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The Mothered Business

Author: Robyn Gooding

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The Mothered Business podcast is for coaches, therapists, and other entrepreneurs looking to make money online doing what they love, while honouring motherhood. If you're a busy mom (or aspiring mama) who blends business with motherhood, this podcast is for you!

150 Episodes
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Send us a textOur guest is an incredible Online Business Manager (OBM) who discusses how to create and implement effective systems while scaling a business and balancing life (motherhood, caregiving, travel etc). Kate Sullivan is an online business manager who supports service focused business owners by creating strategies and systems that optimize their operations and launch them to the next level.After more than a decade in the luxury hospitality and project management space, she has s...
Send us a textAs we reflect on the year behind us and the one ahead of us, I introduce my Pause, Push, and Pace Periods framework, a game-changing approach to planning your year in business. This framework is designed to help you manage energy, avoid burnout, and sustain growth, all while honoring your personal life and family priorities.This episode is perfect for busy mothers and business owners seeking to create a business model that works with their life, not against it. The Pause, Push, ...
Send us a textEver wonder why business feels SO hard sometimes? The relentlessness, the monotony, the decisions, the feeling of being behind, the wondering how you're going to balance it all? And then pile on all the personal responsibilities you have as a caregiver on top of that. It's A LOT. This episode highlights the three essential roles every business needs for sustainable growth and discusses why balancing them feels really challenging sometimes. The irony, is that they're the sam...
Send us a textAnna Huwiler is our guest on today's episode, joining us from Europe!Anna is a coach who works with people who want to lead, but without the rules that someone else made up long ago. Instead, they desire to bring their real human solves to leadership, leading with clarity and kindness. They get results not despite, but because of being secret rebels. She graduated from Accomplishment Coaching and did years of intense leadership development training with the Forge, and is part of...
Send us a textReady to start or grow your podcast? This episode is for you! It's a simple breakdown where I spoon-feed you the spark notes of everything I wish I knew before I started my own show. We cover:The equipment I use and recommendHow and where to record your episodesWhere to host your podcast so that your listeners can tune in from wherever they prefer to listen to showsHow to structure your show and what makes a really good episodeMarketing, guest episodes, SEO, cross pollinati...
Send us a textIt's that time of year again... Black Friday! And if you have left it last minute or you've got bare bones of a plan in place, this episode is for YOU!Black Friday is officially at the end of November BUT the sales period does start earlier so tune into this episode ASAP if you want to plan something for this year!How to pick the right product for Black Friday salesAligning your strategy with your business goalsDo's and Don't's of sales for Black Friday How and why to keep ...
Send us a textThis is part two in a sales series (Part one covered cash injections) and it's all about buyer psychology! People approach purchasing decisions differently. We all have our own values system and logic behind WHY we buy or don't buy. This is important information because as someone who runs a business you are in the business of sales, so arming yourself with information around how people purchase is going to help you connect with more of your audience. While there are many d...
Send us a textOur guest this week is Rio Richards. Rio is a private practice therapist and a grief integration coach, specializing in helping adults navigate the profound and complex journey of loss and trauma. With a somatic and psychodynamic lens, Rio guides individuals to heal and rebuild using both the power of the mind and body for long-term resilience and change. Her mission is to help those who feel stuck and powerless in the aftermath of tragedy find their way to a new version of them...
Send us a textIn this three part sales series, we are covering:Cash injections (part one)Buyer psychology (part two)Black Friday (part three)Part one looks at quick cash injections that can help you infuse a lot of money into your business as either one big sum of cash or as recurring revenue over many months.What to consider when you define your goals for a cash injectionDifferent types of cash injections Deciding what type of cash injection makes the most sense based on our time, energ...
Send us a textIt's time we talk about the real impact mothers have in business and in our economic structures. These are not "silly little side hustles" but significant contributions to our families, our communities, and our larger economies. Staggering statistics about the impact of women and mothers in businessThe primary driver for most mothers who opt out of traditional work and seek entrepreneurship How the micro and the macro impact each otherRedefining what "motherhood" and "...
Send us a textThis case study looks at what worked well for almost $52,000.00 in additional income to be injected into the business during a period of time where there was no active launch period and all the leads were 100% organic and inbound. The three things that worked really well and how you can apply them to your own businessWhy it's possible to sell a lot during periods where you are NOT active launchingWhat messaging tweaks make the biggest difference for the BEST fit dream clien...
Send us a textMindset truly is 80% of the game, and this episode covers why I think we ALL need this framework:Every client I have ever worked with has THEIR mindset obstacle and for sure there can be different beliefs we need to shift in different seasons, but almost always there is a CORE mindset pattern that we each haveWe usually have the same pattern show up in lots of SNEAKY ways making it hard at first to identify that the issue is mindset and not the other thing on the surface we are ...
Send us a textWhether your goal is to have your first 10k month, consistent 10k months or you're ready to grow into 10k weeks... this episode will help you lean into the main needle movers that are important for you to think about. What you want to know about the offer(s) you have as foundational in your businessMarketing foundations and the importance of having a strategy that brings out your ideal clients, the ones who throw money at you and beg you to let them into your programs!Why s...
Send us a textHave you ever experienced working with difficult clients or do you fear that you'll have to navigate that dynamic at some point soon in your business? This episode is for you.My perspective on what makes a client difficult A reframe for coaches and the coaching industry Things I encourage my clients to do that might not be welcomed elsewhere The difference between difficult clients and major red flags Key red flags in potential clients to look for The ro...
Send us a textToday's episode touches upon wisdom in business I have had to learn (often times the hard way) and things that will feel really current for anyone right now but also remain timeless!Anxiety this time of year as the marketing emphasizes four months left in the year Pressure to prove / produce (especially the vision board dream)Why systems and automation are important but need to have the rightful place in your businessPassive income and if it's too good to be trueWhat price ...
Send us a textIf you want to take your business seriously and generate income consistently, this is the PATH to profits. In this episode I discuss:What the DUST PATH to profits looks like (you'll want to remember this acronym, trust me)Why it doesn't matter if your goal is 10k months, 20k months, 50k months+++ there are universal truths and habits required Sales as a skillset that requires practice and consistency The number one thing so many people get really wrong about how t...
Send us a textSo many entrepreneurs think about their current and desired season of business wrongly. What we REALLY need to understand if we want to upgrade into the next level is THIS!With love,Robyn xoP.S. If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood. If you would like to learn more about The Mothered Business Maste...
Send us a textThis episode is for you if you just can't seem to get out of a pattern or hit PUBLISH on the offer, campaign, podcast, course, business you know is ready for the world. Many of us are carrying internal upper limits that we don't even realize, preventing us from growing a business to where we want it to be. This episode explores the importance of awareness / exploration of how the felt sense around past traumas or things we carry epigenetically is holding us back from the life an...
Send us a textWe all need mindset support at times, but especially when we are frustrated by patterns of feeling behind or losing momentum that we have worked so hard to create. This episode dives into a simple and effective exercise I have relied on myself countless times, and offer to clients when they find themselves in this loop!With love,Robyn xoP.S. If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps am...
Send us a textIn today's episode I discuss this ONE habit that SO few people are implementing (8% to be exact) that accounts for 80% of the sales in most markets. Be someone who commits to this ONE habit and watch your sales accelerate (even in a slow market). Research thanks to Peak Sales RecruitingWith love,Robyn xoP.S. If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other ...
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