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The Getting Real Podcast is for Real Estate Professionals and other Business Leaders seeking honest advice on how to grow their business and their life.
John Natale is a 15+ year veteran of the Real Estate Industry, first getting licensed at 19 in 2008. He's spent the last decade plus achieving every award in the real estate industry. He's built his business from being a top individual agent to running a top team to now the owner of his own real estate company, Natale Realtors, and personal brand.
John is the owner of a media company, Natale Media as well that helps agents at his company and other business professionals develop their personal brand and leverage social media. The Natale HQ includes a full professional & state-of-the-art Studio for content creation.
John also owns a real estate coaching business, Natale Coaching, that helps bring his message across the country to help agents grow their business and their life.
Simply put, John is a Visionary for the Real Estate Industry.
John's life challenges offer him the immense opportunity to share his message and perspective on Getting Real.
It's time we all started Getting Real.
104 Episodes
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Send us a text In this episode of Getting Real with John Natale, John interviews an agent that has built not only a real estate sales business, but also many verticals of it, creating a true local empire of real estate related and other businesses. A motivating episode where listeners will hear Larry's humble tone about how he's accomplished everything he has over the last couple of years. From having one vertical over 24 months ago to now having five that are all profitable, Larry charts his...
Send us a text In this episode of Getting Real with John Natale, John gives direct insight into achieving a massive local presence in your community. There's never been a time like right now in the real estate industry to grow a hyper local presence that far exceeds what could've been accomplished in years past. Through both diving into your local community and utilziing social media, John walks you through exactly what to do to grow a massive local presence like he has with his "Jersey John"...
Send us a text In this episode of Getting Real with John Natale, John goes through one of the most common complaints in social media and content creation for real estate agents, that the algorithm just isn't working in their favor. The algorithm is not your enemy. If your content is not taking off after posting consistently, it's not the algorithm, it's typically the content. John walks you through exactly what the algorithm prefers on every platform from Instagram, TikTok, Facebook & You...
Send us a text On this episode of Getting Real with John Natale, John breaks down exactly what to do to build a personal brand when either it seems like or really nobody is watching you. This episode is great for those early in their social media and content journeys, as well as those who may have hit a plateau with their engagement and can't seem to get to the next level. Be inspired by John to not only keep going, but create the right types of content to move the needle so that when people&...
Send us a text In this episode of Getting Real with John Natale, John draws upon his nearly two decades of experience in real estate to walk you through what you need to do if you want to not only survive in real estate, but make it a thriving career. Living a great life in real estate is not always easy, however John identifies the four key areas you need to be successful at in order to be a massive success in real estate. Filled with real life practical advice, you'll leave this episode kno...
Send us a text Is your real estate business running you, or are you running it? So many agents live in a state of "reactive chaos"—scrambling to put out fires, feeling overwhelmed by their inbox, and ending the day wondering what they really accomplished. This isn't just stressful; it's unscalable. On this episode of Getting Real, host John Natale argues that the only way to move from chaos to clarity is with systems and structure. John breaks down the vital need for operational systems in a ...
Send us a text Most people don't have a lead problem; they have a follow-up problem. In this episode of Getting Real with John Natale, John goes through and dissects follow-up from start to finish. We get a new lead, and then... we freeze. The fear of "not knowing what to say" is so common that it paralyzes potential, leaving good leads to go cold. We end up falling back on the weakest phrase in the business: "I'm just checking in." In this episode, I break down how to overcome this follow-up...
Send us a text Getting Real About Comparison: The Real Cost to Your Real Estate Business Look at social media, and you see everyone else's highlight reel: high sales, luxury listings, massive follower counts. As a real estate agent, comparison is easy, but the damage it costs you is massive. In this episode of Getting Real with John Natale, we dive into the common, costly trap of comparing your Chapter 1 to someone else’s Chapter 20. John Natale gets candid about: Why the real estate industry...
Send us a text Feeling Stuck? This is How You Reignite Your Real Estate Business Let's be Getting Real: everyone in business hits that wall. The days feel long, the wins feel small, and the excitement you once had is nowhere to be found. It’s not necessarily burnout—it’s a signal that it’s time for a shift in focus. In this episode, John Natale shares the three powerful, tactical steps he uses to reset his own energy and drive when the business slump hits: Celebrate the Momentum: We're talkin...
Send us a text If you've ever thought, "I'm just not a video person," this episode of Getting Real with John Natale is for you. That phrase is an excuse, and it's costing you leads, visibility, and credibility in the real estate business. John Natale digs into the mindset block behind the camera shyness. He breaks down why this belief is false and gives you the tactical advice needed to reframe your thinking and start creating effective video content today. You don't need expensive gear or a ...
Send us a text In this episode of Getting Real with John Natale, John catches you up on all things Getting Real, Natale Companies and his personal brand. If you've wondered where John has been, or why this podcast hasn't been as active, this episode catches you up on every detail! Not only about him, John clearly lays out the groundwork for tactical advice on growing your personal brand and real estate business. If you'd like to learn more about John and his mission to redesign the re...
Send us a text In this episode of Getting Real with John Natale, John interviews Samantha Vallone Verwey about creating the best client experience and growing a massive business from it. From only a couple deals in 2020 during her first year in real estate, Samantha has already accumulated over $50M in sales individually without spending $1 on leads (other than a failed attempt John and Sam discuss). She's not only become a phenomonely real estate agent during the last five years, she's also ...
Send us a text In this episode of Getting Real, John Natale interviews Peter Korthy from Boston, MA. Peter has grown over 6,000 followers on IG and over 3,000 followers on TikTok in the last few months and has exploded not only his personal brand and following, but also his success attracting clients to his real estate business. He's closed many deals already in 2025 even though he started from very little success on social media as the year began and has a fully developed pipeline. He receiv...
Send us a text In this episode of Getting Real with John Natale, John interviews one of Indiana's fastest-rising real estate professionals, Kati Hoskins. Kati has grown a following of over 15,000 on Instagram, 2,000 on Facebook, 5,500 on TikTok and 4,200 subscribers on YouTube..all within the last six months. It's exploded her business as a third year agent. She's gone all in and won. Kati shares her powerful story and what drives her to succeed. She provides tactical advice to not only grow ...
Send us a text In this episode of Getting Real with John Natale, John shares his expertise with the BIG FOUR platforms for creating real estate video content on. John not only identifies the four Platforms you should be posting on, he also walks the audience through what exact types of content work really well on each. Furthermore, John covers how active you should be posting videos to each respective platform. A true masterclass in video content creation to successfully land clients for your...
Send us a text In this episode of Getting Real, John breaks down one of the most overlooked but powerful strategies for building a standout real estate brand: creating hyper-local content. Whether you're a seasoned agent or just starting out, the way you show up in your community—online and offline—matters more than ever. John shares real examples of how local market tours, restaurant reviews, and even simple neighborhood walk-throughs can lead to stronger connections, more engagement, and ul...
Send us a text Have you ever felt stuck in your career or personal growth? In this episode, John Natale dives deep into what it really means to reinvent yourself—not just for survival, but for long-term success. Whether you’re a real estate agent, entrepreneur, or someone navigating life transitions, John shares how to shift your mindset, habits, and goals to align with the future you truly want. 💬 “Success isn't about starting over. It's about showing up differently.” — John Natale If ...
Send us a text Tired of outdated lead generation tactics that no longer deliver results? In this episode, John Natale shares the real-world strategies that top performers are using right now to generate consistent, qualified leads. No fluff—just battle-tested methods from the frontlines of real estate and entrepreneurship. Whether you're an agent, investor, or business owner, you’ll walk away with actionable insights you can implement today. Discover the tools and tac...
Send us a text In this powerful episode of Getting Real, John Natale unpacks the transition from being just a real estate agent to becoming a trusted advisor. Learn how to elevate your role, deepen client relationships, and position yourself as a go-to expert who offers more than just transactions. If you're ready to level up your impact and influence in the industry, this one's for you. 👉 Whether you're just starting out or have years of experience, this episode will challe...
Send us a text In this episode of Getting Real, John Natale pulls back the curtain on the daily disciplines, quiet sacrifices, and behind-the-scenes efforts that truly shape success. Discover why the most powerful moves are often the ones no one sees—and how to build a foundation that sustains lasting growth. Whether in real estate, business, or personal development, this is the mindset shift you didn't know you needed. If you'd like to learn more about John and his mission to redesign ...
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