Big Brand Energy Sessions → https://knockoutdirective.thrivecart.com/big-brand-energy Follow Katrina for more personal brand insights: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → TikTok: https://www.tiktok.com/@katrinaowenspr → YouTube: https://www.youtube.com/@koyourbrand → Podcast Instagram: https://www.instagram.com/koyourbrand/🎧 Listen now to claim your spot at the table—and in the room—before tickets are gone.

Show Notes: This week, Katrina is going deep on a topic that’s been showing up in her life, her client work, and the speaking world: ego—and how it can quietly sabotage your growth, especially if you dream of speaking on bigger stages.In this candid, stream-of-consciousness episode, Katrina shares:The moment she realized she was second-guessing her own bold messaging—and why she’s leaning into it anywayHow your ego might be killing your speaking career before it even startsWhy starting small (yes, even in a room of 20 people) is the secret to booking big opportunitiesA personal story about being told to “tone it down” and how it shaped her brand voiceThe difference between chasing perfection and showing up with discipline, even when it’s uncomfortableWhy building self-awareness is one of the most important skills for business growthKatrina also opens up about the mental chatter, insecurities, and mindset shifts that come with stepping into a “next level” version of yourself—both in business and on stage. If you’ve ever struggled with the fear of being “too much” or the temptation to skip the hard, unglamorous work, this episode is a must-listen.Follow Katrina for more personal brand insights: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → TikTok: https://www.tiktok.com/@katrinaowenspr → YouTube: https://www.youtube.com/@koyourbrand → Podcast Instagram: https://www.instagram.com/koyourbrand/🎧 Listen now to learn why dropping your ego might be the most powerful move you make for your brand this year.

Show Notes:This week, Katrina is pulling punches on a question she constantly gets from clients, listeners, and early-stage founders:Should you build your business under your name—or create a brand that stands alone?In this short, actionable episode, Katrina shares her personal journey from “Knockout Directive” to “Katrina Owens PR,” and the real reasons why she pivoted toward a personal brand (even though she never saw herself as the face of her business at the start).Whether you're in the early stages or thinking about a rebrand, this episode will help you get clarity on which path aligns with your big vision—and what’s at stake if you get it wrong.She breaks down:The exact moment Katrina realized her name had more brand equity than her businessWhat to consider if you want to build a company beyond yourselfThe difference between a personal brand and a founder-led company (and how to do both)The one mistake Katrina made early on—and what she would do differently nowWhy trying to grow two brands at once is harder than it looks—and how to make it work if you doThis episode is a must-listen for founders, consultants, coaches, and creatives who want to build a lasting business and personal legacy.Links Mentioned:→ Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.myflodesk.com/group-coaching→ Book a 1:1 Discovery Call: https://calendly.com/knockoutdirective/30minFollow Katrina for more personal brand strategy:→ Instagram: https://www.instagram.com/katrinaowenspr/→ LinkedIn: https://www.linkedin.com/in/owenskatrina/→ Threads: https://www.threads.com/@katrinaowenspr→ TikTok: https://www.tiktok.com/@katrinaowenspr→ YouTube: https://www.youtube.com/@koyourbrand

Show Notes: This week, personal branding and PR expert, Katrina Owens is diving into a topic that’s buzzing across every networking call and summit room: why you’re not landing the speaking opportunities you want—and exactly how to change that.After hearing from dozens of entrepreneurs who want to speak more but feel stuck, Katrina breaks down what’s really holding most people back. If you’ve ever felt like you’re “ready” for the stage but aren’t getting booked, this is your wake-up call and action plan.She shares:The 3 most common blocks stopping you from getting speaking gigsWhy your “pitch” isn’t landing—and what event hosts actually look forHow your social media is either helping or hurting your credibility as a speakerWhy performance, storytelling, and emotional connection matter more than everThe exact upgrades Katrina made to land major stages in Orlando, Nashville, NYC, and TorontoKatrina also gets personal about her early speaking days (hello, imposter syndrome), the moment she realized her brand wasn’t converting, and why her current “world tour” is only possible because she finally showed up differently online and in real life.If you want to become a go-to speaker—without spending millions on a publicist or playing the “manifest and pray” game—this episode is your no-fluff roadmap. 🔗 Links Mentioned: → Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.myflodesk.com/group-coaching → Watch the Hidden Gem to Headlines Replay: https://knockoutdirective.myflodesk.com/hiddengem → Book a 1:1 Discovery Call: https://calendly.com/knockoutdirective/30min?month=2025-07Follow Katrina for more speaker + personal brand strategies: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Threads: https://www.threads.com/@katrinaowenspr → TikTok: https://www.tiktok.com/@katrinaowenspr → YouTube: https://www.youtube.com/@koyourbrand → Podcast Instagram: https://www.instagram.com/koyourbrand/Listen now to get booked more, speak better, and show up like the leader you are.