Send us a text Charley Mann and Bryan Austin co-host this two-part deep dive into how they took concept, and collection of raw resources, and forged it into a best-selling book. Whether you have personal dreams of publishing, or want to explore different mediums to get information to a wider audience, this series shares invaluable insights, including: Strategies for every stage of your project: from concept to completion.Balancing creativity with strategic systems and benchmarks.Building rela...
Send us a text Bryan Austin, of Law Firm Alchemy and Red Kraken Creative, unpacks why mental and emotional wealth are just as critical for law firm owners as financial success. Bryan breaks down the true nature of stress, clarifying the difference between eustress (the kind that fuels growth) and distress (the kind that burns you out), and reveals why unmanaged stress does more than just weigh you down. It impacts your team, your family, and your firm’s future. Bryan shares valuable t...
Send us a text Steven Goldstein, of Goldstein & Handwerker, explores a crucial yet often overlooked aspect of legal practice: sales skills. Steven shares his journey from law school to building a successful practice, emphasizing the necessity of thinking like a salesperson from day one. Tune in to discover how empathy, active listening, and building genuine connections with clients can transform a legal career. Whether you're a budding lawyer or a seasoned professional, this convers...
Send us a text The two Presidents were nothing alike as presenters, but both of them could command a room. What can you learn about being a powerful presenter? Listen in to find out! Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy
Send us a text Rory Safir of Safir Injury and Criminal Defense Law, shows how the right mindset and strategies can transform both your practice and your life. He shares the pivotal insights behind building a successful firm: why understanding clients on a deeper level is the ultimate growth tool, how narrowing your focus creates more opportunity, and why hiring before you feel ready can unlock explosive growth. Tune in and hear why you should embrace every stage, how mentorship accelerates su...
Send us a text The whole compensation setup for law firm owners seems to be a confusing set of numbers. What should you expect to get paid as the owner? And how does the pay break down? We're talking about that in today's newest episode! And don't forget to check out the Lunch Hour Legal Marketing Summit coming this September in Las Vegas! Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy
Send us a text Your law firm is filled with incredible stories you could use to connect with potential clients, but you're probably overlooking them. Discover how to easily find and share those stories with your audience in print, video, and more! And don't forget to check out the Lunch Hour Legal Marketing Summit coming this September in Las Vegas! Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy
Send us a text Bryan Austin, of Law Firm Alchemy and Red Kraken creative, lays out a step-by-step blueprint for taking just a few pieces of short-form content and using it to unify your brand, reach new audiences, and become omnipresent in just 90 days. Bryan shares the essential insights behind building a far-reaching, high-velocity social media presence, by taking just two hours a month, so you can connect with your ideal clients everywhere they scroll, swipe, and click. Want to scale your ...
Send us a text Let's go behind the scenes on last week's "missing" podcast episode. There's an important lesson on keeping your marketing cadence and how to recover when you miss hitting the mark. And don't forget to check out the Lunch Hour Legal Marketing Summit coming this September in Las Vegas! Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy
Send us a text This is one of the most important shifts I want to make in how we talk about growing law firms. Can we strip away the ego that is costing you growth and get down to the real work? This episode goes deep, so listen in... Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy
Send us a text Guest-host Bryan Austin reveals the secret to artfully flipping one-star reviews into strategic assets to scale your firm, and draw five-star clients to you. Bryan lays out actionable strategies to take those occasional bad reviews and use them to strengthen your brand, sharpen your systems, and build trust with your ideal clients. Want to scale your law firm? Click here Connect with Bryan, and Law Firm Alchemy LinkedIn | Youtube | Law Firm Alchemy
Send us a text You don't need time, or energy to master marketing. You just need this simple mindset shift. Bryan Austin, co-author of They Don't Teach This in Law School, takes the wheel for Charley this week and lays out the critical pivot that took him from writer to marketer in a matter of months. Including: The three key secrets to effective copywriting.Connecting through relatability. Saying more with less.And more! They Don't Teach This in Law School is out now o...
Send us a text This one piece of advice could get you unstuck and back in growth mode. If you feel frustrated by trying so much but spinning your wheels, this is the episode for you... and considering it contains advice from Ryan Deiss, you're in for a treat! Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy
Send us a text Your personal brand is your calling card; made to set you apart and sell your clients before they walk through the door. Jay Berkowitz, CEO and Founder of Ten Golden Rules, makes his long-awaited debut and reveals the secret of how to sell with your personal brand. Including: The four key strategies for communicating of your brand Building consistency across platformsEasy habits to increase visibilityHacks for enhancing your digital reachAnd more! C...
Send us a text From the meditations of stoic philosophy to quiet reflections at 4 am, Chis Earley's path to success is paved with hunger and humility. Charley sits down with Chris for a tour de force that is one part hard knocks, one part leadership, and every part compassionate entrepreneurship. Through sharing his entrepreneurial journey, Chris challenges law firm owners (like you) to get hungry, get aggressive, and to put service at the center of your life. Chris is light...
Send us a text Can you name your organization's core values? Right now, off the top of your head? It's one thing to list the guiding principles of your firm. What separates good firms from great ones is how you put those values into practice. How you live your values with intention. Seth Price, Managing Partner at Price Benowitz LLP and Founder of BluShark Digital, joins Charley for a mastermind in generating growth through your core values. Price cuts out the confusion and sentiment and shar...
Send us a text Want to align your business life, personal life, and still have energy to spare for the things that matter? Scott Snellings has your solution. Scott Snellings, Founder of Snellings Law and host of The Driven Crowd, returns to They Don't Teach This in Law School to settle, once and for all, the most contentiously debated topic among law firm entrepreneurs: Whose state has the best pizza? All joking aside, Scott delivers a powerhouse masterclass of leadership strategi...
Send us a text Your favorite legal marketing podcast collaboration is back, and this time they're answering ALL of your questions. Well maybe not all of them, but at least the ones you submitted. Charley and Tom Tona, host of the Lead Counsel Podcast, continue their cross-platform collaboration where they've tacked everything from managing time and money to building the best brand online. This week, they're answering questions sent by you, the listener, to get to the heart of what law firm ow...
Send us a text Avoid the pitfall so many entrepreneurs learn too late and build systems around proactive communication, and the freedom for your team to try, fail, and try again until they succeed. Charley and Bo Royal, of Pareto Legal, deliver a masterclass of ironclad leadership in the realm of entrepreneurship, marketing, and beyond. They delve into the complexities of measuring marketing effectiveness across digital and offline channels. They reframe failure as an essential tool for...
Send us a text Guests Ron Latz and Gyi Tsakalakis join Charley for a no-holds-barred exchange on the digital do’s and don’ts of managing your data and brand on the online marketplace. They rant. They cross-talk. They go straight for the nerve to find the pulse of what it really means to forge a meaningful business outcome through digital marketing. Tune in to learn how to own your data and marketing assets, the critical of benefits of owning your website, and the crucial strateg...