Claim OwnershipNonprofit Nation with Julia Campbell
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© 2024 Nonprofit Nation with Julia Campbell
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Nonprofit Nation is hosted by Julia Campbell, digital marketing and fundraising expert, nonprofit consultant, and author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days.
Julia helps nonprofits build movements, and in her work she teaches nonprofits how to build community, audience and raise influence on social media channels.
On Nonprofit Nation, Julia sits down with nonprofit industry experts and practitioners to get advice on the best ways to build a thriving movement and a vibrant, passionate community around a cause.
Topics include fundraising, storytelling, and marketing of course - but it also dives into mental health issues, leadership strategy, digital wellness, and much more. Julia's guests share practical wisdom, entertaining stories, and real-world tips that will help you strategize, plan, and grow your nonprofit.
You never know exactly what you’re going to learn when you tune into Nonprofit Nation, but you can be assured that it will be worth your valuable time and attention.
Be sure to click the subscribe button on Apple podcasts or wherever you get your podcasts.
205 Episodes
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This week on Nonprofit Nation, I’m excited to sit down with Erin Hogue, Senior Director of Spark Good at Walmart. Erin is leading the charge on how Walmart is bringing nonprofits, customers, and associates together to make a real impact in communities across the country.In this episode, we’ll get into the nitty-gritty of how Walmart is using data to power its giving, the inspiration behind their Roundup program, and how nonprofits can plug into Walmart’s massive network to grow their reach. W...
In this episode of Nonprofit Nation I am thrilled to welcome back the brilliant Tamsen Webster, a renowned message strategist, author, and keynote speaker, whose latest book, Say What They Can’t Unhear: The 9 Principles of Lasting Change, is launched on October 8. Tamsen brings her 25 years of experience in message design and change communication to the table, offering actionable insights for anyone looking to create meaningful, lasting change.We discuss:The core principles that help create l...
In this episode of Nonprofit Nation, I have an inspiring and heartfelt conversation with Mallory Erickson, the brilliant mind behind What The Fundraising: Embracing and Enabling the People Behind the Purpose, which launched on October 1st. As a fundraising expert and coach, Mallory opens up about the emotional journey behind writing her first book, and how her personal experiences as a new mother shaped her approach to both life and work.Mallory shares the challenges of writing and rewriting ...
In this episode, Jay Acunzo, a leading voice in content creation and storytelling, shares invaluable insights tailored for nonprofit fundraisers and marketers. Jay discusses how to move beyond traditional, transactional fundraising tactics to create transformational experiences that resonate deeply with donors and volunteers. He offers guidance on building a strong Brand IP for nonprofits, the power of journey-based storytelling, and how to use frustration as a catalyst for creative and impac...
The way we search the web is being transformed in huge ways, and nonprofits need to understand the changing landscape in order to reach their donors and their stakeholders online. In this episode, I sit down with Rafi Norberg to explore the latest development in search technology: Google’s AI Overviews. Rafi serves as President and Founder of Nexus Marketing, a marketing agency that helps businesses and organizations generate revenue online in the mission-driven sector. Rafi h...
It's National Hispanic Heritage Month! In this episode, I’m thrilled to be joined by the inspiring Cynthia Torres, LMFT—someone who has been a true force in the social good space for over 25 years. As a Colombian-American entrepreneur and community leader, Cynthia wears two powerful hats: she’s the founder of New Dawn Counseling & Consulting, Inc., and the Executive Director of the beloved nonprofit, City Impact. Cynthia is here to break down how she’s mastered the art of blending busines...
In this episode, I have the pleasure of hosting Sean Kosofsky, also known as "The Nonprofit Fixer." With over 30 years of experience in the nonprofit sector, Sean brings a wealth of knowledge on executive coaching, leadership development, and nonprofit management. Tune in to discover practical advice on overcoming common challenges, setting fair compensation, and implementing innovative work practices.Sean Kosofsky is a seasoned expert in nonprofit leadership, known widely as "The Nonprofit F...
In this episode of Nonprofit Nation, I talk with my friend and colleague Dana Snyder, a dynamic force in the nonprofit world and the founder of Positive Equation. Dana recently embarked on a whirlwind journey to write and publish her new book, "The Monthly Giving Mastermind - A Framework to Build, Grow & Sustain Subscriptions for Good." In just four weeks, she wrote the book, and in an unheard-of four months, she had it published! Join us as Dana shares her experiences and insights,...
In this episode of Nonprofit Nation, I sit down with Shannon McCracken, the founding CEO of The Nonprofit Alliance (TNPA), to explore her journey in the nonprofit sector and her visionary leadership at TNPA. Shannon brings a wealth of experience from her previous roles, including her impactful tenure as Chief Development Officer at Charity Navigator and Vice President of Donor Development at Special Olympics International. Recognized as one of The NonProfit Times Power & Influence Top 50 ...
It seems like the only thing anyone is talking about is AI - Artificial Intelligence - and the ways in which it is revolutionizing and changing work and impact in all industries, including the nonprofit sector. I want to get beyond the hype, and explore the implications for nonprofits, how to use AI not just to further productivity but also to create more impact, and how it might help with the Generosity Crisis. Who better to address these issues than Nathan Chappell? Nathan is one ...
As the nonprofit sector faces shifting economic conditions and technological advancements, it may seem hard to keep up. In this episode, I sit down with Barbara O'Reilly, a renowned expert in donor retention and fundraising trends, to delve into the evolving landscape of nonprofit fundraising. Drawing from her extensive experience and her recent analysis of 2024's fundraising trends, Barbara provides actionable advice on how nonprofits can adapt and thrive amidst generational shifts, tec...
There are many underlying issues that hinder the progress of nonprofits- but they may not be what you think! In this episode, we dispel some of the most pervasive, and destructive, myths and misconceptions that often cloud the path to success for nonprofits.My guest, Woodrow Rosenbaum, Chief Data Officer for GivingTuesday, brings invaluable insights from the forefront of a global movement dedicated to driving giving and collective action. Are the challenges nonprofits face merely obstacles, o...
With the end of the year being a particularly hectic time for nonprofits, how can Artificial Intelligence (AI) tools help streamline processes and improve efficiency? This episode explores the transformative potential of AI in fundraising. We discuss the implications, benefits, and challenges of integrating AI tools, sharing practical examples and success stories. We delve into how AI can lighten the load for fundraisers during busy periods and enhance donor engagement and retention. My ...
In this episode, we talked about:Overview of Nicholas Bruneau's book "Engage with Impact" and the innovative AGILE Framework for digital advocacy.Deep dive into how adopting a startup mentality can transform digital campaigns in the nonprofit sector.Discussion on the significance of leveraging and repurposing content to maximize digital outreach.Exploration of the role of personal stories in creating compelling advocacy campaigns and how to select ambassadors.Strategies for building and maint...
Advocacy is a key tool for nonprofits aiming to influence policy and secure funding. However, many nonprofits often struggle to prepare their teams for effective advocacy due to a lack of resources or knowledge about where to focus their efforts. In this episode of Nonprofit Nation, I’m joined by Bethany Snyder, a renowned expert in nonprofit advocacy and the founder of Snyder Strategies. Bethany brings over two decades of experience in empowering nonprofit organizations to effectively influe...
Today, we're diving into the world of nonprofit websites and how to make them more user-friendly to better serve your mission and engage your audience. I'm thrilled to welcome our guest, Spencer Brooks, an expert in web design and digital marketing for nonprofits.Spencer Brooks is the Founder & Principal of Brooks Digital, a website development and usability studio for nonprofits, particularly those in the health space. He has over a decade of experience leading projects for organizations...
What makes a nonprofit successful? A lot of things. An engaged donor base, for example. Enthusiastic Board members. A compelling case for support. Those are all necessary to grow your organization and sustain your mission. But a critically important and often overlooked element is the employee. Nonprofits suffer higher turnover than any other sector. The nonprofit turnover rate clocks in at just over 21% and the overwhelming majority of that is voluntary. Surveys show that nearly half of...
As the U.S. gears up for the 2024 presidential election, nonprofit professionals find themselves at the intersection of philanthropy and politics, considering the unique challenges and opportunities that come with fundraising during an election year. My guest this week is Alyssa Wright, industry expert on fundraising. Having spent time as a human rights activist in Eastern Europe and Africa, Alyssa brings over a decade of experience in international philanthropy to Wright Collective. Wit...
Financial sustainability is crucial, but social impact is the heart of nonprofits. With the social enterprise model, how can we ensure that our organization prioritizes its social mission while maintaining a viable business? My guests today are Quilen and Hannah Blackwell, the co-founders of Southside Blooms, an off-grid flower farm youth social enterprise where participants convert vacant lots into commercial flower farms using solar powered rainwater irrigation. This creates jobs for y...
Nearly half of fundraisers say they did not meet pipeline goals in the last fiscal year. ‘Staff turnover,’ ‘manual processes,’ and ‘donor discovery and pipeline management’ were cited by respondents as key challenges faced in 2023, according to a new report by Gravyty, a leader in engagement and fundraising technology. The report breaks down findings from Gravyty’s Donor Engagement and Pipeline Survey, which solicited feedback from leaders representing 160+ fundraising departments, incl...
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