Rian van der Merwe, product manager at Postmark, talks with us about Switch Interviews, Product Forces, and how Postmark builds the right stuff for their customers.
Garrett Dimon, founder of Sifter and now marketing at Wildbit, talks with us about how the customer is at the heart of absolutely everything he does. Even when he sold Sifter it wasn't just about a paycheck, it was extremely important to him to find it a home that would provide the highest level of care to his customers. Now at Wildbit (Postmark), he shares how even the smallest product decisions are made with customer success in mind, and how this carries through every department and is ingrained in the culture of the company.
Roland Ligtenberg, co-founder of HouseCall, talks with us about the challenges of ensuring great experiences for end customers in a marketplace. He also talks about how they've applied their learnings to build an application that helps service providers do a much better job of providing good experiences, especially in industries (plumbers, handymen, etc.), that have poor reputations for customer experiences.
Jasmina Aganovic, founder of Mother Dirt, shares her story of producing a product that is counter-intuitive by nature...pun intended. In addition, logistical obstacles have created opportunities for her to creatively package and deliver this product, creating a truly unique experience from beginning to end.
Chris Hexton, founder of Vero, talks with us about how to use email to improve your customer retention.
Eliot Peper, author of the Uncommon Stock novel series and startup advisor, talks with us about the importance of getting your story right. This means finding your authenticity and expressing it through action. He explains that the "why" is just as important as the "how" and the "what" of what you're doing, and how you can convey this.
Adii Pienaar, founder of Receiptful and former founder of WooThemes, talks with us about how they build trust with customers, starting during the onboarding process.
Jeff Vincent, head of product at Wistia, talks with us about how Wistia approaches customer success, and how consideration is woven in to every aspect of their process, and throughout every department. Great lessons in here.