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Telecom Reseller / Technology Reseller News

Telecom Reseller / Technology Reseller News
Author: Telecom Reseller
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UC, UCaaS, CCaaS, CPaaS, AI, Cloud, Collaboration, Mobility, Contact Center and Security. Join us as we report on the leading topics and brands in the UC field, including Avaya, Cisco, Microsoft Teams, AWS, Salesforce, and much more. TR podcasts are for enterprises, channel partners, MSPs and carriers. These podcasts bring you the people, products and partners who bring solutions to market.
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At Viirtue Connect in Nashville, John Christian, Vice President of Marketing at Akixi, joined Doug Green, Publisher of Technology Reseller News, to discuss how Akixi is helping MSPs and telecom providers stand out in an increasingly commoditized communications market.
Akixi delivers value-added analytics, CRM integration, and call recording solutions that enhance cloud-based telephony and UCaaS platforms. “We exist to help our partners solve business problems—whether that’s missed revenue, productivity challenges, or customer experience gaps,” Christian explained. “In a world where everyone is selling the same call control, Akixi helps service providers differentiate.”
A channel-only company, Akixi focuses on scalability, ease of provisioning, and simple billing—making it easier for MSPs and service providers to package and deliver advanced reporting and analytics alongside their UC offerings. Christian noted that some partners now lead with Akixi when selling their communications platforms because the real-time call analytics and visualization tools deliver immediate value to business customers.
During the discussion, Christian highlighted a growing industry trend: specialization. “The MSPs that are succeeding are those who understand their customers’ specific challenges—whether in healthcare, recruitment, or retail—and build tailored solutions around those needs,” he said. “Specialization builds trust and reduces perceived risk for customers transitioning away from legacy systems.”
As MSPs look ahead, Christian believes differentiation will come from layering insights, integration, and intelligence on top of standard UCaaS platforms. “We help our partners move beyond selling technology to delivering outcomes—and that’s where the real opportunity lies.”
To learn more about Akixi, visit www.akixi.com.
At Viirtue Connect in Nashville, Jason Moravec, Senior Channel Account Manager at Xima Software, joined Doug Green, Publisher of Technology Reseller News, to discuss how Xima’s advanced contact center solutions are helping MSPs expand revenue, strengthen customer relationships, and enhance user experience.
Xima Software delivers cloud-based contact center and customer experience platforms designed to integrate seamlessly with leading UC systems like NetSapiens, which powers Viirtue and other Crexendo partners. “We focus on helping businesses communicate more effectively across every channel—voice, SMS, email, chat, and WhatsApp,” Moravec explained. “It’s all about elevating the customer experience.”
Through its integration with NetSapiens, Xima offers white-label, multi-channel contact center solutions that partners can brand as their own. The platform enhances standard UC capabilities with detailed analytics, cradle-to-grave reporting, and intelligent call routing—all designed to help MSPs deliver a premium service that customers can’t easily replace.
“Contact centers are incredibly sticky,” Moravec said. “When partners win the contact center, they often win the entire business. It’s one of the most profitable and high-value parts of the UC ecosystem.”
Xima also integrates AI and speech analytics to improve agent productivity and customer outcomes. From sentiment and tone detection to AI-powered chatbots and voice assistants, the platform uses automation to reduce call volume, speed up responses, and provide data-driven training insights.
“Our AI isn’t about replacing humans—it’s about getting people to the right place faster and making agents more effective,” Moravec emphasized.
For MSPs and Viirtue partners, Xima’s solutions represent a powerful opportunity to differentiate, expand service offerings, and grow recurring revenue.
To learn more about Xima Software, visit www.ximasoftware.com.
At Viirtue Connect in Nashville, Bruce Widener, CEO of STRATA7 Technology, joined Doug Green, Publisher of Technology Reseller News, to discuss STRATA7’s customer-first approach, its growing partnership with Viirtue, and the new business opportunities emerging from the event.
Based in Louisville, Kentucky, STRATA7 Technology is a business-to-business unified communications provider dedicated to helping organizations increase efficiency, improve profitability, and drive growth. “We wake up every day looking forward to helping our customers solve problems,” Widener said.
STRATA7 has partnered with Viirtue for the past 18 months, leveraging its network services, SIP trunking, and carrier technology to enhance its solutions portfolio. Widener described Viirtue as “a good, solid partner,” adding that the company is now evaluating Viirtue’s buy-billing platform to further streamline operations and strengthen integration.
Reflecting on the conference, Widener emphasized the value of in-person collaboration: “It’s been great meeting the different partners in the Viirtue ecosystem — people we’ve talked to for months. These conversations help us expand what we can offer our clients.”
STRATA7 is exploring several new technologies and services unveiled at the event, from hardware innovations to enhanced faxing and communication tools, which Widener plans to bring back to his operations team for review.
To learn more about STRATA7 Technology, visit www.strata7.net.
At Viirtue Connect, Purav Maisuria, General Manager at Phonesuite, joined Doug Green, Publisher of Technology Reseller News, to discuss how Phonesuite is helping MSPs tap into new opportunities in the hospitality market through purpose-built communications solutions.
Founded in 1988, Phonesuite provides voice and communication platforms designed exclusively for the hospitality industry, serving more than 10% of the global hotel market. The company is brand-approved by major hotel groups including Hilton, Marriott, and IHG, meeting each brand’s strict requirements for reliability, security, and compliance.
Maisuria noted that many MSPs already handle hotel networking and Wi-Fi but overlook telephony — a critical element of guest experience and operations. “It’s a great opportunity,” he explained. “Hotels are looking for cybersecurity, better networks, and full IT support. By adding Phonesuite’s voice solutions, MSPs can deliver a complete 360-degree service.”
Phonesuite’s hosted hospitality platform simplifies deployment and introduces features that directly address hotelier needs, such as missed call alerts, enhanced reporting, and mobile access for managers. These tools help prevent lost reservations and improve customer service by ensuring every call is answered — even after hours.
“The front desk is the hotel’s heartbeat,” Maisuria said. “When calls are missed, revenue is lost. Our solutions ensure staff stay connected and responsive, wherever they are.”
To learn more, visit www.phonesuite.com.
At Viirtue Connect in Nashville, Jon Brinton, Chief Revenue Officer at Crexendo, joined Doug Green, Publisher of Technology Reseller News, to discuss Crexendo’s sustained growth, partner momentum, and the innovations driving what Brinton calls a “renaissance in voice services.”
Crexendo, the parent company behind the NetSapiens platform, now serves nearly 7 million users worldwide through its expanding network of over 235 partners. Brinton credited the company’s success to a partner-first strategy that allows resellers to achieve higher margins and faster growth than the overall market. “Our partners grow at about double the rate of the market,” Brinton noted. “We design our model to make them more profitable—and that fuels sustained expansion.”
Brinton also previewed Crexendo’s upcoming NetSapiens Platform User Group Meeting at the Fontainebleau Miami Beach, where partners will explore new applications of AI, digital channels, and conversational intelligence to enhance customer experience. “We’re helping partners make customer data actionable and relevant,” he said. “There’s a renaissance happening in voice services—where the human conversation is once again central to business intelligence.”
A key theme for Crexendo’s ecosystem is flexibility—allowing partners to own, subscribe to, or host the platform in their preferred environments. Combined with a growing ecosystem of 60+ technology partners, the company enables tailored solutions for specific markets and verticals.
“Our mission,” Brinton added, “is to keep voice at the center of meaningful human interaction—while giving partners the innovation and tools they need to compete and win.”
To learn more, visit www.crexendo.com or www.netsapiens.com.
At Viirtue Connect in Nashville, Adrian Andrews, Founder of AspireOn Networks, joined Doug Green, Publisher of Technology Reseller News, to discuss how his company is delivering comprehensive telecommunications, connectivity, and security solutions to businesses across Central Florida and beyond.
AspireOn Networks provides business-class telecom services, including fiber connectivity, telecom expense management, and security system installations. “We partner with all the carriers in the country,” Andrews explained. “If you’re looking for fiber optics or a backup solution, we shop all the carriers and come back with the best options—so our customers don’t have to.”
In addition to telecom solutions, AspireOn offers access control and security camera systems for businesses with physical locations, helping customers strengthen both digital and physical security. The company also performs quality control for fiber construction projects, ensuring network builds meet safety and technical standards.
Headquartered in Central Florida, AspireOn Networks serves Orange, Seminole, Volusia, and Hillsborough counties, with clients across the U.S. and internationally. The company’s success, Andrews noted, is supported by strong partnerships — including with Ideal Technologies in Tampa Bay and Viirtue, with whom AspireOn maintains a close working relationship.
To learn more, visit www.aspireonnetworks.com.
At WebexOne, John Ortiz, Technology Sales Manager at MiaRec, joined Doug Green, Publisher of Technology Reseller News, to discuss how MiaRec is using AI to reshape the way businesses analyze and improve their customer interactions.
MiaRec’s platform leverages large language model (LLM) technology to deliver insights across three key use cases:
Automated QA: Using AI to review and score 100% of customer interactions, ensuring that agents meet performance and compliance standards while eliminating the limitations of manual quality assurance.
CX Intelligence: Automatically generating metrics such as customer satisfaction (CSAT), net promoter score (NPS), effort scores, and churn risk, giving companies a real-time understanding of customer sentiment and retention trends.
Revenue Intelligence: Tracking sales opportunities and performance metrics across calls — including upsell and cross-sell effectiveness, objection handling, and missed revenue potential — to help managers identify top performers and training needs.
Ortiz emphasized that the platform’s customizable LLM framework allows businesses to extract any metric they need, regardless of industry or use case. “Every customer we get has different goals,” Ortiz said. “Having the flexibility to extract custom insights is absolutely key.”
MiaRec integrates seamlessly with leading communication platforms such as Webex Calling, Webex Contact Center, RingCentral, NICE, Five9, and Twilio, while remaining platform-agnostic for clients with mixed environments.
To learn more, visit www.miarec.com.
“Think of it like a voice firewall—protecting enterprises from spam, robocalls, and social engineering before the phone even rings,” said Vicki Sidor, Head of Sales and Channel at Mutare.
At WebexOne, Sidor and Brian McDonald, Director of Product Development at Mutare, spoke with Doug Green, Publisher of Technology Reseller News, about how Mutare is reshaping enterprise voice security.
Best known for its early innovations in voicemail and transcription, Mutare has pivoted in recent years to become a leader in voice threat defense. McDonald explained that while most organizations invest heavily in data and network protection, the voice channel remains a major vulnerability—one increasingly exploited by scammers, robocalls, and deepfakes.
Mutare’s solution acts as a pre-call voice firewall, analyzing and scoring inbound traffic before it reaches users. Beyond blocking malicious calls, it provides enterprises with visibility and analytics to identify suspicious patterns within their voice environments.
At WebexOne, Mutare previewed its newest innovation—Voice Traffic Score for Webex Calling. The tool integrates directly into Cisco’s Control Hub, allowing administrators to manage incoming calls based on security scoring. “Even for organizations not using Webex Calling, our solutions fit across Cisco’s entire ecosystem—from SBCs to contact centers and carrier networks,” McDonald said.
With partnerships across platforms such as Avaya, Genesys, NICE, and Five9, Mutare remains the only platform-agnostic voice firewall designed to safeguard businesses from social engineering and other voice-based threats.
“Every enterprise has email and network firewalls,” Sidor added. “It’s time they had one for voice.”
More at Mutare.
"PC-as-a-Service makes fast, secure deployments possible without having to contract with a series of vendors for devices, connectivity, support, and replacement services — all with a competitive, predictable monthly payment," says John Tonthat, CRO of Cellhub, in a new Technology Reseller News podcast.
Cellhub, a premier primary agent in T-Mobile's Channel Partner program, has teamed with Lifetime Endpoint Resources (EPR) to introduce a first-to-market PC-as-a-Service (PCaaS) program. Powered by T-Mobile’s industry-leading 5G network and anchored by Lenovo® ThinkPad™ devices, the program is designed to give MSPs and solution providers a full-stack, fixed-price computing environment to deliver to end-users.
Key features of the program include:
Lenovo ThinkPad T14 Gen 6 laptops – ready-to-go, preconfigured
Built-in 5G connectivity – 75 to 125 GB/month for mobile-first access
Embedded security agent and remote wipe – enterprise-grade protection
24/7/365 help desk support – powered by distributor D&H Distributing
Advanced exchange – replacement devices shipped before the old ones return
Fixed 36-month pricing – predictable IT costs in volatile markets
Microsoft 365 + Copilot – AI-enhanced productivity
Tonthat explains that Cellhub’s mission is to represent and advance T-Mobile solutions, but this launch also positions the company as a systems integrator and lifecycle enabler for MSPs. By unifying connectivity, devices, support, and software in one bundle, PCaaS helps partners offer a premium 5G-enabled workplace while creating new streams of recurring revenue.
The program is aimed squarely at small and mid-sized businesses, helping them gain enterprise-grade computing power without the burden of upfront capital expenditures. “Cellhub is thrilled to provide a superior, comprehensive 5G solution that can accelerate outcomes for small businesses, especially those who might not be able to maintain their own in-house IT teams,” Tonthat adds.
Listen to the full conversation with John Tonthat of Cellhub on Technology Reseller News.
Connect with Cellhub & John Tonthat
John Tonthat on LinkedIn
cellhub.com
Cellhub on LinkedIn
Cellhub, a premier primary agent in T-Mobile's Channel Partner program, is working with asset lifecycle management provider Lifetime EndPoint Resources to launch a first-to-market PC-as-a-Service (PCaaS) program for the channel, powered by T-Mobile. This end-to-end 5G connectivity solution provides high-performance Lenovo® ThinkPad™ computing devices connected by T-Mobile, the largest 5G network, bundling 24-hour help desk services, advanced exchange services, and Microsoft Office 365 and Copilot for the devices. Cellhub considers PCaaS a next-gen model for comprehensive device lifecycle management in the channel, positioned to drive the category forward. The PCaaS program is delivered over a 36-month term at a competitive (and tariff-resistant) monthly recurring fee as opposed to an up-front capital expenditure. PCaaS allows MSPs to offer a fully-managed, set-price computing bundle, complete with cutting edge 5G connectivity, Lenovo-branded devices, “always-there” support, and expedited exchange of devices when issues arise. It’s ideal for a variety of modern workplaces, especially companies whose employees are distributed among different locations, like visiting nurses services or attorneys’ offices, translating to reliable, consistent connectivity with minimal downtime and long-term optimized computing.
“The days of the old virtual bot type of experiences are slowly going away. End consumers will now experience a more personalized, human-touch type of interaction with AI,” said Chang Chang, Sr. Director of Product, Cloud CX Solutions at Webex.
At WebexOne, Chang joined Doug Green, Publisher of Technology Reseller News, to share how Cisco is transforming customer experience (CX) with AI-driven innovation.
Chang explained that Webex AI is designed not to replace human agents but to augment their productivity—from enabling 24/7 support to providing suggested responses, wellness tools, and sentiment analysis. Unlike chatbots, the new Webex AI Agents are fully autonomous, able to perceive context, manage interruptions, and respond empathetically in natural conversation.
A highlight of the announcements was Webex AI Quality Management, a breakthrough that applies to both AI and human agents. “You can’t scale quality management with humans listening to every call,” Chang said. “AI makes it possible to review 100% of interactions, score them, and recommend improvements—bridging a long-standing quality gap.”
Chang also addressed broader themes of future-proofing, emphasizing Cisco’s vision of Connected Intelligence that integrates AI at the edge, in the cloud, and in control systems to create seamless, secure, and scalable CX. Integrations with Microsoft Dynamics and other open-platform partnerships reinforce Webex’s commitment to meeting customers wherever they are.
“Ultimately, it’s about sweating the entire end-to-end experience for the consumer,” Chang noted. “AI isn’t a trend—it’s fundamental to future-proofing customer experience.”
More at Webex.
“Two, three, five years from now, the workforce could easily be people working with people, people working with AI, and maybe even AI working with AI,” said Amit Barave, VP of Product Management for Webex.
At WebexOne, Barave joined Doug Green, Publisher of Technology Reseller News, to discuss Cisco’s vision for Connected Intelligence and how Webex is positioning AI not as a replacement, but as a workforce enhancer.
Barave explained that Webex’s new AI Agents are designed to eliminate everyday productivity gaps—capturing meeting notes, recommending attendees, or automating follow-up actions—while keeping human creativity and judgment at the center. “These are tools built for those ‘I wish I had done this’ moments,” he noted.
The Webex AI strategy rests on three pillars:
AI at the Edge – enabling low-latency, privacy-conscious responses.
AI in the Cloud – delivering high-performance compute and complex inference.
AI in Control – simplifying management, troubleshooting, and service assurance.
Barave also emphasized Webex’s commitment to an open ecosystem, ensuring seamless integration with enterprise applications, workflows, and vertical software systems. This approach, he said, helps enterprises and partners future-proof their collaboration strategy in a rapidly evolving AI landscape.
“From just being a calling and meetings platform, Webex Suite has become an AI-powered conversations and communications platform for the enterprise,” Barave said. “That makes it a compelling choice for customers and partners alike.”
More at Webex.
“Asynchronous messaging respects customers’ time—and when you meet people where they already are, CSAT, revenue, and retention follow.” — Gareth Bray, Premier CX
Gareth Bray, Business Development Director at Premier CX, joined Doug Green, Publisher of Technology Reseller News, to discuss how WhatsApp is becoming an essential business channel worldwide.
Premier CX, originally known for IVR audio and FAQ videos, now leads organizations through a “zero to amazing” journey on WhatsApp, helping them design, integrate, and scale conversational experiences.
Bray explained why WhatsApp is booming:
Global adoption — >90% of consumers in India & Brazil already use it to talk to businesses; Europe and the U.S. are rapidly following.
Convenience — Asynchronous messaging beats long hold times and tethered web chats.
Trust — WhatsApp sits alongside family and friends, making it highly personal and effective.
The results are clear: companies report higher productivity, lower costs, stronger CSAT, and increased sales and retention. Bray shared examples from retail and utilities where WhatsApp journeys cut handle time, empowered customers, and improved outcomes for all parties.
Bottom line: Just as websites once became essential, WhatsApp is the next wave of customer engagement—and businesses that delay risk being left behind.
Learn more and try Premier CX’s WhatsApp demo at premiercx.co.uk.
"There are over a billion copper lines worldwide that will disappear in the next five to ten years," says Jake Jacoby, CEO of TELCLOUD. "That’s why we built our platform from day one to be global—so our partners can meet this challenge anywhere their customers do business."
In the latest episode of the TELCLOUD POTS and Shots Podcast Series, Doug Green, Publisher of Technology Reseller News, sits down with Jacoby to discuss the international scale of the POTS replacement opportunity. While the U.S. still faces the conversion of more than 25 million commercial lines, the global market represents an even larger transformation—with more than a billion lines of legacy copper that must be replaced over the coming decade.
Jacoby explains that TELCLOUD’s success in the U.S. has driven demand abroad, with active deployments now in Canada, Mexico, Germany, the UK, and additional markets in Europe, Asia-Pacific, and South America. By engineering devices and a platform ready for worldwide deployment, TELCLOUD enables resellers and carriers to address regional regulations, dial plans, and connectivity challenges while still relying on a single global backend.
For channel partners, this means two things:
Cross-border opportunity – Many customers already operate in both the U.S. and Canada or Mexico, making international coverage a natural next step.
Global scalability – TELCLOUD’s cloud-native design and partnerships with providers like AWS GovCloud ensure compliance and reliability, even in highly regulated environments.
Jacoby also highlighted the broader industry shift away from aging copper toward fiber, wireless, and satellite connectivity, noting that TELCLOUD’s mission is to bridge the gap—supporting legacy equipment with modern, resilient infrastructure that delivers long-term reliability.
This episode marks the 20th edition of the POTS and Shots series, and Jacoby reflected on the journey so far: “What started as a creative way to talk about technology has become an educational platform that’s helping resellers rethink their role in the copper sunset. We’re excited for the next 20.”
And true to the Shots tradition, Jacoby shared a special tasting from his travels: the Arete Gran Clase Extra Añejo, a four-year-aged tequila brought to Shanghai as a gift for international partners—underscoring the global theme of this episode.
Next in the series: “The Hidden Costs of Doing Nothing.”
For more information, visit telcloud.com or call 844-900-2270.
“At TeleMate, our job is to make IT and communications troubleshooting easy,” said Reginald Pearson, VP of Sales & Strategy at TeleMate.
At WebexOne in San Diego, Doug Green, Publisher of Technology Reseller News, spoke with Pearson about how TeleMate delivers observability across the entire Cisco collaboration suite.
Pearson explained that TeleMate provides end-to-end visibility for Webex Calling, Webex Contact Center, and messaging platforms—while also supporting hybrid environments that combine on-premises and cloud technologies such as Cisco Call Manager and CUBEs.
With a single-pane-of-glass interface, TeleMate aggregates logs, traces, alarms, and analytics to ensure full service assurance for enterprise IT and communications teams. The platform is vendor-neutral, designed to simplify troubleshooting and performance monitoring across complex UC ecosystems.
TeleMate’s value proposition: faster troubleshooting, better visibility, and proactive assurance that keeps collaboration platforms running smoothly.
Learn more at www.telemate.net.
“Our approach is simple: remove the PII from the data stream, and you don’t have to worry about compliance,” said Bill Placke, President, Americas at SecurePII.
At WebexOne in San Diego, Doug Green, Publisher of Technology Reseller News, spoke with Jason Thals, COO of BroadSource, and Placke of SecurePII about their finalist recognition in Cisco’s Dynamic Duo competition. The joint solution, built on Cisco Webex Contact Center, is designed to unlock AI’s potential by enabling enterprises to leverage large language models without exposing sensitive personal data.
SecurePII’s flagship product, SecureCall, was purpose-built for Webex (and also available on Genesys) to deliver PCI compliance while removing personally identifiable information from voice interactions. This enables organizations to deploy AI and agentic automation confidently, without the regulatory risk tied to data privacy laws across the U.S., GDPR, and beyond.
Thals emphasized BroadSource’s role in delivering services that complement CCaaS and UCaaS platforms globally, while Placke framed the opportunity for Cisco partners: “This is a super easy bolt-on, available in the Webex App Hub. Customers can be up and running in 30 minutes and compliant.”
The collaboration, already proven with a government-regulated client in Australia, is industry-agnostic and scalable from small deployments to 50,000+ users. For Cisco resellers, it represents a powerful, sticky service that integrates seamlessly into channel models while helping enterprises stay compliant as they modernize customer engagement.
Learn more at BroadSource and SecurePII.
After a long career as a CTO with companies like NASA, Fannie Mae and Raytheon for the last 18 years, Julian Zottl was really looking forward to his retirement.
Hold on – Not so fast! After a short respite, he started getting calls for help from different organizations. It did not take too long for Julian and his wife to recognize that they needed to incorporate and turn this into an engineering and consulting company.
Julian discusses the company's future including:
Bidding on federal contracts and
Partnering with other countries
International consulting work
Julian Zottl
Julian also touched on the future of cybersecurity noting that it is complex, evolving and filled with ongoing challenges.
With the rapid evolution of cyber threats Julian noted that the decreasing cost and time required to develop advanced cyber capabilities has led to a significant acceleration in cyber-attacks. He explained how artificial intelligence and machine learning are being used to create vulnerabilities and execute tasks. Julian also touched on the use of AI to predict and exploit complex multi layered efforts in cyber operations highlighting the challenges posed by those advanced threats.
What We Do at Azgard Tek!
Systems Engineering: Nation-scale secure systems engineered using our aZgard Engineering Process (ZEP).
Precision Intelligence: Ubiquitous surveillance, HTIO, SIGINT, and full-spectrum intelligence support—including cultural and geopolitical analysis.
Cybersecurity Solutions: Zero Trust with Resiliency, Red Teaming, threat analytics, IR/Mitigation, and robust device testing.
Data & AI/ML: Generative and Agentic AI solutions that automate and empower data fusion, threat detection, and mission intelligence at speed.
For more information, go to: https://www.azgardtek.com
“We started this company on the belief that the customer experience needs to be better,” says Jim Eckes, Founder of TieTechnology, in a new interview with Doug Green, Publisher of Technology Reseller News. That belief has guided TieTechnology’s 100% referral-based growth, and it now drives the launch of Jeannie, the company’s newest innovation.
Jeannie is an all-inclusive softphone designed to work seamlessly with any CRM platform in the world. By unifying voice and customer data, Jeannie empowers businesses to deliver more personalized, efficient, and informed interactions. Unlike traditional softphones, Jeannie integrates directly into customer workflows, ensuring teams don’t have to waste time switching between systems.
For Eckes, Jeannie is the realization of a long-term vision: “This is my baby, my dream finally put into software.” He explains that Jeannie is not only about customer experience (CX), but also about improving employee experience (EX) — giving teams tools that are easy to use, reliable, and built to simplify communications.
Importantly, Jeannie has been designed to be accessible for smaller businesses, ensuring that organizations of all sizes can access enterprise-grade capabilities without the enterprise-level complexity. This democratization of telecom tools reflects TieTechnology’s commitment to building solutions that work seamlessly for everyone.
Learn more about TieTechnology at www.tietechnology.com.
“It’s doing a serviceable job as being an intelligent director—as if you had multiple cameras and a live operator switching views,” said Darren James Knapp, Director, Poly Channel Business Development, North America at HP | Poly.
At Navigate 25, Knapp joined Doug Green, Publisher of Technology Reseller News, for a live demo of Poly’s Studio E70 camera, highlighting its Director AI technology. The system identifies active speakers through face recognition and microphone triangulation, automatically framing the conversation to create a more natural, engaging virtual meeting experience.
Also featured in the demo was Mike Hubach, Sr. Business Development Manager – Service Providers at Jenne, who noted that Jenne distributes the full Poly portfolio, including headsets, voice, and video solutions. Together, the team demonstrated advanced features such as group framing and people framing, designed to dynamically adjust views as participants join, ensuring remote meetings stay focused and engaging.
Knapp emphasized the roadmap ahead: Poly’s conferencing solutions will soon feature multi-camera collaboration, enabling multiple Studio E70s in the same room to coordinate and deliver even more immersive meeting experiences powered by AI.
For more information, visit hp.com/us-en/poly.html and jenne.com.
“Despite what some people might say, voice is not dead. There’s still the need to communicate in that fashion,” says Dave Manfredo, Vice President of RLEC Sales at Sinch.
At Navigate 25, Manfredo joined Doug Green, Publisher of Technology Reseller News, to discuss how Sinch is helping rural local exchange carriers (RLECs) and other service providers evolve their communications strategies while balancing current needs with long-term migration.
Sinch, a member of the Cloud Communications Alliance (CCA), has grown from its roots in SMS and MMS into a global leader in cloud communications, operating its own network to deliver voice, messaging, and multimedia services. While Manfredo’s focus remains on the voice side, Sinch also enables service providers to leverage text, multimedia, and emerging rich communications services.
A key challenge for many RLECs is moving from costly TDM circuits to SIP-based solutions. “Our responsibility is to help customers migrate from older technology into SIP so they can enable other solutions for their end users,” Manfredo explained. With Alianza’s acquisition of MetaSwitch giving smaller providers more time to plan, many are asking critical questions about the future of voice switching and how to prepare for the next decade.
For more information, visit sinch.com.
“We offer a three-year advance replacement warranty—something none of our competitors do,” said Antoine Karachekhlian, Channel Director, North America – Canada at Snom Americas.
At Navigate 25, Karachekhlian sat down with Doug Green, Publisher of Technology Reseller News, to highlight Snom’s continued innovation in IP phones and DECT mobility. A centerpiece of Snom’s presence at the event was the M500 series DECT solution, featuring a desk set, handset, and ruggedized handset. Unlike traditional phones, the system requires only power—no network cabling—connecting wirelessly through a secure, voice-dedicated DECT base. It can even emulate a key system mode for added flexibility.
Karachekhlian emphasized Snom’s heritage, dating back to its pioneering role in the late 1990s and its acquisition by VTech in 2017, which has strengthened the company’s resources and reach. Today,differentiates itself through responsive customer support, channel-first distribution, and regional warehouses in the U.S. and Canada that ensure product availability.
For Alianza partners, iLECs, and carriers, Snom’s message was clear: innovative, channel-friendly devices backed by robust service and reliability.
Learn more at snomamericas.com.
Great podcast on the Value of Wildix as a partner and the evolution of UCAAS