Modern Agent Marketing Girls

Posting your real estate graphics on Facebook is like bringing business cards to church, technically allowed, but also... why???In this episode, Chelsea and Kayla are showing you exactly how to use Facebook to market your real estate business in a way that makes sense for the platform.Your Facebook personal page isn't a lead generation machine. It's not designed for you to go viral or reach thousands of strangers. It's your digital neighborhood gathering, the place where your high school bestie, your former coworkers, and your kids' friends' parents all hang out together. These people already know you, already like you, and probably already know you sell real estate.So you don't need to convince them!The girls discuss:♡ Why you should definitely link your Instagram stories to Facebook♡ How to share listings in a way that feels organic and personal, not salesy♡ Facebook groups done right: building community instead of fishing for leads♡ The easiest weekly Facebook strategy that only takes a couple of minutes—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!This episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

Turkey, traditions, and tablescapes… but, of course, we’re making it about your Instagram strategy!In this episode, Chelsea and Kayla are getting cozy with their favorite Thanksgiving traditions and turning them into marketing insights, breaking down how the way you gather around the table IRL mirrors how you should be showing up online.The girls discuss:♡ Why your Instagram is like hosting Thanksgiving dinner♡ The signature dish strategy ♡ Tablescapes, tone, and creating a brand people want to gather around♡ How to show up for your local community (online and off)—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!This episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

SURPRISE! Chelsea and Kayla put together a BONUS EPISODE for you because THIS WEEK ONLY there is a very special offer for our listeners. CLICK HERE to join Modern Agent Social Club this week with our limited time offer! Offer ends 11/30.—The girls discuss:♡ How Instagram has become interest media and how that informs your holiday content strategy♡ How to create series-style content that feels effortless and fun♡ The power of signature lead magnets that only you can make♡ Easy ways to romanticize your season♡ Local content ideas that get shared by everyone in your community—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!Follow us on social media: @modernagentmarketinggirlsFollow Chelsea Petersen: @hichelseapetersenFollow Kayla Fox: @yourhomegirlkaylaLEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!

Remember when holiday marketing meant slapping some snowflakes on your listing graphics and calling it festive? Yeah, we're not doing that anymore.In this episode, Chelsea and Kayla are sharing ideas for how you can show up during the holidays without decking the halls of your Instagram grid. They're getting into the fun stuff, like how your yellow toaster moment can become content gold (is that just Kayla?), why supporting local businesses is your secret weapon this season, and how to create lead magnets that people actually want.The girls discuss:♡ How Instagram has become interest media and how that informs your holiday content strategy♡ How to create series-style content that feels effortless and fun♡ The power of signature lead magnets that only you can make♡ Easy ways to romanticize your season♡ Local content ideas that get shared by everyone in your community—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Instagram: Jessica Garvin♡ Reel: Notice the little moments…♡ Book: I Just Wish I Had a Bigger Kitchen: And Other Lies I Think Will Make Me Happy by Kate StricklerThis episode was edited by Adrienne Cruz.Mentioned in this episode:Leave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social Club

You know your personal brand matters. You've heard it a million times! But when it's time to actually post something, you freeze up thinking, "Wait... what even is my brand?"In this episode, Chelsea and Kayla discuss the mindset shifts that have to happen before your content can flow naturally. You'll learn how to build a personal brand that's actually sustainable, why your on-brand beverage matters more than you think, and how to create content that invites people into a conversation instead of pushing them toward a transaction.The girls discuss:♡ Why leading with real estate alone is actually alienating your audience♡ How to use your brand menu to create multiple connection points with people♡ The difference between being pushy and actually being good at selling♡ Why modern agents build root systems, not just pretty branches—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Book: Be Good to Your Body: Getting Back to God's Design in a World of Wellness Trends, Quick Fixes, and Conflicting Health Advice by Jordan Lee Dooley♡ Join the waitlist for the next round of Camp Modern Agent!This episode was edited by Adrienne Cruz.Mentioned in this episode:Leave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social Club

Between "How often should I post?" and "Why isn't anyone engaging with my content?" lie about a thousand other questions that keep agents stuck.In this episode, Chelsea and Kayla are tackling your most-asked marketing questions in rapid-fire style. You'll walk away with clarity on what actually matters in your marketing, permission to stop overthinking the small stuff, and a game plan for showing up confidently (even when you're not sure what to post next).The girls discuss:♡ Why consistency is about more than just posting frequency♡ What to do when you're posting but getting zero engagement♡ How to email your list without feeling annoying♡ The real purpose of your Instagram feed vs. your stories♡ What to share when you have literally no clients right now—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Instagram: Jessica Garvin♡ Instagram: Jenna Kutcher♡ Past episode: 4. Listen To This If You Think Your Life is Too Boring to be Instagram Content♡ Past episode: 8. Are your Instagram Stories Connecting You With Future Clients♡ Past episode: 32. What to Post When You Have No ClientsThis episode was edited by Adrienne Cruz.Mentioned in this episode:Leave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social Club

You know what's scarier than showing your face on camera? Spending the next five years wishing you had!In this episode, Chelsea and Kayla are talking about the thing that keeps SO many agents stuck: the fear of getting on video. They're breaking down the excuses that keep you hiding behind graphics and carousels, what to do when you hate how you sound or look on camera, and how to reframe what you're really afraid of.If your sphere feels stagnant and you're wondering why the referrals aren't rolling in, this might be your sign to start showing up differently.The life you want is on the other side of hitting record.The girls discuss:♡ Why getting on video is actually the least scary thing you could do for your business♡ The reason your sphere feels stagnant (and how showing up on camera can change that)♡ The difference between needing thousands of followers and having a handful of super fans who can't stop talking about you♡ What happens when you finally decide your legacy matters more than your insecurities—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Book: The Go-Giver by Bob Burg & John David Mann♡ Past episode: 42. This Marketing Tool is Free but Can Cost You Everything♡ Past episode: 43. Repeatable Content That Will Make People * Click Follow *This episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

If someone asked your followers why they should follow you, could they easily answer in one sentence?In this episode, Chelsea and Kayla are breaking down the secret to getting people to remember and talk about your account: signature content. You'll learn why posting less but better is the move and how to pick your "thing" without overthinking it. Plus, the girls share real examples (and some hilarious TV character examples) to help you find your own signature style.The girls discuss:♡ How familiarity (not being the best at something) builds trust♡ The three-part framework for creating repeatable content people actually remember♡ Real examples from accounts they love (and what makes them so bingeable)♡ How to stop overthinking what to post and start showing up with consistency—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best marketing destination for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Instagram: Siece Campbell♡ Instagram: Jenna Lu♡ Instagram: Cheese Gal♡ Instagram: Susi Vidal♡ Instagram: Lindsay Stewart Dot Com♡ Instagram: Lils Waltie♡ Instagram: Feel Well by Anna♡ Past episode: 37. Mini Personal Brand Quiz That Makes Staying Top of Mind EasyThis episode was edited by Adrienne Cruz.Mentioned in this episode:Leave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social Club

Pop quiz! When someone asks "How's the market?" do you launch into interest rates and inventory stats, or do you paint a picture of what's actually possible for them right now? Your answer to that question is either filling your pipeline or killing it, and we're breaking down exactly why.In this episode, Chelsea and Kayla discuss the most underrated (and completely free) marketing tool you have: your words. Because the way you talk about your business, the market, and real estate in general is literally shaping whether people want to work with you or run in the opposite direction.The girls discuss:♡ Why "the market's really hard right now" is costing you clients♡ How to speak your ideal client's language (not real estate robot)♡ The sticky words that make people remember you♡ Permission slip marketing vs. guilt-trip content♡ Five simple word shifts that transform your marketing—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Book: Wealthy and Well-Known: Build Your Personal Brand and Turn Your Reputation into Revenue by Rory and AJ Vaden♡ Instagram: @btlcopy♡ Podcast: Giggly SquadThis episode was edited by Adrienne Cruz.Mentioned in this episode:Leave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social Club

Time to grab your favorite sweater, light a pumpkin candle, and lean into the coziest content season of the year!In this episode, Chelsea and Kayla are breaking down how to warm up your content for fall without overhauling your entire brand or spending hours creating seasonal graphics. They're sharing bite-sized ways to make your account feel like the comfort creator everyone wants to hang out with this season.The girls discuss:♡ Why fall content is about feelings, not themes♡ How to repurpose the same reel with seasonal tweaks♡ Simple B-roll tips that make your content feel cozy♡ How to create a fall guide people want to download—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Instagram: Jessica Garvin♡ Instagram: Balanced with Britt♡ Reel: POV: It’s Sunday afternoon…♡ Join the Camp Modern Agent ChallengeMentioned in this episode:Leave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social Club

Quarter four is just around the corner, and Chelsea and Kayla are here for every second of that back-to-school energy that makes you want to get your life together and finally stand out in your market.In this episode, the girls break down how to channel that "fresh start" feeling into the most focused 90 days of your year. You'll learn how to identify your 20% that's creating 80% of your results, why diluted focus equals diluted results, and how to become the agent people can describe in one sentence.Because when someone says, "follow Chelsea, she always posts about..." that's when you know you've made it.The girls discuss:♡ Why quarter four is the entrepreneur's new year and how to use it♡ The identity shift that transforms your business approach♡ What to eliminate (sorry pop bys) and what to go all in on♡ The big announcement: Camp Modern Agent is coming this fall!!!—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Book: You2: A High Velocity Formula for Multiplying Your Personal Effectiveness in Quantum Leaps♡ Book: 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less♡ Instagram: Coming Up Roses♡ Camp Modern AgentThis episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

Remember when everyone said 2024 was going to be "the year to lay low" in real estate? Well, Chelsea and Kayla said “hold our pink drinks” and did the exact opposite.In this episode, the girls are revealing everything they did when the real estate market hit a rough patch. From budget cuts to launching a podcast in record time, they're sharing the moves that transformed their business in less than a year.This is your playbook for what to do when your own business feels stagnant.The girls discuss:♡ The $800/month expense they ditched and what they did with the money♡ The power of pink and why stepping into who you are beats trying to look "professional"♡ How to move fast without overthinking♡ Why your face and voice need to be front and center in your marketing strategy♡ Funnels that works in the background while you're living your life♡ When to outsource vs. when to DIY—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Link: Flodesk♡ Link: Tonic Site Shop♡ IG Post: From 0 to 200k followersThis episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

When was the last time you consulted your Instagram folders for content ideas? Or deleted photos from your camera roll?In today’s episode, Chelsea and Kayla are talking all things content organization: from organizing your Canva to creating an on-brand photo album that doesn't get buried under 47 videos of your kids making "movies.” They're sharing the exact steps you need to organize your content creation process.Plus, they're revealing the modern agent luxury marketing platform they've been working on since December!The girls discuss:♡ Why you don't need to create content like a full-time influencer♡ How to organize Instagram folders that you'll actually use♡ The monthly B-roll strategy that keeps your content bank full♡ The new Modern Agent platform that removes all the "brakes" from your marketing—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ App: Cleanup - Phone Storage Cleaner♡ Past Episode: “34. Stop Waiting for “Someday” and Start Investing in Yourself Today”This episode was edited by Adrienne Cruz.Mentioned in this episode:Leave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social Club

Mid-episode, Chelsea and Kayla get the most exciting news ever and the best interruption in the history of podcasts!!!And after composing themselves, they break down how to uncover the personal brand you already have through their signature "brand menu quiz.”From figuring out what your best friend would say about you to identifying your little luxuries and rom-com moments, they're giving you the roadmap to stop hiding behind trends and start showing up authentically.The girls discuss:♡ Why your brand already exists in your real-life obsessions♡ The 5-question brand menu quiz♡ Why people follow accounts that feel like comfort♡ How to turn everyday moments into unforgettable (and better yet, uncopyable) content—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Instagram: Olivia Noceda♡ Past Episode: “16. The Content Formula That Changes Everything”♡ Book: Wealthy and Well-Known: Build Your Personal Brand and Turn Your Reputation into Revenue♡ Instagram: Tori Sprankel♡ Instagram: Mallory Ervin♡ Instagram: Balanced with Britt♡ Instagram: Savannah K. BarryThis episode was edited by Adrienne Cruz.Mentioned in this episode:Leave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!Join Modern Agent Social Club...

Your time is precious, your energy is expensive, and if you're spending either on things that don't move the needle in your real estate business, it's time to stop.Kayla's flying solo today (Chelsea's busy putting the finishing touches on our brand-new members website!) and breaking down The Lazy Genius Way by Kendra Adachi — 13 principles that will completely transform how you approach your real estate marketing.If you're constantly reinventing the wheel, drowning in your to-do list, or beating yourself up for not being "consistent enough," this episode is your roadmap to working smarter.Kayla discusses:♡ Why "decide once" will revolutionize your content creation process♡ How to start small and actually stick with your marketing goals♡ The magic question that makes everything easier later♡ Why you need to honor your season♡ How to essentialize your marketing and cut out what’s not working—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Podcast: The Lazy Genius Podcast♡ Book: The Lazy Genius Way: Embrace What Matters, Ditch What Doesn't, and Get Stuff Done♡ Past Episode: “16. The Content Formula That Changes Everything”♡ Past Episode: “26. She Built Her Dream Real Estate Business Without Sacrificing Her Life - Here’s Everything You Need To Know with Chelsea Harold”♡ Past Episode: “14. 4x Your Results With This Strategy”This episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

Your energy is a luxury item, and you're about to stop wasting it on random content that goes nowhere. (Yes, we're channeling our inner Taylor Swift here because that woman knows a thing or two about being intentional with her time!)In this episode, Chelsea and Kayla are sharing the ultimate monthly checklist to help you get organized and see results from your marketing efforts. If you're tired of logging into Instagram and thinking "what should I post today?" or feeling like you're doing so much and gaining so little, you’re gonna want to click play on this episode immediately.The girls discuss:♡ The power of signature posts that make people recognize your content♡ How to turn your camera roll into community currency with monthly photo drops♡ The weekly story strategy that gets people sliding into your DMs♡ Why sending 1-2 emails a month is non-negotiable♡ How to find your marketing community and stop feeling like you're doing this alone—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Instagram: Karrie Locher (chill mom tips)♡ Book: Malibu Rising♡ Past Episode: “25. The Soundbite Strategy: Why Repetition Builds Your Brand”♡ Instagram: Becca Tilley♡ Post: The summer I…♡ Instagram: Pretty on FridaysThis episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

It doesn’t make sense to wait until you’re in shape to join a gym. In the same way, you can't expect a six-figure business with zero-dollar decisions.We've all been there, scared to make big investments in our future, but every successful realtorpreneurs understands that money is a tool, not something to hoard until the "perfect" moment arrives.In this episode, Chelsea and Kayla are breaking down the difference between treating real estate like a hobby versus running it like the business it actually is. From investing in your health and relationships to finally putting money behind your marketing, they're covering all the ways successful realtorpreneurs think differently about time, energy, and, yes, money.The girls discuss:♡ Why you need to start acting like your future self today (not next month)♡ The non-negotiable investments every realtorpreneur should make♡ How to audit your time and money to see where you're actually investing♡ The mindset shift from "I can't afford it" to "I can't afford not to"♡ Why money needs to flow like air to keep your business breathing—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Podcast Episode: “My Exact Weekly Schedule That’s Made Me 5x More Productive” from The Everygirl Podcast♡ Book: The Weekenders Club: Redefine Your Weekend, Redirect Your Life: Crafting the Life You Desire, One Weekend at a Time by Emily JudiceThis episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

Ever feel like you're doing ALL the things with your marketing but still not seeing the results?In this episode, Chelsea and Kayla are doing a deep dive into exactly how to audit your own marketing to find those sneaky gaps that might be holding you back. They're breaking down the most common missing pieces they see when agents DM them asking "what am I doing wrong?" and giving you the framework to finally start building that sustainable, referral-generating business you've been working toward.The girls discuss:♡ The #1 missing piece in most agents' marketing♡ How to make your content feel conversational instead of promotional♡ Why your stories are your secret weapon for building real relationships♡ The face-to-camera challenge♡ How to audit your time and money to focus on what matters♡ Simple profile fixes that make you instantly more memorable and approachable—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Podcast: Giggly Squad♡ Reel (sent by Ashley Voller): I wish Belly never turned pretty♡ Reel: Conrad doing the dishes♡ Reel: Wedding dresses for Belly♡ Past Episode: “16. The Content Formula That Changes Everything”♡ Reel: The pretty feed police♡ Reel: Instead of doing this at mealtimes…♡ Past Episode: “21. Raise your Standards and Grow your Business”This episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a...

Let's settle this once and for all: you don't need a client to create content. You need content to get clients.In this episode, Chelsea and Kayla are breaking down why waiting for business to market your business is keeping you stuck, plus giving you a step-by-step game plan for turning your quiet season into your comeback story. (Plus, giving you about 3 months’ worth of content ideas, as usual!)The girls discuss:♡ Why the majority of your content shouldn't be your listings anyway♡ How to use your own home and stories to create engaging real estate content♡ What it means to document your process (even without a client to document)♡ The mindset shift from "I need clients to post" to "I need to post to get clients"♡ Specific content ideas you can start using TODAY—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ TV Show: The Summer I Turned Pretty♡ Instagram: Copy Uncorked♡ Past Episode: “16. The Content Formula That Changes Everything”♡ Reel: Xanthe Appleyard’s empty apartment♡ Freebie: The Ultimate Modern Agent B-roll List♡ Past Episode: “21: Raise Your Standards and Grow Your Business”♡ Past Episode: “17. Basic Listing Posts? We Don’t Know Her”♡ Instagram: Jessica GarvinThis episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!

Between the boob sweat, brain fog, and "wait, what day is it?" summer chaos, marketing right now might feel like you're clawing your way to the finish line, but it doesn’t have to feel that way.In this episode, Chelsea and Kayla are breaking down what "easy" really means when it comes to social media marketing during the summer. They're sharing the decide-once strategy that saves your brain for bigger decisions, why your camera roll is a content goldmine you're probably ignoring, and how to create a signature series that makes you the agent people can't stop talking about.All without spending hours on CapCut or stressing about the perfect carousel, of course!The girls discuss:♡ Why "easy" marketing still requires effort (but the RIGHT kind of effort)♡ The decide-once strategy that saves your brain calories for more important things♡ How to stop chasing trends and start building trust instead♡ Why your email list should do the heavy lifting♡ How to use your camera roll from this summer to create content with ease—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla—Subscribe to this show to stay up-to-date and get the latest episodes!GET OUR FREEBIE THE REPEATABLE CONTENT FRAMEWORK FOR MODERN AGENTS!CLICK HERE to join Modern Agent Social Club aka the best destination online for modern real estate agents!LEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!—Mentioned in this episode:♡ Book: Wealthy and Well-Know by AJ Vaden and Rory Vaden♡ Instagram: Cheese Gal♡ Instagram: The Lazy Genius♡ Freebie: Maha Copy Co - 250 Email Subject Lines♡ Past Episode: “Your Summer Real Estate Marketing Plan for Ultimate Consistency & Growth”This episode was edited by Adrienne Cruz.Mentioned in this episode:Join Modern Agent Social Club today to start 2026 with clarity and momentum!Modern Agent Social ClubLeave us a 5-star review to tell us something you like about the show, and email a screenshot to support@modernagentsocialclub.com for a free gift from us!