Introduction
In this episode, we spoke on the topic ‘Starting a Business: From Zero to One’ and everything it entails from having an idea to starting a business.

Main Points

1. Deciding if your idea can become a business
Some steps to decide if your idea can become a viable business

• Conducting market research
• Identifying target audience
• Competition
• Deciding your unique selling advantage

2. Planning the new business
In planning your new business, here are some key things to note

• Answering key questions – Why, Where, When etc.
• Choosing business name
• Writing business plan

Conclusion
This is our debut episode (S1, E1) and we are excited that you have taken the time to listen to this episode. We do hope you learnt some valuable lessons that will come in handy for your business.

For comments, questions, contributions and anything else, please leave us an email at thebigbusinessshowpod@gmail.com. We would be happy to read from you.