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Matters of Experience

Matters of Experience
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Matters of Experience is a podcast about the creativity, innovation, and psychology driving designed experiences and encounters. Each week Abby and Brenda dig into the who, how, so what and why of exhibitions, branded experiences, events, spectaculars, and all the crazy things designers and creatives are putting out there for people who just can’t get enough.
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Creative designer and AI educator Marlena Emig reveals how artificial intelligence is revolutionizing the exhibition design process, not by replacing human creativity, but by amplifying it. She discusses how AI has transformed the painful constraints of pitch deadlines into opportunities for deeper research and richer storytelling, allowing designers to iterate freely and course-correct without fear. Most provocatively, she argues that clients are already ahead of creative agencies in embracing these tools, seeking dialogue and variety over polished perfection. This conversation illuminates a future where technology serves human imagination rather than supplanting it.
Light carves stories from darkness, transforming spaces into emotional journeys that transcend mere illumination. Abigail Honor and Brenda Cowan explore the sculptural art of lighting design with Steven Rosen, founder of Available Light and recipient of the Edison Report’s Lifetime Achievement Award.From his theatrical roots to museum environments, Steven reveals how lighting designers serve as storytelling enablers—elevating narratives through orchestrated moments of revelation and concealment. The conversation explores the balance between presence and absence of light, collaborative design processes, and Steven’s work co-founding SEGD’s Museum Exhibition Professional Practice Group during challenging times for cultural institutions.
What does it take to transform a colonial institution into one that centers healing, justice, and shared humanity? In this episode of Matters of Experience, hosts Abigail Honor and Brenda Cowan speak with Micah Parzen, anthropologist, attorney, and CEO of the Museum of Us—formerly the San Diego Museum of Man.Micah shares the museum’s bold journey toward anti-racist, anti-colonial practice: from the emotional complexity of repatriating ancestors and sacred objects to the decision to eliminate curators in favor of collaborative exhibit developers. He reflects on the power of language, leadership without fear, and the museum’s commitment to being a space of belonging for communities historically excluded from cultural institutions.For designers, museum professionals, and anyone navigating institutional change, this episode offers a roadmap of reckoning and a call to reimagine the museum as a place not of authority, but of accountability, curiosity, and care.
Spencer Luckey doesn’t just build playgrounds—he sculpts experiences that invite curiosity, joy, and exploration. In this episode of Matters of Experience, hosts Abigail Honor and Brenda Cowan sit down with the artist, designer, and president of Luckey Climbers to talk about the intersection of play and public space.Spencer shares what it’s like to grow up inside a creative legacy and how he brings imagination, engineering, and poetic thinking to his large-scale climbing sculptures. He also opens up about the role of play in design, the creative tension between form and function, and how architecture can encourage not just movement, but wonder.For designers, educators, and anyone who believes space should spark emotion, this conversation is a reminder that play is a serious—and joyful—part of human experience.
Design can do more than communicate—it can captivate, transport, and transform. In this episode of Matters of Experience, Abigail Honor and Brenda Cowan sit down with Shirin Frangoul-Brückner, founding partner of the globally acclaimed design studio Atelier Brückner.Shirin shares her journey from architecture to experience design, the philosophy of “form follows content,” and how immersive exhibitions—from the Titanic artifacts to ancient Ephesus—use emotion, interactivity, and sensory design to create lasting impact. She also opens up about leadership, guiding clients through vision and complexity, and how her firm is integrating AI to serve creativity—not replace it.This conversation offers inspiration for designers, museum professionals, and anyone passionate about creating experiences that move people.
What does it mean to design for dialogue—not just display? In this episode of Matters of Experience, Abigail Honor and Brenda Cowan sit down with Jonathan Alger, founding partner at C&G Partners and a leading voice in exhibition and experience design.Jonathan shares how designing with empathy, navigating creative discomfort, and embracing uncertainty can lead to deeper, more inclusive storytelling. From his work with museums and nonprofits to projects for NASA, Jonathan discusses how personal testimony, collaboration, and trust shape impactful experiences that resonate across boundaries.Whether you’re a creative leader, designer, or simply curious about the thinking behind the world’s most meaningful exhibitions—this episode offers insight into how design can be both a process and a conversation.
How do creativity and courage shape the future of design? In this episode of Matters of Experience, Abigail Honor and Brenda Cowan sit down with Murilo Melo, a design leader who believes that great design isn’t just about aesthetics—it’s about meaning, connection, and bold decision-making.Murilo shares insights on the evolving role of designers as problem definers, the power of taking risks in branding, and how creativity and strategy must work hand in hand. He also reflects on the challenges of balancing speed, technology, and thoughtfulness in today’s fast-paced world.Whether you’re a designer, brand strategist, or creative professional, this episode offers a fresh perspective on how to make brands truly matter.Produced by Lorem Ipsum.Show Notes:Murilo MeloHERSHEGrad in BlackNew York Festivals Advertising AwardsIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
In this episode of Matters of Experience, Abigail Honor and Brenda Cowan sit down with Monica Herman, a seasoned experiential design strategist, to explore the transformative power of meaningful experiences. Monica shares how her work moves beyond “cool” designs, focusing instead on creating moments that address real needs—whether building awareness, shifting perceptions, or evoking awe.Discover how experiential design bridges the gap between brands and audiences, turning awareness into emotion and inspiring action. From pop-ups to shared urban moments, Monica unpacks the art and strategy of designing experiences that truly matter.This is a must-listen for anyone passionate about creativity, connection, and the evolving role of design in shaping how we live, work, and feel.Produced by Lorem Ipsum.Show Notes:Monica HermanGiant Spoon29ROOMS — Monica HermanSAMSUNG YOUNIVERSE — Monica HermanADIDAS FORUM CITY TAKEOVER — Monica HermanUNBOTHERED WASH DAY — Monica HermanHOUSE OF DRAGONS — Monica HermanIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
How can digital technology transform our everyday spaces into memorable experiences? In this episode of Matters of Experience, Abigail Honor and Brenda Cowan speak with Brandon Harp, Director of Digital Experiences at McCann Systems Experiential Technology Practice. Brandon shares insights into designing multi-sensory environments, the importance of storytelling in digital displays, and how data and creativity intersect to create meaningful connections. From airports to immersive art spaces, discover how Brandon’s innovative approach bridges technology, architecture, and human emotion to craft unforgettable experiences.Produced by Lorem Ipsum.Show Notes:McCann SystemsSUMMIT One VanderbiltRefik AnadolIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
What role do emotions play in creativity, and how can emotional intelligence transform the way we innovate? In this episode of Matters of Experience, Abby and Brenda talk with Dr. Zorana Ivcevic Pringle, Senior Research Scientist at the Yale Center for Emotional Intelligence.Zorana shares insights from her groundbreaking research on emotional intelligence, creativity, and the power of art to deepen understanding. Discover how emotional intelligence can drive creative problem-solving, help us embrace uncertainty, and transform the way we design for others.This episode is a must-listen for creative professionals, designers, and anyone interested in the role of emotions in shaping experiences.Produced by Lorem Ipsum.Show Notes:Zorana Ivcevic Pringle, Ph.d.Yale Center for Emotional Intelligence (YCEI)The Creativity Choice by Dr. Zorana Ivcevic Pringle | Hachette Book GroupAR-Powered Interactive ArtifactsIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
What if the colors around us could change the way we feel, think, and connect? In this episode of Matters of Experience, we dive into the transformative world of color with Laura Guido-Clark, founder of Project Color Corps and creator of the Love Good Color methodology. Known for her pioneering approach to color as a tool for emotional and social change, Laura shares insights into how color can heal, inspire, and connect us to spaces in profound ways. From working with major brands to uplifting public schools and healthcare environments, Laura uses color to foster inclusivity and well-being. Discover how intentional color design can reshape our experiences and create spaces that feel like home.Produced by Lorem Ipsum.Show Notes:love good colorAdobe’s Founders Tower Provides a Glimpse Into the Future of WorkProject Color Corpsec reems academyIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
In this episode of Matters of Experience, we speak with Dr. Dori Tunstall, a visionary leader in the design world and the first Black female dean of a design faculty. Dori discusses the transformative power of design as a tool for cultural justice, equity, and inclusion. Together, we explore critical questions like: How do we decolonize design? and what it takes to rethink design education for a more just and equitable future.Tune in to learn how design can drive meaningful social change, foster inclusion, and reshape the future of the industry.Produced by Lorem Ipsum.Show Notes:Dori TunstallDecolonizing DesignPRL x Naiomi GlassesIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
What does it take to lead and innovate in a small museum setting? In this episode of Matters of Experience, hosts Abigail Honor and Brenda Cowan sit down with Alli Schell, Director of Public Programs at the Marshall Steam Museum, to explore the unique challenges and opportunities of working in small museums. With a career shaped by a deep passion for history and education, Alli shares her journey from being a young museum volunteer to becoming a driving force in the museum community. We delve into her open letter to the American Alliance of Museums, discussing the often-overlooked needs of small museums and the importance of representation and equity in the museum field. Tune in to hear Alli’s inspiring story, creative problem-solving strategies, and advocacy for the small but mighty institutions that play a crucial role in preserving our cultural heritage.Produced by Lorem Ipsum.Show Notes:Marshall Steam MuseumMilton Historical SocietyScience After Hours | The Franklin InstituteAn open letter to the American Alliance of MuseumsSmall Museum AssociationIntroducing SEGD Professional Practice GroupsIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
How can museums and cultural institutions become more inclusive and welcoming for all visitors? Join us as we explore this vital question with Beth Redmond-Jones, VP of Exhibitions at the Monterey Bay Aquarium and editor & contributing author of Welcoming Museum Visitors with Unapparent Disabilities. With over 30 years of experience at leading institutions like the San Diego Natural History Museum and the Smithsonian’s National Zoo, Beth shares her insights on designing exhibits that inspire and connect with diverse audiences.Tune in to the episode and learn how universal design can create environments that cater to the needs of all visitors, highlighting the continuous journey toward accessibility and inclusivity.Produced by Lorem Ipsum.Show Notes:Beth Redmond-JonesMonterey Bay AquariumWelcoming Museum Visitors with Unapparent DisabilitiesInto the Deep | Exhibition | Monterey Bay AquariumHeureka Goes CrazyIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
This week we discuss the fascinating debate on the role of immersive spaces in science museums with Elisabeth Ramm, an associate partner at ATELIER BRÜCKNER and co-founder of the Swiss-based ARTHINKING Association.Elisabeth shares her insights on how scenography and storytelling can foster creativity, critical thinking, and a sense of wonder. Whether you’re a designer, educator, or science enthusiast, this episode offers a compelling exploration of how immersive spaces can enhance the storytelling of scientific concepts.Produced by Lorem Ipsum.Show Notes:ATELIER BRÜCKNEREcsiteWellcome CollectionArs Electronica CenterZOOM CHILDREN'S MUSEUM - WienArtistic Residencies | Arts · at · CERNFungi Cosmology: a new kingdom and its relevance for the future - Swissnex in BrazilFuturiumART+COM Studios | Neo-NaturHyundai Motorstudio | ATELIER BRÜCKNERIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
Take a bite out of the world of multi-sensory design with Emilie Baltz, an immersive experience director known for her innovative approach to combining the senses, art, and technology. Discover how Emilie’s work, such as the acclaimed Dream Machine at Liberty Science Center, fosters curiosity and wonder by engaging all the senses. Learn about her passion for community building and how she uses technology as an integral ingredient in her creative process.Whether you’re a designer, a creative professional, or simply curious about the world of sensory design, this episode offers a wealth of insights and inspiration. Join us for an engaging conversation that celebrates the power of multi-sensory experiences and the importance of human connection in design.Produced by Lorem Ipsum.Show Notes:Emilie BaltzDream Machine – Emilie BaltzGenslerIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
Celebrating our 50th episode!Join us for a special milestone as we celebrate 50 episodes of Matters of Experience! Abby and Brenda dive into the heart of what makes our profession so unique – and celebrate the incredible guests and topics we’ve explored.In this episode, “The Muse in Museum,” we reflect on the muses that shape our show. From the creative minds at the San Francisco Museum of Modern Art to innovative voices at the Museum of the Future, we uncover the magic behind designed experiences.A heartfelt thank you to all our guests and supportive listeners. Your insights and stories have made this journey extraordinary. Don’t miss this special episode – listen now and celebrate with us!Produced by Lorem Ipsum.Listen to some of the episodes discussed:Alex BitusJoy Bailey-BryantElif GokcigdemJamie LawyerEllen LuptonTom BowmanAndrea Hadley-JohnsonJasminko HalilovicShow Notes:SEGDCooper Hewitt, Smithsonian Design Museum - Lorem Ipsum CorpThe Senses: Design Beyond VisionObjects of Love, Hope and FearWar Childhood MuseumIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumcorp.com/matters-of-experience.
This week’s guest has a theory that you must have a breakdown before getting a breakthrough. Tune into this week’s episode to discover how Eli Kuslansky, Founding Partner and Chief Strategist at Unified Field, applies this theory to revolutionize museum design. Eli shares his journey from nautical antique appraisals to pioneering digital media in museums, creating evocative, emotion-rich exhibits. Learn how empathy, active listening, and cutting-edge technology come together in his projects and get inspired by his insights into the future of museum experiences.Produced by Lorem Ipsum.Show Notes:Kuslansky ElectricUnified FieldMuseum of Tolerance LA | Unified FieldSocial LabArt Movez"Like talking to the wind."Microsoft Café - Cannes NextIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumxd.com/matters-of-experience.
How can art truly connect with a place and its community? Join Abby and Brenda on Matters of Experience as they dive into this question with artist Melissa McGill. Melissa shares her approach to creating art that resonates authentically with its environment, emphasizing the importance of genuine connections and immersion. Through projects like the Red Regatta in Venice, she illustrates how art can forge meaningful relationships with communities and inspire collective action. Tune in to explore the transformative power of art in public spaces and its potential to foster deeper connections.Produced by Lorem Ipsum.Show Notes:Why an Italian Village Tied Itself to a MountainRed Regatta — Melissa McGillConstellation — Melissa McGillIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumxd.com/matters-of-experience.
Tim McNeil is a Professor of Design at the University of California Davis and Director/Chief Curator of the UC Davis Design Museum. He believes that exhibition design is the most transdisciplinary of the design fields, bringing together different design disciplines to create engaging experiences for diverse audiences. In this week’s episode, Tim joins hosts Abby and Brenda in a multifaceted conversation about collaboration, creativity, and the impact of technology in exhibition design. This episode is sure to inspire listeners to rethink conventional approaches and embrace the transformative power of immersive storytelling.Produced by Lorem Ipsum.Show Notes:Tim McNeil | University of California Davis | blooloop 50 2023The Exhibition and Experience Design HandbookDesign Museum — UC DavisThe Transformational Impact of Exhibition and Experience Design - SEGDIf you have any comments, suggestions or questions about the show please send an email to ask@loremipsumcorp.com.A transcript of this episode can be found at loremipsumxd.com/matters-of-experience.