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The Home Service Hustle

Author: Jonathan Bannister

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Join Home Service Hustle's Talented (and remarkably handsome) Host, Jonathan Bannister as he hosts fantastic and masterful guests bringing the heat when it comes to business, strategy, mindset and mastership in the Home Service Space.

73 Episodes
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🔥 Introducing D2D- the new growth system that every contractor needs to know about. Branding + marketing + door to door canvassing = unstoppable momentum. This collab between The Home Service Hustle, Close It Now, and The Kitchen Table Podcast is more than a conversation. It’s a revolution in how contractors get appointments, build trust, and dominate their neighborhoods. Listen now and discover why D2D is the ultimate playbook for home service success. 🎧 Check it out now: Apple PodcastsSpotify
On this week’s Home Service Hustle Podcast host Jonathan Bannister sits down with Chuck Thokey, a nationally recognized sales coach, author, and keynote speaker who has helped home improvement companies grow revenue by 50% to 200%. In this powerful episode Chuck shares how he took sales teams from a 28% close rate to over 60%, why training is non-negotiable, and how the future of sales and marketing will be shaped by AI. He also dives into the importance of brand equity, storytelling, and creating long term success instead of chasing short term leads. This conversation is packed with insights on money, marketing, and mindset that every home service professional needs to hear. 🔥 Don’t settle for average. Learn how to dominate your market with proven strategies. 👉 Watch the full episode now! 🎧 Check it out now: Apple PodcastsSpotify Get to know Chuck better here: 🌐 Website 🔗 LinkedIn 📸 Instagram 📘 Facebook
This week on the Home Service Hustle, we sit down with Eric Oberembt, the no-BS entrepreneur who rebuilt his life after addiction and turned D&M Roofing into a multi-million dollar machine. Eric shares the hard truth about leadership, mindset, and building real culture in business. You’ll hear about: ✅ How sobriety changed his life and business ✅ Why trust is the #1 leadership skill ✅ The TEAM method: Trust, Empathy, Authenticity, Meaning ✅ Why most people fake authenticity and lose ✅ How to build a brand instead of chasing leads ✅ His work with Roofers in Recovery and Cult Culture Movement This one’s real. It’s raw. It’s what business owners need to hear right now. 👉 Get to know Eric better here: Instagram: @oberembt Facebook: facebook.com/eric.oberembt LinkedIn: linkedin.com/in/eric-oberembt-73968112 Website: ericoberembt.com
“Your dispatch software is not your CRM.” 🚨📈 This week, Jonathan Bannister sits down with Jason Kramer, founder and CEO of Cultivize, for an episode every contractor and service-based business owner needs to hear. Jason drops nonstop insights on: ✅ Why your follow-up process is leaking money ✅ How a simple automated email campaign brought in $850,000 ✅ The difference between “doing more” and “working smarter” ✅ Real talk on CRMs, ServiceTitan, HubSpot, and lead tracking ✅ Why educating your customer is the secret weapon for closing big-ticket jobs Jason explains how connecting marketing to sales is the key to unlocking explosive growth and knowing where your leads are coming from, what they care about, and how to win them over. 🔥 Whether you're scaling or staying small, this episode will challenge your mindset and give you the marketing and operational tools to make your business more profitable today. 👤 Get to know Jason better: LinkedIn: linkedin.com/in/jasonleighkramer Website: cultivize.com Facebook: facebook.com/cultivize
From first-grade teacher to $9M HVAC powerhouse, Stephanie Postell is changing the game in the trades. In this episode of Home Service Hustle, she breaks down how: Process builds culturePeople-first leadership drives customer obsessionBrand equals reputationAnd why building community beats chasing leads This one’s packed with mindset, marketing, and money. 🔗 Get to know Stephanie better here: LinkedIn Website
Your Brand Is Your Business Card for the Future of Search This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with Tom Jameson, founder of AstroWatt Electric, and it’s a masterclass in modern brand-building for home services. ⚡ Want to survive the AI shift in local search? ⚡ Want to stop chasing leads and start attracting the right clients? ⚡ Want to lead with trust, not fear? This episode dives deep into: Why Google search as we know it is dying — and what to do about itThe rise of brand signals and how platforms like ChatGPT are changing the gameWhy Tom refuses to use fear-based sales tactics and built AstroWatt on transparency, culture, and integrityHow to turn one $600 visit into a $10,000 lifetime clientWhat it means to actually care about your customers and your teamAnd how to build a brand that customers keep in their yard for a year and a half (literally) From career electricians to new business owners, this is the no-BS roadmap for building a business that wins on purpose, not just profits. Tune in now. Your future self will thank you. 👉 Get to know Tom better here: 🔗 LinkedIn 🔗 Website
“Buy, Build, or Burnout? Inside the Mind of a Home Service Acquirer” This week on the Home Service Hustle, host Jonathan Bannister sits down with acquisition entrepreneur and business growth strategist Tron Pham to break down what every home service business owner needs to know before selling, scaling, or stepping away. 🔑 In this episode: How to grow through acquisition vs. organicallyWhy systems and processes determine your company’s valueThe five stages of exit (and why most owners only think of the last one)What private equity really looks for in a home service companyThe truth about roll-ups and why not every deal is a slam dunkWhy recurring revenue (yes, your club memberships) might be the golden ticketHow to prep your business 1 to 3 years out for a maximum exit If you're thinking about retiring, selling, or even just scaling — this is the blueprint you didn’t know you needed. 🎯 Mindset. Marketing. Money. This episode delivers all three. 📲 Get to know Tron better here: 🔗 LinkedIn 🔗 Facebook 🔗 Website
If you want to scale your home service business beyond $5M, this is your playbook. This week on the Home Service Hustle, host Jonathan Bannister sits down with Bryan Shankman—founder of LeadTruffle and a strategic leader who’s helped take companies from $10M to $100M+ in revenue. Bryan drops absolute 🔥 on: 💼 Building a people-first leadership system 🤖 Why AI text follow-ups are a game-changer 📈 How to actually scale without burning out 🧠 Creating more leaders—not more followers ⚙️ Aligning marketing and operations for real growth 💰 The mindset shift contractors need to unlock revenue If your org chart still reflects where you are—and not where you're going—you NEED this episode. 🎯 Get to know Bryan better here: @bryanshankman https://www.leadtruffle.co/
This week on the Home Service Hustle Podcast, Jonathan Bannister sits down with Sam Wakefield — international best-selling author, top HVAC and Solar sales coach, and host of the Close It Now Podcast (ranked top 2% globally)! 🔥 If you're ready to sell more, work less, and create unstoppable momentum in your business, this episode is packed with gold: 💰 How to build massive trust (and close big deals) without pressure or gimmicks 🧠 Why mastering calm confidence and buyer psychology unlocks next-level success 📈 How to tap into NEED-based selling in HVAC and dominate your local market 🔥 How empowering teams (not babysitting them) drives real growth Sam and Jonathan also break down real-world tactics that will explode your cash flow, marketing impact, and leadership mindset going into 2025. 👉 You do NOT want to miss this one.
"Scaling from $4M to $100M: Norris Avazian’s Playbook for Home Service Success" He’s been in the trenches and the boardrooms. In this episode, Norris Avazian shares how he’s helped HVAC businesses scale from $4 million to over $100 million — and the operational mindset it takes to do it. From building bulletproof systems to handling family business dynamics and resolving customer conflicts like a pro, Norris breaks it all down. 👉 Whether you're a technician aiming higher or a business owner looking to scale, this episode is for you.
🎧 Crystal Clear Growth: Rebranding, ROI, and the Mindset to Make It Happen This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with the one and only Crystal Williams — founder of Lemon Seed Marketing and a powerhouse behind some of the strongest home service brands in the country. Crystal gets real about what it takes to grow your business through marketing that actually moves the needle: 💥 Why rebranding isn’t a risk — it’s a strategy 📈 How to track your marketing ROI like a pro 🧠 The mindset shift that separates thriving companies from dying ones 📬 And why direct mail, social media, and digital campaigns all still have a seat at the table 🔥 "When you sit down at the game of marketing, you never get to get back up." This is the kind of mindset that builds legacy brands — not just leads. 🎯 If you're ready to fall back in love with your business and level up your brand… this one’s for YOU. 📲 Get to know Crystal better here: crystal_Williams | Twitter, Instagram, Facebook | Linktree linktr.ee/crystal_Williams
This week on the Home Service Hustle Podcast, host Jonathan Bannister welcomes Mitch Smedley, founder of Smedley Plumbing, Trade Wins, and host of The Void Podcast. With over 20 years in the plumbing game and a deep passion for giving back, Mitch shares how he built a thriving business during the pandemic—without throwing thousands at ads. 💥 Inside this episode: ✅ Why integrity and craftsmanship matter just as much as sales ✅ How to turn “I can’t afford it” into “Let’s do it” using smart financing ✅ Mitch’s journey from managing teams to mentoring business owners ✅ How social media helped him grow without a massive marketing budget ✅ Why giving back is a growth strategy, not just a good deed Whether you're just starting out or scaling your trades business, this episode delivers real-world value with heart. 🎧 Watch or listen now: Apple PodcastsSpotify 📲 Get to know Mitch better here: 🔗 Facebook 🔗 YouTube 🔗 The Void Podcast: • Spotify • Apple • YouTube
💥 NEW EPISODE JUST DROPPED! 💥 This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with Gene Slade, the unstoppable CEO & Founder of Lead Ninja System and Lead Ninja AI — and one of the biggest disruptors in sales training for the trades. From hustling candy bars as a kid to becoming one of the most sought-after minds in HVAC, plumbing, and electrical sales, Gene shares his full journey — the setbacks, breakthroughs, and what it really takes to win. This episode is packed with real talk on: 🔥 Why sales is the #1 skill most contractors overlook 🧠 How to build confidence and urgency in your pitch 💸 The pricing trap that’s killing your margins 💥 And how AI is flipping the script in 2025 and beyond If you want to grow your business, improve your mindset, and learn how to actually close, this episode is a MUST. 🎧 Watch or listen now: Apple PodcastsSpotify 📲 Get to know Gene better: 🔗 Website: leadninjasystem.com 🔗 Facebook: facebook.com/GeneSladeLeadNinja 🔗 Instagram: instagram.com/geneslade 🔗 LinkedIn: linkedin.com/in/geneslade 🔗 YouTube: youtube.com/@geneslade
🔥🎙️ This Week’s Episode is a Must-Watch! On this week’s episode of the Home Service Hustle podcast, James Hatfield, Chief Revenue Officer at LiveSwitch, joins host Jonathan Bannister to talk about shaking up the home service industry. 🚀 💡 What’s Inside: ✔️ James shares his journey from running home service businesses to leading in tech innovation. ✔️ A behind-the-scenes look at the powerful systems behind LiveSwitch that help home service pros thrive. ✔️ Game-changing strategies that blend home service expertise with cutting-edge technology. 👉 Get ready to be inspired by James’ insights on money, marketing, and mindset. 🎧 Catch the full episode now! 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237 🎧 Listen on Spotify: https://open.spotify.com/show/6WvQYDKBw0zmzDPtiE1A1S 📲 Get to know James better here: https://www.linkedin.com/in/james-hatfield/
🚨 The wait is over! The latest episode of the Home Service Hustle Podcast featuring Derek Cormier, CEO & Founder of Climate Experts Air Plumbing and Electric, is here! Derek’s journey is nothing short of inspiring, and this episode is packed with insights you don’t want to miss: 🛡️ From Police Officer to Business Owner: Hear how Derek went from protecting the streets of South Florida to building one of Central Florida’s fastest-growing home service companies. He shares the pivotal moment that led him to leave law enforcement and take the leap into entrepreneurship.🐧 The Story of Chilly the Penguin: Dive into the creative process behind Climate Experts' branding, including their fun and relatable mascot, Chilly the Penguin, and how it helped them stand out in a competitive market.💼 Building an Empowered Team: Derek reveals his formula for creating a workplace culture where employees thrive. From providing growth opportunities to valuing training, he’s built a team that drives success.🔗 Networking for Growth: As an active Nexstar contractor, Derek shares the power of connecting with industry peers through shop visits and events, and how those connections have been instrumental in scaling his business to over 40 employees in just five years. 🎧 Ready to level up your mindset, marketing, and money game? This episode is packed with practical advice, inspiring stories, and actionable takeaways for anyone in the home services industry. 👉 Listen now: Apple PodcastsSpotify 📲 Want to get to know Derek Cormier better? Follow him here: InstagramFacebookTikTok
🌟 Unlocking Growth and Innovation with Jeff Schwartz 🌟 In this week’s Home Service Hustle Podcast, host Jonathan Bannister sits down with Jeff Schwartz, CEO of Go Lime Inc., to discuss: ✅ 25+ years of leadership in the home service industry and how to build thriving teams. ✅ The importance of authenticity and personal growth in creating a lasting business legacy. ✅ Why customer-centricity is the secret to standing out in a competitive market. ✅ Jeff’s insights into clean energy and the future of sustainable home services. Jeff’s journey is packed with wisdom, from his early days in the industry to his current mission of transforming how services are delivered. Don't miss his take on creating innovation through simplicity and why wellness and community matter in business. Learn more about Jeff here: https://www.linkedin.com/in/jbschwartz 🎧 Listen now: 👉 Apple Podcasts 👉 Spotify
🎙️ New Episode Alert! – The Real Talk on Pricing, Leadership, and Growth 🎙️ This week, Bill Brown, former owner of Paramount Heating and Air, Chief Marketing Officer at OnePath, and founder of ServiceTitan Hacks, shares hard-earned lessons from over 25 years in the home service industry: ✅ The challenges of pricing: Bill discusses how every customer has an “Oh Sh*t” number—that price where things get real—and how home service pros can communicate value to overcome sticker shock. ✅ Scaling leadership: From running his business remotely to selling it after 12 years, Bill gets candid about building a team that works without bottlenecks. ✅ Moving forward: Bill’s next chapter includes leveraging tech and AI to help home service companies operate smarter. Whether you’re just starting out or scaling your business, Bill’s insights are invaluable for leadership, pricing strategy, and operational efficiency. 🎧 Listen now and get ready to take your business to the next level. 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237 🎧 Listen on Spotify: https://open.spotify.com/show/6WvQYDKBw0zmzDPtiE1A1S
🎙️ New Episode Alert! 🎧 Get ready for this week’s episode of the Home Service Hustle Podcast, where host Jonathan Bannister sits down with the incomparable Charlie Cina—Founder of OneTapConnect, speaker, author of Expose and Close, and master of revenue building. 🔥 Key Takeaways from the Episode: 💼 Charlie’s Journey: From selling advertising products to becoming a pioneer in smart digital tools like OneTapConnect, Charlie reflects on how his lifelong connection to home services shaped his success.🗣️ Communication Mastery: Learn why tonality is everything on the phone and how mastering the art of presentation can elevate your influence.📱 OneTapConnect Revolution: Discover how Charlie’s innovative microsite tool transforms first impressions into lasting impact, building trust and credibility within seconds.🌟 The Power of Common Sense: Charlie redefines the sixth sense as common sense and explains how it sets the pros apart in business.💡 Actionable Insights: From crafting memorable first impressions to leveraging technology for instant influence, this episode is packed with tips to help you grow your business. 🎯 Whether you're in sales, marketing, or leadership, Charlie’s insights will change how you think about building rapport and driving results. 👉 Tune in now to unlock the secrets to success! 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237
🌟 Building a Legacy That Lasts 🌟 This week on Home Service Hustle, Lyn Askin shares his incredible journey from agency owner to certified EOS implementer. Lyn opens up about his early entrepreneurial days, the grit it took to scale his business, and the life-changing moment that led him to build a company that could run without him. From overcoming health challenges to embracing the power of systems, Lyn’s story is all about resilience and purpose. If you’re looking to create a business that’s built to last, this episode is a must-watch! 🎧 📅 Watch the full episode here—don’t miss it! 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237
🎙️ From Law Enforcement to Empowering Contractors: Gerritt Bake’s Journey 🎙️ In this powerful episode, Gerritt Bake shares his story, reflecting on his transition from almost two decades in law enforcement to becoming a respected contractor consultant. Gerritt opens up about the pivotal moments that led him to make a change and why he’s passionate about helping business owners take control of their own success. Together with host Jonathan Bannister, they dive into the value of accountability, local influence, and overcoming fear through preparation. Whether you’re striving to become “5 mile famous” or facing challenges in business, Gerritt’s insights will leave you ready to tackle them head-on. Tune in to watch this amazing episode now!👊 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237
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