Join Bob Phibbs, a.k.a. the Retail Doc, as he shares his valuable insights on how to boost retail sales by effectively utilizing add-on strategies. Having helped retailers amass millions in sales worldwide, Bob discusses the importance and practicality of add-ons - items suggested for purchase in addition to an initial acquisition. In this instructive episode, Bob demonstrates how a simple item like a hair massager can be the perfect add-on. Priced at just $5, it's an easy and affordable option for customers, particularly those in a salon setting. Bob emphasizes the value of starting with small, easily comprehensible add-ons before gradually introducing more complex options such as service contracts. Framing add-ons as an opportunity rather than an imposition is key, suggests Bob. Drawing from his experience in the shoe care industry, he offers anecdotes of how small incentive schemes motivated employees to promote add-ons. Training your staff to see the value in add-ons, understand their benefits, and communicate these effectively to the customers, could enhance the shopping experience and improve sales performance. This episode is a must-hear for anyone looking to up their retail game in 2024, providing valuable strategies and tips on how to increase sales, boost profit margins, and enhance customer experience through add-on strategies. Leave your thoughts in the comments below and stay tuned for more retail insights.
Join me, as I dive into the challenges and solutions of hiring and training retail employees in 2024. In this live session, Bob answers questions from viewers, offering candid advice and insights on how to attract, train, and retain the best talent in the retail industry. I discuss the evolving expectations of today's workforce, the importance of proper training, and the need for competitive compensation. I also address the common pitfalls of hiring practices and provide actionable tips for creating a motivated and loyal team. Whether you're a store owner, manager, or aspiring retail professional, this episode is packed with valuable takeaways to help you navigate the complexities of modern retail employment.
"Discover the history and significant impact of small businesses on the national economy, as well as inspiring tales of resilience, innovation, and entrepreneurship from prominent business owners. President John F. Kennedy first officiated the celebration of small businesses in the first week of May, acknowledging their significant contribution to job creation and economic activity. Highlighting the journey from humble beginnings to market dominance, these storytelling podcasts depict a vivid picture of courageous entrepreneurs who dared to challenge convention, turn risks into opportunities, and reshape the dynamics of their respective industries. Brace yourself for heartwarming stories from Deanna Wallin, founder of Naples Soap Company; Billy Eklund of Eklund's Farm Machinery; and Heidi West from Lifestyles of Saratoga. Witness how these entrepreneurs weathered business storms, revitalized family ventures, and maintained strong community ties through ethical values and sustainable practices. Also, glean knowledge and experience from admired retail entrepreneurs: Tony Drocton, CEO, Hammett; Tammy Ketterman, CEO, Ketterman's Jewelers; and Brian Trevilla, author of 'Leading in Retail.' Through an invaluable exchange of insights, lessons, and mentors, discover the true essence of small businesses symbolizing hope, opportunity, and prosperity for all. In the end, let us toast the indomitable spirit of small businesses worldwide for nurturing dreams, creating jobs, and invigorating the economy. Join us in celebrating their journey towards success.
In this episode, Rob from WBBM NEWSRADIO delves into 'Sephora Kids,' an intriguing phenomenon involving tweens gravitating towards skincare, driven by social media platforms like TikTok. Speaking to us is Bob Phibbs, CEO of the Retail Doctor, based in New York. Bob explains how these young girls from 10 to 12-year-olds are watching skincare videos online, visiting stores like Sephora and Ulta, and selecting high-end products designed for mature skin. The result? There is an unfortunate increase in skincare issues among the young demographic, including acne and rashes. As parents struggle to cope with the unexpected blow to household budgets from expensive skincare products, the conversation also touches upon body image, how young teens strive to be popular and imitate adults. Bob discusses the pivotal role played by retail associates
Bob Phibbs discusses how Visa and Mastercard merchants based in the U.S., who paid interchange fees between January 1st, 2004, and January 25th, 2019, may be eligible for a share of a $5 billion refund. Bob emphasizes the importance of not dismissing mailed claim settlement letters and guides viewers on how to claim the money by scanning a QR code in these letters. Bob encourages his viewers to share their experiences and refers them to www.PaymentCardSettlement.com for any questions. The video aims to ensure merchants take advantage of potentially reclaiming their part of this refund. #sponsored #paymentcardsettlement #retail .
Your questions about selling, marketing, theft and more answered LIVE with Bob Phibbs, the Retail Doc. Visit RetailDoc.com to learn more about his services.
Selling in a store is harder in 2023 than in the past two years. Why? Because if you had it in stock, you got the sale. Your sales skills atrophied. Now you have to think smarter and then clientele. Checkout SalesRX.com my online retail sales training program to have a process
How to use ChatGPT for your marketing, employee discounts, and more answered live.
Today's story involves an associate who thought they were being helpful but robbed the retailer of a sale. Could this be happening on your sales floor? Key takeaways live with Bob Phibbs, the Retail Doctor
Today's story revolves around an employee who didn't want to sell. Could that be the case in your store? Register for the webinar here https://zoom.us/.../1516818218889/WN_uRDJS9mcSKC9Gi-Tc8AuCQ
Among the causes of customers not returning is organization and cleanliness. Join Bob as he shares a story and gives takeaways so you can improve your retail store. Register for the webinar here https://zoom.us/.../1516818218889/WN_uRDJS9mcSKC9Gi-Tc8AuCQ
In this story learn why when I went to buy a bed it became a nightmare and what you can do to keep a customer from saying, "Your customer service sucks." Register for the webinar here https://zoom.us/.../1516818218889/WN_uRDJS9mcSKC9Gi-Tc8AuCQ
Starting today,I 'm telling real stories to show how retailers stop customers from returning. First one How Stale Merchandising is Killing Your Sales Register for the webinar here https://zoom.us/.../1516818218889/WN_uRDJS9mcSKC9Gi-Tc8AuCQ
Bob interviews Ann Ruckstuhl, CMO of Manhattan Associates about their new Unified Commerce Benchmark created by Manhattan Associates, Google Cloud and Zebra Technologies. The retailers identified as unified commerce leaders outperform their competitors by as much as 6X in revenue growth. Listen to learn more and check out the findings of this landmark report here . #UnifiedCommerce #CheckoutExperience #Retail #commerce #manhattanassociates
Target is the latest retailer to announce they were closing stores due to theft. While many want to blame lax laws and organized crime, there's one thing no one is talking about... #retail #customerservice #lossprevention And if you want to read more about how you can protect yourself from shoplifting as well as employee theft read my blog at https://www.retaildoc.com/blog/stealing-shoplifting-retail-employee-theft
Join Bob Fibbs, the retail doc, at the Virginia Transportation Museum in Roanoke as he explores the significance of curiosity and innovation in shaping our world. Standing beside a massive steam engine, Bob delves into historical anecdotes, such as the origin of the phrase "the real McCoy," to illustrate the power of human ingenuity. Bob expresses concern about the current generation's lack of engagement with the world of wonder and encourages parents, aunts, uncles, and mentors to expose young minds to the marvels of history and engineering. Through captivating stories of past inventions and the challenges faced by early workers, Bob emphasizes the importance of curiosity and creativity in fostering self-esteem and driving future innovations. Discover how simple yet ingenious solutions, like the use of sand to aid train traction, exemplify the boundless potential of human creativity. Bob's message is clear: inspire the next generation to dream big and aspire to achieve great things. Join the conversation and share your thoughts in the comments. Bob Phibbs, the retail doc, out. Thank you.
Many pundits in the media are going to talk us into a Recession or maybe we're already in one. Doesn't matter at the holidays.
Question: a new hire has been like four out of six shifts spoken to her twice. Am I crazy to let her go and possibly have to reduce my store hours while I take maternity leave soon?
Today I'm sharing a tip about your mindset. Get it right and you sell more, you meet more engaging people, you enjoy your life. Miss it, and you talk in the language of disappointment.
Emily asked about the use of props in a display. “Is it worth it to spend a certain amount (%) on props that will not be for sale, to make your displays look good?” The easy answer is yes. At least $100 a month should be allocated for small stores. But creativity is the key. We have a whole merchandising section in my online retail sales training platform, SalesRX.com