The Customer Success Playbook

<div><strong>Welcome to “The Customer Success Playbook,” a fresh podcast initiative spearheaded by Kevin Metzger and Roman Trebon. Immerse yourself with us in the dynamic realm of customer success, where we unravel the latest insights, inspirations, and wisdom from recognized leaders in the Customer Success domain.</strong></div><div><br></div><div><strong>Our journey began with a simple yet profound belief: that meaningful conversations can significantly impact our professional trajectory. With this ethos, we’ve embarked on a mission to bring to you the voices of seasoned and revered professionals in the field. Our episodes have seen the likes of Sue Nabeth Moore, Greg Daines, Jeff Heclker, James Scott, David Ellin, and David Jackson, who have generously shared their expertise on a variety of pertinent topics.</strong></div><div><br></div><div><strong>We’ve delved into the intricacies of Profit and Loss Statements in Customer Success with Dave Jacksson, explored the potential of Customer Success Platforms with Dave Ellin, and unravelled the role of AI in Customer Success with all guests.  With Sue, we navigated the waters of Organizational Alignment, while Greg brought to light strategies for Reducing Churn. Not to be missed is James insightful discourse on the Current Trends in Customer Success and Jeff’s thoughts on Service Delivery in CS.</strong></div><div><br></div><div><strong>Each episode is crafted with the intention to ignite curiosity and foster a culture of continuous learning and improvement among customer success professionals. Our discussions transcend the conventional, probing into the proactive approach, and the evolving landscape of customer success.</strong></div><div><br></div><div><strong>Whether you’re a seasoned veteran or a newcomer to the industry, our goal is to propel your customer success prowess to greater heights. The rich tapestry of topics we cover ensures there’s something for everyone, from the fundamentals to the advanced strategies that shape the modern customer success playbook.</strong></div><div><br></div><div><strong>Our upcoming episodes promise a wealth of knowledge with topics like CS Math, Training, AI, Getting hired in CS, and CS Tool reviews, ensuring our listeners stay ahead of the curve in this fast-evolving field. The roadmap ahead is laden with engaging dialogues with yet more industry mavens, aimed at equipping you with the acumen to excel in your customer success journey.</strong></div><div><br></div><div><strong>At “The Customer Success Playbook,” our zeal for aiding others and disseminating our expertise to the community fuels our endeavor. Embark on this enlightening voyage with us, and escalate your customer success game to unparalleled levels.</strong></div><div><br></div><div><strong>Join us on this quest for knowledge, engage with a community of like-minded professionals, and elevate your customer success game to the next level. Your journey towards mastering customer success begins here, at “The Customer Success Playbook.” Keep On Playing!!</strong></div><div><br></div>

Customer Success Playbook Podcast Season 2 Episode 19 - Nik Mijic - Matik

In this episode of the Customer Success Playbook Podcast, hosts Roman Trebon and Kevin Metzger welcome Nik Mijic, founder of Matik, to discuss innovative solutions for automating data-driven content creation. Matik's platform simplifies the generation of personalized metrics, text, tables, and charts for presentations, enabling customer success teams to focus more on strategic initiatives and less on manual data gathering.Nik shares his journey from LinkedIn to founding Matik, inspired by the...

06-13
20:33

Customer Success Playbook Season 2 Episode 18 - Week in review

Get ready for an exhilarating episode of the Customer Success Playbook Podcast! This week, hosts Roman Trebon and Kevin Metzger take you on a journey through the latest buzz in the customer success world.First up, they recount the smashing success of their inaugural Customer Success Playbook Pickleball event. From MVP Dave Ellen's killer serves to Keith Hanks' impressive debut, and the towering presence of Justin Chappelle, this event was packed with excitement and talent. Kevin and Roman dis...

06-05
09:19

Customer Success Playbook Season 2 Episode 17 - Week in Review

Welcome to Season 2, Episode 17 of the Customer Success Playbook Podcast! This week, hosts Roman Trebon and Kevin Metzger review the latest in customer success news and insights. They discuss standout articles on leadership within CSM roles, including a piece by Marcus Wrench on how high-performing CSMs embody leadership qualities. The episode also features a video post by Justin Chappelle on B2B customer experience and evolving survey methodologies.Kevin shares his experience at the Gainsigh...

05-28
25:28

Customer Success Playbook Podcast Season 2 Episode 16 - Pulse Recap

In the latest episode of the Customer Success Playbook Podcast, Kevin Metzger recapped his recent trip to St. Louis for the Gainsight Conference. The episode covered his experiences from networking events to insightful sessions on AI and customer success strategies. Highlights included discussions on Gainsight’s roadmap, innovative AI projects, and strategic planning for customer success initiatives. Kevin emphasized the importance of networking, shared key takeaways from various sessions, an...

05-21
19:46

Customer Success Playbook Season 2 Episode 15 - The week in review

In the recent episode of the "Customer Success Playbook" podcast, hosts Roman Trebon and Kevin Metzger delved into a week filled with personal anecdotes, customer success strategies, and community-building within the industry. Key discussions included the power of root cause analysis in business operations, the significance of customer success managers (CSMs), and the various events highlighting the appreciation for CSMs. The Importance of Root Cause Analysis in Business SuccessOne of th...

05-10
16:14

Customer Success Playbook Season 2 Episode 14 - Kristi Faltorusso

Introduction:In Season 2, Episode 14 of the "Customer Success Playbook" podcast, Kristi Faltorusso, Chief Customer Officer at Client Success, shares her journey of developing a c community. Her candid discussion covers the initial aspirations, the stumbling blocks encountered, and the strategic pivot towards relaunching the community.Summary of Key Points:Initial Strategy and Challenges:Faltorusso envisioned a community exclusively for Client Success customers, aiming to foster connections an...

04-30
49:21

Customer Success Playbook Season 2 Episode 13 - This week in CS 1

Summary:In this episode of the Customer Success Playbook Podcast, hosts Roman Trebon and Kevin Metzger delve into the shifting landscape of customer success (CS). The discussion highlighted several pivotal trends:Increasing Importance of CS: The surge in attendance at CS events like the Totango Summit reflects the growing significance of customer success roles in businesses.Role Rebranding Impacts Talent Acquisition: A noteworthy shift in job titling from 'program manager' to 'customer succes...

04-22
19:23

Customer Success Playbook Season 2 Episode 12 - Angeline Kish - DEI

Angeline Kish, Director of Customer Success at VMware by Broadcom, shared her insights on diversity, equity, and inclusion (DEI). As a recognized leader in customer success and DEI strategies, Angeline has been instrumental in launching influential programs like Stanford's "Influence Circles" aimed at promoting a more inclusive work environment.Summary of Key PointsAngeline Kish’s efforts at VMware highlight the significance of DEI initiatives in creating a balanced and inclusive workplace. S...

04-16
27:18

Customer Success Playbook Season 2 Episode 11- LinkedIn Topics

In the ever-evolving landscape of customer success, the latest edition of the Customer Success Playbook podcast, hosted by Roman Trebon and Kevin Metzger, delved into crucial strategies for enhancing customer success metrics, leveraging LinkedIn insights, and understanding the multifaceted aspects of leadership and data-driven decision-making. The discussions provided valuable insights into addressing common challenges in customer success through innovative approaches and thoughtful leadershi...

04-09
17:04

Customer Success Playbook Season 2 Episode 10 - Postgame - Chad Estees, KPI, and the ATLCS Summit

Navigating the Landscape of Customer Success: Insights from Kevin and Roman's Discussion with Chad EstesExecutive Summary:In a recent insightful dialogue, Kevin Metzger and Roman Trebon delved into the realm of customer success, spotlighting the critical role of Key Performance Indicators (KPIs) in driving business growth. Their conversation with Chad Estes, a notable figure from Canvas AI, underscored the importance of meticulously selected KPIs in steering customer success strategies. This ...

04-02
13:34

Customer Success Playbook Season 2 Episode 9 -Chad Estes - Key Performance Indicators: Navigating the Path to Customer Success

In this episode of the Customer Success Playbook Podcast we feature an insightful conversation with Chad Estes, EVP of Customer Success at Canvs.AI. The discussion revolved around key performance indicators (KPIs) that are paramount for assessing and guiding customer success, relationships, and business results. Estes shared his perspective on five essential KPIs, emphasizing the importance of aligning team member incentives with company objectives. He also shed light on the significance of u...

03-19
38:05

Customer Success Playbook Season 2 Episode 8 - From First Contact to Loyal Advocate: Revolutionizing Customer Onboarding with Donna Weber

SummaryIn a riveting episode of the Customer Success Playbook Podcast, hosts Roman Trebon and Kevin Metzger delve into the intricacies of customer onboarding with guest Donna Weber, renowned author of "Onboarding Matters: How Successful Companies Transform New Customers into Loyal Champions." Weber shares her profound insights on the importance of effective customer onboarding, highlighting it as a critical phase where customer loyalty and success are solidified. The conversation explores pra...

03-12
41:52

The CS Playbook March Pregame: Unveiling the Core Metrics for Customer Success

In the dynamic world of customer success, identifying and leveraging key performance indicators (KPIs) is crucial for driving growth and ensuring the longevity of customer relationships. The recent episode of the Customer Success Playbook podcast, featuring co-hosts Kevin Metzger and Roman Trebon, delves into this critical topic, offering valuable insights into the metrics that truly matter in customer success.Key Points & Themes:Focus on KPIs: The discussion centers on identifying the mo...

03-05
19:49

Customer Success Playbook - Postgame - Unpacking the Onboarding Process: A Key to Customer Success

We're thrilled to announce the release of our latest podcast episode, where Kevin Metzger sits down with Roman Trebon to unpack the critical elements of customer onboarding. Drawing from a month dedicated to exploring the nuances of this vital process, our guests share invaluable insights into making the onboarding experience a cornerstone of customer success.🔑 Key Highlights:The intricate comparison of onboarding to planning a wedding, emphasizing the importance of meticulous preparation and...

02-27
17:02

Customer Success Playbook Season 2 Episode 5 - An Onboarding Discussion with Melissa Caldwell of Fluxx

In this episode of the Customer Success Playbook Podcast, hosts Roman Trebon and Kevin Metzger delve into the intricacies of customer onboarding and success strategies with Melissa Caldwell, Vice President of Customer Onboarding and Success at Fluxx, a SaaS grants management platform. The discussion covers the transformative journey Fluxx embarked on to enhance their customer onboarding process, ensuring quicker time to value and a more personalized approach to meet diverse customer needs.Det...

02-13
33:53

February 2024 Pregame show: Navigating the Onboarding Maze

In this episode of the Customer Success Playbook Podcast, Roman Trebon and Kevin Metzger delve into the critical topic of customer onboarding. They highlight the significance of this initial stage in a client's lifecycle, emphasizing the potential pitfalls and the importance of a smooth onboarding experience. The dialogue touches on common onboarding challenges, recounting anecdotes of less-than-ideal scenarios. The discussion progresses to explore the potential for standardized processes to ...

02-06
07:51

Post Game - Navigating the First 90 Days as a Customer Success Leader

In this episode of the Customer Success Playbook, Kevin and Roman discuss the topic for January: Navigating the First 90 Days as a Customer Success Leader. This month they talked with Marcus Vasell and discussed his Customer Success Maturity model in their interview. Reviewing how an organization moves from Crawl to Run across it's processess, People and technology. Kevin and Roman also discussed the article they published Navigating the First 90 Days as a Customer Success Lea...

01-30
14:15

Customer Success Playbook Season 2 Episode - Marcus Vassell - Evaluating the Maturity of a CS Organization

In the recent episode of the Customer Success Playbook podcast, Roman T. and Kevin M. hosted Marcus Vassell, a seasoned professional in customer success. The discussion primarily focused on Marcus's model for evaluating and advancing the maturity of customer success operations in organizations.Marcus Vassell outlined a three-stage evolutionary framework – Crawl, Walk, and Run – to assess and enhance a company's customer success maturity. Each stage represents a distinct level of organizationa...

01-16
35:53

Customer Success Playbook Season 2 Episode 1 - January 2024 Pre Game - 30/60/90 Day Plan

Welcome to the first episode of Season 2 of the Customer Success Playbook. January 2024. In this episode we preview the month of January topic. The 30/60/90 day plan when entering a company. We aslo preview the January guest of the month Marcu Vasselle. Marcus wrote an article about the customer success maturity model he defined and we discuss how that applies to building your plan. Please Like, Comment, Share and Subscribe. You can also find the CS Playbook Podcast:YouTube - @CustomerSu...

01-09
08:54

Customer Success Playbook Postgame - Andrew Marks - Customer Success Certification

In this episode of The Customer Success Playbook Podcast Post Game show, Kevin and Roman discuss the interview with Andrew Marks from Success Hacker. They discuss the value of customer success certification and how Success Hacker's certification programs, is recognized by the same certification program that certifies Oxford University, and how it contributes to professional development in this field. Roman Trebon, co-host, also shares his experience with Success Hacker's training and it...

12-12
52:12

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