Claim OwnershipThe Force & Friction Podcast
Subscribed: 0Played: 2
Subscribe
© 2025 Mike J Midgley - All rights reserved
Description
The Force & Friction Podcast, your go-to show for the latest GTM, RevOps, AI and Partnership Strategies, Discussions & Interviews
85 Episodes
Reverse
In this first episode of The Inbound Podcast, we discuss the 'Why' behind the show and what you can expect from future episodes. The Inbound Podcast, your weekly fix to help you #GrowFaster, and become an Inbound organisation by placing the client at the centre of everything you do by employing HubSpot and the Inbound methodology.In this episode we review Today’s BuyerThe Flywheel MethodologyIntroduction to: - Inbound Marketing- Inbound Sales- Inbound Service- HubSpotThe Inbound OrganisationBook resources to help you on your Inbound journey
In this episode of The Inbound Podcast, we discuss Why You Should Go Inbound?The Inbound Podcast, your weekly fix to help you #GrowFaster, and become an Inbound organisation by placing the client at the centre of everything you do by employing HubSpot and the Inbound methodology.In this episode we reviewThe Growth Flywheel
In this episode of The Inbound Podcast, we discuss The Ultimate Persona Template Framework.The Inbound Podcast, your weekly fix to help you #GrowFaster, and become an Inbound organisation by placing the client at the centre of everything you do by employing HubSpot and the Inbound methodology.In this episode we reviewTargeted Persona Development
The Economic SandstormThe downturn is here and we can expect the ride to get a lot bumpier before we rise above the thick, grey buffeting clouds into clearer skies.Take A Proactive ApproachThe businesses that get on top of the seven key areas covered in this podcast are most likely to experience growth and success.
In this latest podcast, recorded as part of the #Inbound2020 event, we welcome Marije Schreur the founder of Shock Inbound based out of Eindhoven in the Netherlands.Today diversity, inclusion and global marketing, plus creating a community that breeds creativity has never been as important.
Virtual In The New NormalHow does the largest premier inbound conference in the world 'Inbound' pivot and adapt through serious adversity when the pandemic outbreak forced the cancellation of their September 2020 event in Boston?Before we cover this point, let's just frame what Inbound is, the scale, size, importance to people in the HubSpot and Inbound community.As an annual event, based in Boston USA, Inbound is the #1 place to be where marketers and digital pros meet up each year, around 24,000 people attend the four-day event packed with world-class keynote speakers, breakout track education sessions and networking that is second to none.As a HubSpot Solutions Partner, it is the pinnacle event in our calendar each year and with the prospect of not being able to attend, this is a BIG issue.Enter the genius of the Inbound and HubSpot team, while many companies are going online with their events, Inbound went on steroids.In this podcast, we discuss the unbelievable Inbound2020 portal and demonstrate some of its feature, the most advanced interactive online conference experience our team has seen...EVER!If there ever is a gold standard for online events.......welcome to Inbound.While you may not have the expertise, time, resources to replicate this, it is still possible to transfer your traditional in-person event online - speak without a team for more information.
Providing solutions to small to medium, corporates and enterprise clients.Growing your business is on everybody's minds, more so than ever during challenging economic times. And regardless of your business stage, start-up, growth, scale, downscale or restructure stages, or maybe you just raised money -choosing your tech stack and a partner can be confusing.Many entrepreneurs still suffer multi-system chaos or are trying to get blood out of a stone with legacy systems that are difficult to align to what the business needs today and for the future.A with more applications being launched every day, the market can seem even more clouded with a choice.Enter the HubSpot Growth Suite, built from the ground up for today's progressive businesses regardless of the stage of your business, and it covers for every department and role in your company.HubSpot serves as your core CRM, drives marketing initiatives, empowers your sales and service teams and even hosts your website.However HubSpot is a lot more than just software, its a movement, a community and a place where companies can park their business today with a solution that works, affordable and is scalable to ensure partnering with HubSpot today means being able to stay for the long term, no matter how big your future goals are.
How to slam dunk your business growth targets, The Ambitious CEO's Tactical handbook, 11 Strategies for Cracking Successful Rev Ops Growth - Download Guide
In this latest episode of our Revenue Operations series, the team discusses how today’s CMO faces a growing number of high-pressure challenges.Many companies are battling not just for market share but to survive and create a sustainable future. They need their brand to be visible, a solid flow of higher quality leads, and an ability to adapt to a rapidly changing landscape.Faced with these significant challenges, an increasing number of C-suite leaders are turning to Revenue Operations, also known as Rev Ops or RO.It’s been described as building the tracks and keeping the trains running on time.
In this latest episode of our Revenue Operations series, the team discusses how today’s CRO faces a growing number of key challenges. When strong revenue performance and growth are required, the closest scrutiny tends to fall on Sales.Faced with these significant challenges, an increasing number of CROs are turning to Revenue Operations, also known as Rev Ops or RO.It’s been described as building the tracks and keeping the trains running on time.
Send us a text Announcing the launch of the "Force and Friction" Podcast, join the 6teen30 Digital Agency team as we explore the world of revenue operations. This launch episode covers an intro to the weekly podcast that will feature discussions with industry experts, interviews and insights examining how the fundamental concepts of force and friction can be applied to optimize revenue operations in businesses of all sizes, especially those looking to Scale Support the show Lear...
Send us a text Welcome to the force and friction podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today's episode, we're going to be speaking and talking about how RevOps, assists you to maximize your efficiency and impact. We have five core areas to discuss with the team today. 1: Establish Metrics and KPIs: The first step in measuring and optimizing your revenue operations is to establish clear metrics and key performance indicators (KPIs). 2: Coll...
Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how to foster a data-driven culture. We have five core areas to discuss with the team today on how to implement a data-driven culture: 1: Make Data Accessible to All Employees: The first step is to ensure that all employees have access to the data they need to make informed decisions. 2: Encourage Data-Dr...
Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the importance of defining and documenting your revenue processes. We have five core areas to discuss with the team today on how to implement a data-driven culture: 1: Assess Current Processes: The first step is to take a step back and assess the revenue processes that your company currently has in place....
Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the secrets to hiring a team that is built to implement your RevOps strategy. We have four core areas to discuss with the team today on how to implement a data-driven culture: 1: Hiring RevOps Team Members The first step is to assess what type of people and which roles need to be filled in your RevOps team. Y...
Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how alignment is the key to a successful RevOps strategy. Here are the core areas we discuss with the team today on how to successfully align your team: Avoiding The Tactics Shiny Balls The first step is to adopt a strategy precedes everything approach, this will enable you to build a solid bearing for your fl...
Send us a text Support the show Learn more at www.forceandfrictionpodcast.com
Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how tech enablement can optimize your RevOps strategy. Here are the core areas we discuss with the team today on how to successfully align your team: The Tech Challanges Overview First, we discussed the challenges of tech, causing inefficiencies throughout your entire business model. Challenges can include a p...
Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the 10 questions we ask every C-Suite. Here are the core areas we discuss with the team today: Adding Positive Friction to Our Sales Process First, we discuss how adding in 'positive friction' during the sales process can help ensure that clients are willing to put in the work required for RevOps success. As ...
Send us a text Support the show Learn more at www.forceandfrictionpodcast.com
Comments
Download from Google Play
Download from App Store
United States