DiscoverProduction Value Matters: The Business Event PodcastService-Driven Incentives: Transforming Corporate Events with Tom Edelen of Thrivent
Service-Driven Incentives: Transforming Corporate Events with Tom Edelen of Thrivent

Service-Driven Incentives: Transforming Corporate Events with Tom Edelen of Thrivent

Update: 2024-08-28
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In this episode of Production Value Matters, recorded on location at the Conrad in Punta de Mita for GDP connections, host Matthew Byrne is joined by Tom Edelen, Senior Event Planner at Thrivent.


Join them as they discuss:

  • Tom's unconventional career path from youth ministry to event planning
  • Thrivent's mission and its impact on event planning
  • The unique "service as incentive" program partnering with Habitat for Humanity
  • Challenges and strategies in planning international events
  • The evolution of corporate social responsibility in events
  • Tom's personal approach to event planning, influenced by his background


Tom Edelen brings a fresh perspective to corporate event planning, drawing from his diverse background in youth ministry, education, and his personal passion for generosity. He shares insights on Thrivent's innovative approach to incentive programs, which flips the traditional model by focusing on service first, followed by a brief luxury experience.


If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts and Spotify. Instructions on how to do this are here.

Production Value Matters: The Business Event Podcast is handcrafted by our friends over at: fame.so

Previous guests include: Nick Borelli of Zenus Inc, Jonathan Kazarian of Accelevents, Mahoganey Jones of Event Specialists Inc, Sarah James of Live Nation, Kim Washington of NBA, Jacob Zucker of Morgan Stanley, Carrie Davenport of Altria and Catherine Chaulet of Global DMC Partners

Check out our three most downloaded episodes:


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Service-Driven Incentives: Transforming Corporate Events with Tom Edelen of Thrivent

Service-Driven Incentives: Transforming Corporate Events with Tom Edelen of Thrivent

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