The Tea on Cybersecurity

“Especially if this is the first time an organization is creating a plan like this, the focus should really be working on it piece by piece to not be overwhelmed. So, start outsmall. What are the designated roles and responsibilities that you have? Then, determine how the plan can best fit your needs. This can be done by assessing what types of incidents are most detrimental to your organization.” - Christina AnnechinoHost Jara Rowe and guest Christina Annechino delve into incident response plans and tabletop exercises in this week’s episode. We’ll identify common challenges with developing incident response plans and the ins and outs of tabletop exercises. Gain tips on forming an incident response plan and insight into the documentation and testing requirements and compliance standards such as NIST, SOC 2, PCI DSS, and ISO 27001. We provide a comprehensive understanding of the critical elements and processes involved in incident response planning, compliance, and tabletop exercises.In this episode, you’ll learn: What defines an incident, and what to include in an incident response plan to be prepared and compliant. Why tabletop exercises are essential for identifying any gaps in the documented processes and procedures and preparing teams for emergencies.How incident response plans and tabletop exercises are crucial in compliance readiness and maintaining security certifications. Things to listen for:[01:58 - 02:40] Definition of an incident and incident response plan[03:55 - 04:34] Tips for creating an incident response plan[04:51 - 05:25] The role of incident response plans in overall risk management[05:33 - 06:00] How incident response plan maintain security and annual certifications[06:21 - 07:05] Definition of a tabletop exercise and its role in incident response plans[07:10 - 08:18] How often to conduct tabletop exercises and their challenges and benefits[08:34 - 09:19] Addressing compliance-related aspects through tabletop exercises[09:30 - 09:59] Compliance standards and the importance of testing incident response capabilities[10:06 - 10:36] Demonstrating a functional incident response plan during compliance audits[10:47 - 10:56] Structure of documentation for incident response plans and tabletop exercises[11:07 - 11:43] Tips on creating an incident response plan and the purpose of tabletop exercises[12:1 - 15:15] Jara’s receiptsResources:Data Security 101: Decoding Incidents and BreachesData Breach Preparedness: Developing an Incident Response Plan7 Tips for Talking to Your Customers After Getting HackedConnect with the Guest:Christina Annechino’s LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

“Keeping the inventory up to date, make sure that you have all possible points of entry covered and accounted for, similar to a building. When people try to put safeguards for a building, you're doing it, but just like on a network that you can't really physically see if you're missing an asset, that is a hole for an attacker to get into, and we do not want to give them easy access to things for sure.” - Marie JosephThis episode's conversation covers the basics of asset inventories and asset management with host Jara Rowe and guest Marie Joseph, Senior Security Solutions Engineer at Trava. We discuss the categories of assets and the challenges of establishing a comprehensive asset inventory.Hear how tracking and managing hardware and software within an organization is necessary for cybersecurity compliance. We dissect the impact of Bring Your Own Device (BYOD) policies on asset management, the concept of shadow IT, and the role of automated tools and technologies in asset management tasks.In this episode, you’ll learn: Why asset inventories are a crucial part of cybersecurity and compliance and the challenges of continuous upkeep.How “Bring Your Own Device” (BYOD) policies help and hinder operations, including cybersecurity risk levels.Why most compliance frameworks require companies to maintain different types of inventories to ensure that security and privacy measures are in place and monitored to meet regulatory requirements. Things to listen for:[00:00 - 00:18] Intro to The Tea on Cybersecurity[00:48 - 02:44] The definition of asset inventory and asset management[04:06 - 04:34] Maintaining an accurate software inventory for compliance with licensing agreements[04:34 - 05:51] Common challenges with establishing a complete asset inventory[07:42 - 09:27] Explanation of shadow IT, traditional asset management, and cybersecurity efforts[09:34 - 10:29] How asset management contributes to maintaining compliance.[12:04 - 13:30] Using automated tools in asset management tasks for continuous compliance[13:48 - 14:55] The importance of tracking all devices connected to a network[15:23 - 17:48] Jara’s receiptsResources:From Bonnie and Clyde to Hackers: Taking the First Step to Protecting Your Digital AssetsRegular Software Updates and Patching: The Importance of Staying on Top of ThisConnect with the Guest:Marie Joseph's LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

“Not only do we need to understand what risks might exist, but we need to understand what impact that might have. That goes into both the chance that they're going to happen and the chance that they're going to be successful in creating damage, and then also the likely damage that's going to happen from them.” - Michael MagyarOn this week’s episode, host Jara Rowe gets the tea on risk management with Trava’s vCISO consultant, Michael Magyar. Hear what risk management is, how it differs from crisis management, and what considerations fall under each to maintain compliance. This episode serves as a comprehensive guide for listeners looking to gain a better understanding of risk management, compliance, and general cybersecurity practices. Michael encourages a proactive approach to risk assessment and management to enhance organizational cybersecurity with actionable advice. What you’re learn:Why risk management is proactive and crisis management is reactive, and how to approach both from a preparation standpoint.What components of risk management realistically fall under compliance, and why understanding this helps you mitigate potential risk.How to start small with risk assessment to identify possible risks and how they might impact your business to build a foundation for effective risk management and cybersecurity practices. Things to listen for:[02:57 - 03:28] Explanation of risk as exposure to danger, harm, or loss[05:45 - 06:53] The importance of risk management for businesses[06:59 - 07:54] Comparison of risk management and crisis management[08:14 - 10:00] Key components of being proactive in cybersecurity[10:07 - 12:27] The role of risk management in compliance efforts[12:37 - 14:38] Challenges and tips in aligning risk management with compliance standards[15:17 - 17:47] Michael's advice for organizations and general cybersecurity[17:55 - 20:32] Jara’s receiptsResources:How to Choose the Right Cyber Risk Management Solution ProviderWhat is Risk Management?Connect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

“So the concept of vulnerability management in many ways is universal. And so if we think about it in a physical sense, try to keep our homes or our businesses secure from a physical sense. It's one of the vulnerabilities. Leaving your doors unlocked, leaving your windows unlocked, leaving a candle lit, and then leaving the house and going somewhere. Those are vulnerabilities.” - Jim GoldmanJoin our host, Jara Rowe, as she sits down with Trava CEO and Co-founder Jim Goldman to uncover the fundamental importance of vulnerability management in cybersecurity and compliance. In this episode, you'll learn why vulnerability management matters and why businesses can't afford to overlook it.This episode is your opportunity to gain practical insights and empower yourself with the knowledge needed to navigate the world of cybersecurity. Equip yourself to protect your business and stay ahead of the game.Here are the main insights you can expect to take away from this episode:How vulnerability management involves finding and fixing things that hackers could exploit, much like conducting a home inspection for your cybersecurity.Why vulnerability management is fundamental for your business and crucial for all compliance frameworks and regulations.Why conducting vulnerability management continuously is essential for the security of your business and your customers' data and how to tackle vulnerability management without feeling daunted.Things to listen for:[01:05 - 03:12] The concept of vulnerability management is universal[03:12 - 04:53] Where to begin with vulnerability management[04:54 - 06:14] How vulnerabilities in a system relate to compliance requirements[06:14 - 09:14] Audits as the critical last step to certification and compliance[13:04 - 14:07] When vulnerability management comes into play during the certification process[14:11 - 15:30] Essential components of a vulnerability management program[15:32 - 17:13] Using technology to identify, prioritize, and fix vulnerabilities[17:27 - 19:17] Common challenges organizations typically face in implementing vulnerability management[20:39 - 21:27] Jim’s final thoughts on vulnerability management[21:47 - 23:51] Jara’s receiptsResources:Understanding the Role of Vulnerability Scanning in SOC 2 ComplianceWhy Vulnerability Management Helps Defend Against Cyber AttacksConnect with the Guest:Jim Goldman's LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

“Find a compliance platform, it'll make life a lot easier. Then I would develop the policies and procedures, if you don't already have those, and then collect evidence to justify, to prove everything you're doing that's in the framework. It's going to be important for audits and just internal or external audits.” - Scott SchlimmerIn this episode, host Jara Rowe is once again joined by cyber risk specialist Scott Schlimmer with a deep dive into the world of compliance frameworks and certifications. Listen as we explain the challenges of compliance and non-compliance with certification programs in cybersecurity. Learn which regulated industries must follow specific frameworks and how noncompliance can affect business opportunities and your bottom line. We also unravel Fedramp, CMMC, CCPA, and CPRA, offering a clearer understanding of their cybersecurity roles. In this episode, you’ll learn:How to follow a compliance framework without having the certification, though having the certification can demonstrate to partners and customers that your organization has strong cybersecurity measures.The significance of certifications and the value of the NIST framework as a reliable source for general cybersecurity best practices.What the legal and financial consequences of noncompliance for different industries may be, such as failing to follow frameworks like Fedramp or CMMC when working with the government. Things to listen for:[00:47 - 01:27] The relationship between compliance frameworks and certification programs[01:27 - 02:54] The difference between regulated and non-regulated industries[02:54 - 04:40] Explanation of the NIST framework and insights into other compliance acronyms[04:40 - 08:59] Multiple compliance frameworks, compliance audits, and non-compliance issues[08:59 - 10:54] Improving cybersecurity posture, security assessment, and maturity models[10:54 - 13:56] Preparation for compliance audits and the importance of a compliance platform[13:56 - 14:31] How to become compliant or get certified and reasons for external assistance[14:38 - 17:20] Jara’s receiptsResources:Cracking the Code: Understanding Cybersecurity Compliance FrameworksWhat is the NIST Framework?Conquer Compliance Jargon: Download the Free Cybersecurity Compliance GlossaryConnect with the Guest:Scott Schlimmer's LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

“It's hard to have privacy without security and to have effective security that requires strong protection of personal identifiable information, or PII. So security, privacy, and compliance really must go hand in hand. If one is prioritized over the other, it can have an adverse effect.” - Christina AnnechinoOn this episode, we welcome back both Christina Annechino and Marie Joseph to bring us back to a little more 101 on Cybersecurity. With host Jara Rowe, the team breaks down terms and buzzwords that you need to know to keep you and your company’s data safe. Find out the difference between a breach and an incident, the nuances of security, privacy, and compliance, and gain insights into the crucial importance of cyber hygiene. We'll also explore the key differences between data security and data protection, understanding acronyms like GDPR, CCPA, HIPAA, and PIPEDA, and grasping the significance of maintaining asset inventories.In this episode, you’ll learn: The difference between a breach, when a threat actor gains unauthorized access, and an incident, where data is compromised, is crucial for proactive security measures.Understand frameworks vs. standards: Frameworks provide an overview of requirements for compliance and certification, while standards outline specific criteria that must be met, forming the foundation of cybersecurity best practices.The importance of cyber hygiene or the tools, processes, and policies you need to maintain a strong security posture, enabling constant improvement in cybersecurity health within organizations.Things to listen for:[00:24 - 02:47] Introduction to episode and compliance series[02:57 - 04:25] The difference between security and privacy and compliance[04:28 - 06:08] The challenges in balancing security, privacy and compliance[06:26 - 07:24]  The difference between risk and control[07:31 - 09:46] The difference between a breach and an incident[09:58 - 11:03] The difference between data security and protection[11:03 - 12:18] The most common data protection regulations[12:31 - 13:10] The difference between frameworks and standards[13:22 - 14:50] What is RBAC and how it relates to cybersecurity[14:50 - 16:45] The meaning of IoT and maintaining inventory assets[16:50 - 18:00] What does Cyber Hygiene mean[18:01 - 20:37] Jara’s receiptsResources:Conquer Compliance Jargon: Download the Free Cybersecurity Compliance GlossaryData Security 101: Decoding Incidents and BreachesSafeguarding Your Connected Devices: A Practical Approach to IoT SecurityConnect with the Guest:Marie Joseph's LinkedInChristina Annechino's LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

“There's a converging of several forces or several trends going on right now that I think are going to potentially cause significant changes in 2024.”@Jim Goldman, CEO of Trava Security, knows a thing or two about cybersecurity. In this episode, Jim and host @Jara Rowe dive into the latest scoop on what's happening in the world of cybersecurity and compliance and what you need to know to keep your business safe and secure in 2024. They discuss how ransomware is alive and well, and federal governments worldwide are taking a stand, which is great news for us, bad news for the cyber terrorists. They also talk about the changes in the compliance landscape in 2024, with a big focus on changing breach disclosures and cybersecurity risk management. They also filled us in on a very helpful resource – CISA, Cybersecurity and Infrastructure Security Agency – available for all of us to stay up-to-date on compliance. In this episode, you’ll learn: Ransomware is a real and growing threat. Learn how federal governments are joining forces to tackle this issue, and discover proactive measures like multifactor authentication to keep your business safe.Compliance equality through new regulations are ensuring that all companies, public and private alike, are held to the same standard for cybersecurity risk management and breach disclosures.How to secure company laptops and contractor access to ensure remote work resilienceThings to listen for:[01:51 -5:14] Overview of Cybersecurity and Compliance Landscape in 2024[5:14 - 6:38] Proactive Measures we can take to mitigate Ransomware attacks[8:34 - 9:58] Cyber Insurance [9:59 - 13:40] Changes in Compliance Frameworks in 2024[16:16 - 19:01] Other threats to be on the lookout in 2024 include work-from-home issues[21:53 - 23:28] How to stay agile and resilient[24:25 - 25:36] Final thoughts from Jim[25:48 - 28:54] Jara’s receiptsResources:Unlocking Cybersecurity and Compliance Success in 2024A Global Escalation: Ransomware Threats, Trends, and Solutions for 2024Cybersecurity for Remote Workers: Best Practices for Securing Your Home OfficeISO 27001 Certification: What Is It and Why Does It Matter?Connect with the Guest:Jim Goldman's LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

You asked for it, so we’re back for another season of your favorite cybersecurity podcast, The Tea on Cybersecurity. In the last two seasons, host Jara Rowe covered everything from the basics – what is phishing? – to implementation – do I need cyber insurance? This season, we dive deep into compliance but, true to our word, simplify things and cover more basics – a must-listen boost your cybersecurity knowledge!Connect with the Host: Jara Rowe’s LinkedInConnect with Trava:Website - www.travasecurity.comBlog - www.travasecurity.com/blogLinkedIn -@TravaSecurityYouTube - @TravaSecurity 

"Having a really thorough cybersecurity plan is essential. It's honestly what everything comes down to."We’ve reached the end of season 2 of the Tea on Cybersecurity, where we wrap up the season with the most important receipts learned from previous guests.In this episode, we touch on the importance of conducting cyber risk assessments to understand the current risks in your business, the difference between audits and assessments, the significance of having a strong cybersecurity plan as your foundation, the steps to take in building a secure system, and more.In this episode, you’ll learn:The importance of Multi-Factor Authentication Why none of us are fully safe, but how we can become as safe as possible Why cyber insurance policies are essentialThings to listen for:[01:35 - 2:48] What are cyber risk assessments, and why are they important?[03:01 - 5:03] The difference between audits and assessments.[07:34 - 9:04] Why building a strong, secure system before looking into compliance framework is key.[11:18 - 13:01] What proactive and reactive assessments are.[13:23 - 14:08] The importance of pen testing.[15:10 - 16:18] Why you should implement cybersecurity awareness training.Connect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.comBlog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

"Cybersecurity awareness training is not about creating cybersecurity experts. It's about making staff and stakeholders aware of the threats and how to respond to them."In this episode of The Tea on Cybersecurity, VP of Customer Success at Carbide, @Kathy Issac, joins host @Jara Rowe to discuss the ins and outs of cybersecurity awareness training and why every company must partake in it.As the world leans increasingly into technology, cybersecurity awareness training is crucial for businesses and individuals. Without this training, companies are putting their business at risk for malicious attacks, data breaches, and cyber threats.Join us as Kathy shares how to engage your company in this training effectively, the secrets to tailoring this practice to different audiences for effectiveness, and what could go wrong if not taught properly.In this episode, you’ll learn: What cybersecurity training is and why it’s important to tailor it to different audiences.Common but detrimental mistakes that companies make when it comes to cybersecurity awareness training.Why cybersecurity awareness training is crucial for remote work.Things to listen for:[03:04] What is cybersecurity awareness training, and why it’s important.[04:21] How companies can tailor cybersecurity awareness training to different audiences for effectiveness.[07:53] How to make cybersecurity awareness training more effective and engaging.[09:47] Common mistakes companies make regarding cybersecurity awareness training and best practices to take.[13:13] How to measure cybersecurity awareness training effectiveness.Connect with the Guest:Kathy Isaac’s LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

"The shift to remote work has transformed the cybersecurity landscape, forcing companies to rethink their approach to protecting their attack surface."In this episode of The Tea on Cybersecurity, @Jara Rowe sits down with Trava Senior Security Engineer @Anh Pham to discuss the blend of remote work and cybersecurity. The shift to remote work has significantly transformed the cybersecurity landscape, forcing companies and cybersecurity professionals to rethink their approach to protecting their data and assets. Due to this, businesses face unique cybersecurity challenges. To address these challenges, organizations need to enforce security controls at the device and user level, consider individual protection for each tool and resource, and implement strong access management policies and identity management tools. Join us as Anh dishes practical tips for beginners, ensuring you're armed with the know-how to stay safe in the virtual world.What you’ll learn in this episode: The challenges businesses face and how they're adapting their security controls to protect against cyber threats in the remote work environment.Methods and approaches businesses can take to keep their files and content secure.Institute the Zero Trust rule when working from home: stay focused and err on the side of caution when an email or communication seems fishy.Things to listen for:[01:56] Cybersecurity challenges that businesses face and how they address them.[04:32] How remote work has changed the auditing process.[05:50] How organizations can ensure the right individuals access sensitive resources.[09:09] Anh’s best practices for educating on preventing remote work breaches.[11:41] How the human factor in social engineering and phishing attacks come into play when considering remote work access security.[13:37] Trends Anh foresees in terms of cybersecurity needs, particularly in the realm of remote access management.Connect with the Guest:Anh Pham’s LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

"Proactive protection is not just about fixing vulnerabilities, it's about implementing a comprehensive security strategy and understanding your system boundaries and actively defending against cyber threats before they can breach your defenses."In the latest episode of The Tea on Cybersecurity, @Jara Rowe talks with @Jim Goldman and @Ryan Dunn to uncover the importance of being proactive in cybersecurity management to avoid the pitfalls of a cyber attack.To be proactive, companies need to implement various security processes and technologies. These include patching management to ensure systems are up to date with the latest security patches, multi-factor authentication to add an extra layer of protection for accessing sensitive information, and security awareness and training programs to educate employees about potential threats and best practices.By implementing these measures, companies can reduce the number of vulnerabilities in their systems over time.Make sure to listen to the end for tips on what being proactive looks like from Jim and Ryan.What you’ll learn in this episode:The importance of implementing proactive cybersecurity measures beyond vulnerability management to protect your organization from cyber attacks.The significance of understanding and assessing third party risks in order to safeguard your business and customer data.The need for agents in the insurance industry to adopt a proactive and creative mindset when dealing with cyber insurance, rather than relying on reactive approaches.Things to listen for:[1:33] What a proactive and reactive cybersecurity system is.[3:22] How a proactive approach to cybersecurity helps organizations identify and mitigate potential threats.[4:40] Why so many people typically lean towards being reactive in their cybersecurity systems.[7:21] Tips for third party checking.[9:26] What role technology can play in supporting a proactive cybersecurity strategy for both agents and their clients.[13:55] Best practices for organizations looking to adopt a proactive cybersecurity stance.Connect with the Guest:Ryan Dunn’s LinkedInJim Goldman’s LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

"Whenever you have a piece of software that has an obligation to perform a duty, like a SaaS company, the intersection of cyber insurance and professional liability is crucial. It's important to transfer the risk with a comprehensive cyber insurance policy to protect against both code failures and potential cyber breaches."In the latest episode of The Tea on Cybersecurity, @Jara Rowe chats with @Ryan Dunn, Director of Insurance at Trava, to discuss the importance of cyber insurance as it relates to SaaS companies.Businesses heavily rely on their digital infrastructure to conduct operations, making them vulnerable to cyber attacks and breaches. This is where cyber insurance comes into play… Cyber insurance helps cover the costs associated with incident response, data recovery, legal fees, notification and credit monitoring services for affected individuals, and potential lawsuits. In today's digital age, where cyber threats are becoming increasingly common and sophisticated, having cyber insurance can help businesses mitigate the financial impact of a cyber incident and recover more quickly. Ryan breaks this all down in this episode of the Tea on Cyber Security by explaining exactly why cyber insurance is a necessity, the reasoning for why the relationship between a strong cybersecurity posture and insurance premiums is currently a challenge in the cyber insurance industry, and the key factors insurance companies should pay close attention to when it comes to assessing cyber risk of their company.This is an episode filled with information you don’t want to miss out on. Listen to hear the tea on cyber insurance.What you’ll learn in this episode:The importance of cyber insurance for SaaS companies and why all businesses should consider procuring it.How insurance companies assess the cyber risk of a SaaS company, including factors like master service agreements, MFA (multi-factor authentication), EDR (endpoint detection response), CVE vulnerabilities, and web app data scans.The impact of a strong cybersecurity posture on insurance premiums and the ongoing challenge of finding ways to reward companies for investing in their cybersecurity stack.Things to listen for:[03:41] SAS policy and cyber breach liability, MFA and EDR requirements for insurance, and CVE vulnerabilities and vulnerability management.[08:55] Cyber insurance frustrations: uncertain path to savings.[11:50] Limited information hampers SaaS purchasing behavior.[17:27] Continuous cybersecurity is a shared industry belief. Trava is a big supporter. Agents should check cybersecurity and deploy Atrava platform. Quarterly checks and monthly scans recommended.[21:34] Key cyber insurance policies for SaaS companies.[23:15] Essential coverage for small companies: email, ransomware, business interruption.Connect with the Guest:Ryan Dunn's LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

"It's easier to protect your company's assets when you know exactly what your security posture looks like and where your problems are."In the latest episode of The Tea on Cybersecurity, @Jara Rowe chats with @Christina Annechino, Cybersecurity Analyst at Trava, to delve into the world of penetration testing or “pen Testing” and its significance in the realm of cybersecurity.Pen Testing involves carrying out controlled attacks that mimic real-world scenarios, allowing businesses to identify weaknesses before hackers can exploit them. This process enables companies to evaluate their security measures and implement more robust practices. Christina breaks down the various types of Pen Tests, including network, web application, and internal Pen Testing. She walks us through the different stages of a Pen Test, starting at reconnaissance through covering tracks and reporting,while highlighting the crucial role played by Pen Testers in uncovering vulnerabilities and offering strategies for remediation. Listen in to boost your understanding of Pen Testing to safeguard your digital assets effectively.What you’ll learn in this episode:Pen Tests help companies assess their security strength and implement better security practices.The stages of a Pen Test include reconnaissance, scanning and enumeration, vulnerability assessment, exploitation, maintaining access, covering tracks, and reporting.Certified ethical hackers not only  identify vulnerabilities but also provide remediation strategies to fix them. Things to listen for:[1:34] What is a Pen Test? [5:24] Stages of Pen Test: reconnaissance, scanning, vulnerability assessment, exploitation, maintaining access, covering tracks, reporting.[09:03] How Pen Testers summarize vulnerabilities and remediation strategies and prioritizing the severity of the vulnerability.[10:39] Difference between Pen Tests and ethical hackers. [11:34] Common tools and techniques used in penetration tests.Connect with the Guest:Christina Annechino’s LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity

"The more data you have, the more painful it's going to be if you mess up your cybersecurity and all that leaks out."On the most recent episode of The Tea on Cybersecurity, host Jara Rowe is joined by Chris Vannoy from The Juice, a renowned MarTech firm, to dive into a discussion about data protection. Chris underscores the significance of SOC2 processes in ensuring data precision and controlling access, while also tackling the tough task of juggling ethical and legal restrictions with the growing need for customer data in the face of evolving privacy conditions. He offers a word of caution to companies about the importance of thoughtful data gathering and sharing protocols, emphasizing security from the get-go. The conversation also touches on the need for faith in vendors, the value of certifications like SOC2 or ISO, the privacy expectations among tech engineers, and the changing public attitude towards privacy, influenced by GDPR and the advent of new tech. This episode underscores the crucial necessity for enterprises to protect their data in order to adhere to privacy regulations.What you’ll learn in this episode:What MarTech software is and how it can assist marketers in their work. The different security measures for different data levels.Precautions to prevent data from leaving the system.How to balance ethics, regulations, and customer expectations in MarTechPractical tips for breaking bad habits and implementing security measuresThings to listen for:[2:23] Marketing technology (MarTech) includes various tools such as email campaigns, custom landing pages, account-based software, and advertising. [4:57] Privacy concerns are rising both for users and businesses.[8:54] Regulations and privacy consciousness impact marketers today.[13:40] Data ownership and sharing responsibilities explained.[17:48] Engineers prioritize privacy, security, and ethics.[22:21] Ask for certification. [24:37] Jara’s ReceiptsConnect with the Guest:Chris Vannoy’s LinkedInConnect with the host:Jara Rowe’s LinkedInConnect with Trava:Website www.travasecurity.com Blog www.travasecurity.com/blogLinkedIn @travasecurityYouTube @travasecurity