Women in The Coaching Arena

So many coaches dream of creating an online course or group programme. It gives you more freedom, more impact, more income. But scaling too early can actually slow your progress instead of speeding it up. In this episode, Jo shares the real truth about when you’re ready to scale and what to focus on first if you’re not there yet.Timestamps[00:00] The Temptation to Scale[01:00] The Hidden Cost of Scaling Too Soon[03:00] Jo's Own Early Mistake[05:00] The Five Readiness Checkpoints[08:00] The Hard Truth About Selling Courses[13:00] Sell First, Then Create[16:00] What to Focus on if You’re Not Ready YetThis episode is for coaches who feel the pull to scale but aren’t sure if now is the right time. It will help you avoid costly mistakes, gain clarity on your next best step, and build a business that grows with integrity and ease.Every stage has its purpose, and once you master this one, scaling becomes not just possible but inevitable.Useful LinksLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2026)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopFree Essential AI Toolkit – 2 Must-Have Prompts for CoachesHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Have you ever wondered why some coaches attract clients with ease while others, doing all the same things, struggle to gain traction? Today, Jo shares the seven powerful influence levers that completely changed how she markets her business – ethically and effectively. If you’ve ever felt awkward promoting your coaching or worried about being “salesy,” this episode will show you a better way.Timestamps[00:00:00] Why some coaches attract clients effortlessly[00:03:00] The intention behind ethical influence[00:04:00] Lever 1 – Reciprocity[00:05:00] Lever 2 – Commitment & Consistency[00:06:00] Lever 3 – Social Proof[00:07:00] Lever 4 – Authority[00:08:00] Lever 5 – Liking[00:09:00] Lever 6 – Scarcity[00:11:00] Lever 7 – Unity[00:12:00] Bringing it all together – influence with integrityWhen you use influence with good intention, you don’t just grow your business – you create genuine connection, trust, and long-term impact. Useful LinksDare Greatly in The Coaching Arena, in-person and online. Learn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopFree Essential AI Toolkit – 2 Must-Have Prompts for CoachesHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

So many coaches chase clever ideas, but it’s the clear ones that create clients. In this episode, Jo shares why you don’t need to reinvent the wheel to succeed. You need to understand what already works and make it your own. In this episode, Jo explores how to reverse engineer success, find genuine inspiration without comparison, and stay grounded in your own rhythm of growth.This episode is for you if…You’re a coach or business owner who’s tired of overcomplicating your niche or reinventing the wheel. You’ll walk away knowing how to model what works with integrity and how to make it yours.Timestamps[00:00:00] Clear Beats Clever[00:02:00] Start with What Works[00:04:00] The Power (and Risk) of Reverse Engineering[00:06:00] The Truth Behind “Successful” Coaches[00:08:00] Volume, Consistency, and Effort[00:09:00] Stop Playing Safe[00:10:00] Seasons, Evidence, and Self-TrustYou don’t need to be the most original person in the room, you just need to be the clearest. Find evidence that what you want is possible, do the work consistently, and remember that your season of growth will come.Useful LinksRegistration is now open for Dare Greatly, the Autumn Transformation Experience Learn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopFree Essential AI Toolkit – 2 Must-Have Prompts for CoachesHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

After working with over 150 coaches, Jo has noticed clear patterns in what sets thriving coaches apart from those who get stuck. It’s never about fancy funnels or flawless websites. It comes down to three timeless qualities that every coach already possesses. In this episode, Jo explores each one and shares practical ways you can put them into action this week.Timestamps:[00:00:00] The question every coach asks[00:01:00] Why trust beats qualifications[00:03:00] The long game of consistency[00:06:00] Generosity and the value bank[00:08:00] The quiet power of empathy[00:11:00] Real-life example: Levanah’s success[00:13:00] Your weekly challenge“Consistency beats talent. Generosity beats strategy. Empathy beats ego.”This episode is for coaches who feel they’re doing all the right things but aren’t seeing steady results yet – it will remind you that the real differentiators aren’t tactics, but how you show up.When you stop chasing shortcuts and start showing up with consistency, generosity, and empathy, success stops being accidental – it becomes inevitable.Useful LinksLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopFree Essential AI Toolkit – 2 Must-Have Prompts for CoachesHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Do I really need to niche? How much marketing is enough? And how do I know which tasks actually grow my business? In this episode, Jo tackles three of the biggest questions she hears from coaches, the very challenges that keep so many of them stuck. She breaks them down with clear, practical answers so you can focus your limited time and energy with clarity and confidence.Key Timestamps:[00:01:00] The Importance of Niching[00:05:00] Effective Marketing Strategies[00:11:00] Identifying High-Value Tasks[00:17:00] Balancing Marketing vs Delivery“Even if it’s a tiny step forward each day, it’s far more effective than going hard for a week and then stopping.”If you’re a coach who feels overwhelmed by all the things you could be doing and want to know exactly what moves the needle, this episode will give you the blueprint to focus on what truly matters for growth.Clarity comes from action. Choose one high-value task today and commit to it like watering the seed. Useful LinksFree Essential AI Toolkit – 2 Must-Have Prompts for CoachesLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Stories are one of the most powerful tools we have as coaches, but many of us worry about oversharing, repeating ourselves, or not knowing which stories to tell. In this episode, Joanna is joined by storytelling expert Susan Payton, author of The Business of Stories, to uncover how to use storytelling to connect with your audience and attract clients. Together, they explore practical ways to find, structure, and share your stories so they resonate with impact.Key Timestamps:[00:00:00] Introduction: The Power of Stories[00:03:00] Susan’s Turning Point[00:10:00] Why Stories Work in Marketing[00:14:00] How to Find Stories in Everyday Life[00:19:00] Simple Structures to Share Your Stories[00:23:00] The Three Core Stories You Need[00:29:00] Oversharing vs. Impactful Storytelling[00:37:00] Taking Leaps of Faith and Final InsightsThis episode is for coaches and business owners who want to attract the right clients and stand out online by using stories that feel real, honest, and deeply connecting.“Storytelling is never going to go away – it’s how humans have always connected, and it’s how they always will.” – Susan PaytonYour stories are the bridge that connects your audience to your work – don’t be afraid to share them.If you’d like to harness the power of storytelling with Susan Payton, join her legendary free Storytelling 5 Day Challenge.Useful LinksLearn about The Business of Coaching programmeFree 3-Day Next Level Podcast Training SeriesSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Building a coaching business isn’t just about chasing results. It’s about falling in love with the process itself. Today, I share some honest truths about entrepreneurship, the rollercoaster every coach faces, and why enjoying the sport of business is the real key to long-term success. If you’ve ever felt stuck in the highs and lows, this episode will give you perspective and encouragement to keep going.Key Timestamps[00:00] The Sport of Entrepreneurship[03:00] The Reality of Investments[04:00] The Rollercoaster of Entrepreneurship[05:00] Becoming a CEO[06:00] Celebrating Small Wins[07:00] The Value of Masterminds[09:00] Uncomfortable Truths of Business[12:00] Accountability and Self-Review[14:00] Learning the Basics“Fall in love with the process, because if you can enjoy the work before the big results come in, you are already winning.”If you’re a coach who feels weighed down by slow progress or the ups and downs of building your business, this episode will help you shift perspective, see the growth in the journey, and find strength in the game itself.✨ Let this episode remind you: success comes not from guarantees, but from showing up, trusting yourself, and learning to enjoy the sport of entrepreneurship. If you found this episode of Women in the Coaching Arena helpful, please share it with a friend. Useful LinksLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopFree Essential AI Toolkit – 2 Must-Have Prompts for CoachesHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Most coaches I speak to have dabbled with AI, but they stop at “fine.” The truth is, fine won’t help you stand out, attract more clients, or free up your time. In this episode, Joanna will share how to train AI like your best team member so it becomes one of the most valuable assets in your coaching business.Key Timestamps[00:00:00] Introduction – The power of AI in coaching[00:01:00] Personal story – How AI solved a real-life legal challenge[00:02:00] Why training AI matters – From generic to gold[00:04:00] Shifting your mindset – AI as a colleague, not a shortcut[00:05:00] The Five-Part Partnership Method explained[00:08:00] Practical ways to use AI in your coaching business[00:10:00] Key takeaways and free AI promptsThis episode is for coaches who want to save time, stand out with content that feels truly their own, and finally get AI to work like a trusted assistant rather than a robot spitting out generic text.When you stop treating AI like a shortcut and start training it like a trusted teammate, you’ll unlock more time, more creativity, and more freedom to focus on the work only you can do.🎁 Grab your free Essential AI Toolkit here and start using AI with ease Useful LinksLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

When June Hogan started her coaching business, she earned just £200 in her first six months. No clients, no niche, and no real idea how to make it work. Fast forward six years, and June has built a thriving outplacement practice supporting values-led organisations through redundancy, with a strong network, a team of associates, and a business that truly makes an impact. Key Timestamps[00:00:00] Welcome and June’s Introduction[00:03:21] Early Struggles – £200 in Six Months[00:07:40] The Power of Niching[00:13:05] Key Lessons Learned[00:20:44] Why June Joined the Mastermind[00:28:15] Achievements and Growth[00:34:09] What’s Next for JuneJune wanted accountability, community, and inspiration.“Running a business can be lonely. The Mastermind gave me a safe space to share ideas, launch my podcast, and grow alongside generous, curious fellow coaches.”This episode is for every coach who feels stuck, lost in comparison, or unsure how to find their footing, because June’s story proves that clarity, consistency, and community can transform everything.✨ Start showing up today, even if it feels small. The seeds you plant now will grow into the business you dream of.Useful LinksJune Hogan at Wildwood CoachingLearn about The Next Level MastermindThe Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Get inspired by today’s episode, where Jo is joined by Lina Rimasauskiene, a finance coach, who transformed burnout and uncertainty into clarity, confidence, and consistent clients.After selling her accountancy firm and feeling lost about what was next, Lina made one courageous decision that changed everything: she joined The Business of Coaching. From there, she rediscovered her niche, reconnected with her purpose, and built a thriving business rooted in both strategy and soul.Timestamps & Highlights:[00:00] Lina’s Journey from Accountancy to Coaching[04:26] Stuck, Tired, and Unsure[08:31] The Turning Point[12:12] Claiming Her Niche (Even When She Resisted It)[16:58] The Tangible Actions That Rebuilt Her Business[21:44] Real Results in Less Than a Year[27:02] Lina’s Final Reflections and Advice“Eventually, I realised finance is deep work. Money is emotional. And when I started to post about it, the ideas flowed so naturally. It was like stepping into my right shoes.”-Lina This episode is for any coach who feels disconnected from their niche, unsure about their path, or ready to build a business that finally feels like them. Lina’s story is proof that clarity, confidence, and clients do come when you align with what’s truly yours.Useful LinksLina's Quiz - How well do you manage your financesLina's websiteLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeDownload the 12 ways to get clients nowConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Wondering what actually works to get a client, not in six months, but this week? This episode gives you a clear, actionable plan. Jo shares a step-by-step approach to help you attract and sign new clients, quickly and with integrity. Whether you're rebuilding momentum or ready to push forward ahead of September, this episode is packed with practical actions you can take today.Timestamps & Highlights:[00:00:00] Set Your Intention[00:05:00] Visualise the Win[00:07:00] 13 Proven Client-Getting Strategies[00:15:00] Lean Into What’s Worked Before[00:22:00] Be All In: Even When It’s Quiet[00:26:00] Your Next StepYour next breakthrough could be just one courageous action away.“Successful people hang on when everyone else has let go.” - Jo LottIf you show up for your future clients with radical empathy and consistency, they will show up for you.Useful LinksFree 3-Day Next Level Podcast Training SeriesLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Dive into one of the most emotionally loaded and business-critical topics for coaches: pricing. If you’ve ever struggled to know what to charge or doubted whether people would pay your rates, you’re not alone. In this episode, Jo Lott helps you price your services with greater confidence, clarity, and alignment to your values.Useful LinksKey Timestamps:[00:00:00] Introduction to pricing: why undercharging keeps too many coaches stuck.[00:03:00] Calculate what you need to charge to hit your monthly income goal.[00:05:00] Creating tangible coaching offers to move from selling vague sessions to high-value programmes [00:07:00] Mapping the client journey[00:09:00] What most coaches forget when pricing and why your rate isn’t pure profit.[00:11:00] Unpacking the gendered beliefs that keep women from charging well and how to rewrite those stories.[00:20:00] The 3-part pricing framework, journaling prompts, and why your beliefs are the real needle-movers.Pricing isn’t about being greedy. It’s about honouring the value you create and the life you want to build. - Jo LottI hope this episode gave you the permission and practical steps to stop second guessing your rates, and start owning the incredible transformation you offer.Because when you price with intention, you don’t just make more money — you make a bigger impact.Useful LinksFree 3-Day Next Level Podcast Training SeriesLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

If you’re in the early stages of your coaching business or you’re circling back to rebuild stronger foundations, tune in to this episode. Jo shares the exact steps she took when starting her own business, from building confidence to setting up systems and finding her first clients. Packed with personal insight, practical actions, and gentle encouragement, this is the clear and honest roadmap so many coaches wish they had at the beginning.Key Timestamps:[00:02:00] From Self-Doubt to Starting Out[00:04:00] Daily Practices That Shifted Everything[00:06:00] Balancing Business and Real Life[00:07:00] The Essentials: From Vision to Value[00:10:00] Making Your Offer Tangible“You can’t be great when you start. But you can decide to practice and that changes everything.” -Jo LottThe honest truth: business success comes from mastering marketing and sales, not just great coaching. If you want to make a difference with your coaching skills, go all in on the business side, because that’s what brings your impact to life.Useful LinksFree 3-Day Next Level Podcast Training SeriesLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

This is the sign you’ve been waiting for if you’ve been teetering on the edge of starting your coaching business or holding back from taking bolder action. Today, Jo shares five reasons why now is the perfect time to back yourself, believe in your dream, and take that first (or next) step. Whether you’re launching something new or recommitting to your coaching goals, this episode is packed with grounded encouragement and momentum-building insights.Key Timestamps:[00:00:00] Why Now Is the Time[00:02:00] Silencing Other People’s Doubts[00:04:00] Reason 1: The Energy of New Beginnings[00:06:00] Reason 2: The Law of Diminishing Intent[00:09:00] Reason 3: Aim Higher Than You Dare[00:17:00] Reason 4: Big Dreams = Small Steps[00:19:00] Reason 5: If You Dream It, It’s Possible“If your mind has created the dream, it’s been put there for a reason.” - Jo LottDon’t wait for certainty - start with belief, and let the next step reveal itself.Useful LinksFree 3-Day Next Level Podcast Training SeriesLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

If you’ve ever wondered how to structure your coaching sessions into a compelling and client-centred program, without losing the essence of real coaching, this episode is for you. Jo breaks down how to design a 12-week coaching program that sells and stays true to your values. Whether you’re just starting out or refining your current offer, expect real-life lessons, practical strategies, and inspiration to make your coaching truly impactful.Key Timestamps:[00:02:00] Balancing Coaching Ethics with Business Reality[00:03:00] Client-Centred Programs that Still Sell[00:05:00] Designing Your 12-Week Program[00:09:00] Running Each Session Effectively[00:14:00] Adapting & Recontracting Mid-Program[00:16:00] Wrapping Up & What Comes Next“Offering a structured program doesn’t mean you are controlling your client’s journey. It means you’re walking alongside them—with clarity, care, and intention.” - Jo LottStructure creates clarity, not just for your clients, but for you too.Useful LinksFree 3-Day Next Level Podcast Training SeriesLearn about The Business of Coaching programmeSignature Solution CourseDownload the Free Digital version of Coaches' Planner (edition 2025)Grow Your Business Without the Tech Overwhelm - One Stop Coach ShopJoin the Let’s-Coach Circle for freeHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.