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In this episode of The Branding in Five Podcast, I give a five-minute breakdown of why you should become a member of an association for your industry. I list four reasons why you should consider joining an industry or trade body, and what you get from industry membership. These reasons include career-advancing benefits such as special rates on services, access to specialized training, invitations to networking events, and more. 

If there aren’t any relevant industry bodies in your region, you should start one! Listen for my tips at the end of the episode on how to get a local chapter of an industry off the ground.

Timestamps

[0:37 ] Enhance your brand by joining industry associations

[1:03 ] What you can get out of industry association membership

[1:37 ] Get ahead with relevant certifications and training courses

[2:08 ] Connect with your industry network

[2:30 ] Get access to discounts and special rates

[2:48 ] Start your own local association

Links

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