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To Affinity and Beyond - Decision Intelligence for Retail
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To Affinity and Beyond - Decision Intelligence for Retail

Author: HyperFinity

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This is To Affinity and Beyond, a podcast that goes deep on decision intelligence for retail.

If you’re interested in how data science and AI can turn loyalty into a growth engine, unlock supplier funding and generate retail media revenue, this is the podcast for you.
39 Episodes
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In this episode, HyperFinity CEO and Co-founder Peter Denby joins Tom to explore how agentic AI is changing retail decision-making. They discuss how retailers can give teams access to consultancy-grade expertise, empower analysts to work more effectively and unlock new opportunities that were not possible before.
In this episode, Tom is joined by Jessie, Head of Analytics at HyperFinity, to explore what agentic AI really means for retail loyalty and pricing.They discuss how retailers can move beyond static campaigns, blanket promotions and slow pricing decisions, using AI to support faster, smarter and more commercially grounded action. From pricing guardrails and semantic layers to loyalty offers, boardroom decision-making and the role of human judgement, this episode looks at where agentic AI becomes practical, valuable and impossible for retailers to ignore.
In this episode, HyperFinity speaks with Andy Tudor, CEO of Clekt, about what retailers need to do to get ready for the agentic AI era. Tom and Andy explore why trusted, connected data is now a commercial necessity, how product feeds and semantic layers need to evolve, and why AI should be treated as assisted intelligence that helps great retail teams make better decisions faster.
This is To Affinity & Beyond; HyperFinity's decision intelligence for retail podcast.For episode one of series five, we're joined by Thomas Hill, Chief Commercial Officer at HyperFinity.We're diving into the agentic AI opportunity for retailers; what it really means, where it can create commercial value, and how brands can move beyond the hype into practical action. From product feeds and agentic commerce to semantic layers, trading meetings and faster decision-making, this episode explores how AI agents can help retailers turn insight into action.In this episode, we dive into the what, the why and the what next.
This is To Affinity & Beyond; HyperFinity's decision intelligence for retail podcast.For episode eight, we're joined by Thomas Hill, Chief Commercial Officer at HyperFinity.We're diving into the Retail Loyalty Index 2026; our definitive research into the UK's favourite loyalty scheme in collaboration with Bloomreach and Eagle Eye. The report reveals which programmes drive choice, which drivers convert satisfaction, and how brands can turn loyalty into revenue.In this episode, we dive into the hows and the whys.Download the report: ⁠https://hyperfinity.ai/retail-loyalty-index-2026
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