Mat Braddy was the CMO of Just eat during their meteoric rise across Europe from a small start up until their IPO. He worked in branding and marketing for several years before that and continues to consult with businesses today.He provides some of his biggest marketing insights and key lessons in how to make your message and brand stand out. His leading metric for the company was always brand and he explains how to measure your brand and how to improve your brand.---How to Change the World: The History of InnovationA new podcast by Sam Webster Harris.Chronologically studying every world-changing event in order and how they build upon themselves up to today.For lovers of history, science take a fun journey through the economics, politics, egos, evolutions and inventions that made society.Advancing on the work of authors such as Yuval Noah Harari, Tim Urban, Jared Diamond, Bill Bryson and Will Durant. How to Change the World is a philosophical paradise for future thinkers. Available on all podcast players:SPOTIFY - https://open.spotify.com/show/1Fj3eFjEoAEKF5lWQxPJyTAPPLE - https://podcasts.apple.com/us/podcast/how-to-change-the-world-the-history-of-innovation/id1815282649YOUTUBE - https://www.youtube.com/@HowToChangeTheWorldPodcastCan't find it on your player?RSS feed - https://feeds.acast.com/public/shows/682b3b86696b5d1232d698a8Find out more - www.changetheworldpod.com Hosted on Acast. See acast.com/privacy for more information.
Mike Follett is the CEO of Lumens Research. They create eye-tracking software to understand human behaviour and intentions. He has a wealth of experience from a background in Marketing and advertising before he started his own marketing business to really provide scientific solutions. They have some fantastic research into the behaviour of humans. Both understanding the users and the marketers to get them to communicate in a better way.Why listen?This episode is a fantastic educational piece for anyone struggling to create content that connects with people and gets attention and is the sort of thing I wish I'd known years ago. Thanks Mike for his insights!Lumens Research www.lumen-research.com---How to Change the World: The History of InnovationA new podcast by Sam Webster Harris.Chronologically studying every world-changing event in order and how they build upon themselves up to today.For lovers of history, science take a fun journey through the economics, politics, egos, evolutions and inventions that made society.Advancing on the work of authors such as Yuval Noah Harari, Tim Urban, Jared Diamond, Bill Bryson and Will Durant. How to Change the World is a philosophical paradise for future thinkers. Available on all podcast players:SPOTIFY - https://open.spotify.com/show/1Fj3eFjEoAEKF5lWQxPJyTAPPLE - https://podcasts.apple.com/us/podcast/how-to-change-the-world-the-history-of-innovation/id1815282649YOUTUBE - https://www.youtube.com/@HowToChangeTheWorldPodcastCan't find it on your player?RSS feed - https://feeds.acast.com/public/shows/682b3b86696b5d1232d698a8Find out more - www.changetheworldpod.com Hosted on Acast. See acast.com/privacy for more information.
Matt Ward is the host of two great podcasts: https://disruptors.fm/ https://thesyndicate.vc/He also launched an Amazon business which he sold for $1 million after just one year. Matt has great advice for achieving rapid growth and taking your ideas to the next level. An inspiration to have on the podcast.---How to Change the World: The History of InnovationA new podcast by Sam Webster Harris.Chronologically studying every world-changing event in order and how they build upon themselves up to today.For lovers of history, science take a fun journey through the economics, politics, egos, evolutions and inventions that made society.Advancing on the work of authors such as Yuval Noah Harari, Tim Urban, Jared Diamond, Bill Bryson and Will Durant. How to Change the World is a philosophical paradise for future thinkers. Available on all podcast players:SPOTIFY - https://open.spotify.com/show/1Fj3eFjEoAEKF5lWQxPJyTAPPLE - https://podcasts.apple.com/us/podcast/how-to-change-the-world-the-history-of-innovation/id1815282649YOUTUBE - https://www.youtube.com/@HowToChangeTheWorldPodcastCan't find it on your player?RSS feed - https://feeds.acast.com/public/shows/682b3b86696b5d1232d698a8Find out more - www.changetheworldpod.com Hosted on Acast. See acast.com/privacy for more information.
Nick is the sole founder and owner of Charles Tyrwhitt, the finest men's shirt company on the planet. They are self-confessed experts on marketing. It was Nick's skill of creating an incredible brand that helped drive their growth to become the global company it is today. He breaks down his biggest tips and greatest mistakes in marketing along with some fascinating future predictions. www.ctshirts.com ---How to Change the World: The History of InnovationA new podcast by Sam Webster Harris.Chronologically studying every world-changing event in order and how they build upon themselves up to today.For lovers of history, science take a fun journey through the economics, politics, egos, evolutions and inventions that made society.Advancing on the work of authors such as Yuval Noah Harari, Tim Urban, Jared Diamond, Bill Bryson and Will Durant. How to Change the World is a philosophical paradise for future thinkers. Available on all podcast players:SPOTIFY - https://open.spotify.com/show/1Fj3eFjEoAEKF5lWQxPJyTAPPLE - https://podcasts.apple.com/us/podcast/how-to-change-the-world-the-history-of-innovation/id1815282649YOUTUBE - https://www.youtube.com/@HowToChangeTheWorldPodcastCan't find it on your player?RSS feed - https://feeds.acast.com/public/shows/682b3b86696b5d1232d698a8Find out more - www.changetheworldpod.com Hosted on Acast. See acast.com/privacy for more information.
Kat is the Founder of Curios Kats Adventure Club which is a business she grew rapidly and sold over five years. The business helped her to achieve her dreams of visiting all the most amazing places on earth and being paid to do it. They used Social Media Marketing and video to scale up the business and with her many lessons, Kat now runs a Video and Social Media Marketing agency Xpert SM in London---How to Change the World: The History of InnovationA new podcast by Sam Webster Harris.Chronologically studying every world-changing event in order and how they build upon themselves up to today.For lovers of history, science take a fun journey through the economics, politics, egos, evolutions and inventions that made society.Advancing on the work of authors such as Yuval Noah Harari, Tim Urban, Jared Diamond, Bill Bryson and Will Durant. How to Change the World is a philosophical paradise for future thinkers. Available on all podcast players:SPOTIFY - https://open.spotify.com/show/1Fj3eFjEoAEKF5lWQxPJyTAPPLE - https://podcasts.apple.com/us/podcast/how-to-change-the-world-the-history-of-innovation/id1815282649YOUTUBE - https://www.youtube.com/@HowToChangeTheWorldPodcastCan't find it on your player?RSS feed - https://feeds.acast.com/public/shows/682b3b86696b5d1232d698a8Find out more - www.changetheworldpod.com Hosted on Acast. See acast.com/privacy for more information.
Bryony Thomas is the author of Watertight Marketing, the bestselling business book that will get you to turn your marketing upside down and inside out. She has a wealth of experience in helping entrepreneurs grow their business using the best strategies learnt from a life in marketing. www.watertightmarketing.com---How to Change the World: The History of InnovationA new podcast by Sam Webster Harris.Chronologically studying every world-changing event in order and how they build upon themselves up to today.For lovers of history, science take a fun journey through the economics, politics, egos, evolutions and inventions that made society.Advancing on the work of authors such as Yuval Noah Harari, Tim Urban, Jared Diamond, Bill Bryson and Will Durant. How to Change the World is a philosophical paradise for future thinkers. Available on all podcast players:SPOTIFY - https://open.spotify.com/show/1Fj3eFjEoAEKF5lWQxPJyTAPPLE - https://podcasts.apple.com/us/podcast/how-to-change-the-world-the-history-of-innovation/id1815282649YOUTUBE - https://www.youtube.com/@HowToChangeTheWorldPodcastCan't find it on your player?RSS feed - https://feeds.acast.com/public/shows/682b3b86696b5d1232d698a8Find out more - www.changetheworldpod.com Hosted on Acast. See acast.com/privacy for more information.