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The Gym Owners Podcast

176 Episodes
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Don't be a dumbass. Stay in your lane. Get your clients results. Get more clients. Get them results. It's not that hard.
Want to join the FREE Gym Owner's Revolution? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone
Want to join THE GEAR ACADEMY now? Click HERE for more info
The great Willem joins your bald & bearded hosts for an episode you're going to want to listen to more than once.. He drops TONS of free value for you all in this one!
Check out @willemhilberdink and @unscared.fitness on IG
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
Everett from CrossFit Bytown: Lessons on Running a Gym for 9 Years
In this insightful interview, Everett shares his experience as the owner of CrossFit Bytown, revealing hard-learned lessons on managing a gym, adapting during the pandemic, and empowering staff to thrive. From personal challenges to business strategy, this conversation offers gym owners and fitness professionals valuable insights on navigating adversity and building a sustainable business.
Key Takeaways:
Why gym owners need to separate personal identity from the business
Strategies for managing staff and building a strong team culture
The importance of adapting gym operations in response to market changes
How the pandemic forced gyms to reevaluate their operations
Timestamps:
00:00 Introduction
02:00 Hard lessons learned as a gym owner
08:30 Adapting operations during the pandemic
16:00 The importance of empowering staff
25:00 Building a resilient business through teamwork
Join our FREE Gym Owners Revolution group [https://www.facebook.com/groups/gymownerspodcast] full of gym owners and personal trainers just like yourself working at their craft, putting client results & success first, and making a damn good living in the process.
Work with us directly through the GEAR Academy. Go to https://www.gymownersrevolution.com/ to apply today.
Follow the podcast on Instagram @thegymownerspodcast and you can follow Tyler @tylereffinstone and follow John on Instagram @jbanksfl
#GymOwners #FitnessBusiness #PandemicLessons #StaffManagement #CrossFitBytown
Do you actually TRY to acquire and track leads and close sales via your "FREE CLASS", or do you just let them workout and leave?
They're in your gym. They have already taken the first step. You need to make it worth the time investment for you AND them.
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
If you only sell memberships to a one-size-fits all, catch-all group fitness program, the only thing your clients can do with that membership is CANCEL IT.
You need to think differently, & present products that people actually want. NOBODY thinks about joining a gym so they can "become an exerciser forever".
People want results.
They don't want to join your cult.
They don't care about your programming.
When someone is seeking a gym, they want results and timeframe in which they can achieve them, and they don't care about much else.
The other stuff is great for retention, but makes for a shitty sales proposition.
Quit selling something that nobody wants.
This doesn't mean abandoning the group fitness model. It means it's time for you to do better and offer more, and let your business AND your clients reap the benefits of becoming a your business becoming more capable and more tuned into your client's wants and needs.
This mindset is extremely important for Gym Hackers.
End the endless relationship. Sell people results in a way that allows you the financial and scheduling flexibility to deliver those results.
Hunter Wooten, owner of Hunter's Garage Gym joined us from Alaska to chat about how he developed his business from an outdoor, group-training program to it's own facility, new staff and an exciting outlook for the future!
Follow Hunter on IG @huntersgaragegym
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
Engbert-jan and Yvonne from STARK Hardenberg (Netherlands) join us to chat about how the reworked their intake process and their base offerings to close higher ticket prices AND close at a higher rate..
Don't miss this one!
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
Nick Dellacamera, owner of CrossFit Stamford has been on a roll during the past 12 months. In this episode, he shares how he began to delegate work so he could focus on the business and launched CF Stamford into the stratosphere. Hear how a simple mindset change & a willingness to detach from the "day-to-day" operations allowed him to put his staff on a path to next-level success while he spends his days focused on building the business' future.
Learn more about CF Stamford at crossfitstamford.com
Follow @CFstamford on IG
Find Nick at @ndellacamera on IG
Listen to Nick and Capo talk fitness on their own podcast All The Reps (also on IG and YouTube and TikTok)
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
Is SALES a four-letter word? Quit racing to the bottom with low-value service offerings. Quit being afraid of selling. Stop worrying about drumming up low-value sales and start worrying about making an offer that folks can't say no to.
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
Deena (owner and coach of Imperial Bodies Gym) joined us from across the pond to chat about her business model and some of the lessons learned from starting a gym and staying afloat. Deena has an incredible facility and is one of the most intriguing gym models (group fitness, 1:1, bodybuilding, globogym/24hr access) for building big offers and unique stacked service offerings.
Check out @imperialbodiesgym on Instagram for more info!
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
Here's a free look into one of the most simple but valuable exercises from The Gym Hacking Online Course:
The Alpha/Delta Framework...
Learn to stack offers and practice assembling products and joint ventures from beyond the capabilities of your current business by taking this framework and testing it on someone else's business and their products. This is such a great way to sharpen your offer-building skills that we had to put it out here for you for free! Give it a try, and start building big offers TODAY!
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
Stout-Heart Fitness is owned by the husband and wife coaching duo of Matthew and Elspeth Jimmink. They are committed to building stronger human beings by teaching clients to understand themselves, and have joined us to discuss their path into gym ownership and the lessons they've learned along the way.
Check out https://www.stoutheartfitness.com for more information about Matt and Elspeth and the services they offer.. Give them a follow on Instagram @stoutheartfitness
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
We've observed a shift that occurs in the gym owner’s mindset after a certain amount of time in the business…. Gym Hacking embraces that mindset shift and gives owners a path forward..
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to HACKYOURGYM.COM and start NOW
https://hackyourgym.com
Traditional old-business style networking sucks. This episode gives you a step-by-step guide on how to forge new business relationships based upon real financial opportunities.
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera
Go to HACKYOURGYM.COM and start NOW https://hackyourgym.com
In this episode of the Gym Owners Podcast, Tyler and John discuss the 3 Steps to a More Profitable Gym WITHOUT Selling Your Soul.
We cover:
The problem with "shiny object syndrome" and how it can distract gym owners from the real work that needs to be done
How to assess your team and delegate responsibilities effectively
The importance of understanding your gym's identity and the expectations of your members
Building a solid sales process and offering more value to your clients
Practical steps to get your gym's finances and operations in order before trying to grow
This episode is packed with actionable advice for gym owners looking to build a sustainable, profitable business. Don't miss it!
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Go to HACKYOURGYM.COM and start NOW https://hackyourgym.com
In this episode of the Gym Owners Podcast, your big, bald, bearded hosts,Tyler and John, dive into why they chose to work with gym owners and how their business evolved to serve this community.
We discuss:
How gym owners became their core audience organically
The challenges of working with franchisees vs. gym owners
Why they're passionate about helping gym owners succeed
The importance of providing practical, actionable advice
Their approach to delivering quick ROI for clients
Why they focus on sustainable, long-term success
How they aim to support gym owners through any future crises
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
In this episode of the Gym Owners Podcast, the big, bald, bearded gym dudes John and Tyler discuss a crucial misconception in the fitness industry: that more members automatically equals more success. They challenge the "soft math" many gym owners use and explain why focusing solely on increasing membership can actually hurt your business.Key points covered:- Why doubling your membership doesn't double your profits- The importance of having the right systems in place before scaling- How to increase revenue without dramatically increasing members- Why you likely have a money problem, not a member problem- The dangers of growing too fast without proper infrastructure- Tips for diversifying revenue streams beyond just membershipsWhether you're a new gym owner or an experienced fitness entrepreneur, this episode provides valuable insights to help you build a more sustainable and profitable business. Join our Facebook community "Gym Owners Podcast" for more discussions on gym ownership and management.#GymOwnership #FitnessEntrepreneur #BusinessGrowth #RevenueStrategies
Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/
Learn more about what we do here: https://linktr.ee/thegymownerspodcast
Follow our show @thegymownerspodcast on IGFollow Tyler Stone @tylereffinstone on IGFollow John Fairbanks @jbanksfl on IGWant to join the FREE Gym Owner's Revolution? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcastFollow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone Want to join THE GEAR ACADEMY now? Click HERE for more info
Follow our show @thegymownerspodcast on IGFollow Tyler Stone @tylereffinstone on IGFollow John Fairbanks @jbanksfl on IGWant to join the FREE Gym Owner's Revolution? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcastFollow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone Want to join THE GEAR ACADEMY now? Click HERE for more info