IntroductionIn this episode, we spoke on the topic ‘Starting a Business: From Zero to One’ and everything it entails from having an idea to starting a business.Main Points1. Deciding if your idea can become a businessSome steps to decide if your idea can become a viable businessConducting market researchIdentifying target audienceCompetitionDeciding your unique selling advantage2. Planning the new businessIn planning your new business, here are some key things to noteAnswering key questions – Why, Where, When etc.Choosing business nameWriting business planConclusionThis is our debut episode (S1, E1) and we are excited that you have taken the time to listen to this episode. We do hope you learnt some valuable lessons that will come in handy for your business. For comments, questions, contributions and anything else, please leave us an email at thebigbusinessshowpod@gmail.com. We would be happy to read from you.