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The Raw Files

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Episode Summary:
In this episode of The Raw Files, Vanessa answers a thought-provoking question about luck in business and discusses how preparation, mindset, and strategic thinking can help drive success. She shares insights on how photographers can better approach sales, challenges the concept of price-first thinking, and teaches how to sell the benefits rather than the features of what you offer.
Highlights:
00:05 The Role of Luck in Business
02:41 Rejection and Mindset
9:56 The Importance of Benefits Over Features
10:06 Sales and Mindset
10:30 Selling the Vacation, Not the Plane Ride
14:47 Upcoming Events and Mentorship Opportunities
Resources Mentioned:
To Sell Is Human (Book) – by Daniel H. Pink
Vanessa's Photography Mastermind (currently sold out, with a waiting list)
Upcoming Events:
Imaging USA – February 3-4, 2025, Dallas, TX
WPPI – March 2025, Las Vegas, NV
Listen to The Raw Files Podcast:
Tune in for more real talk on photography business, gear, trends, and mindset shifts that help you succeed in the visual world.
Connect with Vanessa:
Instagram: @VanessaJoy
Website: VanessaJoy.com
Episode Summary:
In this episode of The Raw Files, we tackle the uncomfortable truth about why photographers often shy away from making money. With over 20 years of experience in weddings, portraits, and corporate photography, I reflect on the mindset shifts needed to thrive as a photographer in today’s evolving industry. From the rise of "creator photographers" to the shame tied to charging what you're worth, we discuss the trends, challenges, and solutions for making a sustainable career out of your passion.
Highlights:
00:56 - Why photographers hate making money
01:09 - The difference between traditional photographers and creator photographers
08:08 - The stigma around money and its impact on longevity in the industry
08:36 - Why business knowledge is essential to success
16:03 - A look at photographer bashing and how it hurts the community
16:57 - In-person photo conferences
Upcoming Events:
Imaging USA – February 3-4, 2025, Dallas, TX
WPPI – March 2025, Las Vegas, NV
Links & Resources:
Subscribe on Spotify: The Raw Files
Subscribe on YouTube: @VanessaJoy
Check out my website: https://vanessajoy.com
Join my exclusive community: https://thephotoinsiders.com
Follow on Instagram: @vanessajoy and DM me “Photo Mastermind” for info on my exclusive coaching program.
Want to learn more about mastering the business side of photography? Join my Photo Mastermind! DM me on Instagram for details.
Episode Summary:
In this episode of The Raw Files, we dive into the viral story of a bride’s controversial TikTok video and the ripple effect it had across the wedding industry. Lauren, a Gen Z bride, shared her dissatisfaction with her wedding makeup artist online, sparking debates about professionalism, client communication, and the power of social media in shaping narratives.
Highlights:
00:00 – The viral TikTok story of Lauren and her wedding makeup artist
07:15 – How the wedding industry can improve communication with Gen Z couples
14:40 – The importance of feedback and creating personalized client experiences
20:55 – Why business and sales training is crucial for photographers
28:30 – How the community supported the makeup artist and lessons on empathy
33:15 – Balancing passion with profitability: Lessons from a mastermind program
Links & Resources:
Subscribe on Spotify: The Raw Files
Subscribe on YouTube: @VanessaJoy
Visit my website: VanessaJoy.com
Join my exclusive community: The Photo Insiders
Follow on Instagram: @VanessaJoy – DM me “Mastermind” for info on my coaching program
Upcoming Events:
Imaging USA – February 3-4, 2025, Dallas, TX
WPPI – March 2025, Las Vegas, NV
Take Your Business to the Next Level:
Want to learn more about mastering the business side of photography? Join my Photo Mastermind program! https://bit.ly/photoinsidermm
Episode Summary:
In this episode, we dive into the controversial topic of pop-up weddings and the impact they have on the wedding industry. With 20 years of experience as a wedding photographer, I share my thoughts on the ethical dilemmas, industry trends, and personal experiences that shaped my perspective. Tune in to hear why these events are causing a stir and what they mean for couples and vendors alike.
Highlights:
00:00 - The shocking wedding invasion story
2:36 - Managing unpredictable situations at events
15:35 - Practical advice for maintaining professionalism
16:14 - Listener stories of unexpected wedding drama
Links & Resources:
Subscribe on Spotify: The Raw Files
Subscribe on YouTube: @VanessaJoy
Join my exclusive community: https://thephotoinsiders.com
Follow on IG: @vanessajoy and DM me “JOY TECH” for all my secret tools on “How I Get It All Done” for my business and personal life.
Episode Summary:
Let’s talk about the real side of being a photographer. In this episode of “Convos with Winos,” I sit down with Courtney over a glass of wine (or two) to chat about what it takes to build a successful photography business. From leaving the stability of a 9-to-5 to navigating self-doubt and figuring out how to attract the right clients, we’re getting real about the challenges and triumphs of being a creative entrepreneur. If you’ve ever wondered if you have what it takes, this episode will leave you inspired and ready to tackle your goals.
Show Notes:Intro: Welcome to “Convos with Winos,” where we sip wine and talk business.
Taking the leap: Courtney shares how she transitioned from a steady job to full-time photography.
The early hustle: Why the first years are tough but worth every lesson.
Balancing life and work: My tips for structuring your day and protecting your mental health.
Fighting self-doubt: How to manage anxiety and keep showing up for your business.
The power of relationships: Finding clients and building trust in a saturated market.
Social media woes: Avoiding the comparison trap while staying authentic online.
When it’s time to pivot: Recognizing when your business needs a reset and how to handle it.
Thinking bigger: Creating passive income and scaling your photography business.
Wrapping up: Final thoughts, favorite wines, and what’s next for “Convos with Winos.”
Links & Resources:
Follow Courtney: https://www.instagram.com/ckoesterinspired/ AND https://www.instagram.com/cbkoester/
Subscribe on Spotify: The Raw Files
Subscribe on YouTube: @VanessaJoy
Join my exclusive community: https://thephotoinsiders.com
Follow on IG: @vanessajoy and DM me “JOY TECH” for all my secret tools on “How I Get It All Done” for my business and personal life.
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