How to build loyalty that creates fans. Not just buyers

AI is the answer to customer loyalty. Isn't it?

Why does personalisation need more than just data?

RIP mass marketing. Welcome to the microsegment era

Loyalty is strategy. Not your next promo mechanic

What we learnt in season three (plus a bonus - what’s around the corner for loyalty?)

Is loyalty pricing a con, or here to stay?

The three loyalty mechanics that are burning money

Stop forking out money your suppliers want to spend for you

Loyalty isn't SaaS; it's strategy

Why a loyalty decision engine is streets ahead of SaaS

Is loyalty broken? Or is the future bright?

How to win the loyalty argument with your CFO

What did we learn in season two?

Why should data inform a retailer’s location?

What's the future of decision intelligence?

From data to devotion: How to create loyal customers using analytics

Why should I buy from you?

What is decision intelligence for retail?

Why is demand forecasting a huge opportunity for retailers?