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The Branding in Five Podcast

The Branding in Five Podcast

Author: Niya Allen-Vatel

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Navigating your career can be frustrating and confusing. Every Friday, join Niya Allen-Vatel, 3x-certified resume writer, career transition coach, and career branding expert, as she shares 5-minute tips and insights on what job-seekers can do to build their brands and become experts in their niche. If you’re ready to learn how to boost your industry credibility and increase opportunities, then this is the podcast for you.

20 Episodes
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In this episode of The Branding in Five Podcast, I discuss the fear of visibility and how to overcome it. Have you ever felt that despite your level of education, experience, and the impact you’ve made, you’re still scared to put yourself out there and have your voice heard, counted, and challenged? Are you still listening to that nagging voice in your head that says you’re not good enough, not smart enough, or not special enough? Now is the time to stop playing small and selling yourself short! Whether you have a fear of success or judgment from others, you can overcome it. I share four tips to help you transform your mindset and combat fear-based thoughts so that you can walk in your zone of genius.
In this episode of The Branding in Five Podcast, I shed light on researching organizations. The goal of most professional women is to belong to an organization that values what you bring to the table, understands your needs outside of the office, and supports the growth of female leaders. Unfortunately, not all organizations are like this, and it can be tough to spot them. I share four things that should guide your research when looking for an organization to transition to, so you won't waste your time with an organization that doesn't align with your gifts, talents, and long-term career goals.
In this episode of The Branding in Five Podcast, I cover the difference between information and transformation, and how easily we are susceptible to information overload. Don’t get me wrong, I believe that information can be the catalyst to transformation, however, overconsumption of information can have the opposite effect on our goals. We are constantly bombarded with media vying for our attention that it’s very hard to differentiate what’s relevant to your goals and what’s not. Before you download another eBook, read another article, or watch another YouTube video, listen to my tips to develop Internet habits that support your transformative journey.
In this episode of The Branding in Five Podcast, I discuss how to accelerate your return to work after a hiatus. It can be hard to get remotivated if you are planning your workforce comeback, especially if you are bouncing back from job trauma. However, regardless of the reason for the hiatus, you are most likely looking to return to work on your terms without sacrificing the years you’ve invested in becoming a leader in your field. Here I share five tips to add to your action plan to make your transition back to the workforce as smooth and productive as possible.
In this episode of The Branding in Five Podcast, I give guidance to help you get the most out of your relationship with a career coach. If you’ve hired a career coach, it’s likely because you’ve identified a goal for your career or a roadblock that you want to overcome, and a career coach can definitely help with that. However, they can only help you if you have realistic expectations of what you’ll get out of career coaching, and what’s required of you during the process.  Here I give you four tips to properly set expectations with your career coach so that you can achieve the career success you deserve.
In this episode of The Branding in Five Podcast, I cover how to become a subject matter expert, which is a step on the road to a higher salary, a promotion, or even a new career path. I’m a subject matter expert in résumé writing and career brand coaching, and here I give you five essential tips on how you can unlock the status of a subject matter expert. Listen in as I discuss lifelong learning, niching into a field of expertise, and how to brand yourself as a subject matter expert with consistency and authenticity.
In this episode of The Branding in Five Podcast, I give you five data points about the state of work in 2022, focusing particularly on how these trends affect women and women of color. The Covid-19 pandemic has caused some major shifts to how we work, popularizing a hybrid model of both home- and office-based work, which could be an advantage to women looking for a better balance between their career and family life. We’ve also seen a bump in starter salaries and in the benefits made available to existing employees, which is good news for all workers.
In this episode of The Branding in Five Podcast, I lead you in a guided meditation on career success. It’s not always easy to free your mind and focus your thoughts, so these career mantras spoken over relaxing music will help you to meditate your way to finding your perfect job. Close your eyes and repeat these inspiring career mantras that will remind you that you are recession-proof, in control and that your perfect job is just waiting for you.
In this episode of The Branding in Five Podcast, I tackle the tricky question of how to end a career rut by presenting you with a five-point plan. This plan will help you assess where you are in your career, what your requirements for your career are and how you can leave your rut behind and walk into a situation that works for you. Leaving a career rut isn't easy, but my career coaching expertise can help you create positive change that stays true to your career goals. In 30 days' time, you could be out of your career rut!
If you’ve been job searching for a long time, a job offer can come as a huge relief. However, it’s easy to let that sense of relief blind you and trick you into accepting a job offer that’s just not right for you. In this episode of The Branding in Five Podcast, I give three red flags to look out for when considering a job offer, which will help you decide if taking the job is worth the risk. At the end of the episode, I also advise how to graciously refuse a job offer without burning bridges with the company.
In this episode of The Branding in Five Podcast, I tackle the common issue of hitting burnout during a job search. It’s stressful and tiring to put yourself out there all the time, and the possibility of rejection combined with financial pressure can take it out of you. That’s why I give my four expert tips on avoiding burnout in a job search, which will help you stay on target and balance your job search with your own mental and physical well-being.
In this episode of The Branding in Five Podcast, I cover a complex topic: what to do if a recruiter ghosts you. I give four tips on handling being ghosted by a recruiter, including when you should reach out to a recruiter after an interview and how proactive you should be about staying in touch. I also share some advice on what you can work on if you’ve been ghosted to ensure that it doesn’t happen again.
In this episode of The Branding in Five Podcast, I tell you how to get hired through social media. It may seem too good to be true, but in reality, many companies are jumping on the trend of social recruitment, and by nailing your social media image, you can attract hiring managers recruiting for your ideal job.
In this episode of The Branding in Five Podcast, I give a five-minute breakdown of why you should become a member of an association for your industry. I list four reasons why you should consider joining an industry or trade body, and what you get from industry membership.
In this episode, I discuss why having a personal website isn’t just for people in creative professions. In fact, a personal website is for anyone who wants to stand out in their field, and it can help you to further your career by acting as an online portfolio of your brand and insights. I share four reasons why you should make a personal website, and give a list of everything you need to include on your website, which is more than just your name and résumé. At the end of the episode, I give my recommendation for my favorite website builder.
In this episode of The Branding in Five Podcast, I give you some of my best career coach tips on how to stand out on LinkedIn. Did you know that LinkedIn is the most used social media platform by Fortune 500 companies? These are the kinds of people you want to impress if you want to develop your career. Listen now as I tell you how to optimize your profile, what to include in your LinkedIn summary and how to make your LinkedIn profile different from your résumé.
On this episode, I break down the difference between being a “grower” or a “keeper”, and what the difference means for your career. These categories are used by some HR and hiring managers to determine your worth and your fit within the company, so it’s important that you know which you are.
In this episode of The Branding in Five Podcast, I answer one of the most frequent and important questions in job searching: should I include a cover letter with my job application? The answer is yes! Even though some hiring managers and recruiters say they don’t use cover letters, many still do, and not including a cover letter can harm your chances of getting the top-tier position you desire. I explain how to write an impactful cover letter and what an ideal cover letter should include. At the end of the episode, I also tell you the only time that you shouldn’t write a cover letter to add to your résumé.
In this episode of The Branding in Five Podcast, I lay out the three steps that you need to take to achieve the career you want, and how to overcome the fear of sounding like you're boasting about your accomplishments, which is a common problem that women can face when applying for senior roles. I also cover branding yourself, how to get rid of your negative self-talk, and at the end of the episode, I give you a mantra that you can repeat to yourself to build your confidence and sense of self-worth.
In the very first episode of The Branding in Five Podcast, I dive in and answer some frequently asked questions about résumés and résumé writing. Listen in as I discuss how to write a résumé, whether you should tailor your résumé to the job, how long the ideal résumé is and why you should be on LinkedIn. At the end of the episode, I also cover the CAR method, which helps you to build your résumé so that it explains your track record of career achievements to a hiring manager.
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