Paddy Galloway is giving you The Virality Playbook — 50 thumbnails per video for Red Bull → Get the free playbookPaddy Galloway has generated over 50 billion views for clients including Red Bull, MrBeast, and the Philadelphia Eagles. He's the highest-paid YouTube strategist in the world, and in this conversation he explains how viral content actually gets built. Paddy covers his complete system for ideation, packaging, and retention, and why the next decade will reward whoever controls attention.You'll hear about the CCN framework, the 100-to-1 idea funnel, and the title and thumbnail principles that can multiply a video's performance by 40x overnight. Paddy talks about why most brand YouTube channels fail, and what separates content that performs from content that gets ignored. This is applied strategy from someone who's proven the model at scale.🔗 PADDY GALLOWAYWebsite: paddygalloway.comCourse: Paddy Galloway AcceleratorNewsletter: Join Paddy’s newsletterInstagram: @paddygallowayX: @PaddyG96YouTube: Paddy GallowayLinkedIn: Paddy Galloway🎙️ OPEN RESIDENCYInstagram: @openresidencyMark’s Instagram: @markbrazilMark’s LinkedIn: Mark MastrandreaWebsite: openresidency.comEmail: info@openresidency.com⚡ POWERED BYKetone IQ: Get 30% off your subscription order, plus a free gift with your second order → ketone.com/openresidencyWispr Flow: Get one month of Wispr Flow Pro free with code OPENRESIDENCY → Try Wispr FlowMomentous: Use code OPENRESIDENCY for up to 35% off your first order → livemomentous.combeehiiv: Use code MARK30 for 30% off → https://beehiiv.link/ctemqv1 of 10: 1of10.com/affiliate/openresidency⏱️ CHAPTERS00:00:00 Trailer00:01:00 How Red Bull Went From 400K to 9M Views00:04:09 Why Every Other Business Moat Is Dying00:09:03 Your Idea Caps Your Views Before You Film00:16:36 What He Learns From 100-Subscriber Channels00:21:02 The Three Viewers Every Video Has to Hit00:29:17 Why Your Audience Won't Follow You Anywhere00:33:24 What Every 100M-View Video Has in Common00:40:11 The Three Places Ideas Actually Come From00:49:04 The Thumbnail Everyone in Business Copied00:52:31 100 Ideas to Make 1 Video01:02:42 20% Better Thumbnail, 40x the Views01:13:18 Ten Titles, Three Thumbnails, Every Video01:20:20 When to Panic After You Hit Publish01:27:42 How to Write a Title People Click01:37:28 The Only Two Metrics He Trusts01:43:08 The 45-Second Intro Formula01:52:14 The Algorithm Is Always Behind the Audience01:57:26 Storytelling Is Useless Without Stakes02:01:36 Don't Start a Channel You Can't Commit To02:10:12 The Pendulum Between Quality and Packaging02:16:09 The One Thing AI Still Can't Do02:19:00 Why YouTube Is Beating Netflix and Disney02:25:22 Quickstrike Questions
We turned every framework, formula, and strategy from the episode into one free PDF → https://openresidency.com/roman-khan-playbook?utm_source=spotify&utm_medium=description&utm_campaign=roman_khan_playbookRoman Khan was $3 million in the hole at 32. By the time he hit his late thirties, he pulled eight figures in cash out of his businesses without selling a single one. The founder of Peak21 and the operator behind Linjer, Raycon, and Nutrition Kitchen walks through the supply chain mechanics that made it possible: bill of materials, payment terms, consignment structures, and how to make your supplier front the capital. He covers dividend recaps, the red/green/blue Slack system he uses to manage 110 people across six cities, and the A Method hiring framework that cut his team turnover by half. This one's part operator manual, part wealth-building case study.⏱️ CHAPTERS00:00:00 Trailer00:01:01 -$3M In Debt To $13M In Cash00:02:19 The Four Levers of Supply Chain00:03:16 What a Bill of Materials Actually Is00:05:37 Why 99 of 100 Founders Have No Bill of Materials00:17:35 How to Negotiate Price Breaks00:27:02 Tariffs and Who Eats the Cost00:29:45 Payment Terms and the Float That Funds You00:34:12 Consignment: The Holy Grail of Payment Terms00:36:12 Turning Your Supplier Into Your Bank00:43:07 Closing the Books by the 15th Every Month00:45:32 Pulling 75% of Profits Out Every Month00:48:18 Why You Work for Zuck, Not Yourself00:53:19 How a Dividend Recap Works01:00:33 Where He Puts the Cash01:08:02 Spotting AppLovin Before Wall Street01:13:17 Picks and Shovels Over Consumer Brands01:16:58 Splitting an $85M Ad Budget by Channel01:21:53 Day Rates, Fixed Fees and Paying Creators01:24:07 What's Broken in Your Meta Account01:33:12 The One Metric He Watches in Meta01:38:04 $70M Spent on YouTube Sponsorships01:44:04 4X-ing Influencer Outreach With AI01:53:02 Why Localization Is the Last Big Unlock01:56:57 Becoming the Supplier He Buys From02:02:54 How 16,000 Twitter Followers Built His Deal Flow02:07:02 Why Micromanagement Is Actually a Gift02:19:05 The Hiring Book That Took Him to $200M02:26:34 Building the Scorecard for a Head of Finance02:36:55 Top Grading Every Job They've Had02:41:14 $100K in New York vs $20K in Shenzhen02:45:53 The Biggest Hiring Mistake He's Made02:48:03 What He Cuts First When He Buys a Business02:52:45 Quickstrike Questions🔗 ROMAN KHANWebsite: https://roman-khan.com/Newsletter: https://roman-khan.com/X: https://x.com/RomanEcomLinkedIn: https://www.linkedin.com/in/raisuddinkhan🎙️ OPEN RESIDENCYInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com⚡ POWERED BYRokt → https://www.aftersell.com/demo?utm=open_residencyMomentous: Use code OPENRESIDENCY for up to 35% off your first order. → https://livemomentous.comChargeflow → https://chargeflow.io/?utm_source=openresidency&utm_medium=podcast&utm_campaign=or_2026&utm_content=ep01Ketone IQ: Visit https://ketone.com/openresidency for 30% OFF your subscription order PLUS receive a free gift with your second shipment—fun surprises like a free 6-pack, Ketone-IQ merch, and more.
Nima Jalali is giving you The Salt and Stone Founder Playbook, every framework from profitable day one to nine-figure exits → https://openresidency.com/nima-jalali-playbookNima Jalali built Salt and Stone to 9 figures in revenue, stayed profitable from day one, and ran the company for years without outside investors. He shares the three pillars that turned his deodorant into a bestseller on Amazon and in Sephora, plus how he closed two major liquidity events in under 18 months while keeping control. He also gets specific about finding manufacturers without using Alibaba, the collaboration strategy that led to partnerships with Brain Dead, Aritzia, and Kendall Jenner's 818, and the mindset that carried him through two PE deals that reportedly totaled over $500M.🔗 NIMA JALALIWebsite: https://www.saltandstone.comInstagram: https://www.instagram.com/nimajalaliLinkedIn: https://www.linkedin.com/in/nima-jalali-07367568🎙️ OPEN RESIDENCYInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com⚡ POWERED BYWispr Flow: 1 month FREE of Wispr Flow Pro with code OPENRESIDENCY → http://ref.wisprflow.ai/open-residency-aug26Momentous: up to 35% OFF your first order with code OPENRESIDENCY → https://www.livemomentous.com/CHAPTERS00:00:00 Trailer00:00:51 The Snowboarder Who Went Pro00:03:36 From ACL to Starting a Brand00:10:49 Why Deodorant Over Everything00:18:48 The Formula That Took Years00:21:55 Outselling P&G and Unilever00:25:38 Number One at Sephora and Amazon00:31:32 Why Collabs Aren't About the Money00:35:21 Building 9 Figure Brand Fully Remote00:47:43 Two Bites of the Apple00:54:43 Why He Left Money on the Table01:01:25 Quickstrike Questions
Tyler Denk is giving you The Newsletter Playbook · beehiiv's path to $50M ARR → https://openresidency.com/tyler-denk-playbook?utm_source=spotify&utm_medium=description&utm_campaign=tyler_denk_playbookTyler Denk turned Big Desk Energy, his newsletter, into a $400,000 side business working five hours a week. He did it by building and using beehiiv, the newsletter platform he co-founded. This conversation covers the entire playbook: pre-launch waitlists, email gates, referral programs, the Boost network, lead magnets, and paid acquisition.You'll also hear about the five main ways to monetize a newsletter, why Tyler raised a $12.5M Series A in six days, and how he manages 130 remote employees with almost no one leaving. It's a detailed look at founder-led distribution and newsletter economics.⏱ CHAPTERS00:00:00 Trailer00:00:42 What Big Desk Energy Actually Is00:02:50 Building in Public Before the Product00:07:31 Pre-Launch Waitlist Strategy00:09:13 Email Gates and the Content Flywheel00:11:58 Referral Programs and Beyond00:17:13 The Boost Network and Cross-Promotion00:21:27 Lead Magnets That Actually Convert00:24:26 Five Ways to Monetize a Newsletter00:28:39 Direct Sponsorships and the Media Kit00:41:44 Digital Products and Paid Subscriptions00:47:54 The Costa Rica Founder Mastermind00:52:39 Building in Public: Wins and Backfires01:06:24 The beehiiv MCP and Agentic Workflows01:26:38 Creator Economy in the AI Era01:31:27 Running 130 People Fully Remote01:35:32 Weekly Success List and All-Hands Rhythm01:42:51 The $12.5M Series A in Six Days01:50:29 Quickstrike Questions🔗 TYLER DENKWebsite: https://bigdeskenergy.comInstagram: https://www.instagram.com/tylerdenk_/X: https://x.com/denk_tweetsLinkedIn: https://www.linkedin.com/in/tyler-denk/🎙 OPEN RESIDENCYInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com⚡ POWERED BYbeehiiv: Use code MARK30 for 30% off → https://beehiiv.link/dthrisWispr Flow: Talk 4x faster. Get 1 month of Pro free with code OPENRESIDENCY: http://ref.wisprflow.ai/open-residency-aug26Poppy: A visual AI workspace for thinkers who hate linear chat. Get $25 off: https://getpoppy.ai/openresidency (use code "OR")Momentous: NSF Certified for Sport®. Use code OPENRESIDENCY at livemomentous.com for up to 35% off your first order. → https://livemomentous.com
Remy is giving you The AI Agent OS Playbook, everything from this episode in one free PDF → https://openresidency.com/remy-gaskell-playbook?utm_source=spotify&utm_medium=description&utm_campaign=remy_gaskell_playbookRemy Gaskell is a self-taught AI operator who teaches founders to run their businesses on AI agents.Most founders type prompts into a chat box one at a time and start from zero every session. Remy runs at 5-10x the output because he stopped chatting and built an operating system his AI already understands. In this episode he takes the whole thing apart: the shift to agents, the exact files on his own machine, and how to build one yourself.🧠 AI ONBOARDYou re-explain your business in every new chat because your AI forgets the second you close the window. AI Onboard is Remy's Claude Code plugin that builds your whole AI operating system in one guided session, so it never forgets again. Half off for our audience → https://openresidency.com/onboard?utm_source=spotify&utm_medium=description&utm_campaign=ai-onboard⏱️ CHAPTERS00:00:00 Trailer00:01:21 The shift from chat to agents00:04:04 What "agent" actually means00:11:08 The observe-think-act loop00:18:01 Live demo: analyzing an Instagram Reel00:20:24 Tuning an agent vs building one00:22:45 Context files and the CLAUDE.md00:44:03 A memory system that improves itself00:52:06 MCP connectors, the universal translator00:59:21 Security and permissions01:02:19 Starter tool stack, Apify to Composio01:18:21 Skills as SOPs for your AI01:47:34 The Agent OS folder structure02:06:46 The future of teams and intrapreneurship02:16:20 Quickfire questions🔗 AI WITH REMYCourse: https://go.theaicourse.ai/open-residency-spotifyNewsletter: https://go.aiwithremy.com/open-residency-spotifyInstagram: https://www.instagram.com/aiwithremy/LinkedIn: https://www.linkedin.com/in/remygaskell/Apify: 25% OFF all Apify plans for your first 3 months with code 25REMY → https://www.apify.com?fpr=remy🎙️ OPEN RESIDENCYInstagram: https://www.instagram.com/openresidency/Instagram: https://www.instagram.com/markbrazil/LinkedIn: https://www.linkedin.com/in/markmastrandrea/Website: https://openresidency.com/Email: info@openresidency.com⚡ POWERED BYbeehiiv: the best platform to run a newsletter on → https://beehiiv.link/dthrisWispr Flow: 1 month FREE of Wispr Flow Pro with code OPENRESIDENCY → https://wisprflow.ai/?promo_code=OPENRESIDENCY&creator_name=Open+Residency&dub_id=5XTlXALwJFqVa2J1Momentous: up to 35% OFF your first order with code OPENRESIDENCY → https://livemomentous.comKetone-IQ: 30% OFF your subscription plus a free gift with your second shipment → https://ketone.com/openresidency