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The #HighlySoughtAfter Talk Show
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The #HighlySoughtAfter Talk Show

Author: Eric Feng

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Do you want to become your customers’ first choice? If yes, this podcast is for you! Through heart-to-heart chats with successful entrepreneurs in Asia, you will discover what it takes to stand out from your competition and dominate your market.

Every episode features one entrepreneur who is highly sought after in his or her market. Through their backstories, you will uncover the lessons and mistakes to avoid in order to have their level of influence over their customers.

You will also gain insights into how each entrepreneur leverage on social media to generate leads, deepen relationships while building their personal brand. With these insights, you will no longer need to chase for sales. Customers will chase after you and your life will become easier in 2021!

Your host Eric Feng is a living testimony of the power of social media. Thanks to social media, he went from being an unknown trainer in Singapore to a celebrated speaker globally. In 2019, he was invited to speak in 35 countries on social media branding. He has a strong presence across eight social media platforms and was recently verified on Facebook and TikTok.

35 Episodes
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Are you looking to start your very own business in 2022 as a full-time parent? If so you will be inspired by this week's episode as my guest built a global business as a full-time mom. Her name is Yvon Bock, a Certified Lactation Counselor, and the founder and CEO of Hegen, a home grown baby products business designed to enhance the breastfeeding experience for both mothers and babies. As a mother of four, Yvon launch Hegen in 2015 and the business has since grown to over 17 markets glob...
Are you an entrepreneur with a great idea, and you're hoping to win over your investors, customers and distributors? If so, you'll love this week's episode as my guest did just thatHis name is Alan Phua, a food tech entrepreneur, and a CEO and Co-Founder of Alchemy Foodtech, a disruptive food and bio-tech start-up who is helping to make meals healthier without compromising on taste. Thus far, they've raised over $4.5 million from private investors and even Enterprise Singapore, a government a...
Would you like to 200 times your company's revenue while impacting hundreds and thousands of lives? If you do, you will love this episode as my guest did exactly that.His name is Mark Leong and he's known as Asia Juice Guru. And his mission is to make the world a better place by first making the world a healthier place. He started with a simple juice bar, but over time his juice bar grew into a health company that recently surpassed eight figure revenue, in spite of the COVID-19 pandemic. For...
You have a million-dollar business idea but you have very little capital and no business background – can you succeed? Well, the answer is YES if you listen attentively to this interview. My guests – Solomon Poon and Ryan Foo – founded a company called DrinkAid. They formulated the first alcohol defence against intoxication, flushing and hangovers. Received a a $10,000 funding by their university. Launched in Aug 2020 (in the midst of COVID19 pandemic), broke even within 7 days and...
Have you ever wondered what it’s like to be a public figure? Perhaps you’re an entrepreneur or service professional and looking to stand out on video? Or maybe you’re looking for advice on how to build your personal brand and navigate challenges like dealing with public opinions and online criticism. If so, listen very carefully to this episode because my guest is highly qualified to help you!Her name is Lin Youyi, she has done public broadcasting, television hosting and even acting. If you’r...
Today I’ve with me a highly sought-after artist here in Singapore. His name is Patrick Bezalel and he’s a Faith-based fine arts artist specialising in digital hyperrealism and acrylic art. Over the last three years as a full-time artist, he has sold over 800 limited edition and original artworks, including to billionaires.His works have also been featured in exhibitions in Singapore, Korea, Taiwan, Milan, Spain and Luxembourg. His previous work as a creative director in an agency saw him serv...
Have you ever thought of starting your own home-based food business? Or maybe even set up your own hawker stall or restaurant? If you secretly say yes, you MUST listen to this episode twice. My guest today was one of the top five finalists in the MasterChef series here in Singapore. Last year during the COVID pandemic, launched his very first hawker stall selling mee hoon kuay and it became a hawker sensation. Long queues, food sells out by 1-2pm, and raving reviews from top local food b...
Building an online community is a great way to attract like minded people to you. It is also an amazing way to learn from others and reach out to higher profile people you want to connect with. Brands will also want to work with you and your tribe, and it helps you to build your personal brand, which will inevitably help with your business.So if you want to meet high profile people, you enjoy learning from smart, interesting people and you have a heart to serve and solve problems, you will lo...
Do you want to increase your case size, closing ratio and referrals? If the answer is yes, you will love this episode because my guest, Eugene Soo, is going to show you how he achieved all these by incorporating estate planning into his sales advisory process.With ten years in the financial advisory business, Eugene is a well-trusted estate planner and legacy trainer among high-net-worth individuals here in Singapore. He is a member of the Society of Will Writers and holds the title of Charte...
Do you find yourself staying up late bingeing on TV shows (like Squid Game), mindlessly scrolling through social media and navigating your day uninspired and aimless? If yes, there is a name for that blah you are feeling: it’s called languishing. According to mental health experts, languishing is the neglected middle child of mental health that dulls your motivation and focus – and sadly it is a dominant emotion of 2021. But the good news is my guest today is a thought leader in the mental h...
Are you looking to build a world class network in the digital age? Perhaps you want to learn how you can harness the power of social media to build new relationships with public figures or learn how you can nurture relationships with high-value people. If so, you will love today’s interview with Rayson Choo!Rayson is known by his followers as The Celebrity Whisperer having personally connected with several high-profile celebrities and public figures such as Gary Vaynerchuck and Grant Cardone....
Do you want to know how to sell your products and services without sounding salesy? Or do you want to know stand out from your competition and become memorable to your dream clients? The answer is through storytelling, and I have just the right guest to teach you how to craft stories that sell and build your brand!His name is Sam Neo, a trusted advisor to well-known companies like Samsung, L’Oréal and Prudential through his employer branding consultancy firm, People Mentality Inc – which was ...
How do you start your podcast in 2021 if you are a beginner? What kind of equipment do you need? And can you make money from your podcast? These are some of the key questions we will be answering in today’s interview with Reggie Koh.His very first podcast The Financial Coconut first went live in Oct 2019 on his kitchen table. A year later, The Financial Coconut became one of the top podcasts in Singapore and currently the number one financial literacy podcast in Singapore, averaging 25,000 to...
Are you looking to start your own eCommerce brand and build a tribe of happy customers? Or perhaps you already have an online store and you’re looking to grow your business while making an impact. If the answer is yes, you will love this interview!Our guest is a well-known pet care entrepreneur here in Singapore, Terry Peh. In 2017, Terry left his lucrative corporate career and ventured out into the world of eCommerce, launching his own e-commerce brand, Good Dog People. In less than two year...
Does social media make you feel you’re not as good as you peers or you competition? Do you worry about getting bullied by trolls and haters? Or perhaps you find yourself getting hopelessly addicted to social media that you can’t stop checking your social media accounts. If that’s you, take a deep breath. Relax. We’ve got you covered.My guest today is highly qualified to help you manage and even reduce the stresses that come with social media. She is a Certified Mindfulness-Based Stress Reduct...
Are you looking to grow your business to a six, seven or even figures without killing yourself? If the answer is yes, you’re going to love today’s interview with Alvin Poh, a tech entrepreneur based in Singapore. At the age of 33 years old, he sold his Internet business Voiden for $30 million. This was the business that he scaled up from $0 all the way to Singapore's #1 hosting provider with 35,000 clients and a team of 150 before the 8-figure exit. Alvin then spent the next few ye...
If you’re planning to build your personal brand on TikTok, this is the interview you’ve got to listen to!My guest today is a baby sleep expert, Zoe Chu, whom her clients fondly call her SG Supernanny or Sleep Supernanny. Her work has been featured in the media by Channel News Asia, Asia One, and Mindvalley.In 2019, she created her TikTok account and started creating content around sleep, health and positivity. Within a very short period of time, she amassed over 36K followers on TikTok, with ...
Are you looking to dominate your industry and become your customer’s number one choice? If the answer is yes, you’re going to love today’s interview.Our guest is the CEO and Co-Founder of the Lunch Actually Group, Asia’s largest dating company which has arranged over 150,000 dates, and matched thousands of married couples across five countries.Well regarded by the media as an authority in the dating and matchmaking world, Violet has been featured in over 4,500 media outlets, including The Str...
Do you want to find out how you can generate free publicity for your business or personal brand? Or perhaps you're looking for advice on how to deal with bad press and negativity online. If so, you will love this episode! In this episode of #HighlySoughtAfter, I have a chat with public relations professional Joel Lim who got a lot of positive attention from the media and public during the General Elections 2020 here in Singapore. His political commentary was picked up and featured in Channel ...
Do you want to know how to grow your social media influence and become a force for good in this world. If so, you’re in for a treat! Mark my words. This episode is going to be one of the best because my guest is the epitome of what it means to be highly sought after. His name is Chris Do. He runs an Emmy award winning brand consultancy for over 25 years and has worked with well-known brands like Google, McDonald’s, Audi and PlayStation. With more than 1 million subscribers across a...
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Comments (7)

Jia Yin

Great podcast that everyone with fear of failure/imposter syndrome/self doubt should listen to! Love the energy of both the interviewer and interviewee as well! :)

Jun 4th
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Jerrine Lim

My second time listening to Eric's podcast. No, I do not know him or met him in person but I chance upon his IG followed his IG post and learn a lot from him. This episode of how to stop playing small...caught my attention and at first, I was contemplating whether to listen to it. I am thankful that Eric posted this on his IG and I took the courage to click into it to listen. Then, I was wow-ed by it and also made me question what my fears are. I never knew that kind of thoughts or feelings I had since young until today was me playing small and trying to fit in to make sure everybody around me is happy. Then, my cup was empty till April until I quit my job to rest and started something which I never thought of trying before. I teared when I heard the last part of the poem. Appreciate that this podcast is shared and I get to realised I have a choice instead of letting those bad guest take control of me and letting my old self tell me that hey, your parents / friends are not going to lik

Jun 3rd
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Craig Ong

Completed the whole series while driving and listening in through Spotify. lots of authentic sharing by various influences and artist, seeing them rising from start to where they are now is an inspiration. Massive value inside each episodes and the treasure is there for you to dig;recommend you listen in and subscribe! looking forward to upcoming episodes! kudos to Eric and team!

Jan 7th
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Giezle Aquino

This episode was very genuine and very authentic.Jasper lai realized that he prefers to entertain and make people happy rather than sticking to the normal or default way that people do to stand out.I have so many take aways in this episode. one of them was when he said that "you need to be genuine to your dreams, genuine to your goals, and genuine to yourself". "Be not just to be somebody well loved but be a somebody well respected as well. Don't seek for likes, but seek for respect because it will last longer in the run". Super cool!😊👍 And I loved the brand," to become the light of the world",as the host stated. it reminds me that there is HOPE☝️🥰. 👍👍 Thank you very much for creating this topic. Looking forward for more uplifting episodes. God bless!👍😊

Jan 5th
Reply

Giezle Aquino

This episode was very genuine and very authentic.Jasper lai realized that he prefers to entertain and make people happy rather than sticking to the normal or default way that people do to stand out.I have so many take aways in this episode. One of them was,when he said that "you need to be genuine to your dreams, genuine to your goals, and genuine to yourself". "Be not just to be somebody well loved but be a somebody well respected as well. Don't seek for likes, but seek for respect because it will last longer in the run". Super cool!😊👍 And I loved the brand," to become the light of the world",as the host stated. it reminds me that there is HOPE☝️🥰. 👍👍 Thank you very much for creating this topic. Looking forward for more uplifting episodes. God bless!👍😊

Jan 5th
Reply

Justin Soh

I really love this podcast, hella good and extremely relatable if you are in South East Asia

Jan 5th
Reply (1)