Social Media Decoded

In this episode, Michelle breaks down why Threads is becoming THE most important visibility platform of 2026. Learn how conversation-based content is outperforming trends, why early adopters will win big next year, and how to leverage Threads to humanize your brand, build community, and turn casual followers into connected buyers. She also shares how she uses Threads daily to boost authority, spark conversions, and deepen relationships. Topics Covered:• Why the old social media model is dead• Why Threads is outperforming TikTok and IG for connection• Early-mover visibility advantages• Conversation-based marketing vs content-based marketing• How Michelle uses Threads strategically• 5 ways to grow your visibility on Threads in 2026• How community accelerates conversions Thanks for listening!• Follow Michelle on Threads + IG @michellelthames• Grab the $97 Visibility & Clarity Book Bundle Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this powerful episode of Social Media Decoded, Michelle Thames breaks down why “reach” and visibility alone are no longer enough to sustain a successful business or brand. She explains why community-led visibility is the future, what happens when people see you but don’t actually know you, and how trust, relationships, and proximity drive conversions in today’s online world. If you’re tired of posting without results and crave something deeper, this conversation will change the way you approach marketing forever. Topics Covered Why visibility alone no longer converts What happens when people see you but don’t feel connected Why community builds trust, referrals, and loyalty The difference between audience and community How relationships compound even when platforms change Why Threads and conversation-based platforms are thriving Why Michelle built the Elevate & Empower Collective How community-led visibility creates sustainable success Key Takeaways Visibility creates awareness — community creates trust Relationships scale your business faster than algorithms Engagement without connection doesn’t convert Long-term success comes from community, not content volume You don’t need more followers — you need deeper relationships Resources Mentioned Elevate & Empower Collective – Join the room that supports your visibility, clarity, and community. Connect With Michelle Instagram: @michellelthamesLinkedIn: Michelle ThamesPodcast: Social Media Decoded For partnerships, speaking, or consulting inquiries:michelle@michellelthames.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this powerful episode of Social Media Decoded, Michelle Thames shares the exact moment she realized her network held million-dollar value — not metaphorically, but in real opportunities, partnerships, speaking invitations, and client referrals. She breaks down how proximity accelerates business growth, why community is a strategic advantage, and why She Connects and the Collective are intentionally designed to help women build the relationships that open doors. Topics Covered Why relationships are more valuable than algorithms The moment Michelle realized her network was an asset How proximity accelerates visibility, confidence, and opportunities The real purpose behind She Connects Why community-led growth outperforms content-only strategies How to build a network that drives revenue and referrals Key Takeaways Your network can be worth millions when nurtured with intention Proximity is the fastest accelerator in business Community is a strategic advantage, not a “nice to have” The right room will open doors that content can’t Building alone slows your growth — connection collapses time Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode of Social Media Decoded, Michelle Thames shares her signature perspective on the only marketing strategy that works no matter the season of business. She explains why platforms change but systems don’t, why visibility needs a digital home you own, and how consistency compounds when your marketing is built on clarity instead of chaos. This episode prepares listeners to rethink visibility, build sustainable systems, and understand why having a digital home is essential for long-term growth. Topics Covered Why platforms change but systems last The danger of building on rented digital space Why visibility without a home doesn’t convert The role of digital ownership in marketing Why link-in-bio chaos hurts conversion How consistency compounds over time Why ShinePages supports sustainable visibility Building marketing systems that last Key Takeaways Systems outlast platforms Visibility must point somewhere intentional A digital home creates trust and clarity Consistency compounds when strategy is clear Marketing should feel supportive, not exhausting Resources Mentioned ShinePages Webinar – Build a digital home that converts https://www.eventbrite.com/e/1975893910877?aff=oddtdtcreator VIP Visibility Days – Personalized strategy and system building https://michellethames.com/store/vip-day-with-michelle Connect With Michelle Thames Instagram: @michellelthames LinkedIn: Michelle Thames Website: https://michellelthames.com For speaking, consulting, or partnerships:hello@michellelthames.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode of Social Media Decoded, Michelle Thames shares behind-the-scenes insights from managing campaigns with over 50 creators. She breaks down what brands actually care about, why professionalism and systems matter more than follower count, and how creators can position themselves for long-term opportunities instead of one-off deals. This episode offers transparency for creators, entrepreneurs, and marketers who want to understand the real expectations behind influencer campaigns and build sustainable visibility in the digital space. Topics Covered in This Episode What managing 50+ creators taught Michelle about influencer marketing The biggest misconceptions creators have about brand deals What brands really look for beyond follower count Why professionalism matters more than virality Where creators lose opportunities without realizing it The role of communication and systems in campaign success Why long-term brand relationships outperform one-off deals How creators can position themselves as strategic partners Key Takeaways Follower count alone doesn’t secure long-term opportunities Brands value reliability, communication, and clarity Systems protect your reputation and income Community-led creators build stronger relationships Professionalism creates longevity in the creator economy Resources Mentioned VIP Visibility Days – One-on-one strategy sessions to build professional positioning The Visibility & Clarity Kit – A foundational roadmap for visibility and alignment Connect With Michelle Thames Instagram: @michellelthames LinkedIn: Michelle Thames Threads: @michellelthames Website: https://michellelthames.com For brand partnerships, consulting, or speaking inquiries:michelle@michellelthames.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode of Social Media Decoded, Michelle Thames delivers an honest, behind-the-scenes conversation about what it really takes to build longevity as a creator, entrepreneur, and marketing strategist. After 15 years in the digital space, Michelle pulls back the curtain on the realities most people don’t talk about — including platform shifts, burnout seasons, client droughts, moments she almost quit, and the mindset and systems that allowed her to keep going. This episode isn’t about trends or quick wins. It’s about staying power, evolution, boundaries, and building a visibility strategy rooted in clarity and community. If you’re tired of chasing algorithms and want to create a business that lasts beyond viral moments, this conversation will shift how you think about visibility and success. Topics Covered in This Episode What longevity actually looks like after 15 years as a creator The parts of the creator journey people don’t see Times Michelle almost quit — and why she didn’t Why trends don’t create sustainable success The difference between virality and longevity How systems protect your business during hard seasons Why community matters more than clout The role of boundaries in preventing burnout Why evolution is required to stay relevant What Michelle wishes she had earlier in her career How to build visibility for the long game Key Takeaways Longevity is built through systems, not trends Community is the foundation of sustainable visibility Boundaries are essential for long-term success Evolution is necessary at every stage of growth Clarity creates confidence, consistency, and momentum Building for the long game leads to alignment and ease Resources Mentioned in This Episode The Visibility & Clarity Kit – A strategic roadmap for creators and entrepreneurs building sustainable visibility Michelle’s In-Person Retreat – A community-centered experience for women focused on long-term growth and clarity VIP Visibility Days – One-on-one strategy sessions designed to build systems, confidence, and momentum Who This Episode Is For Creators who want long-term careers, not short-term attention Entrepreneurs feeling burned out or stuck Coaches, consultants, and service providers building personal brands Marketing professionals navigating platform changes Anyone tired of chasing trends and ready to build with intention Connect With Michelle Thames Follow Michelle for ongoing conversations about visibility, community-led marketing, and personal brand strategy: Instagram: @michellelthames LinkedIn: Michelle Thames Threads: @michellelthames Website: https://michellelthames.com For speaking engagements, consulting, partnerships, or media inquiries:michelle@michellelthames.com Subscribe & Share If this episode resonated with you, be sure to subscribe to Social Media Decoded and share it with someone who’s building for the long game. Your support helps this community grow. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Michelle covers:• The mindset shift every creator needs before going live• Why you’re more ready than you think• How visibility is built through connection, not perfection• What to remember when anxiety or doubt starts creeping in• The power of showing up even when you feel unprepared• Why community-led visibility matters in 2026• How to emotionally prepare for today’s live webinar or future events Thanks for listening!• Join today’s Personal Brand Webinar OR grab the replay https://www.eventbrite.com/e/1975053600486?aff=oddtdtcreator• Apply for a VIP Visibility Day Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Michelle covers:• Why content-only strategies will fail in 2026• The rise of community-led marketing• How trust + relationships outperform reach• Why referrals and retention matter more than followers• The difference between content and community• How Michelle built community into her entire business• The 5 things you must implement before 2026• Why your digital home matters more than ever• How to prepare for visibility that SELLS Links mentioned: • Apply for the 2026 Retreat: https://michellethames.com/retreats• Join She Connects (Dec 18) https://www.addevent.com/event/2wn2bvn341ys• Save your seat for next week’s ShinePages Webinar https://www.addevent.com/event/p4fcht5x0dr5• Visit Michelle’s event page to see all December events https://www.addevent.com/calendar/fR847482 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Michelle covers:• Why 2026 requires a new marketing mindset• The #1 thing she would rebuild FIRST• Why community matters more than content• How to pick the right platform to master• The overlooked power of personal storytelling• Why getting strategic help sooner changes everything• How to plan for visibility that converts• Why 2026 is the year to stop playing small Apply for the 2026 Retreat + Book a VIP Day for Q1. https://michellethames.com/retreats Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Michelle Thames shares a behind-the-scenes case study on how her team revived a “dead” Instagram account and grew it by 18,000 views in 30 days using a strategic visibility system. Learn the exact content pillars, audience insights, and engagement rhythms that turned the account around — without relying on trends, hacks, or burnout. Perfect for creators, coaches, and entrepreneurs ready to scale their visibility in 2026. Key Topics Covered: Why most “dead accounts” aren’t dead — they lack strategy The 3 content pillars that grew the account How audience insight drives visibility and engagement The daily engagement rhythm that changed everything How to create content that builds authority AND community Real performance metrics: 18K views, 950 interactions, 67 followers Why consistency without clarity doesn’t convert What entrepreneurs must shift going into 2026 SEO Keywords: Instagram growth strategy revive dead social media account increase views on Instagram visibility strategy for entrepreneurs content pillars for creators community-led marketing how to grow engagement on Instagram personal branding for 2026 VIP visibility day Michelle Thames social media case study Resources Mentioned: Book a VIP Visibility DayGet Michelle’s brain on your brand and walk away with a full visibility system.https://michellethames.com/store/vip-day-with-michelle Personal Brand Webinar — This FridayLearn the 2026 visibility framework to grow your brand with clarity and confidence.https://www.eventbrite.com/e/the-purpose-driven-personal-brand-workshop-tickets-1975053600486?aff=oddtdtcreator Connect With Michelle: Instagram: @michellelthamesPodcast: Social Media DecodedAgency Website: www.thamesmediasolutions.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

If you’ve been sleeping on LinkedIn, this episode will wake you up. Today, LinkedIn Strategist Mollie Lo joins Michelle to reveal the exact steps entrepreneurs, coaches, consultants, and service providers can take to transform LinkedIn into a high-converting visibility and client-attraction platform. Inside this episode, you’ll learn: ️ Why LinkedIn is no longer “just a job search site” LinkedIn is aggressively expanding into the B2B creator and entrepreneur economy — which means massive organic reach, fewer ads, and a huge opportunity for visibility. ️ The profile updates that instantly increase your credibility Mollie breaks down how to optimize your headline, Service Marketplace, and even your name pronunciation feature to convert more profile views into clients. (YES — she uses that audio space to sell!) ️ What to post on LinkedIn to get clients (not just likes) Learn what content categories LinkedIn’s algorithm is boosting right now — including newsletters, vertical video, polls, and PDF carousels that position you as a thought leader. ️ Mollie’s “Attraction Marketing Framework” for LinkedIn Post quality over quantity. Your content should magnetize the right clients and repel the wrong ones through storytelling, authenticity, and conviction-based messaging. ️ How to start sales conversations WITHOUT sounding spammy Mollie shares her inbound + outbound prospecting method, including the search “loophole” she uses to find ideal clients without triggering LinkedIn’s restrictions. Her approach: “Make the conversation about them, not you.” ️ The #1 action step that will move your LinkedIn forward today A simple 15-minute prospecting routine that changed her business — and can change yours too. LinkedIn marketing, LinkedIn strategy for entrepreneurs, LinkedIn visibility tips, how to get clients on LinkedIn, LinkedIn for coaches, B2B marketing LinkedIn, LinkedIn content strategy, LinkedIn profile optimization, LinkedIn prospecting tips, social selling, LinkedIn engagement 2025. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today I’m celebrating a massive milestone — 600 podcast episodes. Most podcasts never make it past Episode 10, but this show has turned into a global visibility engine, and in this episode, I’m breaking down exactly what I learned along the way. If you’re a content creator, entrepreneur, or coach who wants to grow your audience and build authority online, this episode is your roadmap. In this episode, you’ll learn: Why consistency matters more than motivation How showing up—especially when no one is clapping—builds long-term success What I got wrong when I started podcasting Why most podcasters quit before they ever see results How 600 episodes changed my life, my business, and my brand The mindset required to stay visible in a noisy online world My biggest piece of advice for anyone wanting to start a podcast in 2026 Why this milestone matters Hitting 600 episodes wasn’t about perfection—it was about commitment. This show has opened doors to paid speaking gigs, brand partnerships, new clients, and opportunities I never imagined. And it all happened from making the decision to KEEP going. If you’ve been waiting for a sign to start your podcast… This is it. If you want to launch a podcast without the overwhelm, I’m opening a few Done-For-You Podcast Launch & Management spots for January. We handle everything: Podcast strategy Naming + branding Cover art Episode editing Show notes Platform distribution Launch plan 4 fully produced episodes You record. We do the rest. DM me “PODCAST” on Instagram (@michellelthames) or click the link in the show notes for details. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Michelle Thames teaches you how to confidently host your first event and identify the signs that you’re ready to step into leadership. Whether you're planning a workshop, webinar, meetup, retreat, or in-person community gathering, this episode walks you through the mindset shifts, purpose clarity, and simple planning steps needed to get started. Michelle also shares the story of her very first event and how it became a pivotal moment in her business and visibility journey. If you’re a coach, creator, service provider, or multi-passionate entrepreneur who feels called to gather people, build community, and lead with purpose, this episode will help you know exactly when and how to take the leap. ️ What You’ll Learn in This Episode: How to know if you’re ready to host your first event Why events are one of the fastest ways to grow your visibility in 2026 How Michelle’s first event transformed her business The 3-step (Purpose → Plan → Promotion) event readiness checklist How events create trust, authority, and deeper community Why you don’t need a big budget or fancy venue to get started The mindset shift required to confidently lead your own room How events tie into your overall personal brand and visibility strategy ️ Keywords / SEO Tags: how to host your first event, event marketing for entrepreneurs, beginner event planning, personal brand events, visibility strategies 2026, how to grow your audience with events, community-building events, hosting workshops online, in-person events for coaches, marketing events for creators, how to lead your first workshop, event readiness checklist, event planning tips for beginners ️ Key Topics Covered: • Michelle’s first-event story and what she learned• Emotional + strategic signs you’re ready to lead an event• The Purpose → Plan → Promotion framework• Event confidence tips for new hosts• The power of small rooms, intimate gatherings, and micro-events• How events fit into your visibility ecosystem• Why events accelerate trust faster than any other content• How to use events to attract aligned clients and opportunities ️ Call to Action: • Want help planning your first event? DM EVENTS on Instagram.• Need clarity for your 2026 visibility? DM KIT for your Visibility & Clarity Kit.• Come to Michelle’s upcoming events: Open House, Purpose-Driven Personal Brand Workshop, and Build Your 2026 Digital Home. Check out Michelle's events here: https://www.eventbrite.com/o/thames-media-co-30052428668 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Michelle Thames breaks down the power of storytelling in personal branding, digital marketing, and online business — and how your real life can become your most profitable marketing strategy. Learn how to use your story to build trust, increase visibility, attract aligned clients, and grow a brand that stands out. Michelle shares her own transformation—from being fired in 2016 to becoming a sought-after marketing strategist, agency owner, and the host of one of the top social media podcasts in the world. If you’re a creator, coach, service provider, or multi-passionate entrepreneur who wants to convert content into connection and connection into revenue, this episode will teach you how to turn your journey into your superpower. ️ What You’ll Learn in This Episode: Why storytelling is the #1 marketing strategy for 2025–2026 How your personal story builds trust, credibility, and visibility The three types of stories that convert followers into clients How Michelle turned her own life experiences into a multi-six-figure brand Why people buy the story behind your brand — not your offer How to use storytelling in Instagram content, LinkedIn posts, podcasts, events & webinars How to connect your story to your offers without feeling “salesy” The storytelling funnel: listen → relate → trust → buy ️ Key Topics Covered  Storytelling for business How to build a personal brand Visibility strategy for entrepreneurs How to create content that converts Turning your story into revenue Marketing authenticity Storytelling framework Social media storytelling Personal branding for women entrepreneurs How to get visible online Digital marketing for multi-passionate creators How to connect with your audience Building trust online Emotional brand storytelling ️ Resources Mentioned: • From Fired to Featured (Michelle’s book)• DM KIT for Michelle’s Visibility & Clarity Kit• Follow @michellelthames on Instagram Ways to Go Deeper: Want clarity on your 2026 visibility? DM KIT for Michelle’s Visibility & Clarity KitReady to build a purpose-driven brand? Join the workshop — DM BRANDNeed help creating a digital home? DM SHINE for the Dec 17 workshop ️ Spotify Question of the Day: What part of your story are you ready to share in 2026? ️ Leave a Review: Loved this episode? Tap “Write a Review” on Apple Podcasts. Michelle reads a new review every week on the show! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This Small Business Saturday episode is all about elevation. Michelle takes you through the Visibility Audit — her 5-part diagnostic that reveals whether your brand is ready for its next big leap in 2026. You'll learn:• The exact indicators your brand is ready for expansion• Why visibility plateaus happen and how to break through• What to shift NOW to walk into 2026 with clarity• Why your story, content, and identity matter more than ever• How to prepare your brand for a new level of impact + income Support me by buying my book. Signed copy without 30 min strategy call: https://square.link/u/JomppyoM Signes copy with strategy call: https://square.link/u/q5dedpL8 Spotify Prompt:“What’s the #1 visibility shift you’re making for 2026?” Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This Thanksgiving episode is personal.Michelle opens up about the day she lost her job, a moment that shattered her confidence but ultimately became the beginning of everything she has today: her business, her agency, her brand, her freedom, and her purpose. You’ll hear: • The REAL story behind losing her job• How fear, shame, and uncertainty turned into alignment• Why gratitude fuels clarity, confidence, and CEO identity• How gratitude transformed her business, marriage, and motherhood• What she’s most thankful for after 15 years online• A message for every woman who feels like she’s “starting over” It’s raw, emotional, and full of truth — perfect for today. Want clarity for 2026?DM KIT on Instagram for The Visibility & Clarity Kit. Spotify Comment:“What’s one thing you’re grateful for today?” Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Choosing the right clients is one of the most important CEO skills you’ll ever develop. In today’s episode, Michelle shares the exact process, red flags, and boundaries she uses to select aligned clients — the system that protects her peace, her profit, and her purpose. You’ll learn: What misalignment really looks like The energy and mindset red flags that predict future chaos How to spot when someone isn’t ready for the work Why budget alignment matters more than people think How Michelle protects her time, energy, and team This is a powerful “CEO Era” episode — especially if you’re tired of saying yes to the wrong clients. Spotify Comment Prompt: “What’s one client red flag YOU’RE no longer ignoring?” ️Review CTA: Leave a review on Apple Podcasts — Michelle reads a new one every week! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

If you’ve been feeling a divine nudge to lead at a higher level in 2026… this episode is your confirmation. Today, Michelle breaks down the five signs that you’re ready to shift from content creator to CEO — the identity upgrade that will define your visibility and income next year. You’ll learn: Why being multi-passionate is your competitive advantage The internal and external signals calling you to lead What it looks like when you're outgrowing “creator energy” How to develop CEO-level habits, boundaries, and vision Why 2026 will reward the entrepreneurs who step into visibility early Michelle also shares personal insights from her own CEO shift — and how trusting the call changed everything. Episode Highlights: The difference between creating content vs. building an ecosystem How clarity, structure, and leadership reshape your brand The emotional signs that your next level is here What God reveals when you stop shrinking CEO energy vs. creator energy Want Clarity for Your 2026 CEO Era? Michelle dropped her Black Friday offer:The Visibility & Clarity Kit — a 2026 roadmap for multi-passionate women who want to get visible without burnout.DM KIT on Instagram to get the link. Spotify Comment Prompt: “What sign are YOU experiencing as you step into your CEO era?” Leave a Review Michelle reads listener reviews every week and yours could be next! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In today’s episode, Michelle breaks down the Creator-to-CEO shift and why 2026 is the year multi-passionate entrepreneurs step into their highest visibility, income, and impact yet. If you’ve been feeling the pull to expand, lead, and evolve your brand—this episode is your sign. You’ll learn: Why the creator era is ending—and why strategy, leadership + monetization are the next wave The 5 shifts every entrepreneur needs to make to become a CEO What’s blocking multi-passionate women from stepping into visibility The mindset, marketing, and money decisions that prepare you for a 7-figure brand ecosystem Why your story, your voice, and your visibility matter more now than ever Michelle also shares what she’s building inside her brand for 2026—including retreats, workshops, speaking, and her upcoming book. Highlights You’ll Hear in This Episode The identity shift from “I create content” → “I lead a movement.” Why multi-passionate women are winning in 2026. How to simplify your entire business using the V.I.S.I.B.L.E. Method. Real transparency about Michelle’s pivots, losses, and big lessons from this year. The importance of building a brand that outlives the algorithm. Why community-driven marketing + in-person experiences are becoming essential. Want to Go Deeper? Join the 2026 Retreat Waitlist (Nashville • Las Vegas • Costa Rica) This is where multi-passionate CEOs evolve.Join the waitlist: https://forms.gle/PpAgWdwSBTb44cPH9 Order Michelle’s Book: From Fired TO Featured Build a brand that stands out, sells, and sustains your purpose.Order Here: https://www.amazon.com/-/zh_TW/Fired-Featured-Personal-Branding-Purpose/dp/1967703167 Special Black Friday Drop Michelle just dropped something special for Black Friday… The Visibility & Clarity Kit – your fast-action roadmap to getting seen, booked, and paid before 2026 hits. DM KIT on Instagram to get the link. @michellelthames Help the Show Grow (and Get a Shout-Out!) If you loved this episode:Leave a review on Apple Podcasts — Michelle might read yours live on the next episode!Reply to the poll/comment on Spotify (this helps the show reach more entrepreneurs)Screenshot + share on your IG Stories and tag @michellelthames — Michelle reshared every tag! Spotify Comment Prompt:“What’s the #1 shift you’re making to step into your CEO era in 2026?” Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In today’s episode, Michelle reveals the #1 thing every creator needs before selling anything — and why clarity is more profitable than content. If you’ve been posting, pushing, promoting, and still not converting, this episode shows you the real reason your audience isn’t buying. Inside this episode you’ll learn: • Why most creators struggle to sell even when they’re posting consistently• The difference between content and message (and why it matters)• How confusion kills conversions before you ever make an offer• The real role your core message plays in visibility and sales• Why people buy clarity, not content• Signs your message is unclear (even if you think it’s not)• How having one clear message makes every piece of content easier• The mindset shift that changes your entire business identity What you’ll walk away with:• A deeper understanding of why your content hasn’t been converting• The missing piece you need before creating another offer• A perspective shift that will strengthen your brand instantly• A sense of direction for your next step as a creator or CEO If you’re ready to lock in your message, get clarity, and finally build a brand that sells with ease — book a VIP Day with Michelle. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.