Production Value Matters: The Business Event Podcast

It’s simple, production value matters. In the B2B events space, the best way to ensure you will get that all-important return on your investment is to create an exceptional event experience. Brought to you by Byrne Production Services, this podcast aims to answer your burning questions on B2B event planning and management. Join us as we chat with leading industry experts who share their impressive experiences, unique approaches, and predictions for the future of B2B events. Audience Question and Answer form: https://forms.gle/rVmNEPvtB8A3kort9

The Art of Intimate Storytelling: Thomas Pitchford on Creating Engaging Event Experiences

For additional resources for #eventprofs visit www.productionvaluematters.com In this episode of Production Value Matters, host Matthew Byrne interviews Thomas Pitchford, Senior Director of Experiences, Creative, and Production Global Events at Type A Events. With over two decades of experience transitioning from musical theater to event production, Thomas shares his unique approach to crafting intimate and engaging experiences in large-scale corporate events.

11-19
32:21

Using Technology Creatively: Matthew’s Guide to Adding Production Value to Events

For additional resources for #eventprofs visit www.productionvaluematters.com In this episode of Production Value Matters, host Matthew Byrne explores how event professionals can leverage technology creatively to add production value without necessarily increasing budgets. He discusses the evolution of event technology pricing, the different tiers of equipment quality, and strategies for integrating various technologies to create impactful experiences.

11-12
27:49

Leading Through Change: Tavar James on Building Creative Event Teams

For additional resources for #eventprofs visit www.productionvaluematters.com Tavar James brings over a decade of experience spanning high-profile programs like American Idol and NBA events, offering valuable insights for both seasoned professionals and newcomers to the industry. Tavar shares his journey from hospitality to tech, discusses leadership strategies for managing creative teams, and offers insights on navigating industry changes while maintaining team motivation.

11-05
35:05

Panel Episode: Bridging Experience Gaps in the Events Industry

In this inaugural Season 2 panel episode of Production Value Matters, host Matthew Byrne brings together three industry veterans - Candice Davis (vFairs), Nick Borelli (Zenus), and Evan Babins (Intuit Canada) - to discuss the dramatic shift in the events industry workforce, exploring the challenges and opportunities presented by a new generation of event professionals. For additional resources for #eventprofs visit www.productionvaluematters.com

10-29
01:06:03

From Planner to Protector: Heather Reid's Journey in Event Contract Education

In this episode of Production Value Matters, host Matthew Byrne interviews Heather Reid, founder of Planner Protect and creator of the Certified Event Contract Professional (CECP) program. Heather shares her journey from event planner to contract expert, discussing the importance of contract knowledge in the events industry and offering practical advice for professionals at all stages of their careers. For additional resources for #eventprofs visit www.byrneproductionservices.com/pvm

10-22
35:40

Maximizing Value: The Art of Negotiating In-House AV Contracts

In this episode of Production Value Matters, host Matthew Byrne provides a deep dive into the complexities of negotiating with in-house AV providers. He shares insights on understanding the structure of in-house AV companies, strategies for effective negotiation, and tips for ensuring value in AV contracts. For additional resources for #eventprofs visit www.byrneproductionservices.com/pvm

10-15
26:25

Behind the Scenes at CME: Insights from Show Manager Shawn Shapiro

In this episode of Production Value Matters, host Matthew Byrne interviews Shawn Shapiro, the show manager of the Canadian Meetings and Events Expo (CME). They discuss the evolution of the event, current industry trends, and the future of business events in Canada and beyond.

10-08
17:21

Mastering the Art of Pivoting in Event Management with Ryanne Rask

In this episode of Production Value Matters, host Matthew Byrne interviews Ryanne Rask, Director of Events and Experiential Marketing at ProducePay. Ryanne shares her journey from culinary arts to tech events, discusses the importance of fearlessness in career pivots, and offers insights on managing last-minute changes in event planning.

10-01
30:28

Lessons on Elevating Internal Events with Jacob Zucker, Event & Marketing Director at Morgan Stanley

In this episode of Production Value Matters, host Matthew Byrne interviews Jacob Zucker, Event & Marketing Director at Morgan Stanley. Jacob shares his journey in event management, insights on crafting impactful internal events, and strategies for enhancing orientation experiences for interns and new hires.

09-24
28:16

Data-Driven Community Building: Laura Kaiden on Crafting Impactful Events

In this episode of Production Value Matters, host Matthew Byrne interviews Laura Kaiden, Senior Manager of Events at Classy.org. Laura shares her journey in event marketing, discusses strategies for creating engaging community experiences, and offers insights on balancing attendee needs with business objectives in event planning.

09-17
26:51

From Greenwashing to Real Change: Natalie Lowe on Event Sustainability

In this episode of Production Value Matters, host Matthew Byrne interviews Natalie Lowe, founder of the Event Sustainability Forum and owner of Celebrate Niagara. They discuss the current state of sustainability in the events industry, challenges faced, and practical steps event professionals can take to make a real impact.

09-10
38:13

Service-Driven Incentives: Transforming Corporate Events with Tom Edelen of Thrivent

In this episode of Production Value Matters, host Matthew Byrne interviews Tom Edelen, Senior Event Planner at Thrivent. Tom shares his unique journey from youth ministry to corporate event planning and discusses Thrivent's innovative approach to incentive programs that prioritize service and generosity.

08-28
15:27

Leveraging Technology and Human Connection in Event Planning with Nathalie Saikaly

In this episode of Production Value Matters, host Matthew Byrne interviews Nathalie Saikaly from Dell Technologies. Nathalie shares her diverse career journey in event management, discusses the integration of AI in events, and offers insights on creating meaningful experiences for attendees in the post-pandemic world.

08-13
23:56

Navigating the Future of Event Planning with Catherine Chaulet of Global DMC Partners

In this special on-location episode of Production Value Matters, host Matthew Byrne interviews Catherine Chaulet, CEO and President of Global DMC Partners, at the Conrad in Punta de Mita, Mexico. Catherine shares valuable insights on managing tight budgets, incorporating sustainability and CSR into events, and addressing the gender disparity in leadership within the events industry.

07-30
29:31

Elevating Business Events: Insights on Live Entertainment with Sarah James of Live Nation

In this episode of Production Value Matters, host Matthew Byrne interviews Sarah James, Director of Sales for Live Nation Special Events in Austin and San Antonio. Sarah shares her expertise on integrating live entertainment into business events, discussing everything from local bands to top-tier talents, and offering valuable insights for event planners looking to elevate their events through music.

07-16
33:09

Mastering Event Leadership: Insights from Kim Washington Director of Events at the NBA

In this episode of Production Value Matters, host Matthew Byrne interviews Kim Washington, a Director of Events at the National Basketball Association. Kim shares her journey in the event industry, discusses leadership strategies for high-pressure situations, and offers insights on maintaining team morale and work-life balance.

07-02
33:22

Boosting Customer Engagement through Event Promotions with Alex Grist of Express Flooring

In this episode of Production Value Matters, host Matthew Byrne is joined by Alex Grist, the Director of Events at Express Flooring. Join them as they discuss the importance of brand consistency at exhibitions, revamping event strategies, and adapting to changing market dynamics.

06-18
25:48

Navigating the AV Buying Process with our Host Matthew Byrne: LIVE at Canadian Special Events 2024

In this episode of Production Value Matters, Matthew Byrne is at CSE Live with Jason Koop, VP of Business Development at Canadian Special Events Magazine, discussing the different types of AV companies, factors contributing to the high costs, and strategies for finding cost-effective solutions.

06-11
23:21

Burnout: Recognizing Early Warning Signs and Practical Prevention Tips with Naomi Tucker of Planners on Purpose

In this episode of Production Value Matters, host Matthew Byrne is joined by Naomi Tucker, founder of Planners on Purpose. Join them as they explore the topic of burnout in the event industry, and practical strategies to prevent it, from stress awareness to setting boundaries and using productivity tools.

06-04
33:32

Matthew & Michael's Ultimate Guide: AV Rentals vs. Production Companies

In this exciting new regular series on Production Value Matters, host Matthew Byrne is joined by Michael Hooper, Technical Event Producer at Obaat, to guide you through a range of concepts, ideas, and best practices in the events space. In this episode, they explore the differences between AV rental companies and production companies, the importance of choosing the right partner for your event, and insights into the mindsets of technical buyers and scope buyers.

05-28
35:48

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