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What the Futures!
What the Futures!
Author: Ryan Denis
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© 2023
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Do you ever have a moment on the farm, where you look around and wonder what the ... is going on? Dive into the market factors impacting Western Canadian agriculture every week with Ryan Denis. With over a decade of experience advising farmers on crop and business decisions, Ryan will tackle the tough selling and buying decisions that each farm faces. This is the podcast for farmers in Western Canada!
113 Episodes
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In this episode of 'What the Futures Podcast,' host Ryan teams up with Chuck Penner from Leftfield Commodity Research to delve into key agricultural topics. They discuss Durum, lentils, 2026 acreage plans, and the significant 30% tariff imposed by India on Canadian yellow peas. The conversation also covers fertilizer market dynamics, crop marketing strategies, and the latest developments in global agricultural trade. Don't miss the announcement of the Harvest Hustle contest winner, valuable market insights, and tips for better farming decisions. Tune in for an informative episode packed with industry knowledge and practical advice.
00:00 Introduction and Episode Overview
01:53 Fertilizer Market Insights
04:25 Fertilizer Price Negotiations
12:29 Interview with Chuck Penner
13:18 Impact of Indian Tariffs on Yellow Peas
25:23 Durum and Lentil Market Analysis
32:31 2026 Seeding Acreage Predictions
36:40 Crop Rankings and Profitability Margins
41:28 Reflections on Crop Insurance and Yield Outcomes
47:03 Trade Issues and Market Movements
50:08 Upcoming Crop Marketing Conference
51:22 Halloween Fun and Personal Reflections
58:30 Market Updates and Strategies
01:08:40 Harvest Hustle Contest Winner Announcement
In this week's episode of the What The Futures Podcast, host Ryan welcomes back Trent Klarenbach from Klarenbach Research to discuss a variety of agricultural market topics. They cover the dynamics in canola, soybeans, Durum, and Chicago wheat markets, sharing insights on current trends and potential strategies. Trent also sheds light on the turmoil in the fertilizer market, particularly focusing on the urea segment. The episode highlights the importance of making informed crop marketing decisions and leveraging opportunities amidst the prevailing market uncertainty. Additionally, Ryan shares some personal anecdotes about his family and positive moments in farming, offering a refreshing perspective on balancing work and life. Tune in for actionable insights and to hear Ryan's excitement for the upcoming 100th episode of the podcast.
00:00 Introduction and Episode Overview
01:30 Positive Moments and Personal Stories
06:43 Conference Updates and Market Insights
09:35 Interview with Trent Klarenbach
22:51 Urea Market Trends and Confusion
23:46 Retailer Perspectives and Farmer Leverage
25:49 Market Dynamics and Predictions
30:11 Cattle Market and Diesel Fuel Insights
31:37 Crop Marketing Strategies and Challenges
38:47 Fertilizer Market Chaos and Opportunities
41:40 Harvest Hustle Contest and Community Engagement
47:28 Final Thoughts and Upcoming Events
Welcome to Episode 97 of the What the Futures Podcast, your quick guide to better farming decisions, recorded weekly in the UPL studio. This week's episode delves into the 2026 crop rankings with guest experts Eric Gregory from BrettYoung and Chris Anderson from DL Seeds. Host Ryan shares his insights on crop marketing, the challenges of 2026 planning, and reflects on the need for more diversified cropping plans. The episode also touches on farm management tools like John Deere Operations Center and Harvest Profit. Engage with farm stakeholders, pencil out strategies for 2026, and explore deferred bids for better decision-making. Tune in for essential farming insights and practical tips to optimize your next growing season.
00:00 Introduction to 2026 Crop Rankings
02:06 Thanksgiving Reflections and Personal Stories
05:25 Conference Announcements and Application Process
08:44 Market Conditions and Farmer Experiences
18:57 Partnership with BrettYoung
20:00 Interview with Eric Gregory and Chris Anderson
41:44 BrettYoung's Liberty Link Canola Success
43:18 Pod Shattering Resistance Collaboration
46:38 Future Excitement: 2026 and Beyond
51:45 Farmer Engagement and Results Sharing
57:24 Harvest Playlist and Final Thoughts
58:22 Crop Rankings and Concerns for 2026
In Episode 96 of the 'What The Futures' podcast, host Ryan delves into essential farming topics including the timely consideration of fertilizer purchases for the 2026 crop year. James Mitchell from Crop Management Network provides the latest updates on the fertilizer market and discusses global factors affecting prices. Tyler Yaremchuk from the Nation Network joins to talk all things NHL and sports, kicking off a new monthly segment. Additionally, Kyle Gibson from Agi3 discusses insurance options and the Harvest Hustle photo contest, offering a chance to win a trip to the Olympic Curling Trials in Halifax. This episode is packed with practical advice, market insights, and even a bit of hockey excitement!
00:00 Introduction and Episode Overview
00:19 Special Guests and New Segments
03:09 Conference Announcements and Deadlines
09:00 Market Updates and Crop Planning
11:06 Fertilizer Insights with James Mitchell
38:06 Positive Moments
41:02 Introducing Tyler Yaremchuk
43:41 McDavid Extension Announcement
48:59 Kyle Connor's Contract and Canadian Teams
54:00 Favorite Memorabilia and Closing Remarks
56:45 Voicemail Contest and Crop Marketing Tips
01:00:54 Harvest Hustle Contest and Agi3 Updates
01:07:49 Shoutout to John Deere Service Departments
01:09:46 Crop Market Highlights and Conclusion
In Episode 95 of the 'What The Futures' podcast, host Ryan dives into essential fall planning strategies from a crop marketing perspective. Joined by resident agronomist Maury Micklich, the episode covers topics such as soil sampling, fertility planning, and the impact of global trends on fertilizer prices. As harvest wraps up across the prairie provinces, Ryan emphasizes the importance of planning ahead to ensure financial stability through the winter months. The episode also includes a discussion on the upcoming crop marketing conference and the latest updates on commodity prices. Don't miss practical tips and insights to help you make informed farming decisions.
00:00 Introduction and Episode Overview
01:54 Fertilizer Market Insights
05:32 Conference Announcements and Updates
17:09 Soil Sampling and Fertility Planning
31:34 Variable Rate Programs: Are They All the Same?
42:00 Crop Marketing Strategies and Market Signals
54:13 Harvest Hustle Contest and Curling Trip
58:11 Family Adventures and John Deere Dealership Visit
01:00:09 Closing Remarks and Future Episodes
Join Ryan on Episode 94 of the What The Futures Podcast as he sits down with industry veteran John De Pape to discuss canola strategies, comparisons to 2013, and crop marketing tactics. This episode covers the current hectic pace of farm operations, record-breaking yields, and the importance of balancing futures and basis. Learn about the nuances of using call options instead of traditional target orders and get insights into John's latest project, The Trading Floor. Plus, hear real-time updates and voicemail from farmers about their harvest progress. Don't miss this comprehensive guide to better farming decisions and strategies!
00:00 Special Guest Introduction: John De Pape
00:25 Welcome to Episode 94
00:53 Harvest Updates and Farm Life
04:19 Crop Marketing Insights
12:46 Listener Interactions and Feedback
18:20 Introducing John De Pape and The Trading Floor
38:42 Infrastructure and Basis Levels in 2013 vs. Now
41:04 Strategies for Managing Basis and Spreads
49:18 Writing Call Options for Canola
56:59 Combining Technology and Efficiency
59:59 Harvest Photo Contest and Prizes
01:01:49 Crop Marketing Plan and Financial Goals
01:07:36 Grain Deals and Quality Management
01:09:42 Conclusion and Final Thoughts
Did you know you can get a call 4–6 weeks after delivery saying your malt barley has been rejected? Full story in this week’s podcast.
Plus: 5% drop in Urea $0.98 diesel quotes Yellow Peas gain $0.35 Feed Barley price hasn’t dropped in 14 days
Are you in the loop?
Join us for Episode 92 of the What The Futures Podcast where we welcome back Ryan Copithorne to dive into the recent volatility in cattle markets. Ryan discusses strategies junior traders and seasoned farmers can use to hedge their profits, including forward sales and protective futures strategies. The show opens with successful milestones, including the growth of podcast subscribers and the announcement of new partners. Additionally, you'll get updates on the Harvest Hustle Photo Contest, risk management tips from Ryan Copithorne, and insights into the Crop Marketing Made Cool Conference. Don't miss this comprehensive guide packed with market strategies, upcoming events, and much more!
00:00 Introduction and Market Overview
00:27 Podcast Introduction and Subscriber Update
01:45 Recent Live Shows and Upcoming Events
04:40 Harvest Hustle Contest Details
16:15 Crop Marketing Insights
22:23 Cattle Market Analysis with Ryan Copithorne
27:25 Feedlot Economics and Supply Concerns
31:48 Bullish Factors in the Cattle Market
33:26 Risk Management in Volatile Markets
37:03 Voicemail Contest and Listener Updates
39:34 Crop Marketing Made Cool Conference Details
44:06 Harvest Updates and John Deere Operations Center
52:52 Memories of Old-School Grain Buying
56:03 Conclusion and Upcoming Content
Join host Ryan in episode 91 of the What The Futures Podcast, where he dives deep into the future of grain grading with Kyle Folk from Ground Truth Agriculture. Discover how automated grain grading technology is set to revolutionize farming. The episode also covers vital crop marketing strategies, live updates from recent episodes, and the impact on Western Canadian agriculture. Plus, get the inside scoop on this week's featured song and hear about exciting contest updates. Don't miss this insightful discussion on better farming decisions and the latest in agricultural technology.
00:51 Welcome to the Podcast
02:04 Live Episodes and YouTube Growth
05:07 Current Market Challenges
10:09 Crop Marketing Strategies
11:29 Interview with Kyle Folk from Ground Truth Agriculture
34:26 Reflecting on Grain Grading Experiences
37:21 The Future of Grain Technology
41:18 Challenges in Grain Grading
54:35 Strategies for Effective Crop Marketing
01:03:56 Positive Moments and Final Thoughts
In this episode of the 'What the Futures Podcast,' Ryan discusses the current market trends and the outlook for the fall of 2026. Joined by Suzanne Jackson from Market Master, they explore various topics including crop marketing strategies, mental health support initiatives, and the impact of weather on harvest yields. Listeners are encouraged to hit the subscribe button for special live streams, participate in the Harvest Photo Contest for a chance to win a trip to Halifax, and enjoy the curated harvest playlist on YouTube Music. The episode also highlights the importance of having a storage and delivery plan during the harvest season.
00:00 Introduction and Episode Overview
01:50 Podcast and YouTube Updates
04:29 Harvest Photo Contest and Halifax Trip
09:34 Market Insights and Crop Marketing
25:20 Interview with Suzanne Jackson
35:31 Undersold Canola and Market Sentiments
42:18 Flax and Lentils: The Bright Spots
49:14 Back to Basics: Grain Marketing 101
53:08 Positive Moments and Harvest Updates
56:42 Voicemail and Listener Questions
01:06:23 Final Thoughts and Closing Remarks
In Episode 89 of the 'What the Futures Podcast,' host Ryan shares his eventful week in the Canadian prairies, discussing China's temporary 75% tariff on Canadian canola seed and fluctuating market conditions. Broadcasting from a family camping trip, Ryan candidly reveals the impact of emotions on his crop marketing decisions. He highlights the importance of patience and strategic planning in trading, sharing firsthand experiences and offering insights into the canola, wheat, and yellow pea markets. Additionally, the episode includes listener contributions, market updates, and information about the upcoming Crop Marketing Made Cool Conference. Tune in for actionable advice and personal anecdotes geared towards helping farmers make informed decisions.
00:00 Introduction and Weekly Overview
01:03 Personal Reflections and Market Emotions
02:26 Canola Market Analysis
08:33 Listener Voicemails and Personal Stories
13:36 Wheat and Yellow Pea Market Insights
19:38 Harvest Updates and Final Thoughts
Episode 88 was recorded in the UPL studio!
Thanks for tuning in!
Join Ryan on a unique episode of the What the Futures Podcast, as he broadcasts from Cold Lake, Alberta amidst spectacular jet flyovers. Ryan discusses the importance of crop marketing discipline amidst the current dry conditions and wheat market trends. He shares personal experiences from camping and watching the jets, while providing valuable insights into wheat, canola, and yellow pea markets. Also, get advice on making better farming decisions, plus a light-hearted camping story involving close encounters with skunks. Don’t miss out!
00:00 Introduction and Episode Teaser
00:19 Welcome to Episode 87
00:36 Live from Cold Lake, Alberta
01:25 Jets and Camping Adventures
04:10 Crop Marketing Insights
08:20 Positive Moments and Reflections
09:40 Market Updates and Strategies
16:06 Conclusion and Farewell
In Episode 86 of the What The Futures Podcast, host Ryan discusses the challenges of wheat marketing as the crop year comes to an end. The episode delves into reflecting on past decisions, handling the pressure of crop marketing, and strategies for moving forward. Recorded in the UPL studio, Ryan shares insights from his recent experiences at the Ag in Motion event and addresses common questions from farmers. He provides tips for handling wheat marketing, including understanding local market needs and setting future targets. The episode also highlights the importance of acknowledging both wins and losses in crop marketing, and features a special fundraising initiative for the Farm Crisis Helpline.
00:00 Introduction and Reflections on Crop Marketing
01:03 Housekeeping and Wheat Marketing Challenges
01:42 Handling the Pressure of Crop Marketing Decisions
04:44 Ag in Motion Highlights
09:38 Exclusive Podcast Merchandise and Fundraising
16:14 Positive Moments and Family Stories
19:44 New Contest Announcement
23:54 Wheat Marketing Insights and Strategies
27:24 Navigating Wheat Sales and Market Trends
43:32 Harvest Plan and Buyer Communication
47:04 Conclusion and Final Thoughts
What farmers are asking right now—LIVE from Saskatchewan.Recorded at Ag in Motion, What the Futures tackles the big Canadian crop marketing questions:
▪️ Should I lock in fertilizer?▪️ Is wheat worth selling right now?⚠️ Are wheat basis numbers even honest? (Watch for some sketchy pricing.)
Plus: an inside tip from Taylor Wallace of Unity, SK, on why his farm leans on JD Ops—even without a full green fleet.
Silent auction ends in 48 hours—bid to win big: ryandenis.ca/fundraiser
In episode 84 of the 'What The Futures' podcast, host Ryan dives into the upcoming Ag in Motion event, highlighting the exclusive Crop Marketing Pirate flags available at the UPL booth. Ryan also discusses the latest in crop marketing, emphasizing the importance of prioritizing it amidst changing market conditions. The episode features a special guest, Ryan Copithorne from Cows in Control, who provides valuable insights into the cattle markets, including current trends, low inventory issues, and advice for young ranchers. Additionally, the episode covers upcoming fundraising activities, cool giveaways, and how to manage farming decisions effectively during the growing season. Tune in to get a comprehensive update and actionable tips for better farming decisions in 2025.
01:04 Housekeeping and Upcoming Events
01:47 The Crop Marketing Pirate Flag
04:01 Family Song of the Summer
11:35 Fundraising for Bellevue Care Home
13:52 Crop Marketing Insights
23:47 Cattle Market Trends with Ryan Copthorne
26:28 Market Margins and Feedlot Challenges
33:49 Herd Rebuilding and Producer Challenges
35:55 Retirement and Ranch Sales
38:13 Marketing Strategies and Future Concerns
42:56 Advice for Young Ranchers
44:17 Feed Grains and Commodity Market Outlook
51:36 Closing Thoughts and Upcoming Events
In episode 83 of the What The Futures Podcast, host Ryan discusses the latest acreage numbers for Canada and the US, crop conditions, and market trends. Special guests Chuck Penner from Leftfield Commodity Research and Martin Carr from Winfield United join to provide insights on the Pea market, canola stocks, and the impact of recent biofuel policy updates. Additionally, the episode covers the upcoming Ag in Motion event, various fundraising activities, the importance of fungicide, and adjusting crop marketing plans based on new yield expectations. Tune in for expert advice and practical tips for better farming decisions.
00:00 Introduction and Episode Overview
01:18 Special Guests and Upcoming Events
06:30 Fundraising and Community Initiatives
08:56 Market Analysis and Strategies
17:32 Interview with Martin Carr from Winfield United
31:36 Personal Stories and Reflections
34:03 The Hidden Ticket Incident
34:40 Dad's Surgery and Recovery
35:47 Upcoming Event: Egg in Motion
37:07 Weather and Crop Conditions
42:46 Acreage Numbers and Market Analysis
51:50 Biofuel Policy and Canola Market
54:26 Pulse Market Insights
01:01:26 Final Thoughts and Advice
Elevator bids are all over the place right now!Sarah Cochet is back on the podcast to dig into why.
Crop marketer to crop marketer, Sarah and Ryan Denis have an unfiltered chat about:• Canola’s surprise rally (and whether it’ll last)• Big swings in grain buyer pricing• Why contract fine print deserves a closer look
Plus, John Deere’s Ben Longlet shares how Harvest Profit helps farms take emotion out of marketing decisions and get clear on real costs. Helping Canadian Farmers improve their Crop Marketing Decisions.
Reserve your Spot at the Crop Marketing Made Cool ( 2025) https://www.ryandenis.ca/conference-2025 Follow us on Instagram / whatthefuturespod Follow Ryan on LinkedIn / ryan-denis-143322121 Questions and Sponsorships Inquiries
In Episode 81 of the 'What the Futures' Podcast, host Ryan calls in Susan Stroud from No Bull Ag to discuss the latest EPA biofuel announcements and their impact on canola prices for Prairie farmers. They delve into the intricacies of biofuel policies, the Renewable Fuel Standard, and the big Senate bill impacting U.S. farmers. Susan shares insights from her conference experiences in Brazil and the rise of biofuel demand. The episode also covers key market trends, pricing strategies for canola and wheat, and some exciting updates on upcoming farming events. Make better farming decisions with the 'What the Futures' Podcast!
00:31 Welcome to Episode 81
01:40 Introducing Susan Stroud and Biofuel Policy Discussion
02:48 Market Trends: Diesel, Urea, and Canola
04:51 Wheat Market Updates and Selling Strategies
07:28 Susan Stroud's Brazil Trip and Conference Insights
11:09 EPA Announcement and Biofuel Policy Impact
13:02 RINs and Renewable Fuel Standard Explained
20:04 45Z Legislation and Its Implications
30:07 Sustainable Aviation Fuel and Future Prospects
35:43 EPA Announcement and Canola Market
44:07 John Deere Event and New Technologies
48:31 Crop Marketing Strategies
51:18 Final Thoughts and Upcoming Episodes
In Episode 79 of the What the Futures Podcast, we delve into the current state of the fertilizer market with special guests James Mitchell from Crop Management Network and Maury Micklich from Pro Gro Ag. Host Ryan kicks off the episode discussing the challenges and strategies for purchasing fertilizer amidst skyrocketing prices and supply chain issues. The podcast also touches on crop marketing plans, including how to adjust and prepare for unpredictable weather patterns. Additionally, personal anecdotes about farming, including the excitement of raising chickens and the host's passion for the Edmonton Oilers in the Stanley Cup Finals, add a unique and relatable perspective. Stay tuned for insightful discussions on global trade impacts, variable rate applications, and maintaining efficiency and profitability in crop production.
00:00 Introduction and Fertilizer Prices Overview
00:26 Welcome to the Podcast
01:13 Personal Updates and Crop Marketing
07:02 Fertilizer Market Insights with James Mitchell
18:16 Global Fertilizer Market Trends
25:58 Positive Moments and Farm Updates
28:02 Crop Marketing Made Cool Conference Details
29:09 Interview with Maury Micklich: Farming Insights
37:56 Planning for Next Year's Crop
41:55 Eating Your Veggies: Crop Marketing Plan
45:55 Wrap Up and Playoff Hockey Fun





