The Money Sessions

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode, we’re speaking with Natasha Deen—a DC-area therapist specialized in working with Muslim daughters of immigrants—who went from “okay enough” to powerful, unapologetic fee ownership.  Natasha joined LIMB thinking she might raise her fee.  Instead, she transformed her mindset, boundaries, and belief in what’s possible—for her clients, her practice, and her life. Natasha’s story is a masterclass in rejecting the slow death of small dreams.   In this episode, Natasha shares: Why charging $170/session still left her dreaming of a life she couldn’t reach; The wake-up call that came during Fee Week—and the boundary audit that followed; How her father's stroke redefined what really matters; Why she stopped waiting for a partner, a raise, or "someday" to live the life she wanted; The ripple effect raising her fee had on her practice, personal life, and vision for the future.   Resources mentioned: LIMB Academy FWF Calculator Natasha’s Website   More about Natasha: Natasha is a Licensed Clinical Professional Counselor in Maryland and Virginia. She specializes in helping Muslim daughters of immigrants balance self-care and family care and work through feelings of overwhelm and guilt. Through trauma-informed care and faith-based counseling, she helps them heal their mind, body, heart, and soul, so they can connect with themselves and their families in a deeper, more meaningful way.

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free Five years ago, insurance filled your caseload. It wasn’t ideal—but it worked. You weren’t thriving, but you were surviving. You told yourself: “One day I’ll do something different.” That day is here. And the game has changed. In this urgent episode, Tiffany breaks down why the therapist insurance hustle is collapsing—and what you must do now if you want to protect your time, your income, and your well-being. In this episode, Tiffany reveals: Why your caseload isn’t refilling like it used to—even if you’re on every panel; How tech conglomerates are taking over insurance-based referrals and squeezing out solo providers; The truth about reimbursement rate cuts (some slashed by 40%)—and what it means for your future; The illusion of “stability” insurance used to offer—and why it was always a trap; What it really takes to build a practice rooted in freedom, sustainability, and clinical excellence. This is not a drill. The insurance model is crumbling. You can keep trying to survive inside it—or you can make a different choice. Email Tiffany at tiffany@leaninmakebank.com with the subject line: “Emancipate.” She’ll send you your first step toward stepping out of the system that was never built for you. You don’t have to do it alone. You just have to decide you’re not staying stuck.  

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode, we’re speaking with Dr. Anna Dinoto, a neurodivergent psychologist with a decades-long career spanning clinical, forensic, and neurodiverse care—and the courage to break free from outdated industry models. Anna built a group practice in the early days of ABA therapy, only to realize she was carrying a broken business model that didn’t serve her, her team, or her values.  This episode is a thoughtful, unflinching look at growth, rupture, and repair—and you absolutely won’t want to miss it.    In this episode, Anna shares: The early industry dynamics that pushed her into group practice (and why it worked… until it didn’t); How she navigated ethical tensions and staff resentment in a bloated insurance-dependent business; What she learned from managing employee expectations about money and power; Why she walked away—and how her new model reflects her values; The difference between real clinical mastery and martyrdom in leadership.   Resources mentioned: LIMB Academy FWF Calculator Anna’s Website   More about Anna: Dr. Anna DiNoto is a neurodivergent psychologist with a playful twist! As the owner of Sandbox Therapy Group in Monroe, Washington, she brings over 20 years of expertise in neurodiversity, specializing in evaluations for complex clinical cases with a focus on neurodiverse patients. When she's not creatively collaborating with clients, you can find her running around with her two kids, hitting the gym (or pavement - she LOVES to run!), jamming to new tunes on Spotify, and volunteering in her community. 

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free   Working two jobs. Seeing 20 clients. Pulling overnights just to make rent. You’re surviving—but barely. In this raw and unflinching solo episode, Tiffany offers a love letter—and a wake-up call—for the therapist telling themself: “This is just what I have to do right now.” The truth? What you’re calling stability is slow-motion self-destruction.   This episode will help you: Recognize the false narratives keeping you stuck in burnout; Understand how self-sacrifice is passed down—and how to stop the cycle; Hear what happened when Vicky finally did the math and realized how badly she'd been undercharging; Learn why “it’s not the right time” is just fear in a lab coat. If you feel exhausted, stuck, or like you’re the only one—this episode is for you.   Email Tiffany at tiffany@leaninmakebank.com with the subject line: “Ready.” You’re not alone. We’ll walk the next steps together.  

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode, we’re speaking with Debbie Nichols, a veteran therapist and mom who finally got honest about the limitations of her “fun money” practice.  After years of using insurance to avoid marketing, and pushing through chronic health issues, Debbie realized something had to give—and it wasn’t going to be her well-being. Her story is a must-listen for therapists who’ve been told their work is optional, their income is supplemental, or their time doesn’t matter.   In this episode, Debbie shares: Why she thought starting an online course was the solution to a broken practice (it wasn’t); The identity shift she had to make to go from “my husband is the provider” to claiming her own power as a breadwinner; How living with a rare blood cancer helped her stop tolerating a life that didn’t work; Why her clinical skill skyrocketed after raising fees and getting off panels; What it meant to finally become the therapist—and mother—she knew she could be. Resources mentioned: LIMB Academy FWF Calculator Debbie’s Website Debbie’s Instagram   More about Debbie: Deborah Nichols is a Licensed Professional Counselor serving clients virtually in Oregon and California.  She specializes in perinatal mental health with a sweet spot for anxious mamas.  She is working to rebel against the societal norm of “mom guilt”,  supporting mothers in parenting from a place of truth rather than fear while embracing the beautiful mess of raising young children.  

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free   You didn’t sign up to be a friend with a license. But here you are—bored in session, drained after notes, wondering where the depth went. In this fierce and refreshing episode, Tiffany takes on the epidemic no one is naming: clinical boredom. And she tells the truth: your financial choices are wrecking your clinical work.   In this episode, you’ll discover: How undercharging sabotages your therapeutic presence; What happens to your clients when you’re emotionally checked out; Why investing in yourself (yes, financially) transforms the depth of your clinical work; The connection between resentment, money, and stagnant sessions; How therapists like Vicky and Maggie reclaimed their love for therapy by first facing their fees. This is more than a financial shift. It’s a clinical reckoning. Email Tiffany at tiffany@leaninmakebank.com with the subject line: “Ready.” Let’s bring your practice—and your therapy—back to life.  

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode, we’re speaking with Vicky Truong, a trauma and couples therapist who now charges $300/session and specializes in adult children of immigrants.  From full-time legal work to burnout in a group practice to thriving in her own premium-fee private practice—Vicky’s story will challenge everything you think you know about what's possible in this field. If you’ve ever believed your ideal clients “can’t afford” therapy—or worried about being a good enough therapist to charge premium rates—Vicky is about to flip the script.   In this episode, Vicky shares:   What it looked like to work full-time in the legal field while getting her PhD and pre-licensed therapy hours on nights and weekends; Why charging $70/session on Open Path almost wrecked her health and clinical confidence; The moment she realized she was jealous of her clients—and how that became a wake-up call; Her tender truth about being too tired to show up for her daughter—and the dream that pushed her to change it all; How she raised her rates to $300/session—and booked two clients at that rate in a single day. Resources mentioned:   LIMB Academy FWF Calculator Vicky's Website Vicky's Instagram   More about Vicky:  Vicky Truong, LMFT, Ph.D., (she/her) is a certified EMDR and couples therapist for children of immigrants. She helps individuals and couples transform painful patterns into deeper connection and emotional safety and create sustainable change. Her private practice is in the heart of Tustin, CA.  With a background in the legal sector, she also helps clients communicate and advocate for themselves more powerfully in the legal system.   Learn more at www.vickytruongtherapy.com. 

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free You’re burnt out and underpaid. And that shiny new coaching program or online course feels like freedom. But in this episode, Tiffany sounds the alarm: if your core business is broken, no second revenue stream will save you. Learn from Dylan’s $17,000 lesson—and stop before you fall into the same trap.   In this episode, you’ll uncover: The three-phase spiral that leaves therapists stuck, broke, and confidence-crushed; Why chasing passive income without fixing your practice is emotional escape disguised as entrepreneurship; The hidden privilege behind those “overnight success” stories; The Core Business Comeback framework—and why it’s your best next move. Before you build something new, fix what’s in front of you.   Email Tiffany at tiffany@leaninmakebank.com with the subject line: “Ready.”   Let’s rebuild your practice so you can finally rest.  

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode, we’re speaking with Dylan Spradlin, a synergetic play therapist and LIMB grad who was determined to leave burnout and low pay behind—before they were even fully licensed.  Dylan’s journey takes us through group practice exploitation, fee fears, and a bumpy transition to private pay that ultimately paid off.   If you’re a newer therapist or a play therapist wondering if premium fees are even possible—this episode will show you exactly how it’s done.   In this episode, Dylan shares:   What it was like to see 26–29 clients a week—with eight minutes between sessions—and why they couldn’t stay;  How they transitioned out of a toxic group practice just seven months in;  The fee experiment they ran with sliding scale and the emotional rollercoaster that followed;  Why they signed up for LIMB before they were licensed—and how it changed everything;  How they finally started earning beyond $3K/month (for the first time in their life). Resources mentioned:   LIMB Academy  FWF Calculator  Dylan’s Website  Dylan’s Instagram   More about Dylan: Dylan Spradlin holds master’s degrees in Clinical Psychology and Clinical Social Work, specializing in prenatal and perinatal psychology, trauma and play therapy. Based in Missoula, Montana, they work with infants, teens, families, and parents healing from their own childhood experiences. Dylan is certified in Synergetic Play Therapy and NARM, integrating relational neuroscience, deep attunement, authenticity, somatics, and attachment theory to support powerful transformation.

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free   Brace yourself. This episode is a truth bomb that may rattle your nervous system, piss you off—or finally give you the relief you didn’t know you needed.  Tiffany makes the bold, controversial claim: Only rich therapists should offer low-fee therapy.  If you’re not independently wealthy, subsidizing your clients’ care is costing you your body, your relationships, your clinical presence, and your long-term financial health.  This isn’t a hot take—it’s a hard truth.   And in this episode, Tiffany breaks it down piece by piece so you can finally stop blaming yourself for being burned out, broke, and overwhelmed.   In this episode, you’ll hear:  Why real therapy (the kind that changes generational systems) requires time, money, and energy; What you actually need in order to hold space for deep, paradigm-shifting work; Why therapists doing low-fee work are either wealthy, new to the field—or silently falling apart; How the system benefits from your exhaustion—and why it’s time to opt out; What it looks like to build a practice that actually supports you emotionally, financially, and physically. This is not your responsibility. And if you’re not rich, you literally can’t afford to keep sacrificing yourself.  Email Tiffany at tiffany@leaninmakebank.com with the subject line: “Ready.” Let’s build a practice that pays for your values—without costing you everything.

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode, we’re back with powerhouse Canadian therapist and coach Olethea Pimenta, who went from undercharging at $130 to confidently billing $385 per session—up to three times a week, all cash-pay.  She’s living proof that your business can love you back.  Olethea breaks down the mindset, money work, and structural shifts it took to prioritize her own joy, rest, and parenting while delivering premium, transformational therapy in a socialized healthcare system.  This episode is packed with wisdom and a hell of a reframe: your business should be a nourishing relationship, not a hustle for survival.   In this episode, Olethea shares:  Why growing up without resources led her to recreate scarcity in her business—and how she rewired that; How she replaced burnout and survival-mode with a business that feels like a rich auntie (yes please); The massive shifts she made after having her daughter, including hiring a nanny and a night doula; What it takes to break free from the collective therapist scarcity story—and why her business now funds freedom, not fear; Her signature question to check your business attachment style: “Does your business love you back?”   Resources mentioned:  LIMB Academy  FWF Calculator  Olethea’s Website  Olethea’s Instagram   More about Olethea: Olethea Pimenta is a psychotherapist and business coach specializing in helping owners run profitable businesses without burnout. Olethea specializes in deconstructing imposter syndrome, addressing high-functioning anxiety, and digging deeper into money trauma. Using trauma-informed practices, she helps therapists create a premium fee practices that refines their niche to go beyond their clinical work. If you're feeling stuck in your money or you need to make changes she can help you get paid. https://oletheap.com

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free You've been out of the therapy world for a while. Maybe you stepped back to raise kids. Maybe you worked in an agency. Maybe life just… happened. And now you’re back—but you’re terrified to charge what you actually need. This episode is for the therapist asking: “Who am I to charge $200 or $300 when I’ve been out of practice for years?” Tiffany tackles a powerful listener question and busts the myth that experience is what makes you worth premium fees. Spoiler: it’s not. In this episode, you’ll hear: Why being strategic matters more than being seasoned when setting your fee; How burnout and scarcity actually make you a worse clinician—and how ease makes you better; Why serving low-fee, Medicaid-dependent clients in the past doesn’t mean you’re stuck there; The skill gap (not a personal failure) that keeps you from attracting premium clients—and how to close it; Why building a premium-fee practice is a learnable skill—not something you’re born knowing. If you’ve been hiding behind “I need more time,” “I just got back,” or “I’m not ready yet”—this is your wake-up call. Email Tiffany at tiffany@leaninmakebank.com with the subject line: “Ready.” Let’s build the practice your future self will thank you for.

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode, we’re speaking with Jessica Malmberg, a Santa Rosa-based therapist specializing in grief and trauma work for sensitive and neurodivergent individuals and families. Jessica’s story is one of fierce vulnerability, survival, and reclamation. After losing her first child and surviving cancer that nearly bankrupted her family, Jessica still found herself undercharging, overdelivering, and working late nights that stole time from her kids. She joined the Lean In. MAKE BANK. Academy and took her practice—and her life—back.   In this episode, Jessica shares: Why she was charging as low as $80–$130 while working with Medicaid and chasing no-shows; How her deep empathy for clients’ pain came at the cost of her own financial stability—and how she finally flipped that script; What it felt like to hear a voice say “Greedy, greedy, greedy” after her first price increase—and how she moved through it; The evangelical and patriarchal conditioning that told her her worth came from service; How her clinical work, creativity, and relationship with her kids transformed after she raised her fee to $220.   Resources mentioned: LIMB Academy FWF Calculator Jessica’s Website   More about Jessica: Jessica Malmberg is an LMFT in Santa Rosa, CA, who helps sensitive and neurodivergent adults and teens engage in the grief process and process their trauma. She is an advocate for grief and how it brings us more fully into life. She is a cancer survivor and a child-loss survivor, and greatly informed by her time in the underworld in dark times.

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free You’ve got a full caseload. You’re marketing harder than ever. You’re at the networking events, doing the coffee dates, dropping off business cards at every damn yoga studio and café in your zip code. And yet... your bank account doesn’t reflect the energy you’re pouring out. In this urgent episode of The Money Sessions, Tiffany reveals the brutal truth no one else will tell you: Chasing more clients is the biggest mistake therapists are making in 2025. And it’s not just killing your income. It’s draining your body, your creativity, your relationships, your sense of purpose—and your long-term career sustainability.   In this episode, Tiffany shares: Why more volume (more clients, more sessions, more hustle) is a trap that leads straight to burnout; The three things successful, well-paid therapists are doing instead—and how they’re earning more while working less; The hidden costs of undercharging and overworking, including physical symptoms, emotional exhaustion, and lost time with loved ones; The radical mindset shift required to build a practice rooted in spaciousness, sustainability, and actual profit; The math behind earning $12,500/month working 12 clients a week—and why you don’t have to kill yourself to make six figures. It’s time to stop building a business on sacrifice. You deserve better. If you're done with burnout and ready to build a business that takes care of you—start here. Email Tiffany at tiffany@leaninmakebank.com with the subject line: “Ease.” We’ll send you the next steps to see if you qualify for a private call with Tiffany and the team.   Resources Mentioned: Fun with Fees Calculator Email Tiffany: tiffany@leaninmakebank.com  

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode, we’re speaking with Julianna Vermeys, a Portland-based somatic therapist and LIMB grad who took a long, brave road from burnout and martyrdom to freedom and clarity in her practice. Julianna opens up about the chaos of running a full-time private practice, teaching, supervising, parenting two kids, and secretly sliding her fees all the way down to $50/session—all while living in a body that never got to rest. If you’ve ever felt like your nervous system is boiling from the inside out, or that you’re doing more for your clients than you can offer your own children, this episode will crack you wide open.   In this episode, Julianna shares: What it felt like to supervise, teach, parent, and see 25+ clients a week—while secretly charging as little as $55; How pandemic stress, somatic signals, and a deep moment in child’s pose forced her to confront the unsustainable cost of her giving; The impact of growing up around fame and wealth—but without access to it—and how that fueled a martyr mindset; What she had to face in herself in order to stop sliding her fees and finally charge $225 with full integrity; Her insights on intergenerational trauma, agency shame, and the oppressive therapist training models that keep us small.   Resources mentioned: LIMB Academy FWF Calculator Julianna’s Website   More about Julianna:                                                                                              Julianna is a somatic therapist and clinical supervisor in Portland, Oregon. For nearly twenty years she has been dedicated to exploring the integration of human experience with clients and colleagues who are willing to understand themselves, their trauma, grief and suffering beyond the realm of problem solving. She recently integrated her work as an educator, therapist and supervisor into a three day embodiment retreat for other therapists (stay tuned for more!) She is also a writer completing her memoir using therapeutic insight to tell her story;  a mom to two amazing children, a dedicated daughter and friend. 

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free This one’s not just a podcast episode. It’s a line in the sand. If you’ve ever felt paralyzed by doubt, overwhelmed by invisible blocks, or stuck in a private practice that just… doesn’t work—you need to hear this. In this deeply honest, emotionally charged episode, Tiffany names the quiet war happening inside so many therapists. The war between yearning and defeat. Between hope and the internalized voice that says: “Not for someone like me.” Tiffany peels back the curtain on what’s really keeping brilliant therapists from building the premium-fee practices they dream about—and why it has nothing to do with your Psychology Today profile, your SEO, or your niche. In this episode, Tiffany shares: What she sees happen in the moment therapists want to leap, but can’t—and why it’s not your fault; The unconscious pattern that keeps you spinning your wheels while your practice stays stuck year after year; How early attachment wounds (yes, we’re going there) show up in your business decisions today; Why “failure to launch” isn’t a mindset issue—it’s a trauma pattern that needs to be understood and unwound; What actually happens when you stop running and let yourself want more. If you're a therapist who’s done the trainings, read the books, followed all the experts—and still finds yourself scared to act—this episode might break something open. Ready to explore what’s been keeping you stuck? Email Tiffany at tiffany@leaninmakebank.com with the subject line:  Yearning vs. Defeat. Let’s finally name the real block—and begin to move through it, together.   Resources Mentioned: Fun with Fees Calculator Email Tiffany: tiffany@leaninmakebank.com

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this episode of The Money Sessions, LIMB grad Dr. Shauna Pollard shares her transformative journey from burnout and back pain in a high-earning group practice to creating a sustainable, creative, and values-aligned solo practice.   A psychologist with ADHD, Dr. Shauna candidly discusses the toll that overwork took on her health and energy, and how moving across the country, leaving insurance behind, and setting premium fees allowed her to build a life and practice she loves.   This conversation is a powerful reminder that private practice isn’t just about money—it’s about creating space for joy, purpose, and impact.  If you’re a therapist dreaming of more spaciousness, alignment, and impact in your practice, this is a must-listen.   In this episode, Shauna shares:  Why financial success at the cost of creativity, health, and personal freedom wasn’t enough; The mindset shifts she made to leave her packed schedule of 30+ clients per week behind; How leaning into her neurodivergence became a strength in designing her ideal business; The challenges and empowerment that came with raising her fees to $250/session; Why redefining accessibility changed how she serves her community—and herself.   Resources mentioned:  LIMB Academy  FWF Calculator  Shauna’s Website  Support for BIPOC Clinicians with ADHD  More about Shauna:  Dr. Shauna Pollard is a psychologist who helps high-achievers, ADHDers, and first-generation strivers navigate burnout, procrastination, and self-doubt so they can feel more balanced and engaged in their lives. She also hosts Notes Catchup and Networking Events and runs a group for BIPOC clinicians with ADHD.

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this soul-stirring solo episode, Tiffany calls out the secret belief so many therapists carry: “I know a premium fee practice is possible… but not for me.”  Maybe you’ve listened to every episode. You follow all the stories. You want to believe it’s possible. But some part of you still whispers: Not for me.  This episode isn’t a pep talk. It’s a reckoning.  Tiffany names the generational trauma, the systemic injustice, and the internalized story that makes risk feel unsafe—even deadly. She speaks directly to the therapist who’s done everything right, but still can’t bring herself to believe she deserves a business that gives more than it takes.  If you’ve been stuck on the edge—paralyzed by fear, guilt, or self-doubt—this is the episode that might finally set you free.   In this episode, Tiffany shares:  Why that “special snowflake” belief (everyone else can do it, but not me) isn’t personal—it’s historical; The hidden trauma therapists carry from generations of systemic failure and punishment for ambition; How internalized oppression turns desire into danger—and how to take your power back;  Why waiting for the fear to go away is a trap—and how freedom comes from taking the risk;  What changes when you bet on yourself—and how that choice echoes through generations. If this episode hit you in the gut… it’s not by accident. Email Tiffany at tiffany@leaninmakebank.com with the subject line: I’m Ready.  It’s time to stop letting systems win. Let’s build the life your lineage has been dreaming of.   Resources Mentioned:  Fun with Fees Calculator Email Tiffany

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free   In this eye-opening episode of The Money Sessions, Tiffany sits down with longtime colleague and LIMB Academy alum Jenn Fredette to talk about what it really takes to build a thriving premium fee private practice in 2025.  From burnout to Big Macs, from Facebook ads to archetypal marketing, this conversation really cuts through the fear and noise therapists are feeling right now.   Jenn shares powerful insights into how the marketing landscape has changed—and what has stayed the same—and why therapists must stop over-functioning and start getting strategic if they want to attract clients willing to pay premium fees.   If you’ve been wondering whether a cash-pay, high-fee practice is still possible in 2025, this episode is a must-listen.   In this episode, Jenn shares:  Why marketing is just another kind of relationship (and you already know how to do it); How the myth of “I’ll raise my fees once I’m full” keeps therapists stuck in burnout; The difference between lead generation, messaging, and conversion—and why it matters; Why “nurture marketing” doesn’t convert (and what to do instead); The timeless marketing principles that still work in the age of AI, BetterHelp, and SEO overload.   Resources mentioned:  LIMB Academy  FWF Calculator  Jenn’s Website  Jenn’s Instagram  Find Your Marketing Attachment Style   More about Jenn: Jenn Fredette is your business fairy godmother—if fairy godmothers swore a lot and specialized in high-impact marketing. She helps scrappy, exhausted healers transform into well-paid, legacy-building visionaries. No magic wands, no pumpkin carriages—just bold strategy, sharp storytelling, and the kind of messaging that makes clients say, “Hell yes.”

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here 👉🏽 https://www.leaninmakebank.com/free    In this episode of The Money Sessions, Tiffany tackles a phrase she’s heard time and time again: “I don’t want to only work with rich people.”   If you’ve ever felt conflicted about charging premium fees while staying true to your values, this conversation is for you.   Tiffany dismantles the myth that high-fee therapy is only for the elite—and shows how therapists can build sustainable businesses that allow them to give back without burning out.   This is the dose of truth and clarity therapists need in a world that too often confuses martyrdom with generosity.   In this episode, Tiffany shares:  Why most therapists can’t afford to offer low-fee therapy—and why that’s not a moral failing; The real privilege required to do “cheap therapy” without sacrificing your wellbeing; How financially secure therapists are actually more generous with their time, energy, and presence; The wide variety of people—not just the wealthy—who find ways to pay premium fees for therapy; Why it’s not your job to figure out how clients afford you.   Resources Mentioned:  Fun with Fees Calculator  DM Tiffany on Instagram  Send Tiffany an Email